Go for the Gold Program! What is the Program • A tool to increase our contractor recruitment. • Develop new talent in all markets. • Evaluate new talent for the Belgard Authorized Contractor program. What the Program is not • A quick(er) way to enter the Belgard Authorized Contractor Program. – The criteria stays the same. • A program to bring in any contractor who we find, remember this is a process to find new talent not new problems. The Program • The key to the program is to find and recruit new talent and existing contractors into the Belgard business. • Getting the contractors into the “Go for the Gold Program” allows us to build loyalty and track their progress. • Each step will result in a mailing to the contractor congratulating them on their progress. The Program • Bronze Level – Occurs after their first project with Belgard product. – The contractor receives their first thank you package. – Dealer who sold product receives a thank you letter. The Program • Silver Level – Occurs after completion of projects 2 through 6 with Belgard product. – The contractor receives their second thank you package including their second letter. – Dealer who sold product receives a thank you letter and T-Shirt package. The Program • Gold Level – Occurs after completion of projects 7 through 10 with Belgard product. – The contractor receives their third thank you package and their third thank you letter with a description of the BAC program. – Dealer who sold product receives a thank you letter and T-Shirts and Hats. The Package – Bronze and Silver come in the smaller of the two boxes. – Gold comes in the same size as our Belgard Authorized Contractor box. What Comes Inside • Bronze: • Belgard T-Shirt and Hat • Letter congratulating them on their first project with Belgard. • Silver: • Belgard Golf Shirt and Hat • Literature from the local company. (5) Catalogs and (5) Resource Guides. • Letter congratulating them on their progress. What Comes Inside • Gold: • Belgard T-Shirts (3) and Hats (3) • Belgard Literature (20) Catalogs (10) Resource Guides and (10) Environmental Catalogs. • (100) Door hangers and (50) Postcards. • Techniseal Literature and Polymeric Samples. • Belgard Pull-over. • Explanation of the Belgard Authorized Contractor Program. • Branded Gloves. • Letter congratulating them on their achievement with Belgard. What about the Authorized Contractor Program • BAC: • Belgard T-Shirts (5) and Hats (5) • Belgard Literature (50) Catalogs (15) Resource Guides and (25) Environmental Catalogs. • Deluxe Binder (2) • (150) Door hangers with holding box and stapler and (100) Postcards. • Techniseal Literature and Polymeric Samples (all colors). • Belgard Authorized Jacket and Golf Shirt. • Letter thanking them on their loyalty to Belgard. • Branded Tape Measure 25’ / Branded Square / Branded Level. • Lap-top Bag. • Branded Gloves. (3) Pair • Pens and carpenter pencils. • Lowman truck graphic program, Flyer and web address info. • Rendering Software from local company.