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					                                             Adelaide Oval
                                     a world class stadium in the city




Adelaide Football Club                                             Pricing
                                                                   Like-for-like membership options will be available for members
membership options at a                                            at comparable prices. Adelaide’s reserved seated memberships
                                                                   remain some of the most affordable in the AFL and the Club has
redeveloped Adelaide Oval                                          committed to ensuring this remains.
The benefits that you currently enjoy as an Adelaide Football      As is the case currently, Silver membership will be priced
Club member will remain at a newly developed Adelaide Oval.        according to the location of the seat within the stadium.
Packages for Crows home games will be structured to provide        Members in all seating categories will also have the option to
the same or better benefits at prices which are affordable and     upgrade to Gold membership and receive extra benefits such as
provide excellent value for money.                                 Grand Final access and entry into the after match function.
Reserved Seating
Reserved seating for Adelaide Football Club season ticket          Proposed Membership Categories:
holding members will be predominantly located in the Southern
and Eastern stands where memberships will be priced on a tiered
basis determined by seating location. The open Northern end
will also provide the opportunity to offer a general admission/
standing room season membership for the first time which will
complement the existing suite of reserved seated memberships.

Significantly more undercover and centrally located seating will
provide many members with a fantastic opportunity to upgrade             SILVER                                 GOLD
and enjoy the game from a vastly improved vantage point within
the stadium.
                                                                   11 Game Membership                    Upgrade Option
Benefits
It is proposed that listed membership benefits and the existing    General admission/standing and        Includes extra benefits such as
membership structure will change little at the new venue.          reserved seat options available       Grand Final access and entry to
Members will, however, enjoy vastly improved facilities, better    across several price categories.      the after match function.
amenities, more seating options and greater accessibility in a     Transferable                          Transferable
more central location in the heart of the city.
  Stadium overview                                                                                                                                         Stadium access                                                             Corporate & Hospitality
                                                                                   EXISTING
                                                                                                                                                           A redeveloped Adelaide Oval will offer multiple entry points for           Corporate seating will primarily be located within the mid-tiers
                                                                                 WESTERN STAND
                                                                                                                                                           ease of access with three event forecourts. The design features:           of the Southern and Eastern stands, with limited capacity in the
                                                                             SACA/SANFL Members’ Area.
                                                                                                                                                           • An upgraded and expanded northern gate;                                  Western stand for AFL match days.

                                                                                                                                                           • A new entrance from Victor Richardson Drive; and                         Hospitality offerings include enclosed and open facilities, a
                                                                                                                                                                                                                                      stadium lounge, club suites, barbeque terrace, function rooms
                                                                                                                                                           • A new southern entry plaza.
                                                                                                                                                                                                                                      and post-match public entertainment facilities.
                                                                                                                                                           Ticketing and sales information booths will be located at
                                                                                                                                                                                                                                      A broad range of product offerings will also be available
                                                                                                                                                           each gate and no fewer than 50 turnstiles will ensure quick
                                                                                                                                                                                                                                      on matchdays.
                                                                                                                                                           access to the stadium.

                                                                                                                                                           A Members/Corporate entrance is being factored into the
                                                                                                                                                           design for the proposed underground public car park.
           NEW                                                                                                                            NORTHERN END
SOUTHERN STAND                                                                                                                         Standing Room and
     General Public                                                                                                                    Open Seating.
 and Season Ticket
   Holders. Limited
                                                                           ADELAIDE OVAL                                                                                                                                                                      L4 UPPER BOWL

    SANFL member                                                                                                                                                                                                                                              L3 ENCLOSED BOXES




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                                                                                      NEW
                                                                                 EASTERN STAND                                                                                                         L3 ENCLOSED BOXES
                                                                                 General Public and                                                                                                          L2 OPEN BOXES
                                                                               Season Ticket Holders.                                                                                                           L2 BALCONY


                                                                                                                                                                                                            L1 LOWER BOWL
                                                                                                                                                                                                                                                             Eastern stand cross section
                                                                                   Family friendly
                                                                                   The Adelaide Oval will be a great place to take the whole family,       Spectator comfort
                                                                                   with food and drink outlets, merchandising and toilets located                                                                                     Individually numbered seats with uninterrupted views close to the
                                                                                                                                                           Comprehensive design work has gone into ensuring a redeveloped
  Sight and sound                                                                  at each level of the new Southern and Eastern stands.
                                                                                                                                                           Adelaide Oval will deliver a user-friendly spectator experience from       action will deliver a great game-day experience in comfort. Platform
  The atmosphere inside a redeveloped Adelaide Oval will be                        In fact, the new design for Adelaide Oval has exceeded the              the moment fans enter the stadium.                                         width - the measurement from the back of your seat to the back
  something to savour, with a high-quality audio system                            Australian design standards for stadium toilet facilities by 20%                                                                                   of the seat in front of you - ranges from 820 to 825 millimetres
                                                                                                                                                           Crowd circulation through the Western, Southern and Eastern stands
  delivering quality sound throughout.                                             and there will be multiple family rooms and access toilets included                                                                                throughout the tiers of the lower bowl; from 850 to 875 millimetres
                                                                                                                                                           will be facilitated by covered concourses up to 10 metres wide,
  The designs also include two replay screens – one located between                throughout each new stand. The Northern Mound will also benefit                                                                                    in dining and corporate areas; and is 800 millimetres throughout the
                                                                                                                                                           while multi-level atriums with lifts, escalators and stairs will deliver
  the Southern and Western stands, and the other adjacent to the                   from improved services.                                                                                                                            upper tier. That compares favourably with Etihad Stadium.
                                                                                                                                                           spectators efficiently to their relevant tier.
  heritage scoreboard – so fans won’t miss a thing. It’s anticipated                                                                                                                                                                  Wheelchair and companion seating zones will be provided on levels
                                                                                                                                                           The stadium will deliver shade through summer and protection
  that the screens will be 150 and 200 square metres respectively,                                                                                                                                                                    1, 3 and 4 in the Western stand and on levels 1, 2 and 4 in the
                                                                                                                                                           from the elements in winter, with 77% of seats under cover. This
  which will make them bigger than the screens at the MCG.                                                                                                                                                                            Southern and Eastern stands.
                                                                                                                                                           compares favourably with other stadia, with 75% coverage at the
                                                                                                                                                           MCG, 68% at the SCG and 78% at the GABBA.




  Adelaide Oval                                                                                                                                                                                                                               a world class stadium in the city
                             member research
                                                          key questions and answers


As you may be aware, members of the Adelaide Football Club         How will the facilities be better than
participated in research conducted by the Stadium Management       AAMI Stadium?
Authority earlier this year to find out what members want from a
                                                                   As members are aware, we currently don’t have enough seating
redeveloped Adelaide Oval.
                                                                   undercover at AAMI Stadium. A redeveloped Adelaide Oval will
On this page, we’ve highlighted the key questions asked by         have 77% of seats undercover, which will allow more members to
members in the process and have provided the answers.              access undercover seating. Additionally, there is a much higher
                                                                   percentage of seating located on the wing.

                                                                   You can read more about the overall spectator experience at

Will I have a guaranteed seat?                                     a redeveloped Adelaide Oval over the page.

Yes. Existing ticketed members will be guaranteed a seat
at the new venue.                                                  Where will I park?
                                                                   There are thousands of existing city-centre car parks and also

Will my ticket be transferable?                                    car park areas within the immediate parkland precinct, which
                                                                   are traditionally available on event days. These will be ideal
Yes. Your existing rights with regard to the ability to transfer
                                                                   for ‘tailgate’ BBQs. It’s expected that the number of precinct
your tickets will remain unchanged.
                                                                   carparks available for tailgate parties will be sufficient for those
                                                                   who wish to continue that part of their day out. Investigations
Will my membership include access to                               are also underway regarding an underground car park adjacent to
grand finals?                                                      the stadium.
Members will have the opportunity to upgrade to Gold
membership as per the current arrangements which will
                                                                   Will the ‘Footy Express’ continue?
guarantee access to grand final tickets in the event that
                                                                   The SMA is looking to replicate the ‘Footy Express’ service that
Adelaide is a competing team.
                                                                   currently operates to AAMI Stadium. In addition, investigations
                                                                   are underway into park and ride opportunities from other venues
Will I have to pay more for tickets?                               such as the Entertainment Centre and other existing car parking

There will be like-for-like membership options available at        facilities from which shuttle buses would operate.

comparable prices. While it isn’t possible to forecast what
exact prices might look like in 2014, we’re committed to           Will we have access to a venue for after-match
ensuring membership packages represent the great value             activities?
for money Crows fans have come to expect from the Club.
                                                                   Yes. Plans for a redeveloped Adelaide Oval include a fan
                                                                   facility capable of holding approximately 3,000 patrons.
                                                                   It will be branded according to the home team of the day and
                                                                   will accommodate a state-of-the-art indoor training and
                                                                   warm-up facility.




Adelaide Oval                                                              a world class stadium in the city

				
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