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National Association of Schools of Music
2010
PRE-MEETING WORKSHOPS
November 19 – 20, 2010
The Westin Copley Place Hotel
Boston, Massachusetts
As part of its continuing effort to provide specialized professional development for executives of music
programs, the National Association of Schools of Music will sponsor six workshops immediately prior to
its 2010 Annual Meeting in Boston.
If you are interested in more than one workshop, please check carefully before registering to ensure that
there are no time conflicts. The following six workshops are offered in 2010:
New Music Administrators in Higher Education (pages 2-4)
Starting Entrepreneurship Programs: Distilling Concepts from Experience (pages 4-5)
Fundraising: Annual Funds and Planned Gifts (page 5)
Workshop: Creating Effective Format A Self-Studies (page 6)
Seminar on Sacred Music (page 7)
Roundtable for Associate Directors/Assistant Deans (page 8)
These workshops are of varying lengths and formats, and each is targeted to executives with particular
interests and experiences. They may be registered for either in conjunction with or separately from the
NASM Annual Meeting. Please check each description to confirm whether a separate fee is required.
Attendance will be limited based on available space and/or the interactive nature of the session, and will be
available on a first-come, first-served basis. Specific attendance caps and fee information are noted in the
details for each seminar.
Please note: Presentation of workshops and sessions at the NASM Annual Meeting does not imply and
should not be construed as NASM endorsements of any particular content, analysis, interpretation, set of
recommendations or organization, or automatic consistency with NASM policies.
For information on registration and accommodations, see page 9.
NEW MUSIC ADMINISTRATORS IN HIGHER EDUCATION
Friday, November 19, 2010
2:00 p.m. – 5:30 p.m.
Saturday, November 20, 2010
8:30 a.m. – 3:45 p.m.
Designed for: This workshop is intended for individuals who are new, aspiring, or in the early years of their
administrative careers in music institutions and programs. The workshop may be registered for either in conjunction
with, or separately from, the NASM Annual Meeting. It requires payment of a separate fee.
Enrollment limitations: Attendance will be limited to 75 participants.
About this workshop: The workshop has been designed to address several of the most important areas of concern
for administrators. Each session will involve a basic briefing on a topic, followed by ample opportunity for inter-
action and discussion. The content will focus on principles and approaches applicable to all types of institutions.
Friday, November 19, 2010
2:00 p.m. Introductions and Orientation
Moderator: James Forger, Michigan State University
2:05 p.m. Welcome from the President of NASM
Don Gibson, Florida State University
2:15 p.m. – 3:45 p.m. Goals, Planning, and Time Management
This session will address the value of and procedures for establishing realistic goals and
objectives as the basis for effective long-range planning and time management. Starting
with the premise that one person or a single music unit cannot do everything, goal setting
is an effective way to establish both personal and community priorities. When successful,
this effort focuses planning. Time management is an increasingly important concern for
all administrators and faculty. Successful administrators must possess multiple skills,
including the ability to answer requests of all types efficiently and effectively without
spending more time than is absolutely necessary. Lists of successful ways to think about
time and to plan for its effective use will be presented.
Jeffrey Showell, James Madison University
3:45 p.m. – 4:00 p.m. Break
4:00 p.m. – 5:30 p.m. Financial Management
Music programs are expensive in many dimensions. Financial management involves
everything from scholarships to equipment to faculty compensation. Technology is pro-
ducing new budget pressures. Techniques for managing technological costs in light of
other costs will be featured. Long-range financial planning and financial accountability
will be introduced.
Steven Block, University of New Mexico
Peter Witte, University of Missouri, Kansas City
NASM Pre-Meeting Workshop 2 November 19 and 20, 2010
New Music Administrators in Higher Education (continued)
Saturday, November 20, 2010
8:30 a.m. – 9:45 a.m. Working in the Academic Community
Major topics will include the relationship of music administration to academic
communities within and beyond the institution. Developing strong relationships with
other administrators, explaining and advocating the program within the academic
community, managing promotion and tenure policies and procedures, and representing
the music unit will all be addressed. Relationships among the various elements of
administrative responsibility will be considered in relationship to the whole purpose of
the music unit.
William Ballenger, Texas Tech University
Meryl Mantione, Ball State University
10:00 a.m. – 10:45 a.m. NASM and the Music Executive
This briefing will provide an orientation to various relationships between the work of
NASM and the work of music executives. Particular attention will be given to respon-
sibilities when serving as an institutional representative to NASM. Attendees are
encouraged to read the NASM document ―Getting Your Bearings‖ prior to the session.
There will be brief discussions of the role of music executives in accreditation reviews,
how to use NASM resources when addressing management challenges and making
decisions, and relationships between the NASM policy analysis function and the profes-
sional development of music executives.
Sarah Couch, NASM National Office
Mark Marion, NASM National Office
Teresa Ricciardi, NASM National Office
11:00 a.m. – 12:30 p.m. Community Relations and Fundraising
Many successful music administrators maintain extensive contacts in their local and
regional communities. Fundraising is a constant challenge and responsibility. This
session will consider the strong relationship between community relations and fund-
raising. It will consider how presentations of music, relationships with music programs
in the public and private schools, the development of community support groups, and
fundraising are all interlinked. Methodologies for connecting educational goals and
objectives with community development goals will be explored.
James Forger, Michigan State University
Sue Zanne Williamson Urbis, University of Texas at Brownsville
and Texas Southmost College
12:30 p.m. – 1:00 p.m. Box Lunch
NASM Pre-Meeting Workshop 3 November 19 and 20, 2010
New Music Administrators in Higher Education (continued)
1:15 p.m. – 2:00 p.m. Managing from the Middle
Most music executives are middle managers. This means that they are constantly
responding to various constituencies, and often serving as communication mechanisms
between faculty and students on the one hand and upper administration on the other. This
presentation will provide insights into how middle managers can function effectively,
and in so doing, become leaders as well as managers.
Judith Kritzmire, University of Minnesota, Duluth
John Miller, North Dakota State University
2:15 p.m. – 3:45 p.m. Working with Faculty and Professional Agendas
Music schools and departments usually teach a variety of specializations. This means
that faculty shares a common visual base. However, beyond this base, each specialization
has its unique characteristics. Special leadership skills are involved in making these
circumstances productive, both for the unit as a whole and for each specialization. This
session will focus on a range of faculty issues including hiring; promotion, tenure, and
reward systems; faculty development; and creating an atmosphere of respect for differ-
ences and commonalities among the specializations. A variety of difficult situations will
be presented and reviewed for discussion.
Lawrence Mallett, University of Kansas
Eric Unruh, Casper College
Fee: $125 (materials, refreshments and a box lunch)
STARTING ENTREPRENEURIAL PROGRAMS:
DISTILLING CONCEPTS FROM EXPERIENCE
Friday, November 19, 2010
2:00 p.m. – 5:30 p.m.
Saturday, November 20
8:30 a.m. – 3:45 p.m.
Designed for: This workshop is especially for those with interest in consideration or development of some type
of entrepreneurship program for music majors.
Enrollment limitations: Attendance will be limited to 75 participants.
About this workshop: Over the past several years, more and more institutions have considered entrepreneurship
development. As might be expected in a diverse society, creativity and local circumstances bring diverse
approaches. This workshop provides an opportunity to consider, through article presentations and case study format,
the experiences of five institutions that have developed entrepreneurship programs. The case studies will be
springboards for distilling concepts applicable to any institution interested in an entrepreneurship effort on any scale.
NASM Pre-Meeting Workshop 4 November 19 and 20, 2010
Starting Entrepreneurial Programs (continued)
The workshop will consider the vast scope of entrepreneurship and ways to determine what aspects within the
entirety of the topic are an appropriate focus for a specific institution. Since no institution can address the
entirety, specific choices must be made, and these choices will vary greatly among institutions.
The distillation will be the basis for reviewing questions and issues to be considered when determining goals for
knowledge and skill development in entrepreneurship. It will also be the basis for considering such issues as
time, student interest, teaching expertise, faculty buy-in, institutional support, funding, curricular and extra-
curricular approaches, internships and other experiential components, partnership opportunities with business
programs in the institution, and connections with various sectors of the music community.
Presenters: Gary Beckman, Carolina Institute for Leadership and Engagement in Music,
University of South Carolina
Andrea Kalyn, Oberlin Conservatory of Music
Heather Landes, Herberger Institute for Design and the Arts,
Arizona State University
Jeffrey Nytch, Entrepreneurship Center for Music,
University of Colorado – Boulder
Organizer/Presenter: Rachel Roberts, New England Conservatory of Music
Fee: $125 (materials, refreshments and a box lunch)
FUNDRAISING: ANNUAL FUNDS AND PLANNED GIFTS
Saturday, November 20
8:30 a.m. – 3:45 p.m.
Designed for: NASM Music Executives with some experience in fundraising.
Enrollment limitations: Attendance will be limited to 50 participants.
About this workshop: This workshop will address fundraising in general as a prelude to a detailed examination
of how to be successful with annual funds and planned giving. Major topics include establishing overall purposes
and specific goals, developing alumni and community support, creating structures and procedures for pursuing
planned giving, and creating productive relationships between short- and long-term efforts. Another focus will be
cultivation of sustained interest in what the music unit is doing artistically and educationally. Time will also be
devoted to working with annual funds and planned giving in the contexts of larger institutional or community
efforts. The workshop will be interactive and attendees are invited to bring questions and issues from their own
situations.
Leaders: Edward Kvet, Loyola University New Orleans
Douglas Lowry, Eastman School of Music
Fee: $100 (materials, refreshments and a box lunch)
NASM Pre-Meeting Workshop 5 November 19 and 20, 2010
CREATING EFFECTIVE FORMAT A SELF-STUDIES
Saturday, November 20
8:30 a.m. – 3:45 p.m.
Designed for: This workshop is especially for institutions scheduled for NASM accreditation reviews in the next
three years, and for individuals who will have the responsibility of leading the process and/or writing the self-
study. Those who have never led or written an NASM self-study are especially encouraged to attend.
Please note that this workshop will focus specifically on Format A. It will not consider in detail Formats B or C.
However, since some sections of self-studies in all formats are interchangeable, those preparing self-studies in
Formats B and C are welcome.
About this workshop: This workshop will address:
Overall purposes of self-study for the institution and NASM
NASM procedures and expectations for self-study
Orienting self-study to specific music unit issues
Interpreting and presenting your institution and music unit in light of NASM operational and curricular
standards and your aspirations for achievement and improvement
The workshop will include presentations, discussion, and interactive opportunities to learn how to approach
information contained in the NASM Handbook. Participants are urged to bring their ―in-use‖ copies of Format A
and the NASM Handbook for efficiency in note and idea taking.
Please note: The session titled ―Specific Procedures for NASM Evaluation‖ scheduled for Monday from
8:00 a.m. until 11:00 a.m. will consider the entire evaluation process, of which self-study is one critical part. The
Monday session will consider self-study in a procedural sequence, but will not repeat the depth of consideration
provided by the Saturday workshop. Institutions with reviews in the next two to three years are encouraged to
attend the workshop on Saturday and the session on Monday, particularly if leaders and writers are new to the
process.
Enrollment limitations: Attendance will be limited to 100 participants.
Presenters: Christopher Doane, University of Louisville
Dan Dressen, Saint Olaf College
Karen P. Moynahan, NASM National Office
Resource: Mark Wait, Vanderbilt University
Fee: $100 (materials, refreshments and a box lunch)
NASM Pre-Meeting Workshop 6 November 19 and 20, 2010
SEMINAR ON SACRED MUSIC
Saturday, November 20
8:30 a.m. – 3:45 p.m.
Designed for: NASM music executives wishing to participate in a thorough, interactive consideration of various
current and futures issues in the sacred music field.
About this seminar: Among the topics to be considered are: the diversity of goals for the use of music in
worship, varying perspectives on the purpose of music in religious life, theological and philosophical positions—
often extra musical—and their evolutions over time, and relationships with various genre cultures such as
classical, jazz, pop, and the music of various cultures throughout the world.
The seminar will also consider the undergraduate curricular implications of developments in adjusting the content
for sacred music programs, particularly with regard to the development of various curricular patterns and
educational content, based on various positions, philosophies, and genre relationships. Issues include but are not
limited to the worship and arts paradigm, music and new media, music and other disciplines, the interests and
preparation levels of applicants and entry students.
The workshop provides an opportunity to consider the initial professional sacred music degree and sacred music
emphases in other undergraduate degrees in relationship to the association-wide conversation about
undergraduate programs.
During the afternoon, there will be an informal hearing and discussion with NASM officers and staff. The focus
will be relationships between developments in the sacred music area and standards articulated by NASM and by
individual institutions.
Enrollment limitations: Attendance will be limited to 30 participants.
Gale Odom, Centenary College of Louisiana
Steven Pilkington, Westminster Choir College of Rider University
Stephen Plate, Lee University
Fee: $100 (materials, refreshments and a box lunch)
NASM Pre-Meeting Workshop 7 November 19 and 20, 2010
ROUNDTABLE FOR ASSOCIATE DIRECTORS/ASSISTANT DEANS
Saturday, November 20
1:00 p.m. – 3:45 p.m.
Designed for: Associate Directors or Assistant Deans of schools/departments of music who help carry the
administrative load of the music unit.
Enrollment limitations: Attendance will be limited to 30 participants.
Title: ―In the Middle: Using What You Know and Knowing How and When to Use It”
The purpose of this panel is twofold: (1) to engage associate directors/assistant deans in problem-solving
strategies while facing challenging situations, and (2) to provide strategies for managing time.
The first half of the session will focus on two specific challenges:
1. When identifying and solving problems with challenging faculty, we utilize what we know as musicians,
teachers, researchers and administrators. To demonstrate how we can best utilize these different modes
of thinking, case studies will be presented and strategized in small groups.
2. When delivering difficult news to a student or to a faculty colleague, we must be empathetic and yet
concise. What are some strategies for dealing with such a challenge? Case studies to be presented and
strategized in small groups.
The remainder of the session will focus upon the management of time and effective problem-solving.
Other suggestions for the agenda are welcome. Please send your ideas prior to November 1st to Edward Flanagan,
the roundtable Moderator, at flanagan@temple.edu. These recommendations will be used to keep the discussion
lively and informative.
Edward Flanagan, Temple University
Donna Brink Fox, Eastman School of Music
Betty Anne Younker, University of Michigan
Fee: Complimentary
This concludes the formal pre-meeting workshops. Workshop attendees are invited
and encouraged to register for the NASM Annual Meeting events which follow.
NASM Pre-Meeting Workshop 8 November 19 and 20, 2010
NASM PRE-MEETING REGISTRATION
HOW TO REGISTER: To register for one of the preceding 2010 Pre-Meeting Workshops, please check the
appropriate line or lines in the section titled, ―Pre-Meeting Workshops,‖ on the online registration form for the 2010
NASM Annual Meeting. A pre-meeting workshop may be registered for either in conjunction with or separately
from the Annual Meeting. Advance payment is necessary to hold a reservation for sessions requiring registration.
SCHEDULE CONFLICTS: Before registering, please note scheduling overlaps. Normally, attending more than
one pre-meeting workshop will not be possible.
NASM Board members and attendees at evaluator training sessions should check for conflicts with their scheduled
meetings.
DEADLINE: Due to deadlines for hotel space commitments and materials preparation, prospective attendees are
asked to register for pre-meeting workshops no later than Friday, October 29, 2010. Waiting lists will be
maintained if registration exceeds posted limits. Individuals registering close to the deadline are encouraged to
contact the NASM National Office to make sure that space is available.
CANCELLATION: NASM reserves the right to cancel any workshop if pre-registration is insufficient to
support basic costs. Workshop registration fees would be refunded in that event, of course. Otherwise, except for
emergencies, refunds cannot be granted for individual cancellations made after November 12, 2010.
NASM HOTEL
Overnight accommodations are available at the Westin Copley Place Hotel in Boston at the special NASM
Annual Meeting rate of $149 single or double occupancy. Room reservations must be made directly with the
hotel no later than 5:00 p.m. local time on Saturday, October 30, 2010. Please remember that there is always a
possibility that rooms could be sold out before the cutoff date.
To make a hotel reservation online, click here or copy and paste the following URL into a web browser:
http://www.starwoodmeeting.com/StarGroupsWeb/res?id=0911163123&key=303F8
You can also use the toll-free reservation number: 800-937-8461 or call the hotel directly at the number below. If
you make your reservation by phone, please mention that you are attending the NASM Annual Meeting to be assured
of the group rate.
Westin Copley Place Hotel
10 Huntington Avenue
Boston, Massachusetts 02116
Telephone: 617-262-9600
http://www.westincopleyplaceboston.com
FURTHER INFORMATION
Please call or write the NASM National Office if you need further information, clarification, or assistance.
NATIONAL ASSOCIATION OF SCHOOLS OF MUSIC
11250 Roger Bacon Drive, Suite 21
Reston, Virginia 20190-5248
Phone: 703-437-0700
Fax: 703-437-6312
E-mail: info@arts-accredit.org
Web Site: http://nasm.arts-accredit.org
NASM Pre-Meeting Workshop 9 November 19 and 20, 2010
