10 Tips to Boost your Flickr by elis3ani


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									10 Tips to Boost your Flickr Profile
Last week I wrote 10 tips to optimise your LinkedIn profile, this week I’ve decided to
follow on from that with 10 tips to getting started with Flickr. This is meant as a guide to
show how you can use Flickr’s photo sharing to generate traffic, optimise for the search
engines, build your reputation and gain SEO value.

The popularity of photo sharing is huge, with 3 billion Flickr photos online (last
November) and over 2,800 uploads during the last minute (this stat is continually updated
on Flickr.com). So the potential traffic is very high if you have a popular profile - here
are my top Flickr tips:

   1. Optimise your images – This doesn’t have to require a large amount of effort,
      but if you can dedicate some time towards optimising your images by uniquely
      naming your photos, adding tags and descriptions this can go a long way towards
      increasing the traffic driven to your images. I’d also recommend uploading the
      highest quality images possible, unlike Facebook where a small image is normally
      fine, Flickr will provide multiple sizes of your photo – so a high quality image
      would look better in this case, providing your broadband speed isn’t too slow!
   2. Promote your Flickr profile – There are various blog plugins, widgets and
      Facebook apps which allow you to show a showreel of your photos. I’d also
      recommend making the most of social media sites by submitting your best photos
      to social bookmarking sites. For example, StumbleUpon is frequently submitted
      with good images from Flickr. Plus you can use Twitter to show your latest
      photos by dropping a link into one of your tweets.
   3. Use images within blog posts – Use your own images, when relevant, within
      blog posts – linking back to the image on Flickr to generate traffic to your profile.
      This will encourage clickthroughs and possibly generate friend requests, favourite
      votes and comments for your images and profile. This is something I’ve done in
      the past to use travel photos from my personal account, or company photos from
      the SEOptimise profile.
   4. Join & upload to relevant groups – Start joining and uploading your best
      images to relevant groups. Helping to generate traffic from users who are likely to
      have an interest in your photos.
   5. Make your photos creative commons licensed – I’ve written before about how
      you can find great images on Flickr to use for blogging. Apply the same
      principles to your own photos, allowing bloggers to find your images and use
      them (if they wish to) on their own blog posts.
   6. Encourage image credit links – Include copyright terms or a polite comment
      within the description of your images, this is to ask users to provide a link back to
      the original source to credit your image. Normally this would be a direct link to
      the image on Flickr, but better still why not try asking for a link to your own
      website? You could also watermark your images, this obviously has no direct
      SEO value – but it does ensure your image is credited and may result in traffic.
   7. Create a company profile – Help to build your own reputation and company
       image by displaying team photos and images from events which employees may
       have attended. Here’s an example from the SEOptimise Flickr account, this helps
       to show a personal side to a company and may help to attract potential
       clients/customers or new employees. Plus this may rank for a query on your
       company name, so can be a good listing to help control your online reputation.
   8. Sign-up for a pro account – If you have a large collections of photos, I would
       definitely recommend signing up for a pro account. This is very cheap and allows
       you to organise your into more sets and collections, in addition to extra storage
       space, stats and removal of ads.
   9. Analyse your stats – This is for pro accounts, but the stats in Flickr can be very
       interesting. Find out where your Flickr traffic is coming from – whether this is via
       internal searches, search engines, Google Images or referring sites – you should
       be able to quickly spot some trends and find new ways to optimise your images
       and maximise your current traffic.
   10. Add contacts – Don’t overdo this, but by adding contacts who share a similar
       interest and by adding some of their best images as faves you are increasing the
       chances that your own images will receive fave votes and comments. This will
       help your images to rank highly for competitive queries within Flickr as they will
       be viewed as being more interesting.

Final tip, take great photos! This really is what’s going to make the difference, but the
above ideas can certainly help to get these discovered far more easily. So what are your
top tips?

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