BReports
ARNES
Worldwide Database & Directory
Publishing Industry (NAICS 51114)
n Market Reports
n Industry Trends
n Demographic Data
2011 edition
© C. Barnes & Co.
Database & Directory Publishing Industry
WORLDWIDE EDITION
The 2011 Worldwide Database & Directory
Publishing Industry report is the leading annual
publication that describes the industry in over 45 countries.
Published each year in January, the report
provides the most current and accurate estimates of the
sales, employment and establishments in the industry.
With over 100 pages, the report features:
2011 establishments, employment and sales totals
2012 forecast establishments, employment and sales totals
5-year trend establishments and sales totals
Industry financial ratios such as sales per employees, sales per
establishment and employees per establishment
2010 establishments and sales totals for this industries minor industries
Industry definitions and descriptions
Copyright © 2010 By C. Barnes & Co.
Printed in USA
© 2011 Worldwide Database and Directory Publishing Industry 1
© 2011 Worldwide Database and Directory Publishing Industry 2
Database & Directory Publishing Industry
(Worldwide Edition)
TABLE OF CONTENTS
INDUSTRY PAGE NUMBER
Argentina 7
Australia 9
Austria 11
Belgium 13
Brazil 15
Canada 17
Chile 19
China 21
Colombia 23
Czech Rep 25
Denmark 27
Egypt 29
Finland 31
France 33
Germany 35
Greece 37
Hungary 39
India 41
Indonesia 43
Iran 45
Ireland 47
Israel 49
Italy 51
Japan 53
Malaysia 55
Mexico 57
Netherlands 59
New Zealand 61
Norway 63
Pakistan 65
Phillipines 67
Poland 69
Portugal 71
Russia 73
Saudi Arabia 75
Singapore 77
South Africa 79
South Korea 81
© 2011 Worldwide Database and Directory Publishing Industry 3
TABLE OF CONTENTS
INDUSTRY PAGE NUMBER
Spain 83
Sweden 85
Switzerland 87
Taiwan 89
Thailand 91
Turkey 93
United Kingdom 95
United States 97
Venezuela 99
Appendix: Definitions & Terms 101
Copyright © 2010 By C. Barnes & Co.
Printed in USA
All rights reserved. This publication may not be reproduced, stored in any information or retrieval system
or transmitted in whole or in part, in any form or by any means - electronic, mechanical, photocopying,
recording or otherwise - without the express written permission of C. Barnes & Co.
Note: Every effort has been made to verify and ensure the accuracy of the information within this
publication. However, if any errors exist in this publication C. Barnes & Co. disclaims any liability for
any loss or damage to any party as a result of the information or errors in this publication.
© 2011 Worldwide Database and Directory Publishing Industry 4
Database & Directory Publishing Industry
(Worldwide Edition)
Industry Definition
NAICS 51114: Database and Directory Publishers . This U.S. industry
comprises establishments primarily engaged in publishing compilations
and collections of information or facts that are logically organized to
facilitate their use. These collections may be published in print or electronic
form. Electronic versions may be provided directly to customers by the
establishment or offered through on-line services or third-party vendors.
Related Industries
Direct Mail Advertising
Miscellaneous Publishing
Advertising Agencies
U.S. Census Categories
NAICS 51114 – Database & Directory Publishers is:
65% comparable to SIC 2741 – Miscellaneous Publishing
15% comparable to SIC 7331 – Direct Mail Advertising Services
Sub-Industries
Miscellaneous publishing
Art copy and poster publishing
Atlas, map, and guide publishing
Telephone and other directory publishing
Directories, nec: publishing and printing
Directories, nec: publishing only, not printed on site
Directories, telephone: publishing and printing
Directories, telephone: publishing only, not printed on site
Music book and sheet music publishing
Newsletter publishing
Business service newsletters: publishing and printing
Shopping news: publishing and printing
Shopping news: publishing only, not printed on site
Technical manual and paper publishing
Catalogs: publishing and printing
Catalogs: publishing only, not printed on site
Other printed materials
© 2011 Worldwide Database and Directory Publishing Industry 5
Argentina
Industry Establishments, Sales & Employment Trends
Year Percent Change Year-to-Year
2008 2009 2010 2011 2012 08-09 09-10 10-11 11-12
Establishments 201 193 196 192 196 -3.9% 1.5% -2.1% 2.3%
Sales ($Millions) 265 238 253 264 288 -10.3% 6.3% 4.6% 9.0%
Employment 6,314 6,058 6,171 6,023 6,174 -4.1% 1.9% -2.4% 2.5%
Sales (PesosM) 1,077 966 1,027 1,074 1,171 -10.3% 6.3% 4.6% 9.0%
Industry Ratios
Year Percent Change Year-to-Year
(Industry Averages) 2008 2009 2010 2011 2012 08-09 09-10 10-11 11-12
Sales ($M)/Estab. 1.32 1.23 1.29 1.38 1.47 -6.7% 4.7% 6.9% 6.6%
Sales ($) per Emp. 41,988 39,243 40,968 43,899 46,701 -6.5% 4.4% 7.2% 6.4%
Emps. per Estab. 31.4 31.4 31.5 31.4 31.5 -0.1% 0.3% -0.3% 0.2%
Pesos(M)/Estab. 5.36 5.00 5.24 5.60 5.97 -6.7% 4.7% 6.9% 6.6%
Pesos per Emp. 170,572 159,421 166,428 178,334 189,717 -6.5% 4.4% 7.2% 6.4%
Country Comparisons
Total Total Total
Establishments Employment Sales ($M)
Brazil 19.4% 19.4% 19.8%
China 2.7% 2.7% 5.4%
France 67.0% 67.0% 13.9%
Germany 48.1% 48.1% 10.0%
India 3.6% 3.6% 25.0%
Japan 29.4% 29.4% 6.8%
Russia 25.9% 25.9% 23.5%
United Kingdom 63.2% 63.2% 15.9%
United States 11.5% 12.9% 2.6%
© 2011 Worldwide Database and Directory Publishing Industry 6
Argentina
Size of Firm Industry Estimates
Establishments by Size of Firm
Year 1-4 5-9 10-19 20-49 50-99 100-249 250-499 500+ Unknown Total
Emps. Emps. Emps. Emps. Emps. Emps. Emps. Emps. Emps.
2010 72 34 39 27 10 8 2 1 3 196
2011 70 33 38 27 10 8 2 1 3 192
2012 72 34 39 27 10 8 2 1 3 196
Sales ($Millions) by Size of Firm Total
2010 5 5 21 34 25 57 51 53 2 253
2011 5 5 22 36 26 60 53 56 2 264
2012 5 6 24 39 29 65 58 61 3 288
Employment by Size of Firm Total
2010 242 229 655 979 718 1,261 881 1,008 197 6,171
2011 237 224 641 957 703 1,233 861 986 181 6,023
2012 243 230 656 980 719 1,262 881 1,009 195 6,174
Sub-Industries – 2010 Industry Estimates
Total Total Total
Establishments Employment Sales ($M)
Miscellaneous publishing 164 3,918 186
Art copy and poster publishing 5 142 2
Atlas, map, and guide publishing 5 321 4
Telephone and other directory publishing 6 303 33
Directories, nec: publishing and printing 1 232 20
Directories, nec: publishing only, not printed on site 3 454 1
Directories, telephone: publishing and printing 1 102 1
Directories, telephone: publishing only, not printed on 1 417 3
Music book and sheet music publishing 10 282 3
Newsletter publishing 7 283 6
Business service newsletters: publishing and printing 4 204 2
Shopping news: publishing and printing 1 208 2
Shopping news: publishing only, not printed on site 1 134 1
Technical manual and paper publishing 4 401 7
Catalogs: publishing and printing 1 61 1
Catalogs: publishing only, not printed on site 1 42 1
Other printed materials 2 292 16
Note: Due to rounding, establishments will vary by + or - one establishment. Therefore, zero establishments may also be one establishment.
© 2011 Worldwide Database and Directory Publishing Industry 7
Australia
Industry Establishments, Sales & Employment Trends
Year Percent Change Year-to-Year
2008 2009 2010 2011 2012 08-09 09-10 10-11 11-12
Establishments 118 112 114 112 117 -5.6% 1.8% -1.9% 4.7%
Sales ($Millions) 842 715 737 732 746 -15.1% 3.1% -0.6% 1.8%
Employment 3,716 3,503 3,579 3,503 3,677 -5.7% 2.2% -2.1% 5.0%
Sales (DollarsM) 874 742 765 760 774 -15.1% 3.1% -0.6% 1.8%
Industry Ratios
Year Percent Change Year-to-Year
(Industry Averages) 2008 2009 2010 2011 2012 08-09 09-10 10-11 11-12
Sales ($M)/Estab. 7.12 6.41 6.48 6.57 6.39 -10.1% 1.2% 1.3% -2.8%
Sales ($) per Emp. 226,641 204,049 205,889 209,122 202,842 -10.0% 0.9% 1.6% -3.0%
Emps. per Estab. 31.4 31.4 31.5 31.4 31.5 -0.1% 0.3% -0.3% 0.2%
Dollars(M)/Estab. 7.40 6.65 6.73 6.82 6.63 -10.1% 1.2% 1.3% -2.8%
Dollars per Emp. 235,280 211,827 213,738 217,093 210,575 -10.0% 0.9% 1.6% -3.0%
Country Comparisons
Total Total Total
Establishments Employment Sales ($M)
Brazil 11.3% 11.3% 54.8%
China 1.6% 1.6% 15.0%
France 39.0% 39.0% 38.4%
Germany 28.0% 28.0% 27.7%
India 2.1% 2.1% 69.2%
Japan 17.1% 17.1% 18.9%
Russia 15.1% 15.1% 65.2%
United Kingdom 36.7% 36.7% 44.1%
United States 6.7% 7.5% 7.1%
© 2011 Worldwide Database and Directory Publishing Industry 8
Australia
Size of Firm Industry Estimates
Establishments by Size of Firm
Year 1-4 5-9 10-19 20-49 50-99 100-249 250-499 500+ Unknown Total
Emps. Emps. Emps. Emps. Emps. Emps. Emps. Emps. Emps.
2010 42 20 23 16 6 5 1 1 2 114
2011 41 19 22 16 6 5 1 1 2 112
2012 43 20 23 16 6 5 1 1 2 117
Sales ($Millions) by Size of Firm Total
2010 13 15 62 100 73 166 147 155 7 737
2011 13 14 61 99 73 165 146 154 6 732
2012 13 15 62 101 74 168 149 157 7 746
Employment by Size of Firm Total
2010 141 133 380 568 417 731 511 585 114 3,579
2011 138 130 373 557 409 717 501 573 105 3,503
2012 144 137 390 583 428 751 525 601 116 3,677
Sub-Industries – 2010 Industry Estimates
Total Total Total
Establishments Employment Sales ($M)
Miscellaneous publishing 95 2,272 541
Art copy and poster publishing 3 82 6
Atlas, map, and guide publishing 3 186 12
Telephone and other directory publishing 4 176 98
Directories, nec: publishing and printing 1 135 59
Directories, nec: publishing only, not printed on site 1 263 4
Directories, telephone: publishing and printing 0 59 2
Directories, telephone: publishing only, not printed on 1 242 8
Music book and sheet music publishing 6 164 8
Newsletter publishing 4 164 17
Business service newsletters: publishing and printing 3 118 5
Shopping news: publishing an