"Advertising Proposals Samples"
CAMPAIGN COMMUNICATIONS AND DONOR RELATIONS DEVELOPMENT COMMUNICATIONS Key Communications Contacts Title Phone E-mail Executive Director of Campaign Communications and Donor Stephanie Casenza Relations X4-8158 firstname.lastname@example.org Nicole Millett Director of Communications x4-3417 Nicole.Millett@sdsu.edu Communications Project Nina Henderson Coordinator X4-6817 email@example.com Type of Work Process/Steps for Access Includes Comments Cases for support, proposals 1. Approved by VP/AVP/ED of (university wide initiatives); flyers; development 2.Production fact sheets; investment profiles; Must have approved assigned by ED of campaign annual reports for priorities; budget for artwork, design Development Collateral communications logos; letterhead and printing May require an approved budget for artwork or Web page creation and design outsourcing; e- maintenance; creation of HTML e- mails not sent out by 1. Approved by VP/AVP/ED of mails (very limited); intranet communications and development 2.Project assigned by (internal development toolbox) require list maintenance On-line communications ED of campaign communications creation and maintenance and technical support 1. Approved/assigned by ED of campaign communications 2. Final Ideas for content can be Internal/External gift profiles/updates text may require approval by VP of sent to director of and advertising development SDSUniverse; 360 Magazine communications Donor Honor Roll web site (all content and design, not listings); Ideas for content can be 1. Concept/design/content CSU fund raising synopsis; sent to director of Annual Reporting approved by VP of development philanthropic results communications Targeted invite, thank you, progress report and solicitation 1. Approved by VP of development letters/e-mails from President or Samples can be requested 2. Assigned by ED of campaign Deans; gift acknowledgement from director of Correspondence communications letters communications Development Directors are responsible for composing draft remarks for their events; development 1. Draft sent to director of communications drafts for communications 2. Text approved President's Breakfast, by ED of campaign Tower/Heritage Society communications 3. Final forwarded President's Breakfast; Ground recognition events and President’s Remarks for development to President's Office by Special breakings; Welcome receptions football games (DoD's can receptions/events Events and so on offer key message ideas) 1. Approved by the VP of development 2. Assigned by ED of Honorary degree nominations; Solely for units lacking Annual Reporting campaign communications Monty's nominations development support 1. Approved by ED of campiagn Presidential forums; Campaign/development presentations communications departmental Upon request SPECIAL EVENTS Key Contacts Title Phone E-mail Executive Director of Campaign Communications and Donor Stephanie Casenza Relations X4-8158 firstname.lastname@example.org Kristen Doud Director of Special Events X4-0623 email@example.com Assistant Director of Special Chris Lindmark Events x4-2308 firstname.lastname@example.org Type of Work Process/Steps for Access Includes Comments Development Special Events (e.g., 1. Work with Development Planning, implementation and Event assistance stewardship and cultivation events for Leadership Team to determine if consulting determined on a university-wide donors and prospects, event is strategic and appropriate development priority basis naming gift recognition, donor athletic 2. Submit request for help to receptions) Events Team Presidential interaction with high-level 1. Work with Development Liaison to President's office prospects, donors (meetings, meals) Leadership Team to determine if concerning meeting details, B20meeting is appropriate catering order, parking 2. Contact Events Team to request reservation time on President's calendar and discuss required protocol Aztec P.R.I.D.E. Student Volunteers 1. Submit request to Events Team Student volunteers interact with Based on student including event date, time, location donors and guests at events volunteer availability and number of students needed DONOR RELATIONS Key Contacts Title Phone E-mail Executive Director of Campaign Communications and Donor Stephanie Casenza Relations X4-8158 email@example.com Director of Stewardship and Patti Scott Scholarship Development X4-0279 firstname.lastname@example.org Type of Work Process/Steps for Access Includes Comments Suggested minimum standards; Develop and oversee university's donor recognition walls, fixtures acknowledgement and recognition Written protocol is provided and and tokens; best practices across policies updated periodically campus Sent to $10,000 and above Letters from President Weber Automatically generated donors Recognition, stewardship and Events See Special Events section cultivation related activities Requested from Advancement Standard and specialized reports, Reports Services along with stewardship tracking News releases, website, 360 Level of attention varies on Contact ED of Campaign Magazine and college-based size of donation and Publicity Communications publications wishes of donor