Enjoy Life ...
...A Cultural Strategy to make
Braintree District a better place to
live, work and play ...
The Braintree District Partnership
How will we deliver
q All our published aims and objectives will Learning and Skills Council
become actions for individual service Environmental Partnership Board
areas in our business planning process. Housing Partnership Board
Witham and Braintree Care Trust
q We will produce detailed annual plans
and publish how each service will play a North Area Advisory Group for Learning
part in delivering the strategy. Braintree District Voluntary Support Agency
q We will actively continue to build on the Arts Council England - East
success we have achieved during the last East of England Museums, Libraries and
five years in attracting external funding to Archives Council
the District. Museums in Essex Committee
Essex Museums Workers Group
The Essex Arts Officers Group
How will we monitor Braintree District Arts Council
success? Sport England East
County Sports Development Forum
q We will publish our achievements via our
Essex Active Sports
Braintree Sports Development Forum
q We will consult and evaluate customer The Sport Development Network for
feedback. Braintree District
Braintree District Disability Sports and
q We will review our progress through Leisure Forum
continuing consultation with our partners N.A.C.R.O.
and undertake joint research to evaluate Football Foundation
the impact of culture over the next five
q We will work with other authorities and
partner organisations to record and This strategy forms part of and is
publish progress. informed by the following policy
- Corporate Strategy
Who are our partners? - The Community Strategy
- The Community Safety Strategy
The Braintree District Partnership - e-Government Strategy
Braintree Business Council - The Local Plan
Cultural Partnership Board - The Housing Strategy
Essex Police - The Local Compact with Voluntary
Transport Partnership Board Sector
This Cultural Strategy forms part of a network of strategies
covering our District, neighbouring Districts, the County
and the region with the specific aim of using culture to improve
the quality of life for both communities and individuals. Culture
can both lead regeneration and make people feel good about
themselves and where they live. The higher the quality of life
the more attractive an area is for businesses and visitors alike
and the easier it is to boost levels of inward investment and
District Council as
an Authority is committed over the next
five years to making Braintree a vibrant
place to live and a place people are proud ”
to live and work and that its services will
deliver beyond expectation......
Cllr David Finch, Leader of
” Culture is at the core of
everyone’s well-being and of the
Society in which they live. It enriches
Braintree District Council
both the individual and the community
Cllr Simon Walsh, Lead Member for
Culture and Leisure
q Ensure activities cover a wide range of
ages from mother and baby to adults.
q Offer activities which address social
issues such as cultural diversity and caring
for the environment.
q Use the facilities of Libraries,
Community Halls and Village Halls to
bring arts events to rural communities.
q Member groups to find external funding
Cricket for activities in villages.
Enjoying helping ...
q Training a new generation of volunteers
over the next five years to ensure the
strong network of community support
prospers and grows.
q Continue to take arts events into Care
Homes and hospitals.
q Train Carers in Reminiscence Therapy
for the elderly.
q Train and support, with professional
advice, the eight voluntarily run
Museums and Heritage Centres in the
q Ensure training programmes continue to
provide enough Sports Coaches with the
right levels of qualifications. q Children surveyed enjoyed “playing
outside”, i.e. informal play the most from
all the activities they listed. Over the
next five years we need to work with
partners to ensure outdoor play schemes
Enjoying taking part ... can be established and provide outreach
from leisure centres and the District
q Encouraging young people at Museum where established on site
risk of offending to take part activities can provide training and best
in active sports has proved practice to take out to rural communities.
highly effective; through sports
development we will continue q Free activities will continue to be part of
to work with NACRO. the arts programme and we will actively
seek funding for -
q Provide day camps, activities days and - rural arts touring
sessions in all our facilities, covering
Sport, Arts, Heritage and the - touring exhibitions
5 Executive Summary
10 Partners and Communities
13 The Wider Picture ...
How does culture fit in
15 What do we want locally
for our Cultural Life?
18 Investing in our
19 What’s not so good
20 Action Plan to take the
24 Delivering the Strategy
Action Plan to take the Strategy
Enjoying living where
we do ...
We need to change the perception of the
District and help people feel they belong. We
q Work to attract major cultural facilities to
the District -
- 2 Major Swimming Pools
- A Regional Textile Centre
- through libraries, both mobile and in
our major towns;
Braintree Pool - by using Parish Councils, village
q Promote festivals, markets, special events - working in partnership to publish
in all our towns and villages. Town Guides.
q Work with Town Centre traders and q Organise a Sense of Place Project in all
organisations to promote the special 55 parishes.
nature of each of our towns and continue
to help them attract shoppers to sustain q In five years ensure each village has a
local businesses with events such as village guide.
Witham Puppet Festival and John Ray q Our Local Plan is committed to caring
Celebration in Braintree in 2005. for the environment, however we need to
q Produce a Welcome Pack which will be work with schools, colleges and Local
delivered to all new residents and free Trusts to ensure continuing awareness of
sources of information about the area - the importance of the individual to the
environment by -
- via our website;
- exhibitions, education projects,
- through Tourist Information Centres; community actions such as the “Door
Stop Green Project in Witham”.
What is Culture? These key components of culture are a vital
part of the quality of life of the people who
Cultural activities, in whatever form, enrich live in the Braintree District.
the lives of their participants and of the com-
munity as a whole allow people an outlet for
their creativity and self-expression which they
may not have through work or otherwise.
We have adopted the government’s By working strategically across geographical
Department of Culture, Media and Sport’s boundaries, with shared objectives, we hope we
(DCMS) definition which includes the will be able to attract funding and investment
following activities within culture: focussing on priorities based on extensive
consultation through ‘Living East’ and
q the performing and visual arts, craft, ‘Celebrating Essex’. Our own community
fashion, media, film, television; strategy will focus on local needs and issues
and how national, regional and countywide
q museums, archives, design; libraries, policies have an influence and relevance to
literature, publishing; our whole community.
q the built heritage, architecture, landscape,
q sports events, facilities and activities; Consultation
q parks, open spaces, wildlife habitats, water Through consultation with our residents,
environment and countryside recreation; through parish clusters and innovative
research to create the wider community plan,
q children’s play, playgrounds and play activities; of which this cultural strategy forms a
q tourism, festivals and attractions; and significant part, we have a clear picture of
informal leisure pursuits. what people value in their community and
what they want to see improved.
A new partnership has been created under
the title ‘Partners and Communities Together’
who will work to achieve some of the
improvements people want to see. Their
priorities are also the foundation of the
shared vision for delivery with the voluntary
sector over the next five years.
‘Adding colour to our lives’
Investing in our Communities
q Colchester Borough Council Local
Government Online partnership funding
for a joint Customer Relations
Management based project (£200,000) 2003
q Braintree Museum Trust for National
Lottery funding to house the Warner
Collection of historic textiles (£1.9
million - currently Stage 1 approval) and
£391,000 for Learning for Life Centre
Recent examples of inward investment
q Single Regeneration Funding for East
Braintree £1.3 million to address
longstanding industrial dereliction
q National Lottery Heritage Funding to
restore the historic public gardens in
Halstead and Silver End (combined value
Braintree District Museum
In recognition of the increasing importance
of external funding both to the Council and
to the wider community, since June 1999 the
Council has employed an External Funding
Officer to support this activity. To date, some
£1.6 million for voluntary sector/Parish
Councils and £3.4 million for the Council in
external grant funding has been secured
Halstead Public Gardens through her involvement.
q Essex On-Line Partnership for Local
Government Online partnership funding
for the joint e-Government programme
Culture is all about people .... how representatives of local organisations,
we live our lives, and the part each of volunteers and professionals who live and
us play in building our communities.... work in our District, we have a very clear
vision of what people want from their village,
town, District, County and Region.
What will our District look like in the
next 10 years? What will it be like to
In Celebrating Essex, a strategy for
Essex put together by the 14 Local
Authorities and the County Council
which make up Essex, the strategy says
“Culture is crucial to
our way of life. It defines us,
where we live and what others
think of us. It provides relief from
work, yet generates millions of jobs.
It is important to health, life long
learning, economic development, the Through extensive consultation with people of all ages
throughout the District we have a clear idea of their priorities
environment, community, safety,
regeneration and individual Braintree District has had a surprising past.
achievement” The towns of Braintree and Witham both have
Roman remains; the strategic routes
north/south and east/west which led the
Romans to develop settlements in the area
Locally and throughout the County we have
been asking people what they want to see
improved in their daily lives and what is
important to them, how they feel about
Braintree District and what is good and the
bad about living in Braintree District, Essex
and our Region.
By talking to literally thousands of people
(5,000 in the Braintree District alone) Finchingfield Green
A great quality of life
Braintree District Council does deliver
in far more ways than it might first
appear and, like Essex, can sometimes
be hampered by a negative image. The
reality is a District with -
q A strong community spirit
q A healthy economy
High achieving schools
q Some of the most attractive villages in the
q Very good, high achieving schools
q Historic market towns and a unique
industrial heritage q Excellent housing
q An extensive network of community
groups across faith, sport, the arts, history
and the environment which offer almost
limitless opportunities to take part in
every sort of activity from salsa classes to
opera, carpet bowls to carpentry, Reiki to
African drumming, extreme sports and
classic cars to wildlife conservation
It will benefit from investment in new
swimming pools and has recently
completed skateboard parks and a
bowling alley. The District now has two
cinemas - one a multi-screen, one an
A high proportion of professional artists
and craftworkers live in the District, a
trend started in the 1950’s when a
colony of artists, some to become world
renown, set up home in the village of
Paycockes House, Coggeshall Great Bardfield.
It has a tradition of public buildings of
q One of the highest proportions of listed
high architectural merit and contains
buildings in the country
one of the finest examples of Modernist
q Excellent communication links architecture in Europe, namely Silver End.
q Positive regeneration policies resulting in
The District has had a Public Arts Policy for
leisure and shopping at Braintree Freeport
over 10 years which includes landmark
which is attracting visitors from a two
artworks such as The Bird of Freedom in
hour driving distance
One of the important foundations for the As a result of the Council’s efforts, by
Council’s partnership approach was the 2003, the local economy has completely
establishment of the Braintree Business recovered from the devastation of the
Council, the first of its kind in the country. 1980s. All the derelict industrial land in
the three towns has been redeveloped, in
An innovative partnership between a charitable east Braintree with the assistance of
trust, the Council and private sponsorship led £1.3 million from the Single
to the development of an award winning Regeneration Fund.
As the growth momentum developed,
strengthened by the development of Stansted
to the west, the Council developed a key
partnership with Countryside Properties to
build a major new ‘village’ - Great Notley -
to the south of Braintree. So far, some 1,416
new homes have been built in an environment
that has won several national design awards.
Freeport Designer Shopping Centre
More recently, the same entrepreneurial
and customer focused approach attracted
to the District, Freeport plc, one of
Europe’s largest developers of factory
outlet centres. Since 1999, Freeport has
created a flagship shopping village on
the outskirts of Braintree town, including
16,000 sq. m of retail floorspace, together
No one Local with a leisure complex, comprising a 12
Authority, Regional screen multiplex cinema, bowling alley,
restaurants and a replacement public
Organisation, Government Office, swimming pool complex (also pending).
Parish or Town Council, Business
or Voluntary Group can make a
difference, but together we can.
‘Celebrating Essex’ sets Our opportunities are:
out a shared vision. q To assist the voluntary sector and ensure that
all voluntary organisations and individuals
have access to information and funding.
To change the q To plan for future investment in the
image of Essex ... cultural infrastructure of the county.
Our aspirations are: q To develop partnerships between the cultural
sector and other providers to address
q To positively change the external health, social and environmental issues.
perceptions and image of Essex.
q To co-ordinate and collate information
q To celebrate the cultural diversity and and research on cultural provision and the
identifies of Essex. benefits of culture across the county.
Our opportunities are:
q To work in partnership with county and
regional cultural, tourism and economic
development agencies to promote the
cultural diversity of Essex.
q To attract one or more cultural facilities
of regional or national importance to Essex.
q To encourage and promote local festivals
and events across the county.
q To encourage and promote the distinctiveness
of local products, services, customs and
To value our local communities ...
Our aspirations are to ensure:
q That cultural facilities and opportunities
are maintained and developed.
“In five years time Essex
q That the natural and historic environment
of the county is respected, protected
will have a thriving economy and
and promoted. a reputation nationally for its vibrant
cultural life.We will have a wider
q That the importance of culture is
recognised and used to full effect in choice of cultural opportunities to
addressing social, health, economic and meet our needs and
Our shared priorities for the District
are set out below. They are grouped
under seven themes. They are grouped
under seven themes. The first three
themes are the most important for the
District’s residents and for PACT.
PACT’s shared priorities for the District
are based on extensive public consultation
involving more than 5,000 residents
from all parts of the District.
Outside play is the top of childrens “favourite things to do”
in a survey of children taking park in activities throughout
Getting Around the District.
- To promote flexible, accessible and integrated
public and community transport, both as Feeling safe and well
an alternative to the car to reduce the
impact of rising traffic levels, and to meet - To maintain a low level for crime and
the needs of non car users improve residents’ perceptions of levels of
crime in the District
- To address the issues around car parking
both in residential areas and town centres - To promote healthy communities
- To reduce traffic congestion - To encourage individual and community
ownership for responsibility for their own
safety and the safety of others (e.g.
speeding, litter, lighting)
Things to do
- To make information about leisure and Being part of the
cultural activities in the District more
readily available Community
- To create more opportunities for young - To ensure that new residents are made
people to get together informally welcome to the District
- To improve leisure opportunities and - To develop opportunities for young
facilities in the District for young people people to be part of their community
and other groups in the community
- To improve access to and promote
effective use of community facilities (e.g.
schools, community halls, pubs)
The Braintree District Partnership
Access to services and
- To help more people into further and
higher education and training
- To improve publicity and marketing of
services and opportunities available to all
- To seek improved access to facilities and
The community office in East Braintree is used by local residents in opportunities for rural communities
many different ways including working with artists to make the area
a better place for everyone.
- To widen the range of accommodation
suitable for single/young people
Taking pride in where
- To seek ways to make more affordable
we live housing available
- To ensure that we preserve our local
heritage, and maintain local identity,
culture and character
Caring for the
- To reduce levels of litter, dog fouling, fly Environment
tipping and abandoned cars in the District
- To increase levels of, and opportunities
for, recycling across the District
- To address localised flooding issues
through a co-ordinated programme of
- To safeguard the open countryside against
- To value all wildlife and protect and co
enhance both the natural and built b
Fly tipping is anti social and adds cost to the Council Tax.
Litter annoys residents and visitors. Education projects, exhi-
bitions and events linked to the environment are included in
a programme to raise awareness especially in the young.
The Wider Picture ...
How does culture fit in ...
Living East’ is one of eight Regional Cultural
Consortiums in England set up to champion
“We believe passionately that culture culture in the East of England. The members
are the regional agencies for the arts, archives,
has a key role in addressing both creative industries, heritage, libraries, museums,
economic and community issues ....” sports and tourism, together with the region’s
‘Celebrating Essex’ Local Authorities’ representatives for health,
environment and the voluntary sector.
The priorities for the future set by ‘Living
East’ for the region will help, in partnership,
to meet our local priorities. They are also
important as, with PA.C.T. locally, they are
about partners working together to solve
problems, share expertise and knowledge and
Its themes are:
Living Life to the Full -
which focuses on participation, regeneration
“We believe passion- and social impact, improving access and
ately that culture in its widest
sense can improve the quality of life Living Organisations -
for communities and for individuals. It concerned with making the cultural sector
can make cities, towns, villages and the count by improving performance and
increasing skills, identifying sources of
ountryside better places to live and do funding and sharing best practice.
business in. More than that, culture can
lead to regeneration, make people feel Living Image -
this recognises the need for a strong sense of
good about themselves and help the identify and increased confidence which
community recreate itself”. should bring inward investment from both
private and government sources.
Partners and Communities
This is why in Braintree a new partnership
has been created under the title P.A.C.T.
(Partners and Communities Together)
who will work to achieve some of the
improvements people living in Braintree
District want to see.
PACT’s mission .....
“Everyone can make
a better tomorrow”
Our vision is one where :
q Everyone can contribute to achieving
their priorities for the District. Info Link - getting information to people in their homes
q Everyone lives in active communities.
q Everyone has access to community q find fresh approaches to long-standing issues
information, means of transport and q provide regular feedback to residents
essential services. Feedback from all parts of the District
q Everyone is welcome. tells us that people like living in Braintree
District and that there is also a strong
q Everyone lives in a clean, green and safe community spirit in most parts of the District.
Each community has its own issues and priorities.
PACT brings together the main public, The involvement of local communities will
private, voluntary and community organisations be essential to making progress on PACT’s
working in Braintree District. It includes overall priorities. PACT will work alongside
leading representatives from local government, local communities to encourage local
the police, health providers, voluntary solutions wherever possible.
organisations and businesses. It also includes
representatives of young people, older people,
people with disabilities and faith groups. PACT will work in individual communities to
encourage local projects which bridge generations
PACT will look for opportunities to: and promote equality of opportunity. It will
q pool resources seek approaches which conserve today’s natural
resources for the benefit of future generations.
q attract funding to the District
What do we want locally for our
Our aims are to weave culture q Provide more opportunities for young
people in every aspect of their lives from
into everyday life and ..... leisure to training and opportunities to
make a contribution to their communities.
q To preserve what’s best from our past
heritage, natural environment and
q To help everyone feel part of the
community by improving access to
community services and information,
particularly for people in rural areas, so no
one feels excluded from anything.
We want everyone who lives,
visits or works in the District to
Enjoy Life and Enjoy Braintree
q To help people to be happy, healthy and Gibraltar Mill, Great Bardfield
active by creating more opportunities for
people to improve their health and well being.
Braintree District Council as an
Authority is committed over the next
q To provide a welcome to new residents
five years to making Braintree a vibrant
place to live and a place people are
proud to live and work and that its
q To encourage enterprise and opportunities services will..
to rejuvenate our towns and villages.
q To be truly creative and foster innovation “Deliver beyond
in the individual and the wider community Expectation...........”
which will continue to bring jobs and
investment in the local economy.
have the same draw today for the commuters
who are making the District their home.
Home in the 19th century to companies which
planned major roles in changing the world
such as Courtaulds, Crittalls, Lake and Elliot,
Hunts grew alongside a rural economy of
farming and seed growing.
Braintree District is the second largest
in Essex (236 sq. miles). Largely rural in
character, it stretches from the Stour
Valley/ Suffolk border in the north, to
the Chelmer Valley and Chelmsford in
the south. Just over half the population
of 132,500, live in the three main towns
of Braintree, Halstead and Witham and
the remainder in the villages which
make up the 64 parishes.
The administrative centre is Braintree Stansted Airport
(population 41,703), a market town on the
A131 and A120, the main east coast route The 1980s and early 1990s saw massive
linking Braintree with the M11 and Stansted public investment in the District,
Airport, which lie just to the west of the including
District. The A120 is currently being q Braintree by-pass
upgraded to improve access to Stansted and q Four new primary schools
the M11. Witham is the second largest town q New high school
(population 22,470). It is located in the q New 6th Form College
south of District on the main line from q New fire station
Liverpool Street to East Anglia. Halstead is a q New police station
small market town (population 11,053) q A District Museum
serving the northern half of the District. q New library
In the recession of the early 1980s, the
District was severely affected, with the loss of
thousands of jobs following the decline and
closure of the dominant companies of the
District - Courtaulds and Crittalls. The
Council’s response represents an early clear
example of its ‘community champion’
approach. Under the slogan ‘Braintree Means
Business’, the Council developed its first
corporate strategy, focusing on regeneration
and inward investment. This strategy
included clear commitment to customer care,
and established a culture and ethos that are
still prominent two decades later.
Great Notley Country Park. It has some
outstanding countryside and open air spaces
- Cressing Temple
- Marks Hall Arboretum
- The Discovery Centre
- Networks of footpaths and cycle ways
which allow easy access to open spaces
from every town and village
This adds up to the evidence that
Braintree District is a good place to live, it
has a lot to offer visitors and has made
an enormous improvement in its facilities
and services over the last five years.
The commitment to that improvement
was set out in the District’s Quality of
Life Plan and developed by listening to
the people who live in the District and
working with partners in the private
and voluntary sector.
Much of that improvement programme was
funded by inward investment from the
Lottery Board, the private sector and
government regeneration funding.
Jonathan Clark’s stunning sculpture is one of more than 20 art
projects completed in the District. A commitment to Public Art is
contained in our Local Plan
It has an important Norman castle in Castle
Hedingham, a Railway Museum and a
National Award winning District Museum.
Two Art Galleries in Braintree attract nationally
known artists and touring exhibitions of
work from artists such as Goya and Picasso, as
well as over 100 local artists and craft workers
listed in our local Arts Directory.
What Are We Committed To?
Over the last five years the District has had
an unprecedented inward investment which
has provided regeneration to the East of
Braintree, rejuvenated parks in Halstead and
Silver End, extensions to its Museum,
improvements in communications and on-line
partnerships totalling £7 million. Further
plans to provide additional leisure facilities are
in progress and will be completed during the
time this strategy is current.
We have created an action plan contained in
this document designed to protect our
environment, enrich the lives of people who
live in the district and celebrate our heritage.
q A continuing record of attracting inward
The Causeway - Halstead
q A measurable improvement in the health
of our residents.
How Will We Take The
q An increase in the number of people
working in the voluntary sector. Strategy Forward?
q An increase in opportunities for young q All our aims and objectives will become
people of all aspects of their lives. actions for individual service areas in our
business planning process.
q A rise in the number of people who
enjoy living in the District and are q We will produce detailed annual plans
satisfied with the services provided. and publish how each service will play a
part in delivering the strategy.
q An increase in creative opportunities in
rural communities. q We will actively continue to build on the
success we have achieved during the last
q Providing the opportunities for everyone five years in attracting external funding to
living in our towns and villages to access the District.
q Celebrating the uniqueness of our region,
county, district and each individual “The Cultural Strategy
community. will help deliver the District
Council’s aim to create a cleaner and
greener District, help people feel safe
and well and provide a better place to
live, work and play”
What’s not so good
we now have a clear picture
of what people need to see
- There is a lot going on but people need
easy access to information about opportunities
- Transport to access these opportunities is
a big problem
- Fear of crime stops people taking part in
leisure and cultural events and activities in
the evening Housing
- People hate litter!
- There are areas of relative
- Newcomers don’t have any sense of depravation often sitting close to
the place they live in and it’s areas of affluence which serve to
heritage. They only ‘roost’ in their highlight disparities in income,
homes and commute to work in wealth and opportunity in those
London and Chelmsford and less advantaged communities which
Colchester, often shopping and exist both in our towns and rural
socialising in those places villages. When looking at the positive
aspects of life in both Essex and our
- The future of many voluntary groups is
own District, it is important to
threatened by a shortage of younger
accept that problems also exist
people with the time to give to the
which need to be solved, with
culture playing a significant role in
- We have a shortage of accommodation addressing them.
for the visitors to the District now the
improvements to the A120 and the
shorter travelling time to Stansted mean
we have the opportunity for MORE
tourists, especially from Europe and South
East England. A major horse racecourse
at Great Leighs will add a new dimension
to the need for accommodation
q We will provide help and support to q Promote Walking for Wellbeing.
groups seeking funding to provide
improvements to their environment. q Promote “Healthy Mind: Healthy Body:
Healthy Planet” as a Mission Statement
q We are committed to helping the for working with schools and colleges to
economic vitality of the villages by encourage an increase of participation in
supporting local clubs, halls, societies and active sports.
small rural businesses through Rate Relief
which benefits charities and village
amenities such as village shops, pubs and
filling stations in rural areas.
Enjoying visiting ...
q We will seek to increase the accommodation
available in the District by 20% over 5
years and attract a major hotel to the area.
q Provide on-line booking services for
visitors for accommodation and events.
q Work with Essex Partners to develop
Cultural Tourism and establish themed
trails and tours which will attract visitors
away from congested “honey pots” such as
Finchingfield, and highlight some of the
undiscovered strengths of the District
such as churches.
q Aim to have all accommodation providers
trained as Welcome Hosts within three years.
GP Referral Scheme
Work with the Disability Sports and
Enjoy good health ... q
Leisure Forum to extend equipment and
q Work through leisure providers to provide activities which enable active participation.
GP referral schemes q Plan sports ‘focus’ weekends in each of
the main towns to encourage more
take- up of the wide range of sports on
offer and encourage start-ups where there
are specific gaps.
Walking is rewarding and health giving, it is free and accessible.
- targeted activities for children and
young people who may be excluded
from paid activities
- unlock resources by publishing
equipment, premises, skills which
could aid community groups to start
new activities without start up costs. One of the biggest problems for Culture
is to make everyone aware of the huge
impact it has on every aspect of life!
Enjoy learning for life ...
The value of the Cultural Strategy will be to
q We are committed to ensuring training
highlight the positive actions the Council and
and development needs are met for all
the Partners make over the next five years.
q We aim to meet national standards such Our commitment to equalities, social
as “Quest” in our sports centres, Museum inclusion and life long learning underpins
registration standards and Tourist Board every aspect of our service provision.
accreditation for accommodation
We also share for our District the vision set
q By providing a continuous programme of out in the East of England Development
exhibitions, events, concerts and courses Agency Strategy .... Prosperity and
led by professionals, we can raise Opportunity for All - the East of England
expectations and skills.
Regional Economic Strategy “to make the
East of England a world class economy,
renowned for its knowledge base, the creativity
and enterprise of its people and the quality of
life of all who live and work here”.
We can only solve problems by working
in Partnership and we will only achieve
by working on the same goals.
These shared visions, aims and priorities will
be translated into actions and delivered
through the Council’s business planning
process, by attracting external funding to both
the Council and Partners in the voluntary
sector and by joint projects through PACT,
Living East and Celebrating Essex partners.
Artist Ann Schweggman - Fielding, working with young people at
Braintree District Museum’s Learning For Life Centre.
Our Strategy has been formed by consulting
through many organisations and individuals
- Wide consultation through Living East.
- All the Local Authorities in Essex and the
County and Unitary Authorities which If you want to know more .....
make up the geographic County of Essex.
Log on to
- People who live in the District through
the Parish Clusters, research carried out
for the Community Plan involving 5000
You can also contact us at ....
- Face to face interviews with people in Enjoy Braintree District, c/o Box 1,Town
the following organisations: Hall Centre, Market Square, Braintree, Essex.
CM7 3YG Telephone No. 01376 325266
Braintree Business Council www.livingeast.org.uk has the Regional
Town Centre Strategy Groups Strategy for the East of England.
The Sports Development Forum
Braintree District Arts Council
Braintree District Museum Trust
sex.pdf has the Cultural Strategy for the
The Essex Gardens Trust (Braintree Area)
County of Essex.
- Officers of Braintree District Council
working across Community, Leisure and
Culture. Councillors and Chief Officers.
Even children between 5 and 11 were
asked “what their favourite things to do
were” in a survey carried out in schools,
libraries and play schemes.