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Voices.com Newsletter Volume 004

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Voices.com Newsletter Volume 004 Powered By Docstoc
					          PLAN
MARKETING BUDGET

                  NEWSLETTER
5.2 Search Engine Marketing

Search engine marketing, or SEM, is a form of Internet marketing that seeks
                                                                                                                       Volume 004


to promote websites by increasing their visibility in search engine result
pages (SERPs) through the useC AT E G O R Y                                              AMOUNT              P E R C E N TA G E
 Hello Voices.com Facebook Fans,placement, contextual advertising, and paid inclusion. The New York Times defines
                                      of paid
  Sales & 'the practice of buying paid search listings'. Voices.com bids on over 50,000 keywords with Google Adwords, Yahoo!
SEM as Marketing                                                                                  60000                         100
                                  Newsletter! This newsletter gives of up-to-date unique news on the website teaches how
 Welcome to the Voices.comAdCenter which drives an averageyou50,000 new industryvisitors to voice overs, each month. to
Search Marketing and MSN
 getSearch Engine Optimization though Google, Yahoo! and MSN hot topics, amazing prizes and weekly contests!
  • started, provides interesting facts and figures, plus
 • Search Marketing including Google Adwords, Yahoo! and MSN Live
 • Social Media Marketing
 • Public Relations
Voices.com Photo Contestconferences and event networking
 • Live Events including trade shows,
•  Print media including industry magazines and specialty publications
Want to win a 16GB iPad?
 Total                                                                                            60000                       100
Voices.com is giving away a 16GB iPad to the person who submits the most creative photo to our Facebook Fan Page.
Take a picture of yourself with Voices.com's website on a screen in the background. Upload your picture to the Voices.com
Fan Page on Facebook to qualify. Don’t forget to “tag” yourself in your picture. Good luck!

Want to enter the Voices.com Photo Contest? For instructions and full contest details, click here:

http://blogs.voices.com/voxdaily/2011/01/voices-com_photo_contest.html




Power Posting Webinar

What does it take to get the best possible responses from talent at Voices.com?

Join Social Media Manager Ashley Hall and Search Marketing Manager Whitney Stewart as they show you how to create a
free client account, find voice talent online, use the Voices.com directory, how to request a quote and much more! The
next Power Posting webinar takes place on Wednesday January 26th, 2011 from 1:00 p.m. to 2:00 p.m. EST.

Reserve your seat now to attend our next Power Posting webinar!

https://www1.gotomeeting.com/register/141075152




Voices.com Makeover Mondays Webinar

Have you ever wondered what it takes to attract clients to a Voices.com profile? Join the women of Voices.com as they
perform live reviews of Voices.com profiles. Makeover Monday webinars assist talent in taking their web presence,
marketing and auditioning strategies to the next level.

See a list of upcoming Voices.com webinars here: http://on.fb.me/hJMpeY



                                       More Information                  Corporate Headquarters        Service & Support
                                       Do you have questions about       The Convergence Center        North America 1-888-359-3472
                                       Voices.com? Contact us.           999 Collip Circle             International +1-519-858-5071
                                                                         London ON                     Email support@voices.com
                                                                         N6G 0J3                       Web http://www.voices.com
MARKETING PLAN

                NEWSLETTER
5.2 Search Engine Marketing

Search engine marketing, or SEM, is a form of Internet marketing that seeks
                                                                                                                         Volume 004


to promote websites by increasing their visibility in search engine result
pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion. The New York Times defines
 GETTING STARTED
SEM as 'the practice of buying paid search listings'. Voices.com bids on over 50,000 keywords with Google Adwords, Yahoo!
 Ever wondered how you can record your voice using Apple's Garageband? James T. visitors to the website each month.
Search Marketing and MSN AdCenter which drives an average of 50,000 new unique Dawson, Macintosh Technical Support
Specialist, gives a helpful tutorial that includes the creation of an initial project to ensuring that you have the right settings to
record properly with helpful screenshots. Check out this step by step guide on how to use Garageband:

http://blogs.voices.com/voxdaily/2010/12/getting_started_with_garageband.html




INDUSTRY NEWS

What are the 5 hottest trends in voice casting? The voice over industry has undergone quite some drastic changes.
Advertisers are starting pay big bucks for top notch voice actors who wouldn't be caught dead doing voice overs 10 years
ago. Let's explore the 5 top trends in voice casting right now:

http://blogs.voices.com/castingvoices/2010/06/current_trends_in_voice_casting.html



HOT TOPICS

Who books more telephony voice over work, men or women? Typically the voice you hear on auto attendants, IVRs, on
hold messages, and voice mail greetings are female however that doesn't always mean that there aren't men recording for
telephony. Find out how many male voice talent are doing telephone work at Voices.com:

http://blogs.voices.com/voxdaily/2011/01/male_telephony_voices.html




FACTS & FIGURES

How do you measure your return on investment via an online voice over marketplace? Typically ROI is defined as a
financial return on investment however your return can also be measured in terms of education, networking, online
presence and even personal growth. There are many ways Voices.com members see a return on investment in addition to
finance. Curious? Read about different ways to measure return on investment here:

http://blogs.voices.com/voxdaily/2010/02/how_do_you_define_roi.html




                                  More Information                    Corporate Headquarters             Service & Support
                                  Do you have questions about         The Convergence Center             North America 1-888-359-3472
                                  Voices.com? Contact us.             999 Collip Circle                  International +1-519-858-5071
                                                                      London ON                          Email support@voices.com
                                                                      N6G 0J3                            Web http://www.voices.com

				
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Description: Welcome to the Voices.com Newsletter! This newsletter gives you up-to-date industry news on voice overs, teaches how to get started, provides interesting facts and figures, plus hot topics, amazing prizes and weekly contests