Tooth Whitening Our tooth whitening procedure is safe and effective. It can be done in the comfort of your own home and is more affordable than you think… We believe everyone deserves to have a brighter, healthier smile and beautiful white teeth! Everyday use of coffee, soft drinks and cigarettes can dull and darken your teeth. We use Colgate Visible White, which offers visibly whiter teeth in 3 days. It is easy to use and only takes 30 minutes a day. Before After Are there any side effects? Some patients can experience mild sensitivity, but to minimize sensitivity, it is advisable to use a sensitive toothpaste during the treatment period and avoid hot or cold beverages 30 minutes after treatment. If more than mild sensitivity occurs, you should see your dentist. Gum irritation may also occur, but this can be avoided by not allowing the gel to remain on your gums and lips. Upon placement of the tray, wipe the excess away with a cotton cloth or swab or use less gel in the tray. Can everyone whiten their teeth? Tooth whitening is not recommended for children and pregnant or nursing women.