Customer Solutions Group Launches Digital Folio, The First Multi-Channel, Real-Time Shopping Platform

							Customer Solutions Group Launches Digital Folio,
The First Multi-Channel, Real-Time Shopping
Platform
2011 International CES
January 06, 2011 09:35 AM Eastern Time  

DENVER--(EON: Enhanced Online News)--Customer Solutions Group, LLC (CSG), a Colorado-based start-up
focused on consumer-facing retail solutions, today announced the launch of Digital Folio®, the first multi-channel,
real-time shopping platform that lets consumers price compare on the fly.

Digital Folio, a cloud-based platform powered by Microsoft Azure, offers the first seamless, multi-channel retail
shopping experience that allows consumers to shop the entire Web on a computer, mobile phone, or in-store on any
Web-enabled device. As the industry’s first “always with you” resource, Digital Folio allows consumers to compare
products and prices and receive dynamic money-saving offers from retailers, all in real-time and based on shopping
behavior.

Digital Folio will launch at CES and be featured in the Microsoft Surface Press room showcased on the new
Samsung SUR40 for Microsoft Surface.

“Digital Folio makes shopping fun and rewarding,” said Patrick Carter, founder and president, CSG. “Our platform
represents new shopping empowerment for consumers and the ability to save significant time and money beyond any
price they would normally find on the Internet.

“Digital Folio’s patent-pending technology lets consumers compare pricing, reviews, and features, all in real-time,
and it provides retailers the first-ever ability to offer instant incentives to customers the instant they view product as
they shop across the Web.” 

Existing on-line shopping tools require a great deal of time and shopping ‘side trips’ to sites across the Web. Digital
Folio has redefined this experience in several ways:

    l   On the Web, Digital Folio provides retailers the ability to have their brand and promotions visible within the
        browser while consumers shop online at manufacturer or competitor websites. For example, retailers can now
        re-price assortment or present product-specific offers in real-time at the very instant a consumer is
        comparison shopping on a competitor’s website – thus driving increased consideration, traffic, and sales.
    l   For retailers and advertisers, Digital Folio provides a game-changing way to compete on-line and across
        channels.
    l   For consumers, Digital Folio provides real-time product comparisons, promotions, and social shopping, all
        while allowing consumers to easily collect product information in one place. Any information they choose to
        save in their Digital Folio is always available to be viewed, enhanced, and shared at home, on a mobile phone,
        or in a store on any Web-enabled device.

Unlike other shopping platforms that struggle to create a seamless shopping experience, Digital Folio gives
consumers the power to bring shopping and research from home with them on their mobile phone as well as into
retail stores that have Windows 7 interactive kiosks including the newly announced Samsung SUR40 for Microsoft
Surface multi-touch displays. In the store consumers can share their findings and collaborate with sales staff. In this
way, Digital Folio not only helps the consumer, but helps store associates convert store visits into sales, greatly
enhancing and simplifying the shopping experience. Digital Folio also innovates the social shopping experience for
customers with direct connection to Facebook and a real-time social shopping architecture that goes beyond social
messaging and allows friends and family to co-shop shopping lists and drag-n-drop to share products and
information in real-time – all within their browser as they shop across the Web.

“Digital Folio is bridging the gap between on-line and in-store experiences and Microsoft is excited to be part of the
solution,” said Somanna Palacanda, Director Microsoft Surface Product Management. “The product and price data
is continuously updated as consumers compare products across the Web, providing a seamless shopping
experience. Now, consumers will experience real-time comparative pricing, and retailers will have the ability to
match or beat a competitor’s price instantly, whether the customer is at home, on their phone, or in the store using
Samsung SUR40 for Microsoft Surface.” 

To see more about Digital Folio, visit:

http://www.digitalfolio.com/Home/PowerShop

CSG recently secured private equity financing for the ongoing development of Digital Folio.

About Customer Solutions Group

Customer Solutions Group, LLC is a Denver-based customer experience innovation firm focused on leveraging new
domain technology and a strong customer perspective to dramatically change the customer experience across
multiple channels: on-line, mobile, and on-site. Established in 2002, CSG has employed a unique combination of
patent-pending, functional, innovative technology, retail expertise, and analytics to formulate and launch the first-ever
consumer-centric, multi-channel shopping innovation – Digital Folio. For consumers, Digital Folio is “Power
Shopping PerfectedTM”. For retailers, it drives increased traffic, conversion, and a more consistent and innovative
selling experience – whether on the Web, mobile, or in-store with staff.

Contacts
104 West Partners
Johanna Erickson
720.341.4618
Johanna . Erickson@104west .com

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