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Product Insights: Soft Drinks in the UK - Market Research Report On Aarkstore Enterprise

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					        Product Insights: Soft Drinks in the UK – Market Research Report On Aarkstore Enterprise

Introduction

This report forms a part of the Datamonitors newly introduced product series titled "Product Insights". It
aims to provide analysis to clients on the new product launches across various market categories.

Scope

*Examines new product launches in the UK soft drinks market, segmented by key categories

*Contextualizes UK in the new product launches globally

*Identifies the key players in the market, leading the new product launches

*Provides an analysis on the new product launches by leading flavors, claims, packaging and price points

Highlights

Globally, UK ranked fourth in terms of the number of new products launched in the soft drinks market,
in 2009.

In 2009, orange was the most popular flavor in new launches in the UK while pineapple witnessed the
largest increase over 2008. On the whole, fruity flavors dominated shelf space in the soft drinks market
in 2009.

Nearly three fourths of the products were launched under GBP 2.00, with functional drinks being the
only category that was launched in a wide range of price points.

Reasons to Purchase

*Assess product innovation trends in your market

*Learn from successful new product launches

For some-more information, Great fully visit:

http://www.aarkstore.com/reports/Product-Insights-Soft-Drinks-in-the-UK-88066.html
Table of Contents :
Overview 1
Catalyst 1
Summary 1
Executive Summary 2
New Product Launches: A Global Perspective 2
New Product Launches in the UK 2
Product Launch Analysis 2
Introduction 3
Product Launch Analytics 3
Market Data Analytics 3
Definition 4
Table of Contents 5
List of Figures 6
List of Tables 7
New Product Launches: A Global Perspective 8
Overview 8
Key trends driving new product launches globally 9
Regulation of high calorie soft drinks 9
Legislative Actions 9
Industry response 10
Functional drinks: an attractive category for manufacturers 12
Rising demand for natural beverages 17
Relaxation drinks carve a niche 20
The rise of energy shots 22
Environment: a critical success factor 23
New product launches by soft drink categories 25
Comparison of the UK with leading countries globally 27
Examples of innovative launches 28
New Product Launches in the UK 29
Overview 29
Key trends driving new product launches in the UK 30
"Healthy" beverages rule the roost 30
The blending of flavors is set to continue unabated 31
Increasing interest in vegetarian drinks 33
Rising interest in sports and energy drinks 34
Rising demand for sugar-free products 35
Increasing focus on "natural" beverages 37
Soft drinks targeted at kids are growing in prominence 38
The rising prominence of soft drinks which offer special benefits 39
Appetite-suppressing and slimming drinks 39
Beauty benefits 39
Pretox/detox beverages 39
Category growth vs launch analysis 41
Segment growth vs launch analysis 43
Leading players and their new product launch trends 44
Product Launch Analysis 46
By flavor or fragrance 46
Overview 46
Top flavor/fragrance: orange 47
Product examples: orange flavor/fragrance 49
By packaging material 50
Overview 50
Top packaging material: plastic 51
Product examples: plastic packaging 52
By price points 53
Overview 53
By claims and tags 54
Overview 54
Top claim/tag: private label 55
Product examples: private label 58
Conclusion 59
Highlights 59
Methodology 60
Methodology overview 60
Primary sources of data 60
Secondary sources of data 60
Appendix 61
Further reading 61
Feedback 61
Ask the analyst 61
Datamonitor consulting 61
Disclaimer 61

For some-more information, Great fully visit:

http://www.aarkstore.com/reports/Product-Insights-Soft-Drinks-in-the-UK-88066.html

				
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