Docstoc

Resume_Jeremy_Aiken_Jan10

Document Sample
Resume_Jeremy_Aiken_Jan10 Powered By Docstoc
					Resume - Jeremy Aiken

Contact      Mobile: 604 779 8948
             Email: jzaindustries@gmail.com
             Location: Downtown Vancouver
             Web: www.jzaindustries.com


Experience   Zone Supervisor – BC Place
             Oct. 2009 – Present (Vancouver, BC)
                    Supervising concession stands during concerts & sporting events
                    Ensuring concession stands are operating at optimum levels
                     throughout events
                    Compiling all reporting paperwork and submitting it at the conclusion
                     of each day


             Bar Tender – Moose’s Down Under
             Apr. 2009 – Dec. 2009 (Vancouver, BC)
                    Training new staff


             Web Administrator (Marketing) – Tourism Vancouver (Temp. work)
             Jun. 2009 – Dec. 2009 (Vancouver, BC)
                    Updating/maintaining online image and video library
                    Adding titles, tags & descriptions to stock images and video


             Web Administrator – PestNoProblem.com
             Jun. 2008 – Nov. 2008 (Vancouver, BC)
             Responsibilities and Achievements:
                    Website Administration & Online Marketing. Including:
                     - Maintaining the online stock catalogue
                     - Search Engine Optimisation
                     - Using eBay, Amazon, Google, Yahoo etc to sell products
                     - Administration of Pay Per Click advertising campaigns on
                     Google, Yahoo and MSN
                    Reporting and analysis with Google Analytics. Including:
                     - Tracking click-through rates & conversion rates
                     - Page impressions
                     - Broken links
                    Graphic Design & UI design. Including:
                     - Creating web banners
                     - Developing web pages
                     - Improving Information Architecture of website/s
                    Business Administration. Including:
                     - Reviewing and improving sales
                     - Sourcing new products and developing relationships with
                     suppliers
                     - Processing purchase orders and invoices
                     - Keeping detailed spreadsheets of product catalogue and
                     competitor activity
       Copywriting. Including:
        - Writing website, brochure, advertising and instructional copy
        - Developing scripts for TV and radio advertisements


Online Marketing Specialist – Telstra.com
Sep. 2006 – Apr. 2008 (Melbourne, Australia)
Telstra Profile http://www.telstra.com.au/abouttelstra/corp/profile.cfm
Responsibilities and Achievements:
       Managing the Telstra Shop Online. Including:
        - Maintaining the online stock catalogue
        - Reviewing and consistently achieving sales targets
        - Ensuring alignment with branding and corporate objectives
        - Performing regular content updates for promotions and product
        changes.
        - Performing testing on system upgrades to ensure optimum
        performance and reliability.
       Managing the online advertising and marketing campaigns across
        the consumer side of Telstra.com. Including:
        - Managing the implementation of online advertising and
        marketing campaigns with agency, marketing and development
        teams.
        - Analyzing the success of online campaigns for Marketing
        teams, developing a report on key factors and producing it with
        Omniture.
        - Providing SME advice to marketing teams and external
        agencies on online advertising and marketing campaign
        opportunities on Telstra.com.
        - Developing internal branding guidelines to provide to design
        agencies for campaign creative.
        - Designing and creating web banner advertisements for the
        Telstra Shop Online and Telstra.com
       Held a lead role in a team that redeveloped both the Telstra
        Mobile site and Home Phone Services site; including IA design,
        page layouts and banner design.


Telstra Graduate Program – Various roles
Feb. 2005 – Aug. 2006 (Brisbane & Melbourne, Australia)
       Marketing Coordinator – Awards Programs (Melbourne)
       Coordinating the design of promotional collateral and web sites for
        Telstra Business Awards
       Coordinating Awards nights (invitations, venue set-up, catering
        etc) across the country in each state as well as the National final
        in Sydney
       Liaising on projects with design, PR, marketing and direct
        marketing agencies
       Analyst – Competitive Intelligence, Melbourne
       Analysing competitors across Consumer and Youth Segments,
        including analysis of pre-paid, VoIP, mobile data/content and new
        products.
       Researching and reporting on competitor marketing strategies,
        pricing, and campaign outcomes and effectiveness.
       Customer Innovation Manager/Technology Specialist -
                  Innovation Centre, Melbourne
                 Demonstrating new products and technology with Telstra
                  Business & Government Account Executives and customers. (i.e.
                  banks and other corporate customers)
                 Setting up and maintaining equipment on the demonstration floor.
                 Community Liaison/Marketing/Technology Specialist –
                  Metro Area Management Team, Brisbane
                 Organizing local area marketing campaigns.
                 Liaising with the Government, press and community organizations
                  about new Telstra initiatives including network improvements and
                  product offerings as well as handling complaints.
                 Monitoring the demand from customers for ADSL in incompatible
                  areas and communicating to these customers the rollout of
                  infrastructure to access ADSL.
                 Communications - Customer Access, Brisbane
                 Compiling training and information packs for Telstra staff on new
                  products, services and applications being implemented.
                 Monitoring and assessing call centre sales and account keeping
                  applications and implementing improvements.


         Telstra Shop – Retail Sales
         Oct. 1999 – Jan. 2005 (Maroochydore, Australia)
                 Selling various telecommunications products and services, digital
                  cameras, computers etc.
                 Customer service – Billing, account creation etc.



Skills   Marketing/Sales and Analysis
                 Marketing and communications with focus on the online space (e-
                  Communications and e-Commerce)
                 Web design and communications, both corporate and consumer-
                  based. Writing and editing copy for e-newsletters and electronic
                  direct mail-outs
                 Market Research and Reporting on web traffic and campaign
                  effectiveness using Omniture and Google Analytics.
                 IA design and copy editing - specializing in tailoring content for
                  the web.
         Design
                 Video and image manipulation software including Adobe
                  Photoshop, Illustrator, Final Cut etc.
                 Web design software including Dreamweaver, Flash and FTP
                  programs.
                 Design and develop web sites on a freelance basis.
                 Developing corporate branding guidelines and style guides.
         Technology
                 Extensive Telecommunications products, services and network
                  knowledge.
                 Microsoft Windows and Office.
                    Mac OS X.
                    Digital Photography


             Retail/Sales
                    10 years retail sales experience including Myer, Footlocker, HMV,
                     Gap, Telstra & Future Shop
                    Online sales experience in a variety of roles.
             People and Management
                    Developing project plans and managing goals.
                    Stakeholder management.
                    Event management.
             Personal
                    Attention to detail and extremely proactive nature.
                    Managing complaints and objections; both customers and
                     colleagues.
                    Strong verbal and written communication skills.

Education    B.A. Computer-Based Art and Design and Marketing
             2001–2004 University of the Sunshine Coast (Australia)
                    Completed one semester on exchange at the State University of
                     New York, Cortland Campus
                    Awarded 'Outstanding International Student Award' by the
                     Communications Department at Cortland NY
                    Completed an Internship with Uni. Planet (Web-based student
                     magazine) Cortland NY
                    Distinctions and High Distinctions in Design, Marketing and
                     Management subjects

Interests    Web/graphic design, video editing, art, photography, travel, fashion,
             gadgets/new technology, basketball, tennis, AFL (Australian football)

References   Available upon request

				
DOCUMENT INFO
Shared By:
Categories:
Tags:
Stats:
views:18
posted:11/21/2010
language:English
pages:4