Business Centre Operator high-flyers Asia’s leading serviced office provider The Executive Centre provides a cost-effective and flexible solution for companies’ workspace requirements, offering stylish and fully-furnished office suites, reception, meeting, seminar, and board rooms, hotdesks and café breakout areas. The bi- lingual client service teams are trained to the highest standards “Asian markets are growing rapidly. We help those needs. In Hong Kong, our clients can adjust to PAul SAlnikow: Paul Salnikow, CEo to serve clients’ every business need companies set up just as quickly. They focus “we focus on the business environment easily. Elsewhere, such as of our clients, the identity when their on their business and we relieve them of having in Korea and Japan, clients may encounter different clients meet with them; they “T COMPANY PROFILE hink of The Executive Centre as a hotel with a clear vision of where he wants to take the to physically own, maintain or manage any problems that we can help them solve.” must think that the entire floor belongs to our client, The Executive Centre is the largest serviced for companies. Rather than wasting time business, he is growing the network by seven aspect of the traditional office environment,” The client list of The Executive Centre reads like not the Executive Centre. office operator in Hong Kong with six centres in sourcing, leasing, and fitting out your new centres each year. Recognising that serviced Salnikow explained. a corporate who’s who: AIG, Fidelity, Prudential, The client’s brand and image Central and Island East. Established in 1994 by own office, walk into an Executive Centre and offices now play a significant role in workplace The company plans to open additional centres Oracle, iPass, Standard Charted Bank, UBS, should stand out, not ours. founder and CEO, Paul Salnikow, the company has commence work that very same day. The savings in solutions, Salnikow has produced a 120 percent within existing markets in North Asia and is prepared ING-Barings, Infosys, Google, Microsoft and That is our philosophy.” expanded rapidly with a current regional network capital expenditure, monthly operating costs and, compound annual growth over the past six years. to establish a presence China’s secondary markets many others. of 21 locations throughout Asia Pacific and Europe including 10 major commercial hubs: Tokyo, Hong most importantly, executives’ time, are enormous,” “We generate our profits by focusing on our clients, such as Cheng Du and Shen Zhen. “A company using serviced-offices reveals an Kong, Shanghai, Beijing, Taipei, Singapore, Jakarta, CEO Paul Salnikow told Hong Kong Business. understanding their needs, and ensuring that we “Our first priority is to understand our clients’ needs, organisation increasing productivity by focusing on Seoul, Sydney and Sofia. The company’s 21 centres occupy more than deliver an appropriate solution,” stated Salnikow. ” Salnikow said, “The Executive Centre nurtures the generating revenue without the operational burden,” The Executive Centre offers serviced 450,000 square feet of premium office space in “The biggest attraction of a serviced office is the enthusiasm and professionalism of its staff to meet said Salnikow. – D E Kibble offices, virtual office, meeting and conference 10 countries. 12 of these centres are located in flexibility. Large multi-national corporations can facilities, and state-of-the-art technology and telecommunications infrastructure including VoIP Greater China including a new centre in Taipei 101 expand or contract their businesses as quickly as phones and video conferencing, offering instant as the only international serviced office provider in the changing trends in new markets. The risk of SECRETS OF SUCCESS convenience, flexibility and affordability. Taipei. Located in core Central Business Districts associated costs is minimised, companies only pay The Executive Centre provides premium, on-demand office accommodation, virtual office service, meeting The company’s target clientele ranges from within premium-grade buildings, The Executive for what they use. facilities and state-of-the-art technology infrastructure and a broad range of support services including IT, SMEs to multinationals - any company that wants Centre attracts a blue-chip corporate clientele “The Executive Centre is Hong Kong’s largest secretarial, recruitment and marketing. an instant office with the flexibility for upsizing seeking convenience, flexibility and high standards serviced-office provider. Our occupancy rate over “Our Client Service Associates are intensively trained to act as business associates. In China, CSAs act as client or downsizing. Lease terms vary from a month to two years and there is a minimum deposit. It of professionalism. the past five years has averaged 92 percent,” representatives to mainland manufacturers and government bodies. also appeals to clients who desire a prestigious CEO of The Executive Centre since 2000, according to Salnikow. “Clients are then free to tap into whatever element of support they need. At times, The Executive Centre business address as all centres are located in the Salnikow has grown the business from an annual “It shows that in recessionary and boom times, a well- becomes an extension of the client’s family – helping them with relocation, schools, housing, and travel. most sought-after locations and buildings. turnover of below US$500,000 in 1999 to more located serviced office offering a full range of services at a “We keep evolving, adding functionality and new technologies to suit our clients’ businesses,” concluded Salnikow. than US$35,000,000 in 2006. An entrepreneur competitive price is always a winning solution.