Docstoc

Increase Your Web Site Traffic

Document Sample
Increase Your Web Site Traffic Powered By Docstoc
					There is a surefire method for getting rich off your online business, and that is to drive
loads of targeted traffic to your site. Now, there are a number of possible ways to do
this, but Internet entrepreneurs mostly focus on these three concepts: sources of
targeted traffic, the conversion rate of visitors to customers, and quality content.

Targeted traffic plays a huge factor in the success of every online business. But
perhaps you're still unaware what targeted traffic exactly is, and how it influences the
failure or success of a website. Allow me to explain it to you, then.

Having untargeted traffic in your site is quite similar to having window shoppers
come into a shop. They are there only to browse the shelves, but they don't have any
intention of buying anything at all. Yes, getting a lot of visitors to your site is great,
but when you're running an online business, it's more important that your site gets
visitors who are actually looking to buy, not just surfing your site aimlessly. Targeted
traffic means increased chances of making a sale and making a profit, which is the
whole point of your online business, anyway.

One of the ways to pull in targeted traffic is to improve your search engine rankings.
The higher your website ranks, the more chances of pulling in targeted traffic. Let me
give you an example. Let's say you're selling party supplies on your website. Now,
somebody who's looking for balloons for their son's birthday party logs on to the
Internet and types in that exact keyword in Google. If your site has a high ranking for
that keyword, it will be among the first sites that will be displayed on the search
results page. That person looking for balloons will be more likely to see your site, to
visit it, and to buy the items he or she is looking for.

One of the various ways to get targeted traffic to your site involves generating a lot of
quality content. If you have quality content on your site, and that content is rich with
relevant keywords, then you will be able to enjoy higher search engine rankings.
Actually, this is perhaps one of, if not the most important part of creating a good
website. If Internet users can't get the information they want from your site, or if they
have a difficult time looking for the information they need, they will leave and never
come back. Quality content really helps to establish a website and makes it stand out
from the rest of the crowd.

You can also try joining traffic exchange programs. This is where you visit other sites
and earn credits. You can then use the credits you to promote your own website on the
program. And how about link trading? Internet marketers do a lot of reciprocal linking
with other webmasters to promote both their sites.

You see, all of these methods go together. If your site has quality content, you will get
more targeted traffic. And if you get more targeted traffic, your conversion rate will
also rise. Each of these three factors won't exist without the others.
No matter which technique you use, please keep in mind that attracting targeted traffic
using these methods won't happen instantly. It needs work and a lot of patience and
determination from you. Focus on your goal and make sure to provide quality content
and excellent service to your visitors, and sooner or later you will start to see the fruits
of your labors.

				
DOCUMENT INFO