Samsung Photocopiers Target Multi-function Devices

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					Samsung is yet another brand that has competed for the top group of business
machines. Until his death in 1987, the original founder headed Samsung Group out of
Japan. This company started before the Korean war and was considered a major
company well before the involvement with electronics in 1980. Introducing to the
world in 2000, the first ever Samsung black and white television set. The company
has been involved in the manufacture and distribution of everything from electronic
components to aircraft.

In 1996 the company decided to seriously downsize and manipulate the expansion of
three core areas of business. The are focssing on Chemicals, Electronics, and
engineering. By 1992 the Samsung company reached the benchmark of being the
largest memory chip producer in the world, and now it enjoys the title of second
largest maker of chips behind intel. Samsung also holds the position of second highest
by volume provider of cellphones, coming in behind Nokia. Of course this has been
acheived due to a joint venture between Sony and Samsung in 2006.

Since that time the company has moved forward at a rapid pace researching,
designing and producing more state of the art technology. Since those early times we
have witnessed Samsung photocopiers and multifunction printing systems, excel.
Through revising many hundreds of open forums where people discuss electronics
and business equipment, Samsung would now be one of the leading players in the
photocopier market. In fact dollar for dollar value can in some cases swing in favor of
Samsung.

Concentrating on A4 and smaller paper size copiers Samsung have produced a range
of machines to compete in the photocopiers marketplace. New colour multifunction
machines come network ready and offer some unique features such as Samsung's easy
colour manager and auto colour detection. Priced aggressively and with low running
costs Samsung aim to make a name for themselves in this business sector.

Samsung's mono copier machines offer multifunction as standard with print ,copy and
scan built in as well as one touch web printing. Samsung have concentrated on the
entry end of the photocopier market. Concentrating on small workgroup or desktop
machines with both fulll colour and monochrome ranges. As demand for copying and
printing reduces due to electronic document management systems Samsung have
identified this as a key growth area.

Samsung photocopier machines are of low maintainace as many of the parts are
customer changeable. Samsung supply drums and imaging belts as a consumable item
allowing the customer greater control over the running costs of the machines. Its in
this way Samsung have in many ways been innoviative in their approach in the
marketplace. Moving away from traditional protocols within the copier industry to
produce a range of digital photocopy machines that aim directly at the new
multifunctional user.

				
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posted:1/25/2011
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