Donor Forum Meeting 17th April 2008 Employee Engagement: Engaging with your Employees and Supporting their Community Involvement Presented by: Sonia Whayman, Donor Forum Chair & Jonathan Suter Introduction: What is employee engagement? Traditionally – Supporting your employees‟ engagement with the community, specifically through Employee Volunteer Programmes Expansion of the concept – how the organisation engages with its employees Creating a positive work environment Investing in their personal growth and development Supporting employees‟ interests Engaging with your Employees Giving employees a sense of belonging to the organisation and providing a work-life balance Creating an work environment built on trust and teamwork It‟s not „us‟ (management) vs. them (other employees) – everyone has a part to play Valuing your employees – vital part of the organisation Starting out What sets your organisation apart? What are your strategic aims? Leveraging your unique abilities Future Goals How can engaging with employees contribute to achieving these goals SWOT Analysis – Strengths, Weaknesses, Opportunities and Threats The Work Environment Promoting a culture of trust Relationship between managers and employees Relationship between employees Relationship employees have with their jobs Great Place to Work Institute www.greatplacetowork.com Dimensions of a Great Place to Work Credibility Respect Fairness Pride Camaraderie HR Policies – work life balance issues Social Networks Company parties/functions Creating a positive and product work environment, in which employees feel valued Employee Development What is Employee Development? Active participation in your employees growth and development Strategic investment in your employees and intellectual capital - future success of your organisation Not just training – growing in their jobs, and as individuals How can you invest in your employees to develop the intellectual capital of the company? Employee training Mentoring programme Reimbursing study/tuition for professional qualifications Study time Promote a culture of learning – ongoing employee development and encouraging new ideas and new perspectives on doing things – culture of development Promoting/hiring from within Recognising and/or rewarding employees for their efforts Fostering creative learning processes – communication avenues Other areas for consideration Management Involvement Pilot initiative Make it relevant for employees Measuring results – the return on your investment Why? Receive more qualified job applications for open positions A lower turnover level Estimated turnovers costs of $40,000- $100,000 per mid-level position (Lyman, A., Great Place to Work Institute Inc. (2007). Building Trust by Welcoming Employees. From http://www.greatplacetowork.com/great/reading.php) Reductions in health care costs Higher levels of customer satisfaction and loyalty Greater innovation, creativity and risk taking Higher productivity and profitability Great Place to Work Institute www.greatplacetowork.com Attracting, and retaining employees The high-skilled labour market Investing in the company‟s intellectual capital – the strength and future of the company Increased employee morale and teamwork Knowledge Economy – emphasis on education Demand outstripping supply Ageing population Competition from other markets Lower-skilled labour market Employees still expect to be treated respectfully and fairly. Investing in on-the job training and creating a positive work environment can contribute to a happier and more productive workforce Supporting Employee Involvement in the Community Employee Volunteer Programmes What is an Employee Volunteer Programme? “A planned, managed effort that seeks to motivate and enable employees to effectively volunteer under the sponsorship and leadership of the company.” Points of Light Foundation (2004) Developing Excellence in Workplace Volunteer Programs: Guidelines for Success. p.11 Is an employee volunteer programme right for the organisation? Are your employees interested? Size of the organisation Informal vs. formal Costs vs. benefits What funding commitment are you prepared to make? What do you want to achieve by supporting employee volunteering? Business reasons – reputation, team building and leadership development, attracting and retaining employees, demonstrating that the company is a good corporate citizen Supporting the community – addressing social issues, developing trust How are you going to support employees‟ volunteer activities? Matching Grants Release Time Dollars for Doers Volunteer Recognition Company-wide days of giving/service Managing employee volunteerism – MicroEdge http://www.microedge.com/home Angel Points http://www.angelpoints.com Internal Why? In 1997, 75% of Americans surveyed said, all other things being equal, they would consider switching to a company involved with a good cause. In 2002, that number increased to 91%. 2002 Cone Corporate Citizenship from, Points of Light Foundation. (2004). Developing Excellence in Workplace Volunteer Programs: Guidelines for Success. p.11 Companies around the world are doing it; Samsung, UPS, KMPG, Timberland, Bank of America, Boeing, General Motors, Starbucks, Home Depot, Xerox What Bermuda companies are doing Days of Service Matching Gifts Employee Volunteer Programmes For more information please visit: http://www.centreonphilanthropy.org/ The Business Benefits Enhances public image – part of being a „Great Place to Work‟ Attracts better employees and increases retention Builds employee morale Addresses employee work-life issues Develops employees‟ teamwork, leadership, and communication skills Encourages employee teamwork Develops trust with stakeholders – employees, the community, government Developing the local labour pool – specifically pertinent in Bermuda Employee Volunteer Programs Build Value for Companies Employee Volunteering provides a way to… Agree Strongly Total Agree Agree Implement corporate business goals 53% 34% 87% Implement strategic community relations goals 61% 34% 95% Create healthier communities 85% 15% 100% Help employee morale 38% 56% 94% Improve company‟s image 74% 26% 100% Improve company‟s teamwork 53% 44% 97% The Corporate Volunteer Progam as a Strategic Resource, Points of Light Foundation, 2000, from Points of Light Foundation. (2004). Developing Excellence in Workplace Volunteer Programs: Guidelines for Success. p.11 Thank you! For more information on Employee Engagement please get in contact with one of the Executive Members of the Donor Forum.