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									                                                                                    Press Release July 2007
ADAM Software signs OEM-agreement with AgilePoint

Belgium, July 11, 2007 - DAM Software is a European vendor of Enterprise Digital Asset management systems
(DAM Vendor). Workflow is an important element into the product management of DAM-systems. As one of the
major DAM-vendors, ADAM Software wants to offer its customers full integration with a best of breed solution in
workflow management. Therefore, ADAM Software has chosen Agile Point as OEM-supplier to its workflow based
solutions.

Today, the trend of asset management is towards fully integrated workflows, with digital asset management
becoming a complete asset live cycle management (ALCM). During the live cycle of an asset (from creation over
approval, to distribution and archiving), very flexible and variable workflows are executed. Pieter Casneuf, Partner of
ADAM Software: “We were looking for a BPMS/E being capable of following these highly variable workflows to offer
our customers intuitive designs and allow them to execute these workflows from ADAM without any expert
knowledge prior to DAM. AgilePoint was the only vendor to understand our needs and to offer flexibility combined
intuitively at enterprise level. Both system are full .NET which allowed us to take full advantage of Microsoft .NET
technology”.

ADAM Software will launch a number of workflow enabled products in the near future combining the strengths of
ADAM & AgilePoint. ADAM is the only enterprise DAM system combining the latest .NET technology with a complete
business process engine.

“We are very pleased to have an OEM-Partner like ADAM Software“ said Hans Hantson, Channel Manager for
Ascentn EMEA, “Like us they are focused on making their customers more productive. The AgilePoint BPMS suite
brings a lot of value to many of our customers in allowing them to streamline their business processes. It is based on
the latest .NET technology and therefore integrates particularly well with ADAM Software.“

ADAM holds a customer portfolio of global brands, such as Microsoft, Stanley, Corporate Express, InBev, Agfa,
Sanoma Magazines, Philips Medical and many others. ADAM is flexible to a variety of asset live cycle management
(ACLM) flows, including packaging workflows, brand management & collateral roll out, product data management
and catalog production, online proofing & web-to-print,…

About ADAM Software
ADAM is a Digital Asset Management company that provides clients the ability to manage, structure and deliver
media between people, processes and systems. Our software has an intelligent open architecture that provides the
ability to customize and continuously develop new applications using our ADAM SDK. We understand our clients’
needs to share and collaborate, automate mundane tasks and control quality. We are passionate in providing our
clients with intuitive and easy to use software to help them organize media and distribute assets as quickly as
possible. We have the knowledge of the way the media supply chain works, its people, the workflow and the
common goal to publish and distribute quality content.



Contact information on page 2
                                                                                          Press Release July 2007

About ADAM Software

ADAM is a Digital Asset Management company that provides clients the ability to manage, structure and deliver media
between people, processes and systems. Our software has an intelligent open architecture that provides the ability to
customize and continuously develop new applications using our ADAM SDK. We understand our clients’ needs to
share and collaborate, automate mundane tasks and control quality. We are passionate in providing our clients with
intuitive and easy to use software to help them organize media and distribute assets as quickly as possible. We have
the knowledge of the way the media supply chain works, its people, the workflow and the common goal to publish and
distribute quality content.

More info on http://www.adam.be

Press Contact

Mr. Koen Bogaert

Adam Software NV
E3 Laan 84
9800 Deinze
Belgium

Tel : +32 (9) 381 63 36
Fax : +32 (9) 381 63 46
Mobile : +32 (496) 26 82 03

Email: koen@adam.be

Website: http://www.adam.be

About Ascentn:
Founded in 2002, Microsoft Gold Certified Partner Ascentn brings more than a decade of experience in creating large scale
J2EE-based enterprise-class workflow management solution to the Microsoft space. Ascentn pioneered the AgilePoint suite, an
enterprise-class BPMS solution based on Microsoft's .NET framework. AgilePoint empowers business managers to realize new
levels of process values by assembling reusable IT assets and common services into executable process models that serve as
either a workflow or a composite application. This advancement enables business managers to innovate
more freely and to deploy, manage, and continuously improve business operations on demand. From financial services,
manufacturing, communications through healthcare, companies are turning to AgilePoint to drive process excellence, reduce
costs and improve business agility. Ascentn's solutions drive the BPM initiatives of many leading global organizations including
Siemens, Pfizer, Chinatrust, Cellcom, Elbit Systems, DaisyBrand and most recently, for
the world's largest computer maker. Ascentn has offices in North America, Asia Pacific (Taiwan, China, Japan) and EMEA
(Belgium and Spain). For more information about Ascentn, please visit our Web site at www.ascentn.com.

EMEA-Region: hans.hantson@ascentn.com or call +32 497 42.76.13.
US-Region: michelle.peterson@ascentn.com or call +1 650 968 6789

Ascentn and AgilePoint are registered trademarks. The Ascentn logo and AgilePoint are trademarks of Ascentn Corporation.
Product and company names herein may be trademarks of their registered owners.



 ADAM Software NV  E3 Laan 84  B-9800 Deinze  BELGIUM  T: +32 (9) 381 63 36  F: +32 (9) 381 63 46 
                                            www.adam.be

								
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