If you have been reading my tweets recently you will see I have been linking out to a number of usefulGreaseMonkey Scripts that help improve Google Analytics in various ways - improved social media metrics, improved keyword trends etc. For those of you that don’t know what Greasemonkey is - in short it’s a FireFox plug-in that allows you to customize the way a web page displays using small bits of JavaScript. One of the first things I do in the morning while having breakfast is review my clients analytics data - From conversions to search traffic to goals and paid keywords effectiveness etc. Over time I have discovered some essential Greasemonkey scripts for Google Analytics that have helped me “go deeper” into the data - listed below are my top five…
photocredit:brockvicky
5. Google Analytics Absolute Conversion Simple plug-in that converts percent values to absolute values in tables. Helps makes your analytics data more human. 4. Export to Google Docs Great plug-in that allows you to export your analytics data to Google Docs. Once exported you can play around with Google’s visualisation API to see your data in more interesting ways (great for presentations). 3. Enhanced Google Analytics This niftly little script from Juice Analytics works for keyword data. The script allows the user to see new referring sites/keywords or referring sites/keywords that have seen a significant boost in traffic sent to your website. 2.Twitter & Google Analytics Hack for Shorten URL’s services This script allows you to add Google Analytics Campaign tracking (Campaign Source, Campaign Medium and Campaign Name variables) for easy monitoring of the traffic generated by these links. Services it is currently compatible with… * http://is.gd * http://tinyurl.com * http://tweeburner.com Hoping it can be integrated with http://bit.ly my favourite URL shortener in the future - (bit.ly already offers great stats on their links just add “info” to the URL e.g http://bit.ly/info/2189). 1. Social Media Metrics Greasemonkey Plugin Awesome plug-in that allows you to see your websites content Social Media metrics. The plug-in currently supports… * Digg * Sphinn * Mixx * Reddit * StumbleUpon
* Del.icio.us * Yahoo inLinks Social Media Metrics in action…
Bonus Script: Google Analytics Advanced Date Selection Great little script that allows you to compare year-over-year reports in Google Analytics at a click of the button.
Analytics Scripts Can Improve Your Life
That’s a wrap - 5 useful Greasemonkey scripts you can install today to help get more out of your Google Analytics Data - make better decisions, improve your keyword selection and monitor your social outreach effectiveness. Feeling a little more adventurous? - The Google Analytics API was released today. Read more about the API release and all the cool things you can do with it over at Google’s Analytics Blog.