Eugene R. Raitt
Chief Marketing Officer, Asia Pacific
AIlied World Assurance Company
Before joining AWAC in 2009, Gene has held a series of increasingly
responsible direct marketing related executive positions in AIG and
the insurance direct marketing industry over his career, and has
spent the fifteen+ years with AIG in Asia. He was responsible for the
development and growth of the AIG direct marketing businesses in
Japan, Korea, and later Greater China, SEA and India.
Gene has been a member of the Board of Directors of the DMA since
2006, and served on the executive committee for the past couple of
years. He held the Chairman position of DMA from 2009 till May
2010 and is Chairman of the Hong Kong DMA. He was the Chair of
the Direct Marketing Committee of the American Chamber of
Commerce in Japan for 8 years, and was also the founder and
program chair of the Professional Direct Marketer Certification
Course offered by Temple University Japan. He was also the
President of the USO, Mainland Japan from 1995 to 2003.
Gene was named as the financial services company “Direct
Marketing Executive of the Year 2005” by the Direct Marketing
Gene graduated with a BA degree from the University of Maryland,
Summa Cum Laude, and received an Executive MBA in Marketing
Management from Columbia University, Arden School of
Management. He also received an MA in Counseling Psychology as
well as a PsyD (ABD) in Clinical Psychology from LaSalle University.
Gene was on active military duty in the US Army from 1966-1969,
and on reserve duty from 1969-1976.