Business 1 Template

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Shared by: Walter Ray
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The Renegades DART of Barbara Arneson Case Ben Kenigsberg Jon Zemel Weijie Kong Dian Guan Changjie Liu Zihuan Wee BioGene V.S. InterWeb We suggest Barbara to: Take the offer from InterWeb Work for a couple of months/years before she decides on the direction of her future career development. InterWeb Offers Better Compensation  Larger percentage of ownership 0.05% V.S. 0.03% Better financial returns on stock option Assuming 1.BioGene continues growing at the current rate 2. InterWeb performs as projected in its business plan By the end of 4 years, financial returns for Barbara BioGene $66,900 ~ 284,100 InterWeb $600,000 ~ 1,200,000  Non-financial Factors to Consider  Personal Growth product development management starting her own venture    Type of Projects People & Team High Inertia to switch from a big firm to a startup Non-financial Factors to Consider Opportunities BioGene InterWeb Intensive working for launch in 1 year Opportunity of hands-on management experience Plenty Young and visionary leader Experienced team Relatively low Product Development Working with highly regarded development team Management Training Learning by observing Startup Experience People & Team Very few Experienced leader and mentor Relatively high Inertia to Switch Job Reality Test Risks InterWeb fails to be successful or does not do so well as projected in the business plan Barbara finds herself not enjoy working in a startup environment which is too demanding Mitigations Contingency Plans Be open-minded about the Resigning from InterWeb and looking for other jobs fact that it will take her longer to realize her dreams (MBA, traveling etc) Think about the cause of unhappiness.  Be willing to work harder and contribute more  Looking for other more well-established companies Barbara focuses only on product development as the whole company is working hard to launch their first product; therefore does not get enough exposure to business management In later stage of the company, find chances to work on the business and management side  Build up good relationship with her fellow engineers and demonstrate leadership and management capability  Joining a bigger company and learning management by observing  Applying for a management position in another later stage startup 

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