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Newsletter Volume 003 from Voices.com

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Newsletter Volume 003 from Voices.com Powered By Docstoc
					          PLAN
MARKETING BUDGET

                   NEWSLETTER
5.2 Search Engine Marketing

Search engine marketing, or SEM, is a form of Internet marketing that seeks
                                                                                                                       Volume 003


                                 C AT E G visibility in search engine result pages (SERPs) U N T
to promote websites by increasing theirO R Y                                                                 P paid placement,
                                                                                      A M O through the use of E R C E N TA G E
 Hello Voices.com Facebook inclusion. The New York Times defines SEM as 'the practice of buying paid search listings'.
contextual advertising, and paidFans,
  Sales & Marketing                                                                              60000                          100
              bids on over 50,000 keywords with Google Adwords, Yahoo! up-to-date industry MSN on voice which
Voices.comto the Voices.com Newsletter! This newsletter gives you Search Marketing andnews AdCenter overs,drives
 Welcome
 teaches Engineto get started, provides interesting facts and figures, plus hot topics, amazing prizes and weekly
  • Search how Optimization unique visitors to and MSN
an average of 50,000 new though Google, Yahoo!the website each month.
 • Search Marketing including Google Adwords, Yahoo! and MSN Live
contests!
 • Social Media Marketing
 • Public Relations
What’s Going On @ Voices.com
 • Live Events including trade shows, conferences and event networking
 • Print media including industry magazines and specialty publications
LOCAL VOICES “We’ll put you on the map”
 Total                                                                                            60000                        100
Voices.com’s Local Voices Directory goes beyond Google and extends to Yahoo!, Bing and other prominent
location-based search tools.

What's the goal? To expand online exposure for your business and drive qualified traffic to increase your
opportunities for voice over work. With more and more people using the local search as their primary tool for
service providers, inclusion in Voices.com's Local Voices Directory is a smart move for your voice over
business. Local Voices enables you to benefit from a highly effective local search marketing solution that puts
you literally on the map! http://www.voices.com/local


MAKEOVER MONDAYS
Have you ever wondered what it takes to attract clients to your Voices.com profile? Join the women of
Voices.com as they perform live reviews of Voices.com profiles. This will assist you in taking your web
presence, marketing and auditioning strategies to the next level. Every Monday, one of your peers will have
their profile reviewed live on the show and given personalized advice that can be applied immediately. Don’t
miss out!
See a list of upcoming Voices.com webinars here: http://on.fb.me/hJMpeY
Makeover Mondays panelists include Stephanie Ciccarelli, Co-Founder and Chief Marketing Officer, Whitney
Stewart, Search Marketing Manager, and Ashley Hall, Social Media Manager.


GETTING STARTED
Don’t know what to include in your voice over demo? Find out how to get started!
Your demo is a representation of what you can do. By creating a variety of voice over demos, you afford
yourself the opportunity to showcase multiple voice samples comprising of different genres, deliveries and
characterizations. Discover 5 different voice over roles and how to perform them. Which one are you?

Get started in planning your voice over demo here:
http://www.voices.com/support/getting-started/plan-your-voice-over-demo.html



                                       More Information                  Corporate Headquarters        Service & Support
                                       Do you have questions about       The Convergence Center        North America 1-888-359-3472
                                       Voices.com? Contact us.           999 Collip Circle             International +1-519-858-5071
                                                                         London ON                     Email support@voices.com
                                                                         N6G 0J3                       Web http://www.voices.com
MARKETING PLAN

                NEWSLETTER
5.2 Search Engine Marketing

Search engine marketing, or SEM, is a form of Internet marketing that seeks
                                                                                                                 Volume 003


to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of paid placement,
contextual advertising, and paid inclusion. The New York Times defines SEM as 'the practice of buying paid search listings'.
 INDUSTRY NEWS
Voices.com bids on over 50,000 keywords with Google Adwords, Yahoo! Search Marketing and MSN AdCenter which drives
 A average of golden voice!
an man with a50,000 new unique visitors to the website each month.
Ted Williams certainly captured the media’s attention last week along with millions of hearts continent-wide. His
sudden success and overnight celebrity is unprecedented, resulting in a number of choice opportunities
including a recent voice over job for Kraft.
Check out the YouTube video that started it all:
http://blogs.voices.com/voxdaily/2011/01/ted_williams_golden_voice.html


HOT TOPICS
Do you react positively to rejection? It’s easier said than done.
Not booking can make you feel poorly but that doesn’t mean that the opportunity was wasted or that you are any
less of a voice artist. What if you were to think of it as selection, and not rejection, and embraced each audition
as a learning experience and an opportunity for personal growth? Listen to Joan Baker and her guest Rudy
Gaskins as they discuss "The Myth of Rejection."
http://podcasts.voices.com/voiceoverexperts/2007/07/voice_over_experts_episode_06.html



FACTS & FIGURES
Voices.com passed a very impressive milestone!
Voices.com is now the world's most prolific audio producer on the web with 2,126,132 downloads per month. All
downloads are created by professional voice over talent and clients with over 107,220 satisfied large and small
business customers!
Way to go to all Voices.com users and thank you for being a part of our community:
http://blogs.voices.com/press/2010/12/voicescom_passes_2_million_dow.html




                                More Information                 Corporate Headquarters          Service & Support
                                Do you have questions about      The Convergence Center          North America 1-888-359-3472
                                Voices.com? Contact us.          999 Collip Circle               International +1-519-858-5071
                                                                 London ON                       Email support@voices.com
                                                                 N6G 0J3                         Web http://www.voices.com

				
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Description: Welcome to the Voices.com Newsletter Volume 033. This newsletter gives you up-to-date industry news on voice overs, teaches how to get started, provides interesting facts and figures, plus hot topics, amazing prizes and weekly contests!