Docstoc

Lenovo Corporate Template - PowerPoint

Document Sample
Lenovo Corporate Template - PowerPoint Powered By Docstoc
					                          SSP




Ivan Bozev
Business Development Manager
EMEA South-East

                                             1
                          Lenovo EMEA East
WHAT
 is
SSP?
                    2
 Lenovo EMEA East
• Services
   – Warranty upgrade
   – Protection services


• Software
   – Utimaco SafeGuard Easy
   – ComputraceOne by Absolute
   – Omnipass by Softex
   – Primary Response SafeConnect by SANA
   – TVT + Management Suite by LANDesk

• Peripherals
   – Propriatery peripherals (batteries, port replicators, AC adapters)
   – Non-propriatery peripherals (mice, carry cases, head set, web
     cams, USB sticks, memories)


                                                                          3
                                 Lenovo EMEA East
WHY
SSP?

                    4
 Lenovo EMEA East
Details make the difference




                                            5
                         Lenovo EMEA East
Do you like losing customers or are you struggling to
find new prospects?
  • We deliver complete solutions
     –   Best engineered PCs
     –   Extraordinary security for ultimate protection
     –   Stunning peripherals
     –   Easy management features
     –   And offer best of class services
  • Why do we do that?
     –   We are no box movers
     –   We understand customers needs & problems
     –   We address and fix customers„ needs & problems
     –   We delight customers and
     –   help them reduce their TCO
  • And RETAIN our satisfied customer..
  • .. but also ACQUIRE NEW thru valuable refferrals
Competitors WILL USE SSP to enter your account --
your customers need and will buy SSP from them
                                                          6
                                     Lenovo EMEA East
Do you like losing money?
                                                     uplift
                            revenue                   %       profit
WITHOUT
SSP
attach     1xThinkPad                       $1.000     7%       $70
WITH 25%
SSP
attach     total                            $1.260     9%      $110

                             26% increased                    >57% increased
                                  revenues                    profits

           1xThinkPad                       $1.000     7%       $70

           1xBag                              $30     15%        $5

           1xBattery                          $99     15%       $15
           1xWarranty
           Upgrade                           $131     15%       $20

Revenue, Profit, Acquisition, Retention, Protecting your
Account FOR YOUR BUSINNES
                                                                               7
                         Lenovo EMEA East
PAIN FUNEL

 • Details

 • Elapsed Time

 • Costs

 • Action

 • Feelings

    – -> BUY ON EMOTIONS



                                              8
                           Lenovo EMEA East
Lenovo

 •   Lenovo grows
 •   Lenovo invests in products, people, channel, markets
 •   Lenovo is profitable
 •   Lenovo has the best products



 • Do you want to be part of this journey??




                                                            9
                               Lenovo EMEA East
Background
    on
   SSP
                       10
    Lenovo EMEA East
Software


           Complete Hardware, Software and ThinkVantage
            Technologies Management. Single Console Simplicity

           Managed Full Hard Drive Encryption, integrated with the
            world‟s most secure PC‟s

           Enterprise-class, managed security suite for policy
            control, biometric roaming and TPM management

           PC theft recovery, remote PC tracking & data delete

           NEW generation antivirus SW




                                                                 11
                       Lenovo EMEA East
 ComputraceOne by Asbolute

• Every 40 seconds a notebook gets stolen in the UK
• „Can you help me find my computer?“



2 key functionalities:

• Data Protection
   • Provides tools that can track machines and delete sensitive data
     on computers that have been stolen to minimise exposure.
• Theft Recovery
   • Services that help recover stolen computers and prosecute the
     criminals involved.
                                         BIOS persistence!


                                                                        12
                                Lenovo EMEA East
Utimaco SafeGuard Easy

• Protect sensitive data on mobile devices How? Encrypt!

• Why?
  • To comply with international (US/EU) regulations
  • To avoid fines and penalties
  • To avoid losing creditworthiness, reputation and image


SafeGuard Easy offers full seamless HDD encryption
 – Pre-boot authentication
 – Sector level encryption
 – Full fingerprint reader integration
 – Full Rescue and Recovery encryption and compatability
 – Challenge/Response mechanism for restore of PW

                                                 MSU for free!

                                                                  13
                                 Lenovo EMEA East
OmniPass by Softex

• Insecure passwords lead to image-, reputation-, creditworthiness-
  losses, fines, penalties etc.
• Reset a PW costs $30-$35
• How do you force people to use biometrics or other authentication
  (smart cards, tokens)?



Omnipass by Softex
 – Securely eliminates passwords
 – Single-Sign-On to Windows and corporate network
 – Securely access all applications and web sites
 – Management console for passwords, users, polices, fingerprints
 – Strong audit capabilities
              Scalable, easy to deploy and manage, cost effective!


                                                                      14
                              Lenovo EMEA East
Primary Response SafeConnect by SANA

• Virus to 1) cause data loss or 2) steal online indentity with financial
  motive in mind
• Fake e-mails & web sites, trojans & spyware all aimed at stealing your
  PWs, IDs, PINs, card numbers etc..



Primary Response SafeConnect by SANA
  – Behavioural- v signature- based
  – Proactive v reactive
  – No Scans
  – Instant
  – No disrution to users, no peformance impact
  – 99% penetration – 68% suffer attacks
  – Exclusive sale


                                                                            15
                               Lenovo EMEA East
 LANDesk Management Suite For TVT


                                            OS Deployment &
        Software Distribution
                                                 Profile Migration

                                                                         Remote Control




                                                                                          ThinkVantage™ Technologies
                                                                                                                       System Migration
  Server                                                                                                                  Assistant
Management                                                                                                                           Productivity
                                                                                                                                        Center

                                                                                                                          Rescue and
                                                                                                                           Recovery
                                                                                                                                        ImageUltra
                                                                                                                                          Builder

                                                                                                                         Antidote Delivery
                                                                                                                             Manager

                                                                                                                                     Secure Data
                                                                                                                                      Disposal
 Handheld
                                                                                                                            Access
Management
                                                                                                                          Connections




                                                                     IT Asset Inventory
        Security and Patch
        Manager                                                                                                                                  Add-ons

                                Software License Monitoring

                                                                                                                                                           16
                                                     Lenovo EMEA East
Lenovo Services – Focus & Guiding Principles

                                          Consistently Delight Customers
         How Lenovo
                                          • Easy to do business with
 Owns the Customer Experience
                                          • Single point of accountability
                                          • CSAT tied to performance incentives

                                          Compelling Service Offerings
                                          • Designed around customer needs
              Customer
               Delight                    • End to end service portfolio
                                          • Designed to deliver business value

                                          Service Delivery Excellence
                                          • #1 Service and Support TBR Ranking
               People
                                          • Leverage best-in-class service partners
                          Delivery        • Continuous improvement via Lean Six Sigma
 Compelling
                         Excellence
  Services
                                          Centered Around People
                                          • Our customers
                                          • Our service partners
                                          • Our employees

                                                                                        17
                                Lenovo EMEA East
    Lenovo Services Evolution – A Story of Transformation
                                                                       Lenovo Ownership
                                                                                 2008+

                                 Partnership

                                    5/1/2005                      •Lenovo Hardware
                                                                  •Lenovo Services
     IBM
   Ownership
                                                                                         Customers
     4/30/2005                 •Lenovo
                               Hardware
                                                                   Service
                                            Customers              Deliver
                                            Customers                 y
                            •IBM Services                          Partner
                                                                      s
•IBM Hardware   Customers
•IBM Services




                                                                                                18
                                               Lenovo EMEA East
 Lenovo’s New Suite of Service Offerings for SMB



    Warranty              Secure Business                           Complete IT
Standard Warranty Plans   Security &                               Complete IT Solution
•Warranty Upgrade          Protection Solutions                    •On-Site NBD Service
•Warranty Extension       •On-Site NBD Service                     •ThinkPad Protection
                          •ThinkPad Protection                     •On-Line Data Backup
                          •On-Line Data Backup                     •Priority Queue Routing
                          •Secure Password bank                    •Level 2 Technicians
                          •One-button recovery                     •End User Software Support
                          •Easy wireless security                  •Secure Password bank
                          •Automatic system updates                •One-button recovery
                                      Think Vantage Technologies   •Easy wireless security
                                                                   •Automatic system updates
                                                                                    Think Vantage Technologies




                                                                     Final content TBD
                                                                     Available 1Q after launch at earliest




                                                                                                                 19
                                  Lenovo EMEA East
Services -- Protection

• Mobile devices are accident prone
 – What do we do?

• Accidental Damage Protection
 –   Coverage for accidental damage and spills to Lenovo notebooks
 –   Quick repair or replacement of damaged components
 –   Minimized downtime
 –   Continuous productivity
 –   Lowest possible TCO
 –   Protects IT investement
 –   Avoid costly unexpected repair – LCD for eg
 –   For up to 4 years
 –   Easy purchase from BP




                                                                     20
                              Lenovo EMEA East
What is Protection Service?

• Accidental damage protection..
 – is a repair or replacement (both parts and labour)
 – that covers operational or structural failures of Lenovo notebooks
 – resulting from accidental damages

• What damage IS covered?
 – Unintentional physical damage of the equipment and components installed
   and integrated at time of purchase
   • E.g. central processing unit, hard disk drive, optical drive, keyboard, pointing
     devices, LCD screen, internal memory
 – caused by liquid spills, drops, falls, electrical surge

• What damage IS NOT covered?
 – Acts of God, theft, loss, intentional damage, cosmetic damage (scratches),
   external peripherals (printers, scanners, other devices), loss of software and
   data, improper operation



                                                                                        21
                                      Lenovo EMEA East
Ordering and registration

• Distributor places an order with Lenovo as usual purchasing a service
  part-number (P/N) and the volume

• Distributor receives back a confirmation e-mail containing
  –   Ordered P/N(s)
  –   Qty of ordered P/N(s)
  –   Description if ordered P/N(s)
  –   Authorization code for registering the subject P/N(s) online

• Authorization code mail is forwarded to dealer or/and end user who
  can apply online the service to their hardware system units serial
  numbers

• T&C„s are being accepted while registering the upgrade via the
  authorization code online



                                                                          22
                                    Lenovo EMEA East
           Part numbers and channel- & promotional-prices

                           BASE WARRANTY              PROTECTION SERVICES                                   PROTECTION SERVICES

                                                       to 1 Year Carry-In with                              to 3 Years Carry-In with
                                                            PROTECTION                                           PROTECTION
                                                                                                                                                                    PRO2CEM10279
         ThinkPad           1 Year Carry-In                   41K0406                  $23 / €18 / R173             41K0407                $229 / €182 / R1.718   $179 / €142 / R1.398
         ThinkPad           3 Years Carry-In                    na                                                  41K0420                  $69 / €55 / R518
         ThinkPad           3 Years On-Site                     na                                                    na

           3k Nb                1 Year Carry-In               41K0281                  $25 / €20 / R188             41K0282                $248 / €197 / R1.860   $199 / €158 / R1.493



                                    PROTECTION                             PROTECTION                                                         PROTECTION
            BASE WARRANTY            SERVICES                                SERVICES                                                           SERVICES
                                     to 4 Years                          to 3 Years On-Site                                                 to 4 Years On-Site
                                    Carry-In with                          NEXT BD with                                                    NEXT BD Response
                                    PROTECTION                             PROTECTION                                PRO2CEM10279          with PROTECTION
ThinkPad     1 Year Carry-In          41K0410     $278 / €221 / R2.085        41K0409          $275 / €218 / R2.063 $202 / €161 / R1.582         41K0412          $325 / €258 / R2.438
ThinkPad     3 Years Carry-In         41K0423     $172 / €136 / R1.290        41K0422          $150 / €119 / R1.125   $97 / €77 / R742           41K0425          $219 / €174 / R1.643
ThinkPad     3 Years On-Site             na                                   41K0473            $69 / €55 / R518                                41K0426          $245 / €194 / R1.838

 3k Nb        1 Year Carry-In             na                                     41K0284       $295 / €234 / R2.213 $229 / €182 / R1.798            na




                                                                                                                                                                                23
                                                                                    Lenovo EMEA East
Services – Warranty Upgrades

 – IT equipment is subject to failures
     • What do we do?

• Warranty Upgrades
 –   Extend the coverage or enhance the service delivery
 –   Extended lifecycle of up to 4 years
 –   Protects IT investment
 –   WW coverage
 –   Reduced maintenance costs
 –   less downtime/high availability

• WHY sell Lenovo service?
 – Secured margin/revenue upfront
 – Services revenue after


                                                           24
                               Lenovo EMEA East
              BASE WARRANTY       WARRANTY UPGRADE       WARRANTY UPGRADE WARRANTY UPGRADE             WARRANTY UPGRADE             WARRANTY UPGRADE
                                   to 2 Years Carry-In    to 3 Years Carry-In to 4 Years Carry-In   to 3 Years On-Site NEXT BD   to 4 Years On-Site NEXT BD

 ThinkPad      1 Year Carry-In            na                   10N3148              10N3149                  12X6453                      12X6454
 ThinkPad      3 Years Carry-In           na                     na                 10N3152                  12X6455                      12X6456
 ThinkPad      3 Years On-Site            na                     na                    na                      na                         41K0489

ThinkCentre    1 Year Carry-In            na                   10N3158              10N3159                  12X6449                      12X6450
ThinkCentre     1 Year On-Site            na                     na                    na                    12X6417                      12X6418
ThinkCentre    3 Years Carry-In           na                     na                 10N3163                  12X6451                      12X6452
ThinkCentre    3 Years On-Site            na                     na                    na                      na                         12X6419

  3k Nb        1 Year Carry-In          12X6595                41K0293              12X6415                  12X6448                      12X6416

  3k Dsk       1 Year Carry-In            na                   41K0490              12X6411                  12X6447                      12X6412
  3k Dsk       1 Year On-Site             na                     na                    na                    12X6413                      12X6414




                                                                                                                                                     25
                                                                Lenovo EMEA East
Peripherals

Revenue Contribution (%)
                                  Memory
                                   13%



                                                                                          Docking
                                                                                           37%
                      Power
                       17%




                       Storage
                        11%
                                                                              Cases
                                                Others                         7%
                                                 15%
                           [“Others” includes keyboards, mice, graphics adapters, and security options]


                                                                                                          26
                               Lenovo EMEA East
  Docking/Replication
  One-step connection to accessories, with additional peripheral             Potential Users
                                                                             Anyone using a notebook primarily
  and multimedia support                                                     at the office or home office

• Save time plugging/unplugging peripherals, power and monitor
  every time users put their ThinkPad on their desk.                         Part numbers:
                                                                                         Mini-Dock    Dock
• A Dock/Port Replicator makes it easy to use a separate screen,
  keyboard and mouse, improving ergonomics and helping                       EU1         39T4587      39T4569
  employers comply with health and safety legislation                        UK          39T4590      39T4572
                                                                             Danish      39T4588      39T4570
• X61 /Tablet users need the ability to attach an optical drive, and
  the X6 Ultrabase (with the addition of an Ultrabay Slim DVD                Israeli     39T4593      39T4575

  Burner) is the ideal solution                                              Italian     39T4592      39T4574
                                                                             S. Africa   39T4589      39T4571
• Key lock security (on all but Port Replicator) means that with an
  optional cable lock the ThinkPad can quickly be locked-down,               Swiss       39T4591      39T4573

  greatly reducing the risk of theft

                          Good                          Better               Best
     X61/s                X6 Ultrabase
                          40Y8116
     X61 Tablet           X6 Tablet Ultrabase
                          41U3120
     T61/R61              Essential Port Replicator     Advanced Mini-Dock   Advanced Dock
                          250510W                       See above            See above


                                                                                                             27
                                                Lenovo EMEA East
ThinkPad Essential Port Replicator
                                                                                        Left corner alignment                          Rear ports offer
Key Sales Points and Features                                                           makes it easy to dock                          convenient cable
                                                                                        on the first try      4 USB 2.0                management
 Provides an economical desktop expansion solution with one-step, pass-
    through connection from your next generation ThinkPad to peripheral
    devices
                                                                                        Power-on
   Includes the following ports: RJ-11 for modem, RJ-45 for GB Ethernet, four          button
    USB 2.0, PS/2 for mouse or keyboard (accepts Y cable adapter), monitor,
    optional cable lock slot
   Uses your ThinkPad‟s 90W AC power adapter to charge your battery
   Works with new R60, T60, and Z60 Series systems (not backward
    compatible)                                                                         Eject button allows for                  Support tray provides
   EMEA Part # 250510W                                                                 quick, one-step release                  a comfortable typing
                                                                                        from all peripherals                     angle

4 Reasons why you should choose this desktop expansion solution over the competition:
1.      It offers all the ports you need to connect to common peripherals like keyboards, mice, monitors, communication cables, and storage
        devices.
2.      Its industry leading design, with trademark left corner alignment, makes it easier than ever to dock on the first try.
3.      It works with your ThinkPad power adapter to charge your system battery while you are connected.
4.      It was designed and tested specifically for and with ThinkPad systems.

          Customer Problem                 Port Replicator Feature                  Customer Benefit                        “Target Customers”

Tired of constantly detaching and      Variety of ports, including RJ-11,   Provides one-step connection to all   ThinkPad R60, T60, and Z60 Series
reattaching peripheral devices to      RJ-45, 4 USB 2.0, PS/2, and          your peripherals                      users worldwide who:
your ThinkPad                          monitor                                                                    • are price sensitive,
                                                                                                                  • need only basic port replication, and
Tired of unsightly cables traversing   Rear location of ports               Provides enhanced cable               • do not require key lock security or
desktop                                                                     management for a more organized       device expansion.
                                                                            and attractive desktop



                                                                                                                                                            28
                                                                     Lenovo EMEA East
    ThinkPad Advanced Mini Dock                                                     Ejection console
                                                                                    features LEDs that step
                                                                                                                     Rear ports offer
                                                                                                                     convenient cable
                                                                                                                                                S/PDIF digital
                                                                                                                                                audio for 5.1
                                                                                    you through the                  management                 surround
Key Sales Points and Features                                                                                                                   sound
                                                                                    undocking process
 Provides enhanced cable management and connectivity in a
    surprisingly small form factor                                                                Power-on
                                                                                                  button
   Includes the following ports: RJ-11 for modem, RJ-45 for GB Ethernet, 4
    USB 2.0, serial, parallel, PS/2 for keyboard or mouse (accepts Y cable          Left corner
    adapter), monitor, DVI-D, microphone in, headphone out, S/PDIF digital          alignment
    audio, optional cable lock slot
   Also offers key lock security and a 90W AC power supply
   Works with new R60, T60, and Z60 Series systems (not backward
                                                                                    Integrated key                                      Support tray provides
    compatible)
                                                                                    lock for added                                      a comfortable typing
   EMEA Part # 39T45yy (Part numbers differ by geography)                          security                                            angle

4 Reasons why you should choose this desktop expansion solution over the competition:
1.        It offers all the ports you need to connect to common peripherals like keyboards, mice, monitors, communication cables, and storage
          devices.
2.        Its industry leading design, with trademark left corner alignment, makes it easier than ever to dock on the first try.
3.        It provides an integrated key lock for added security.
4.        It was designed and tested specifically for and with ThinkPad systems.

            Customer Problem                     Mini Dock Feature                    Customer Benefit                         “Target Customers”

    Requires cutting edge audio/video      DVI-D and S/PDIF digital audio;   Allows you to connect to a full range   ThinkPad R60, T60, and Z60 Series
    capability or access to legacy ports   Serial and parallel ports         of peripheral devices, from legacy      users worldwide who:
                                                                             to advanced                             • desire an enhanced cable
                                                                                                                     management solution that includes a
    Needs a quick and easy way to          Key lock security                 Provides effective theft protection     wide range of ports and key lock
    secure the ThinkPad system                                               with the turn of a key!                 security, but
                                                                                                                     • do not require an additional device bay,
                                                                                                                     a PCI-e card slot, or a 6-in-1 media card
                                                                                                                     reader.

                                                                                                                                                            29
                                                                       Lenovo EMEA East
   Lenovo Enhanced USB Port Replicator
                                                                                               Sleek and discrete vertical design
                                                                                                          Height: 160 mm (6.3 in)
                                                                                                          Width: 55 mm (2.2 in)
Convenient cable management & connectivity for monitor,                                                   Depth: 100 mm (3.9 in)
 headphones/speakers, LAN connection, 5 USB devices

Features and Benefits:
• Simply plug in the USB cable for access to monitor, Internet/LAN                                      Audio-in & stereo audio-out
  connection, headphones or speakers, USB printer, USB keyboard,                                        jacks
  USB mouse, and other USB devices                                                                     5 powered USB 2.0 ports:
• Attaches via USB                                                                                         - 1 Front
• VGA Analog monitor port                                                                                  - 4 Rear
     •Vista Aero Support !!
     • Clone or Extended desktop supported video modes; user
     selectable via the dual display button located on the front bezel                                                 Optional USB-
     • Supports for resolutions up to 1280 x 1024 (17inch/19inch                                                       attach Ethernet
     normal aspect ratio LCD Monitor)
• 5 powered USB 2.0 ports (one in front for system attachment, four in
  rear)                                                                                                   VGA monitor port
• Audio in/out
                                                                                                          Upstream USB port that
• Optional attach 10/100 Ethernet dongle (included; and attaches via
                                                                                                          attaches to ThinkPad
  USB Port)
• 32-bit color support                                                                                    Power Input via 5 volt
                                                                                                          power adapter




  Lenovo Enhanced USB Port Replicator with Saudi Arabia power adapter (43R8770)
  Lenovo Enhanced USB Port Replicator with EU, Israel, Angola-Mozambique, Bosnia-Macedonia, Bulgaria, Central Europe, Czech Rep,
  Egypt, Russia, Slovakia, Turkey power adapter (43R8771)
  Lenovo Enhanced USB Port Replicator with UK, Cyprus power adapter (43R8772)




                                                                                                                                    30
                                                            Lenovo EMEA East
    ThinkPad Advanced Dock                                                            Ejection console
                                                                                      features LEDs that
                                                                                                                Rear ports offer           Ultrabay
                                                                                                                convenient cable           Enhanced
Key Sales Points and Features                                                         step you through the      management                 supports
 Provides a comprehensive desktop expansion solution with enhanced                   undocking process                                    storage and
     multi-media functionality and the performance of PCI Express                                                                          optical devices
    Includes the following ports: RJ-11 for modem, RJ-45 for GB Ethernet, 5          6-in-1
     USB 2.0, serial, parallel, PS/2 for keyboard or mouse (accepts Y cable           media
     adapter, monitor, DVI-D, microphone in, headphone out, S/PDIF digital            card
     audio, optional cable lock slot                                                  reader
    Also offers key lock security, a PCI-e card slot for graphics cards, an
                                                                                                                                           Left corner
                                                                                      PCI-e slot houses
     Ultrabay Enhanced for device expansion, and a 6-in-1 media card reader
                                                                                      graphics adapters                                    alignment
    Works with new R60, T60, and Z60 Series systems (not backward                    for high-end                                         makes it easy
     compatible)                                                                      applications and        Integrated key lock for      to dock on the
    EMEA Part # 39T45xx (Part numbers differ by geography)                           multi-monitoring        added security               first try

4 Reasons why you should choose this desktop expansion solution over the competition:
1.       It offers top-of-the-line cable management, connectivity, and device expansion capability, including a PCI-e card slot and a 6-in-1 media
         card reader that are unique to the industry.
2.       It includes an integrated power supply that charges your ThinkPad system battery while you are docked.
3.       It provides an integrated key lock for added security.
4.       It was designed and tested specifically for and with ThinkPad systems.

         Customer Problem                      Dock Feature                    Customer Benefit                         “Target Customers”
 Requires multiple monitors or          PCI-e card slot                  Gives notebook users all the            ThinkPad R60, T60, and Z60 Series
 support for high-end graphics                                           graphics power of a desktop system      users worldwide who:
                                                                         with PCI Express technology             • require all the features of desktop
                                                                                                                 expansion, including an additional
 Uses popular storage media (like       6-in-1 media card reader         Makes the ThinkPad Advanced
                                                                                                                 Ultrabay, a PCI-e card slot, or a 6-in-1
 xD, SD, Compact Flash, Multimedia                                       Dock a convenient solution for all
                                                                                                                 media card reader, and
 Card, SmartMedia, or Memory Stick)                                      your storage needs
 and does not want to buy a separate                                                                             • are concerned about security.
 reader



                                                                                                                                                        31
                                                                   Lenovo EMEA East
                                                                                                             Integrated key
    ThinkPad X6 UltraBase                                                               Docking
                                                                                        connector and        lock for added
                                                                                                                                      Ultrabay
                                                                                                                                      Slim for
                                                                                        reinforced           security                 optical and
                                                                                        metal hooks                                   storage
Key Sales Points and Features                                                                                                         devices
 Converts an X60 system from a one spindle ultraportable system to a full
     function, two spindle system with Ultrabay Slim
    Provides pass-through connection to the following ports: RJ-11 for modem,
     RJ-45 for 10/100/1000 (GB) Ethernet, 4 USB 2.0, serial, parallel, video,
     microphone in, headphone out
    Also offers key lock security, an optional cable lock slot and two built-in
                                                                                 Quick release
     stereo speakers                                                             for easy system                              Built-in speakers
    Compatible with ThinkPad X60 Series only (not tablet systems)               removal                                      located underneath
    EMEA Part # 40Y8116



4 Reasons why you should choose this desktop expansion solution over the competition:
1.       It allows you to add an additional spindle to your system without sacrificing portability.
2.       It includes an integrated key lock for added security.
3.       It can be used in either desktop or mobile work scenarios for device expansion.
4.       It was designed and tested specifically for and with ThinkPad X60 Series systems.


        Customer Problem                   X6 UltraBase Feature                  Customer Benefit                “Target Customers”
Needs a device bay for optical          Ultrabay Slim                     Converts X60 into a fully        ThinkPad X60 Series users
or storage devices but cannot                                             functional, two spindle system   worldwide who:
be tethered to a traditional                                              that is still highly portable    • need to convert their
port replicator or dock                                                                                    ultraportables into two spindle
Needs a quick and easy way              Key lock security                 Provides effective theft         systems while “on the go,”
to secure the X60 system                                                  protection with the turn of a    • require port replication or device
                                                                          key!                             expansion, or
                                                                                                           • are concerned about security.


                                                                                                                                             32
                                                                    Lenovo EMEA East
                                                                                                               Integrated key
    ThinkPad X6 Tablet UltraBase                                                        Docking
                                                                                        connector and          lock for added
                                                                                                                                        Ultrabay
                                                                                                                                        Slim for
                                                                                        reinforced             security                 optical and
Key Sales Points and Features
                                                                                        metal hooks                                     storage
 Offers portable cable management and connectivity to users of X60 Tablet                                                              devices
     Series systems
    Converts the tablet from a one spindle ultraportable to a full function, two
     spindle system with Ultrabay Slim
    Provides pass-through connection to the following ports: RJ-11 for modem,
     RJ-45 for 10/100/1000 (GB) Ethernet, 4 USB 2.0, serial, parallel, video,
     microphone in, headphone out
                                                                                  Quick release
    Also offers key lock security, an optional cable lock slot and two built-in  for easy system                               Built-in speakers
     stereo speakers                                                              removal                                       located underneath
    Compatible with ThinkPad X60 Tablet Series only
    EMEA Part # 41U3120


4 Reasons why you should choose this desktop expansion solution over the competition:
1.       It allows you to add an additional spindle to your tablet system without sacrificing portability.
2.       It includes an integrated key lock for added security.
3.       It can be used in either desktop or mobile work scenarios for device expansion.
4.       It was designed and tested specifically for and with ThinkPad X60 Tablet Series systems.

        Customer Problem                   X6 UltraBase Feature                  Customer Benefit                  “Target Customers”
Needs a device bay for optical          Ultrabay Slim                      Converts X60 Tablet into a        ThinkPad X60 Tablet Series
or storage devices but cannot                                              fully functional, two spindle     users worldwide who:
be tethered to a traditional                                               system that is still highly       • need to convert their
port replicator or dock                                                    portable                          ultraportables into two spindle
Needs a quick and easy way              Key lock security                  Provides effective theft          systems while “on the go,”
to secure the X60 Tablet                                                   protection with the turn of a     • require port replication or device
system                                                                     key!                              expansion, or
                                                                                                             • are concerned about security.


                                                                                                                                               33
                                                                     Lenovo EMEA East
                                                                                                Clips to secure
 ThinkPad Adjustable Notebook Stand                                                             ThinkPad
                                                                                                Essential Port
                                                                                                Replicator or
Key Sales Points and Features                                                                   Advanced Mini
 Elevates the system‟s integrated display to four different height positions                   Dock
 Ideal for multi-monitoring use alongside an external display
 Offers two usage options: (1) Attach system to supported docking station or
  (2) Simply place system (or X Series system and UltraBase) on the lower
  support ledge
 Designed for use with the ThinkPad Essential Port Replicator and Advanced
  Mini Dock (does not work with Advanced Dock)
 EMEA Part # 40Y7676
                                                                                                Support ledge                                 Convenient cable
                                                                                                                                              management to
                                                                                                                                              keep cords out of
4 Reasons why you should choose this notebook stand over the competition:                                                                     sight
1.     It offers a flexible design with a support ledge and clips to affix one of the new ThinkPad docking stations.
2.     It features clever cable management that keeps unsightly cords out of the way.
3.     It works with a wide range of systems and the new ThinkPad Essential Port Replicator and Advanced Mini Dock.
4.     It was designed and tested specifically for and with ThinkPad systems.


          Customer Problem                        Stand Feature                         Customer Benefit                             “Target Customers”

Wishes to maximize the system‟s         Four levels of height adjustment     Raises integrated display to a level that   ThinkPad customers worldwide who:
integrated display (“Why tuck away                                           is most comfortable and productive for      • wish to maximize the comfort and usability
beneath a monitor stand?”)                                                   the user                                    of their integrated system display, and either:
                                                                                                                         • use the new ThinkPad Essential Port
Requires a complete solution – an       Modular support for new ThinkPad     Offers a complete and streamlined           Replicator or Advanced Mini Dock with a
elevated display and port replication   Essential Port Replicator and        workspace solution                          ThinkPad Z60 or T60 notebooks or
                                        Advanced Mini Dock
                                                                                                                         • do not require port replication and can rely
                                                                                                                         on ledge for system support only.




                                                                                                                                                                    34
                                                                       Lenovo EMEA East
ThinkPad Serial/Parallel Port Bay Adapter                                                 Fits completely inside
                                                                                          the system‟s Ultrabay

Key Sales Points and Features
 Ideal for users who wish to attach their systems to legacy serial or parallel devices
 Fits inside the Ultrabay of ThinkPad T60 Series notebooks (not backward compatible)
 Offers native serial and parallel signal support to replace the legacy functionality
  that no longer comes standard on ThinkPads – fits flush to system and performs just
  like a set of integrated legacy ports!
 Compatible with new ThinkPad R60 and T60 systems                                                                          Parallel port
 EMEA Part # 40Y8121                                                                                                Serial port


4 Reasons why you should choose this serial/parallel adapter over the competition:
1.    Third party offerings that connect via USB do not offer native serial and parallel signal support and therefore do not work with many
      legacy devices. This adapter functions like a set of integrated ports.
2.    It fits completely inside the system – no messy dongles.
3.    It offers a 2-in-1 solution, replacing both the serial port and the parallel port.
4.    It was designed and tested specifically for and with ThinkPad T60 Series systems.



     Customer Problem                    Adapter Feature                   Customer Benefit                     “Target Customers”
Needs to connect natively to a      Native serial and parallel       Functions like a set of             ThinkPad R60 and T60 Series
serial or parallel device (USB      signal support                   integrated legacy ports to          customers worldwide who:
alternatives don‟t work)                                             replace the functionality that      • wish to attach to legacy serial or
                                                                     has been removed from               parallel devices,
                                                                     ThinkPads                           • require native serial or parallel
Does not want a cumbersome          Fits completely inside           Fits flush to the system for a      signal support, and/or
external solution with messy        system‟s Ultrabay                streamlined solution                • desire an adapter that fits neatly
cables                                                                                                   inside the system to look and act
                                                                                                         like a set of integrated ports.

                                                                                                                                              35
                                                              Lenovo EMEA East
                              dock / port dock / port                                                                           NB       NB     other SSP
          NB CAs T&X Series                           battery   battery charger charger carry case carry case NB RAM NB RAM
                                 rep         rep                                                                              services services incl DSK

  Cty      QTY     Share        AUR        Attach      AUR      Attach   AUR    Attach    AUR      Attach    AUR    Attach     AUR      Attach    AUR

Bosnia     100      95%          102        15%        118       7%      34      35%         43    134%      99       2%        0        0%        14

Bulgaria 1232       45%          125        10%        106       6%      52      6%          46    23%       82       4%       112       5%        31

Croatia    1362     33%          129        28%         94       4%      60      22%         41    46%       71       2%        97      10%        28
 Czech
         5725       47%          125        24%        111      15%      47      14%         39    20%       63       9%       111      28%        30
Republic




                                                                                                                                                            36
                                                                          Lenovo EMEA East
Peripherals

Revenue Contribution (%)
                                  Memory
                                   13%



                                                                                          Docking
                                                                                           37%
                      Power
                       17%




                       Storage
                        11%
                                                                              Cases
                                                Others                         7%
                                                 15%
                           [“Others” includes keyboards, mice, graphics adapters, and security options]


                                                                                                          37
                               Lenovo EMEA East
                                                                                     Potential Users
  Batteries                                                                          Sales reps
  Stay productive longer and help protect against downtime                           Commuters
                                                                                     Customer engineers
• Keep the power flowing wherever you go with high-capacity                          Students (taking notebook to
  batteries that provide longer life than those standard on some                     class each day)
                                                                                     Notebook users who often work
  ThinkPads. Or carry a spare second battery to double battery life.                 from home
• Many ThinkPads can accept a second battery e.g. in the Ultrabay,
  to give even longer uninterrupted working
• Owning two system batteries, e.g. 4 cell and 8 cell, allows the user
  to choose the appropriate one to balance capacity against weight
  – e.g. 4 cell for everyday commuting and 8 cell for business trips
                             Low weight                 Long life                2nd battery
       X61                   40Y7001        4 cell      40Y7003        8 cell    40Y7005 Extended
                             up to 3.9hrs               up to 7.8hrs             up to 3hrs extra
       X61s                  40Y6999        4 cell      40Y7003        8 cell    40Y7005 Extended
                             up to 3.5hrs               up to 9hrs               up to 2.9hrs extra
       X61 Tablet            40Y8314          4 cell    40Y8318        8 cell    40Y7005 Extended
                             up to 4hrs                 up to 8hrs               up to 2.5hrs extra
       X300                  43R1965         3 cell     43R1967         6 cell
                             up to 4.3hrs               up to 6.5hrs

       T61/R61 14”wide       41U3196        4 cell      41U3197         7 cell   40Y6789       Ultrabay
                             up to 3.7hrs               up to 6.5hrs             up to 1.5hrs extra
       T61/R61 15”wide &     40Y6799        6 cell      40Y6797        9 cell    40Y6789       Ultrabay
       14”/15” standard      up to 5.5hrs               up to 8.3hrs             up to 2.8hrs extra
                                                                                                                     38
                                               Lenovo EMEA East
 ThinkPad X300 Series 3 Cell LiPolymer Battery
 ThinkPad X300 Series 6 Cell Li-Ion Battery
Carry battery spares, or replace system batteries when charge capacity diminishes with time

Features & Benefits:
• Standard system battery specifications
• 3 cell, rechargeable battery, 11.2 V dc, 2.44 Ah
• 6 cell, rechargeable battery, 10.8 V dc, 2.0 Ah
• Over-discharge protection

ThinkPad X300 Series 3 Cell LiPolymer Battery (43R1965)
ThinkPad X300 Series 6 Cell Li-Ion Battery (43R1967)




ThinkPad X300 Series 3 Cell LiPolymer Bay Battery
 Achieve All Day Computing
 Feature and Benefits
 •Up to 10 hours of computing (when used along with ThinkPad X300 Series 6 Cell
 Li-Ion Battery)
 •Operates and recharges in the bay of ThinkPad X300
 •Delivers the power of a second battery, but you do not have to carry around a
 spare loose battery
 •3 cell, rechargeable battery, 11.2 V dc, 2.12 Ah


 ThinkPad X300 Series 3 Cell LiPolymer Bay Battery (43R1966)



                                                                                              39
                                                          Lenovo EMEA East
      ThinkPad and Lenovo Notebook Batteries
 Key Sales Points and Features
  Each ThinkPad family has a uniquely-designed system battery that provides operating power
      when the user is not using the AC adapter.
     Batteries can be recharged using the AC adapter or an external battery charger.
     ThinkPad‟s use proven battery technology to balance performance, capacity, and longevity with
      size, weight, and cost.
            Nickel Metal Hydride  low cost
            Lithium Ion  lightweight, high performance
            Lithium Polymer  very lightweight and thin
     Many ThinkPads can also use a second battery in the Ultrabay 2000, Ultrabay Enhanced, or
      Ultrabay Slim bay for longer unplugged operation.
     ThinkPad X Series, T Series, R Series and Z Series notebooks have battery options that achieve
      all-day computing.
4 Reasons why you should choose ThinkPad Batteries over the competition:
1.        They take advantage of proven battery technologies to balance performance, capacity, and longevity with
          size, weight, and cost.
2.        They were designed and tested with ThinkPad systems to ensure safety, compatibility, and performance.
3.        They can be recharged outside the ThinkPad system using External Battery Charger.
4.        They come with a one-year Lenovo warranty.

             Customer Problem                    Recommendation                      Customer Benefit                “Target Customers”
     Notices that system battery no        Replacement system battery        Longer unplugged operations
     longer holds its charge for as long   (Battery chemistry becomes less                                  ThinkPad users worldwide who: need
     as it used to                         efficient over time)                                             to replace their system battery, or desire
                                                                                                            a second battery for longer unplugged
                                                                                                            operations while traveling or working in
     Runs out of battery power while       Second system battery             Longer unplugged operations
                                                                                                            a mobile environment.
     traveling or in daylong meetings




                                                                                                                                                   40
                                                                      Lenovo EMEA East
One Slim ACDC Power Adaptor to rule them all
What does it replace?


 PC Power Adaptor




                                                   Airplane or car charger




   Phone charger




                                                   Car charger for phone


                        Blackberry Charger
IPOD Charger

                                                                             41
                                Lenovo EMEA East
PC Power Adaptor supported notebooks
                             ThinkPad X Tablet             Lenovo Y Series
        Lenovo 3000
       C, N & V Series




   ThinkPad T Series                                        ThinkPad R Series




                                                                         Notebook Tips
                                                    ThinkPad Z Series
                                                                        ship as standard
                         ThinkPad X Series                                with Adapter

                                                                                     42
                                 Lenovo EMEA East
Other devices that can be charged

              Palm Pilot
                                                 Apple iPod
      RIM Blackberry
                                                      Apple iPhone




                                       Generic USB

        Samsung
                                                     Motorola
                                                     a,e,i,v Series




                                    Sony
           Nokia                                                   Dual-charging
                                    Ericsson
                                                               Cable & Additional Tips
                                                                 available to order

                                                                                    43
                           Lenovo EMEA East
                                                                                                      65W AC Adapter                    90W AC Adapter
ThinkPad and Lenovo 20 Volt Power Adapters                                                         Powers notebooks with                  Powers all new
                                                                                                  integrated graphics only                  notebooks
Key Sales Points and Features
 Ship with ThinkPad R60, T60, X60, and Z60 notebooks and Lenovo 3000 notebooks
  and are also available as options so users can purchase a spare or replacement
 Standard system adapters (65W and 90W) supply power at home or in office. For
  even greater versatility, users should consider the 90W AC/DC Combo Adapter,
  which also works in airplanes, cars, and boats.
 65W AC adapter works with Lenovo 3000 notebooks, ThinkPad X60 Series notebooks,                             90W AC/DC Combo Adapter
  and ThinkPad R60/T60/Z60 notebooks with integrated graphics. Use the 90W AC                                      Powers all new notebooks
  version with ThinkPad R60/T60/Z60 notebooks with discrete graphics
 Part numbers differ by geography to accommodate line cord differences
                                           EMEA Part #
  TP and Lenovo 65W AC Adapter             40Y77zz
  TP and Lenovo 90W AC Adapter             40Y76xx
  TP 90W AC/DC Combo Adapter               40Y76yy


4 Reasons why you should choose ThinkPad and Lenovo power adapters over the competition:
1.    They pass strict worldwide safety criteria. The 90W AC/DC Combo Adapter even meets TUV certification for use in airplanes.
2.    They were designed and tested with ThinkPad and Lenovo systems to ensure safety, compatibility, and performance.
3.    They effectively recharge ThinkPad and Lenovo system batteries and work with the ThinkPad Essential Port Replicator and External Battery Charger.
4.    They come with a one-year warranty.

        Customer Problem                      Recommendation                        Customer Benefit                           “Target Customers”
Carries ThinkPad from place to place   Spare 65W or 90W AC Adapter -       Ensures you have a power adapter          Notebook users worldwide who:
and is concerned about having to       Tuck it into a carrying case or     handy at all times                        • desire the convenience of a spare
remember the power adapter every       keep one in the office and one at                                             adapter for home, office, or travel,
time                                   home                                                                          • need an adapter to power the Essential
Needs an adapter that works on         90W AC/DC Combo Adapter             Eliminates the need to carry              Port Replicator or External Battery
airplanes but does not want to carry                                       separate AC and DC power                  Charger, or
two adapters while on the road                                             adapters. This single adapter works       • travel and want an adapter that will
                                                                           anywhere – in the office, at home, or     work in airplanes and cars, as well as in
                                                                           in the air                                the home or office.


                                                                                                                                                           44
                                                                    Lenovo EMEA East
ThinkPad 16 Volt Power Adapters                                                           56W AC Adapter                       72W AC Adapter
                                                                                     Powers X40 Series and many          Powers X40, T40, R50 Series
                                                                                             legacy TPs                     and many legacy TPs
Key Sales Points and Features
 Ship with ThinkPad T40, R50, and X40 Series notebooks and are also available
  as options so users can purchase a spare or replacement
 Standard system adapters (56W, 72W, and 120W) supply power at home or in
  office. For even greater versatility, users should consider the 72W AC/DC Combo
  Adapter, which also works in airplanes, cars, and boats.
 Part numbers differ by geography to accommodate line cord differences                    120W AC Adapter             72W Slim AC/DC Combo Adapter
                                                                                         Powers G40 Series and       Powers X40, T40, R50 Series and many
                                           EMEA Part #
                                                                                             TP Mini Dock                         legacy TPs
 TP Ultraportable 56W AC Adapter           02K688x
 TP 72W AC Adapter                         02K670x
 TP 120W AC Adapter                        22P915x
 TP 72W Slim AC/DC Combo Adapter           73P44yy




4 Reasons why you should choose ThinkPad power adapters over the competition:
1.    They pass strict worldwide safety criteria. The 72W AC/DC Combo Adapter even meets TUV certification for use in airplanes.
2.    They were designed and tested with ThinkPad systems to ensure safety, compatibility, and performance.
3.    They effectively recharge ThinkPad system batteries and work with the ThinkPad Port Replicator II and Multiple Battery Charger II.
4.    They come with a one-year IBM warranty.


        Customer Problem                      Recommendation                        Customer Benefit                       “Target Customers”
Carries ThinkPad from place to         Spare 56W, 72W, or 120W AC          Ensures you have a power adapter       ThinkPad users worldwide who:
place and is concerned about having    Adapter - Tuck it into a carrying   handy at all times                     • desire the convenience of a spare
to remember the power adapter          case or keep one in the office                                             adapter for home, office, or travel,
every time                             and one at home                                                            • need an adapter to power the Port
Needs an adapter that works on         72W Slim AC/DC Combo                Eliminates the need to carry           Replicator II or Multiple Battery Charger
airplanes but does not want to carry   Adapter                             separate AC and DC power               II, or
two adapters while on the road                                             adapters. This single adapter          • travel and want an adapter that will
                                                                           works anywhere – in the office, at     work in airplanes and cars, as well as in
                                                                           home, or in the air                    the home or office.



                                                                                                                                                         45
                                                                     Lenovo EMEA East
                              dock / port dock / port                                                                           NB       NB     other SSP
          NB CAs T&X Series                           battery   battery charger charger carry case carry case NB RAM NB RAM
                                 rep         rep                                                                              services services incl DSK

  Cty      QTY     Share        AUR        Attach      AUR      Attach   AUR    Attach    AUR      Attach    AUR    Attach     AUR      Attach    AUR

Bosnia     100      95%          102        15%        118       7%      34      35%         43    134%      99       2%        0        0%        14

Bulgaria 1232       45%          125        10%        106       6%      52      6%          46    23%       82       4%       112       5%        31

Croatia    1362     33%          129        28%         94       4%      60      22%         41    46%       71       2%        97      10%        28
 Czech
         5725       47%          125        24%        111      15%      47      14%         39    20%       63       9%       111      28%        30
Republic




                                                                                                                                                            46
                                                                          Lenovo EMEA East
Peripherals

Revenue Contribution (%)
                                  Memory
                                   13%



                                                                                          Docking
                                                                                           37%
                      Power
                       17%




                       Storage
                        11%
                                                                              Cases
                                                Others                         7%
                                                 15%
                           [“Others” includes keyboards, mice, graphics adapters, and security options]


                                                                                                          47
                               Lenovo EMEA East
Lenovo USB 2.0 Essential Memory Keys – 1GB and 2GB


Key Sales Points and Features

 Targeted for SMB and consumer market
 Lower costs and pricing compared to other branded USB 2.0 Memory Keys
 Includes Olympic logo pad printed on the attractive silver plated label
 Embedded post on the memory key for connection to a customer supplied lanyard or small key ring
 P/N 41U4940 – 1GB
 P/N 41U4944 – 2GB




                                                                                                    48
                                                Lenovo EMEA East
Lenovo USB Security Memory Keys – 1, 2, & 4GB
•   Refresh of our existing business memory key family
      – Much lower cost per MB than our current memory key offerings
      – Much higher capacities on same small, attractive form factor
      – Same elegant security software as our existing business memory keys
                                                                                  Announcing
•   Includes Vista Ready Boost support
       – Utilizes free memory key storage for caching frequently used files        July 17, ‟07
       – Improves boot-up time and system performance
                                                                                 GA July 20, „07
•   Supported on all notebooks, desktops, docks, and USB hubs

•   Slim design allowing space for connecting another memory key or another
    USB device into an adjoining USB port

•   Design allows connection to your keychain via the main memory key body or
    via the removable cap

•       Part #
•   1GB 41U5118
•   2GB 41U5119
•   4GB 41U5120

•   Includes KeyLock (password protection and partitioning) software
       – KeyLock offers new feature of remembering password on computers
          deemed “trusted” avoiding need for typing password for private
          partition access when attached to “trusted” computers
       – Security software supported under Vista, Windows XP, & Windows
          2000

•   Improved encryption algorithm (AES) provides encryption of any data stored
    in the private partition but does not slow down performance

•   Bootable on Lenovo attached systems

•   Replacements for existing business/security USB Memory Keys
      – 256MB (40Y8594)
      – 512MB (40Y8596)
      – 1GB (40Y7421)


                                                                                                   49
                                                           Lenovo EMEA East
                             Memory Key Security Software


                                                      To access the password secured
                                                      area of the memory key, the user
                                                      selects the KeyLock Login
                                                      executable.




Memory Key‟s Privacy Zone menu where
users can allocate password secured    The user can trust this computer
space on the memory key.               to eliminate need to type a
                                       password when accessing the
                                       secured data and connected to the
                                       trusted computer.



                                                                             KeyLock Password Protected Privacy Zone login screen
                                                                             for accessing the memory key‟s privacy zone


                                                      The user can revoke the trust
                                                      between the memory key and
                                                      the trusted computer if desired.




                                                                                                                                    50
                                                   Lenovo EMEA East
           ThinkPad 64GB Solid State Drive

Data storage device based on NAND flash memory technology

         Fast, reliable, lightweight, energy efficient storage




  Announce                                     Mar 25, „08

  GA                                             Mar „08

  Compatible systems                     ThinkPad X300, T61 wide,
                                                X61 Tablet
  WW PN                                         43N3400

  BMC (12 mo. avg)                      Cost more than 10x per GB
                                         higher than std 2.5” HDD
  List                                            TBD




                                                                    51
                            Lenovo EMEA East
    Features and Benefits
•   Faster data transfer rates and boot-up times than a 7200 rpm mobile hard drive

•   Very low failure rates due to no mechanical moving parts (about 3 times better MTBF)

•   Able to withstand harsher environmental and vibration conditions than a mobile hard drive

•   Consumes significantly less power than a mobile hard drive increasing system battery life

•   About half the weight of a mobile hard drive decreasing the notebook system weight

•   Supported on the ThinkPad X300, X61 Tablet, T61 14” wide, and T61/T61p 15” wide

•   Includes adapter for fitting this 1.8” inch drive into 2.5” hard drive bays

•   Native Serial drive for improved performance compared to previous Parallel versions




                                                                                                52
                                              Lenovo EMEA East
120GB USB 2.0 Hard Drive
Lightweight, portable storage solutions

• External, portable storage devices
• Perfect for customers who need the following:
  – Additional storage space
  – A back-up and recovery solution for their PC
  – Transfer large files between systems
• Weighing only 160g, and taking its power
  through USB, it can go with
  you anywhere.

•   High-speed USB 2.0 Interface
•   USB bus powered -- No AC power adapter required
•   Compact size -- fits in a jacket pocket
•   Very lightweight for mobility
•   Driverless operation under Microsoft Windows XP and Vista
•   Padded carrying case for extra protection while travelling
•   Compatible with Rescue and Recovery software for simple backup and restore. Pre-
    loaded on Lenovo ThinkPad, ThinkCentre and 3000 desktops and notebooks




                                                                                       53
                                       Lenovo EMEA East
ThinkPad Serial ATA Hard Drive Options                                                               Easy installation


Key Sales Points and Features
 Serial ATA is THE storage interface for the next generation computing platform. It
    replaces Parallel ATA, the standard for the past 11 years.
   Newer ThinkPad and Lenovo 3000 systems have a Serial ATA enabled motherboard and
    use these new hard drives.
   Two speed choices – 5400 rpm and 7200 rpm                                                                                       Serial ATA offers a
   60, 80, & 100GB capacities for 5400 rpm and 60 & 100GB capacities for 7200 rpm                      Slim 2.5” form factor       50% transfer
   Higher performance removes impending bottleneck when using Parallel ATA                                                         improvement over
   More thorough error checking reduces data errors and improves data robustness                                                   Parallel ATA
   Compatible with the 40Y8725 Serial Hard Drive Bay Adapter option (pictured below) for                  PN                   Description
    2nd hard drive support in the media bay
                                                                                                        40Y8723     60GB 5400 rpm Serial ATA Hard Drive

                                                                                                        41N5662     80GB 5400 rpm Serial ATA Hard Drive

                                                                                                        40Y8721     100GB 5400 rpm Serial ATA Hard Drive
    4 Reasons why should you choose this drive over the competition                                     41N3012     60GB 7200 rpm Serial ATA Hard Drive
    1.    Tested and fully compatible with our Rescue and Recovery software.                            41N3013     100GB 7200 rpm Serial ATA Hard Drive
    2.    Extensively tested and qualified to meet our high standards of quality and service.           41N3025     Lenovo 3000 N100 60GB 5400 rpm
    3.    It is engineered and tested to ensure 100% compatibility with our ThinkPad systems.                       Serial ATA Hard Drive
    4.    It comes with World Wide Service and Support.                                                 41N3026     Lenovo 3000 N100 100GB 5400 rpm
                                                                                                                    Serial ATA Hard Drive

         Customer Problem                       Drive Feature                     Customer Benefit                       “Target Customers”
     Needs a high performance drive    Serial ATA storage interface offers   Improved drive performance,          ThinkPad users who need a high
     and wants to “future-proof” his   a 50% transfer rate improvement       latest technology.                   performance hard disk drive.
     system.                           over Parallel ATA.                                                         ThinkPad customers and integrators
                                                                                                                  who benefit from reduced installation
     Needs reduced installation and    Excellent backward compatibility      Easy installation and integration.   and integration times.
     integration time.                 with Parallel ATA software and
                                       drivers.


                                                                                                                                                          54
                                                                     Lenovo EMEA East
ThinkPad Parallel ATA Drive Options

 Key Sales Points and Features
  Parallel ATA hard drives for legacy ThinkPad systems such as T40 and R50 Series notebooks
  2MB adaptive buffer
  All below listed drives compatible with the 41U3148 2nd HDD Adapter for Ultrabay Slim for 2nd hard
   drive support in the media bay (except 73P3358)




            PN                      Description

          08K9816     40GB 5400 rpm Hard Drive
          73P3358     60GB Mini Hard Drive (X40 Series &
                      X41 Tablet only)
          09N4273     80GB 5400 rpm Hard Drive




  4 Reasons why should you choose this product over the competition
  1.      Tested and fully compatible with our Rescue and Recovery software.
  2.      Extensively tested and qualified to meet our high standards of quality and service.
  3.      It is engineered and tested to ensure 100% compatibility with our supported systems.
  4.      It comes with World Wide Service and Support,

       Customer Problem/                     Drive Feature                 Customer Benefit                   “Target Customers”
Needs additional HDD capacity and    Supports many older systems,   Prolongs the life of their system   ThinkPad users who need more hard
has a legacy system                  check OCM/Marketing                                                drive capacity.
                                     Essentials for details




                                                                                                                                            55
                                                               Lenovo EMEA East
                              dock / port dock / port                                                                           NB       NB     other SSP
          NB CAs T&X Series                           battery   battery charger charger carry case carry case NB RAM NB RAM
                                 rep         rep                                                                              services services incl DSK

  Cty      QTY     Share        AUR        Attach      AUR      Attach   AUR    Attach    AUR      Attach    AUR    Attach     AUR      Attach    AUR

Bosnia     100      95%          102        15%        118       7%      34      35%         43    134%      99       2%        0        0%        14

Bulgaria 1232       45%          125        10%        106       6%      52      6%          46    23%       82       4%       112       5%        31

Croatia    1362     33%          129        28%         94       4%      60      22%         41    46%       71       2%        97      10%        28
 Czech
         5725       47%          125        24%        111      15%      47      14%         39    20%       63       9%       111      28%        30
Republic




                                                                                                                                                            56
                                                                          Lenovo EMEA East
Peripherals

Revenue Contribution (%)
                                  Memory
                                   13%



                                                                                          Docking
                                                                                           37%
                      Power
                       17%




                       Storage
                        11%
                                                                              Cases
                                                Others                         7%
                                                 15%
                           [“Others” includes keyboards, mice, graphics adapters, and security options]


                                                                                                          57
                               Lenovo EMEA East
New ThinkPad Case Portfolio

• Improvements:
 – Compatibility shift to widescreen
                                                     ANNOUNCING
   • 5 PNs compatible up to 15.4”wide                   May 13
   • 1 PN compatible up to 13.3”wide                     GA
 – Updated design                                       June 3
 – Portfolio of cases with consistent look & feel
 – 2 entry offerings with 4 upsell opportunities




                                                                  58
                                  Lenovo EMEA East
ThinkPad Basic Case
• Compatible with PCs up to 15.4” wide
• Perfect for customers wanting basic features at a value price
• 43R9113 ThinkPad Basic Case




      Exterior Features:
      Padded shoulder strap
      Easy access pocket
      Lockable zipper pulls for PC
      compartment

                                                          Interior Features:
                                                          Foam padded PC compartment
                                                          Slim file area
                                                          Basic workstation

                                                                               ENTRY Opportunity
                                                                               (emerging markets)

                                                                                               59
                                       Lenovo EMEA East
ThinkPad Business Topload Case
• Compatible with PCs up to 15.4” wide
• Perfect for customers wanting an entry level case with executive styling
• 43R2476 ThinkPad Business Topload Case


        Exterior Features:
        Lightweight nylon
        Padded shoulder strap
        Comfort carrying handles
        Luggage handle attachment
        Easy access pocket                            Interior Features:
        Airline/ticket passport holder                Padded shoulder strap
                                                      Comfort carrying handles
                                                      Slim file area
                                                      Advanced workstation
                                                      Soft-lined PC compartment
                                                      SafePORT PC protection
                                                                                 ENTRY Opportunity
                                                                                   (mature markets)

                                                                                                  60
                                         Lenovo EMEA East
ThinkPad Business Backpack
• Compatible with PCs up to 15.4” wide
• Perfect for customers wanting a feature-rich backpack for day-to-day or travel use
• 43R2482 ThinkPad Business Backpack


Exterior Features:
Nylon
Padded, mesh shoulder straps
Side water bottle holder
Security pocket
Luggage handle attachment
Airline ticket/passport holder
                                                         Interior Features:
Easy access pocket
                                                         Spacious filing and storage
                                                         compartment
                                                         Advanced workstation
                                                         SafePORT PC protection
                                                         Soft-lined PC compartment


                                                               UPSELL Backpack User, Traveler
                                                                                            61
                                      Lenovo EMEA East
    ThinkPad Ultraportable Case
    • Compatible with PCs up to 13.3” wide
    • Perfect for customers concerned with mobility, comfort and lightweight
    • 41U5062 ThinkPad Ultraportable Case



Exterior Features:
Lightweight nylon construction
Comfortable gel shoulder strap
Easy access pocket
Airline ticket/passport holder
Luggage handle attachment
                                                             Interior Features:
                                                             Slim file area
                                                             Advanced workstation:
                                                             SafePORT PC protection
                                                             Soft-lined PC compartment
                                                             Soft-lined accessory pocket

                        13.3”wide
                       compatibility                                   UPSELL Lightweight User
                                                                                             62
                                          Lenovo EMEA East
ThinkPad Deluxe Expander Case
• Compatible with PCs up to 15.4” wide
• Perfect for customers that are road warriors and heavy case users
• 43R2478 ThinkPad Deluxe Expander Case


Exterior Features:
Nylon construction
Comfortable gel shoulder strap
Easy access pocket
Airline ticket/passport holder
Luggage handle attachment                                Interior Features:
Expandable compartment for                               Advanced workstation:
ultimate file and storage use
                                                         SafePORT PC protection
                                                         Soft-lined PC compartment
                                                         Soft-lined accessory pocket




                                                            UPSELL Heavy User, Traveler

                                                                                       63
                                      Lenovo EMEA East
ThinkPad Executive Leather Case
• Compatible with PCs up to 15.4” wide
• Perfect for customers wanting a leather case at a reasonable price
• 43R2480 ThinkPad Executive Leather Case


Exterior Features:
Leather construction
Comfortable gel shoulder strap
Spacious filing and storage
compartment
Easy access pocket
Airline ticket/passport holder
                                                         Interior Features:
Luggage handle attachment
                                                         Advanced workstation:
                                                         SafePORT PC protection
                                                         Soft-lined PC compartment
                                                         Soft-lined accessory pocket


                                                                    UPSELL Leather, Executive

                                                                                            64
                                      Lenovo EMEA East
 Features Matrix
                                                                                    TRAVEL/HEAVY
CATEGORY                      BUDGET           ENTRY                 BACKPACK       USER            LEATHER        MOBILITY
NAME                          ThinkPad Basic   ThinkPad              ThinkPad       ThinkPad        ThinkPad       ThinkPad
                              Case             Business              Business       Deluxe          Executive      Ultraportable
                                               Topload Case          Backpack       Expander Case   Leather Case   Case

C Price                       19€              39€                   59€            59€             69€            39€

Primary material              Polyester        Nylon                 Nylon          Nylon           Leather        Nylon

Shoulder strap(s)             Basic            Padded                Padded, mesh   Gel             Gel            Gel

File area                     Slim             Slim                  Spacious       Expandable      Spacious       Slim

Easy access, front pocket     X                X                     X              X               X              X

Basic workstation             X                --                                   --              --             --

Advanced workstation          --               X                     X              X               X              X

Soft-lined accessory pocket   --               --                    --             X               X              X

PC protection                 Foam             Safeport              Safeport       Safeport        Safeport       Safeport

PC compartment                Nylon            Soft-lined            Soft-lined     Soft-lined      Soft-lined     Soft-lined

Ticket/Passport Holder        --               X                     X              X               X              X

Luggage handle attachment     --               X                     X              X               X              X

Accessories pouch             --               --                    X              X               X              --

Security pocket               --               --                    X              --              --             --

Side H2O / gadget pocket      --               --                    X              --              --             --

Compatibility                 15.4" W          15.4" W               15.4" W        15.4" W         15.4" W        13.3" W




                                                                                                                                   65
                                                            Lenovo EMEA East
            Case Transition
Old Cases




                                                                                                        73P3600
                          73P3597    73P3599     73P5186            73P3598
New Cases




                New                                                                  New




             Basic Case   Business   Business   Ultraportable   Deluxe Expander   Executive Leather   Leather Attache
                          Topload    Backpack                                                           73P3600



                                                                                                                   66
                                                 Lenovo EMEA East
ThinkPad Carrying Case - Organizer
  Key Sales Points and Features
                                                                                                                        Retractable
   Top loading design for easy access supports all current ThinkPad systems.
                                                                                                                        ticket/passport
   Patented SafePort Air Protection system cradles your notebook securely.                      Separate file          holder
   Feature rich mobile office, including:                                                       section for easy
          Removable cell phone holder                                                           organization
          Navy interior for contrast with removable accessory pouch
          Front pouch pocket for storage and quick access to newspaper or umbrella
          Main compartment may be locked with optional cable lock
                                                                                                                                          Rolling
          Detachable luggage tag with discreet branding
                                                                                                                                          luggage
          Pass-through pocket to fit over rolling luggage handle                             Patented Air
                                                                                              Protection                                  pocket
          Retractable airline ticket/passport holder
          Separate file section for super organization
          Hideaway water bottle holder
   Captures the look and feel of ThinkPad notebooks with the black exterior and red
    ball zipper pull without compromising features or function.
   EMEA Part #73P3597                                                                                                                Removable cell
                                                                                                                                      phone holder
                                                                                                         Cushioned strap for
  4 Reasons why should you choose ThinkPad Carrying Cases over the competition                           maximum comfort!
  1.    They are designed specifically for ThinkPad notebooks for a great fit.
                                                                                                                                  Lightweight - only
  2.    Limited lifetime warranty from Lenovo, provided worldwide by Targus.
                                                                                                                                  1.9 kg (4.1lbs)
  3.    Worldwide availability of these carrying case styles.
  4.    Fully featured to provide a convenient and efficient “mobile office.”


     Customer Problem                   Carrying Case Feature                   Customer Benefit                        “Target Customers”
Needs a mobile office with            Separate file section, accessory   Convenience of organization and         Mobile professionals who need take it
organization and notebook             pockets and air protection         state of the art notebook protection.   all with them and still be an organized
protection.                           system.                                                                    professional.
Needs a full function, notebook       Lots of pockets and storage        Quick access to necessities and an
carrying case with a professional     features, removable cell phone     organized mobile office.
appearance and lots of                holder, ticket/passport holder                                             Frequent travelers who need
organizational features.              and discreet branding.                                                     documentation readily available.


                                                                                                                                                       67
                                                                   Lenovo EMEA East
ThinkPad Carrying Case – Leather Ultraportable
   Key Sales Points and Features
                                                                                                                     Padded and adjustable
    Top-loading convenience for easy access to the notebook                                        Quick access     shoulder strap
    Supported ThinkPad Dimensions: 12.2”(L)x1”(D)x10”(H) inch                                      pocket on back
    External Dimensions: 13.375”(L)x3.5”(D)x12.25”(H) inch
    Ultra lightweight, black leather case                                                                                          Zip access
    Perfect for the executive commuter with a ThinkPad X or 14” T series notebook                                                  pocket
    Match your case size to your notebook size with a sleek solution
    No need to lug it all with you
    Separate computer compartment
    Padded interior to protect the notebook
    Blue interior
    X Shock memory foam protection
    EMEA Part# 73P5186                                                                                                               Removable
                                                                                                                                      Cell phone
                                                                                                                                      holder
                                                                                 Padded and adjustable
                                                                                 shoulder strap for
                                                                                 maximum comfort!
    4 Reasons why should you choose ThinkPad Carrying Cases over the competition                      Light at only 2.3lbs
    1.    They are designed specifically for ThinkPad notebooks for a great fit.
    2.    Limited lifetime warranty from Lenovo, provided worldwide by Targus.
    3.    Worldwide availability of these carrying case styles.
    4.    Fully featured to provide a convenient and efficient “mobile office.”


      Customer Problem                    Carrying Case Feature                      Customer Benefit                   “Target Customers”
Most carrying cases are too big for X   Sized for the Ultraportable and       Discarding “excess baggage”        Mobile professionals with X or 14 inch
series notebook                         ultra light notebooks                                                    T series notebooks who place a
                                                                                                                 premium on lightening their loads.
Most carrying cases weigh more          Lightweight leather design is         Lightened load                     Mobile professionals with X or T series
than X or T series notebook             perfect for unloading excess                                             notebooks who like the look of leather
                                        baggage                                                                  but not the size and weight of most
                                                                                                                 cases.


                                                                                                                                                    68
                                                                        Lenovo EMEA East
ThinkPad Carrying Case – Leather Attaché
Key Sales Points and Features
                                                                                                                            Blue suede
 Top loading design supports X series and 14” T series notebooks. R and 15” T series fit          Separate file section    interior
    when side air protection is removed. G series fit when side and bottom air protection is       for easy organization
    removed.
   Customizable Air Protection system cradles your notebook securely.
   Top of the line, feature rich, executive carrying case:
                                                                                                                                               Comfort handle
          High-quality, soft black leather with blue suede interior
          Detachable luggage tag with discreet branding
          Removable accessory pouch for cable storage                                           Patented Air
                                                                                                 Protection
          Zipper pocket on rear of case for additional storage
          Fully adjustable comfort shoulder strap
          Brushed steel fittings                                                                                                           Rear zipper pocket
          Interior organization for pens, business cards, tickets, passport                                                                for quick access
   The Leather Attaché’ is designed for the discriminating executive.
   EMEA Part #73P3600

                                                                                                             Cushioned strap for maximum
                                                                                                             comfort!

    4 Reasons why should you choose ThinkPad Carrying Cases over the competition                                                      Lightweight - only
    1.    They are designed specifically for ThinkPad notebooks for a great fit.                                                      1.45 kg (3.2 lbs)
    2.    Limited lifetime warranty from Lenovo, provided worldwide by Targus.
    3.    Worldwide availability of these carrying case styles.
    4.    Fully featured to provide a convenient and efficient “mobile office.”


       Customer Problem                    Carrying Case Feature                     Customer Benefit                        “Target Customers”
Needs a high style, executive            High-quality, leather exterior        Just right for the successful          Executive/Consultants who need a
appearance, notebook carrying            and blue suede interior with          executive or consultant image.         classic, professional appearance and a
case.                                    steel fittings.                                                              functional notebook carrying case.
Needs organization and quick             Pockets and storage features          Quick access to necessities and an
access to key files, tickets,            for tickets, passport, files,         organized mobile office.               Frequent travelers who need
passport.                                business cards and                                                           documentation readily available.
                                         accessories.


                                                                                                                                                             69
                                                                          Lenovo EMEA East
ThinkPad Carrying Case - Backpack
Key Sales Points and Features                                                                                                       Head phone port
 Top loading design for easy access supports all current ThinkPad systems.                                                         for music player
 Patented SafePort Air Protection system cradles your notebook securely.
                                                                                                          Front accessory section               Grab handle
 Feature rich, comfortable mobile BackPack, including:
        Removable cell phone holder
                                                                                                                                                       Cushioned
        Navy interior for contrast with removable accessory pouch                                                                                     comfort straps
        Front zip pocket for storage, includes business card holder, pen loops,
         accessory pockets and key clip
        Main compartment may be locked with optional cable lock
        Detachable luggage tag with discreet branding                                                Patented Air
                                                                                                                                                         Security
        Head phone port for portable music player access                                             Protection with
                                                                                                                                                         pocket on
        Side mesh pockets for quick access to items such as water bottles                            X-series pocket
                                                                                                                                                         back
        Hidden back pocket for carrying valuables
 Captures the look and feel of ThinkPad notebooks with the black exterior
  and red ball zipper pull without compromising features or function.
 EMEA Part #73P3599                                                                                                                              Removable cell
                                                                                                                                                  phone holder
                                                                                                                           Two mesh side
                                                                                                                           pockets

   4 Reasons why should you choose ThinkPad Carrying Cases over the competition                                                                Lightweight - only
   1.    They are designed specifically for ThinkPad notebooks for a great fit.                                                                1.3 kg (2.8 lbs)
   2.    Limited lifetime warranty from Lenovo, provided worldwide by Targus.
   3.    Worldwide availability of these carrying case styles.
   4.    Fully featured to provide a convenient and efficient “mobile office.”

     Customer Problem                       Carrying Case Feature                         Customer Benefit                            “Target Customers”
Needs a comfortable Backpack for          Padded straps, separate file             Convenience of organization and          Mobile professionals who need to
organization and notebook                 section, accessory pockets and           state of the art notebook protection.    take it all and prefer the comfort and
protection.                               air protection system.                                                            convenience of a backpack.
Needs a full function, notebook           Lots of pockets and storage              Quick access to necessities and an
backpack with a professional              features, removable cell phone           organized mobile office.                 Frequent travelers who need
appearance and lots of                    holder, ticket/passport holder                                                    documentation readily available.
organizational features.                  and discreet branding.



                                                                                                                                                                        70
                                                                           Lenovo EMEA East
ThinkPad Carrying Case - Expander
   Key Sales Points and Features                                                                                         Padded handle
    Clam shell design supports all current ThinkPad systems.
                                                                                              Front section with
    Additional zip expansion compartment gives space for a projector, portable printer,
      second notebook or a change of clothes.
                                                                                              business card hold
                                                                                              and pen loops
    It is the entry level model of a family of carrying cases.
    Special features include:
             Removable cell phone holder
             Navy interior for contrast                                                     Removable cell                            Rolling
             Front pouch pocket for storage and quick access to newspaper or umbrella       phone holder                              luggage
             Main compartment may be locked with optional cable lock                                                                  pocket
             Detachable luggage tag with discreet branding
             Pass-through pocket to fit over rolling luggage handle
    Captures the look and feel of ThinkPad notebooks with the black exterior and red ball
      zipper pull.
                                                                                                                                   Zip expansion
    EMEA Part #73P3597                                                                                                            Pocket for extra
                                                                                                       Cushioned strap for         storage.
                                                                                                       maximum comfort!
 4 Reasons why should you choose ThinkPad Carrying Cases over the competition                                                    Lightweight - only
 1.    They are designed specifically for ThinkPad notebooks for a great fit.                                                    1.2 kg (2.6 lbs)
 2.    Limited lifetime warranty from Lenovo, provided worldwide by Targus.
 3.    Worldwide availability of these carrying case styles.
 4.    Fully featured to provide a convenient and efficient “mobile office.”


      Customer Problem                 Carrying Case Feature                    Customer Benefit                     “Target Customers”
Needs to carry a notebook and         Zip expansion section makes        Convenience of carrying and          Mobile professionals who need to
portable projector or printer – too   space for “extras.”                securing only one case.              carry projectors, second notebooks,
many things to handle.                                                                                        portable printers and their ThinkPad lap
                                                                                                              top.
Needs a light weight, low price,      Lots of pockets and storage        Quick access to necessities and an
notebook carrying case with a         features, removable cell phone     organized mobile office.             Mobile professionals who need
professional appearance.              holder and discreet branding.                                           efficiency and function in their notebook
                                                                                                              carrying case.




                                                                                                                                                      71
                                                                    Lenovo EMEA East
A Family of Lenovo Carrying Cases
                                                                         Available
• Available to support Lenovo Notebooks                                    With
                                                                          Lenovo
   –40Y8598 Lenovo Carrying Case – Messenger                            Notebooks
   –40Y8601 Lenovo Carrying Case - Top Loader
   –40Y8603 Lenovo Carrying Case – Backpack

• Cool new appearance and colors mirror notebook
  attributes
   –Innovative
   –Stylish
   –Easy to Use
                                                     Messenger
   –Affordable
   –Signature Style/Appearance                                              Top Loader



• Backed by World Wide service and support combined
  with Lifetime Limited Warranty


                                                                 Backpack



                                                                                         72
                                  Lenovo EMEA East
                              dock / port dock / port                                                                           NB       NB     other SSP
          NB CAs T&X Series                           battery   battery charger charger carry case carry case NB RAM NB RAM
                                 rep         rep                                                                              services services incl DSK

  Cty      QTY     Share        AUR        Attach      AUR      Attach   AUR    Attach    AUR      Attach    AUR    Attach     AUR      Attach    AUR

Bosnia     100      95%          102        15%        118       7%      34      35%         43    134%      99       2%        0        0%        14

Bulgaria 1232       45%          125        10%        106       6%      52      6%          46    23%       82       4%       112       5%        31

Croatia    1362     33%          129        28%         94       4%      60      22%         41    46%       71       2%        97      10%        28
 Czech
         5725       47%          125        24%        111      15%      47      14%         39    20%       63       9%       111      28%        30
Republic




                                                                                                                                                            73
                                                                          Lenovo EMEA East
Peripherals

Revenue Contribution (%)
                                  Memory
                                   13%



                                                                                          Docking
                                                                                           37%
                      Power
                       17%




                       Storage
                        11%
                                                                              Cases
                                                Others                         7%
                                                 15%
                           [“Others” includes keyboards, mice, graphics adapters, and security options]


                                                                                                          74
                               Lenovo EMEA East
 ThinkPad and Lenovo Notebook Memory

 • Adding additional Lenovo memory is one of the most cost effective ways
   to:
   – Boost System Performance
   – Enhance Multi-tasking Usability
   – Extend System Useful Life
   – Ensure Complete Compatibility
   – Receive Full WW (150countries) Warranty Service and Support

 • Lenovo memory‟s stringent manufacture monitoring and precise clocking
   specifications minimise the possibility of data corruption to help protect the
   integrity of your most important and valuable commodity, information




                                                                  Part      Memory   Memory Speed
Part       Memory       Memory Speed                              Number    Size
Number     Size


                                                                  73P3846   2GB      PC2-4200 (533Mhz)
40Y7735    2GB          PC2-5300
                                                                  73P3844   1GB      PC2-4200 (533Mhz)
40Y7734    1GB          (667Mhz)
                                                                  73P3842   512MB    PC2-4200 (533Mhz)
40Y7733    512MB        PC2-5300
                        (667Mhz)                                  73P3840   256MB    PC2-4200 (533Mhz)
40Y7732    256MB
                        PC2-5300
                        (667Mhz)
                        PC2-5300
                        (667Mhz)




                                                                                                         75
                                               Lenovo EMEA East
                              dock / port dock / port                                                                           NB       NB     other SSP
          NB CAs T&X Series                           battery   battery charger charger carry case carry case NB RAM NB RAM
                                 rep         rep                                                                              services services incl DSK

  Cty      QTY     Share        AUR        Attach      AUR      Attach   AUR    Attach    AUR      Attach    AUR    Attach     AUR      Attach    AUR

Bosnia     100      95%          102        15%        118       7%      34      35%         43    134%      99       2%        0        0%        14

Bulgaria 1232       45%          125        10%        106       6%      52      6%          46    23%       82       4%       112       5%        31

Croatia    1362     33%          129        28%         94       4%      60      22%         41    46%       71       2%        97      10%        28
 Czech
         5725       47%          125        24%        111      15%      47      14%         39    20%       63       9%       111      28%        30
Republic




                                                                                                                                                            76
                                                                          Lenovo EMEA East
Peripherals

Revenue Contribution (%)
                                  Memory
                                   13%



                                                                                          Docking
                                                                                           37%
                      Power
                       17%




                       Storage
                        11%
                                                                              Cases
                                                Others                         7%
                                                 15%
                           [“Others” includes keyboards, mice, graphics adapters, and security options]


                                                                                                          77
                               Lenovo EMEA East
Lenovo Keyboards




   Lenovo Preferred Pro               Lenovo Enhanced Performance                            ThinkPad USB Keyboard

Part #             Description                                              Selling points

31P74xx (Black)    Lenovo Preferred Pro - PS/2                              Same keyboard as ships with ThinkCentres, but includes wrist
31P74yy (White)                                                             rest.

73P47xx            Lenovo Preferred Pro Fingerprint                         Includes fingerprint reader for increased security.

31P89xx            ThinkPad USB Keyboard with UltraNav                      Like ThinkPad keyboard, but connects with USB. Includes
                                                                            numpad like standard desktop keyboard.

31P9xxx            ThinkPad USB Travel Keyboard with UltraNav               Small size for travel. Includes carrying case. Ideal for small
                                                                            spaces where there is no room for a mouse.
33L3225            ThinkPad Numeric Keypad USB                              Ideal for ThinkPad users that crunch numbers.




                                                                                                                                             78
                                                         Lenovo EMEA East
                                                                                                                    System speaker volume, monitor brightness and
 ThinkPad USB Keyboard                                                                                              sleep and suspend controls for when used with
                                                                                                                    a ThinkPad
                                                                                        ThinkVantage button
Key Sales Points and Features
                                                                                                                                            2 port USB Hub
 Uses the same keyboard as our legendary ThinkPads!!
 Has an Integrated UltraNav which allows you to use TrackPoint, Touchpad, or
  both
 Has a 2 port USB hub for connecting additional devices
 When used with a ThinkPad, users can adjust speaker volume, external monitor
  brightness, and put the ThinkPad into sleep and suspend mode (on supported
  ThinkPad systems)
 EMEA Part# 31P89xx – other languages are available
 Includes numeric pad like traditional keyboards.




4 Reasons why should you choose this keyboard over the competition                                                 Integrated TrackPoint and
1.    It has been designed to match and the look and feel of ThinkPads and ThinkCentres                            touchpad – No need for an
2.    It is attractive, enjoyable to use, can increase productivity and it helps to save valuable desk space       external mouse!!
3.    It is engineered and tested to ensure 100% compatibility with Lenovo systems
4.    It comes with World Wide Service and Support from Lenovo


           Customer Problem                          Keyboard Feature                           Customer Benefit                     “Target Customers”
 Desktop work area is short on space         Integrated UltraNav and                  No need to use a mouse which          Those in Retail or Banking (teller)
                                             TrackPoint                               saves space. Perfect for Retail or
                                                                                      Banking (teller) environments         Any ThinkPad owner who uses an
 Retail Keyboards that were                  The layout of the UltaNav                Typing is smooth and typing feels     external monitor
 purchased are large and clunky              keyboard is modeled after the            more natural
                                             ThinkPad                                                                       ThinkCentre users who could use
                                                                                                                            extra desk space


                                                                                                                                                                  79
                                                                              Lenovo EMEA East
     ThinkPad Travel Keyboard                                                                                               System speaker volume, monitor brightness and
                                                                                                                            sleep and suspend controls for when used with
Key Sales Points and Features                                                                                               a ThinkPad
                                                                                                ThinkVantage button
 Uses the same keyboard as our legendary ThinkPads!!
 Has an Integrated UltraNav which allows you to use TrackPoint, Touchpad, or                                                                        2 port USB Hub
    both
   Has a 2 port USB hub for connecting additional devices
   When used with a ThinkPad, users can adjust speaker volume, external monitor
    brightness, and put the ThinkPad into sleep and suspend mode (on supported
    ThinkPad systems)
   Includes carrying case for travel.
   EMEA Part# 31P9xxx – other languages are available




                                                                                                                          Integrated UltraNav, use TrackPoint of
4 Reasons why should you choose this keyboard over the competition                                                        touchpad, no need for external mouse
1.    It has been designed to match and the look and feel of ThinkPads and ThinkCentres
2.    It is attractive, enjoyable to use, can increase productivity and it helps to save valuable desk space
3.    It allows a user to travel and stil have an external keyboard. Perfect compliment for a portable notebook travel stand.
4.    It comes with World Wide Service and Support from Lenovo


           Customer Problem                          Keyboard Feature                          Customer Benefit                           “Target Customers”
    Desktop work area is short on space      Integrated UltraNav and                 No need to use a mouse which                Those in Retail or Banking (teller)
                                             TrackPoint                              saves space. Perfect for Retail or
                                                                                     Banking (teller) environments               Any ThinkPad owner who uses an
    Retail Keyboards that were               The layout of the UltaNav               Typing is smooth and typing feels           external monitor
    purchased are large and clunky           keyboard is modeled after the           more natural
                                             ThinkPad                                                                            ThinkCentre users who could use
                                                                                                                                 extra desk space


                                                                                                                                                                       80
                                                                              Lenovo EMEA East
Lenovo Enhanced Performance

         Uses 2.4Ghz wireless R/F radio technology, 10+meter range, easy to set-up and use
                   –     US English Part #73P2620 (Available in most other language layouts)
                   –     Does not conflict with Bluetooth or Wireless LAN
                   –     Compatible with all ThinkPads and ThinkCentres




                                                      Access button
                                                                                    Reprogrammable hot keys for opening programs, documents
                                                                                    and web sites. Users can print and use their own key legend.
      Multimedia pod, so users can                                                                                                                 2 port USB hub
      easily control audio/video.
      Includes button to open media
      player




                    Internet keys on
                    left side for easy
                    use while mouse
                    is in right hand




 Windows shortcuts are highlighted on the
 skirt of each key. (Like CTRL+X to cut).


                                                                 Rubberized coating on wrist rest for maximum user comfort, keyboard


                                                                                                                                                                    81
                                                                                   Lenovo EMEA East
Lenovo Wireless Keyboard and Mouse
          Uses 2.4Ghz wireless R/F radio technology, 10+meter range, easy to set-up and use
                    –     US English Part #73P4067 (Available in most other language layouts)
                    –     Does not conflict with Bluetooth or Wireless LAN
                    –     Compatible with all ThinkPads and ThinkCentres




                                               Access button
                                                                      Reprogrammable hot keys for opening programs, documents
                                                                      and web sites. Users can print and use their own key legend.

         Multimedia pod, so users can
                                                                                                                                     2.4Ghz wireless optical mouse
         easily control audio/video.
                                                                                                                                     included for maximum user
         Includes button to open media
                                                                                                                                     control (uses 2 AA batteries)
         player



                   Internet keys on
                   left side for easy
                   use while mouse
                   is in right hand




 Windows shortcuts are highlighted on the
 skirt of each key. (Like CTRL+X to cut).


                                                      Rubberized coating on wrist rest for maximum user comfort, keyboard uses 3AA Batteries


                                                                                                                                                                82
                                                                     Lenovo EMEA East
ThinkPad Bluetooth Laser Mouse
Cordless freedom, comfort and control

•   Portable, ambidextrous design for both right and left-handed usage

•   Unique soft-touch finish for the ultimate in all-day comfort

•   Quick and Easy pairing
     – Unique automated install and pairing via CD
     – Universal easy to follow Setup and Install Poster

•   Advanced Power management system automatically switches
    to low power mode during periods of inactivity
      – Also includes an On-Off Switch and Auto Sleep/Suspend
          mode

•   High definition Laser sensor resolution for precise control

•   Tilt wheel for 4-way scrolling

•   Unique battery compartment with hinge design securely holds and
    eases battery removal and installation

•   Includes 2 High Capacity AA batteries

•   WW P/N: 41U5008




                                                                         83
                                                   Lenovo EMEA East
  Lenovo Laser Mouse                                                                                                            Tilting ScrollWheel


 Experience the performance of high-definition laser, full programmability and the              High-definition Laser Sensor
  superior comfort of the new Lenovo Laser mouse.
                                                                                                                                               Soft-to-the-
 Laser technology delivers extraordinary accuracy and more responsiveness than                                                              touch metallic
  traditional optical mice, resulting in smoother tracking on virtually any surface.                                                          black finish

 Enjoy the tilting scrollwheel to more efficiently scroll horizontally (left/right) and
  vertically (up/down) through documents and webpages.

 Designed for both right and left handed usage, the Lenovo Laser Mouse offers the
  ultimate in all-day comfort, precision and performance.

 EMEA PN# 41U3074

                                                                                                   Comfortable
                                                                                                 rubber- feel side
Reasons why you should choose this WebCam over the competition                                        paint
1.   Leading design and laser technology, and perfectly tuned for lenovo systems

      Customer Problem                        Mouse Feature                                  Customer Benefit                      “Target Customers”
 Need more accuracy when           2000 dpi resolution (user selectable      More control and responsiveness than their       ThinkPad, ThinkCentre and
 scrolling through documents,      to 1600, 800, or 400 dpi)                 existing optical mouse                           Lenovo 3000 customers
 webpages, and images                                                                                                         worldwide who:
 Need to more work more            Fully Programmable tilt wheel and         Work more efficiently and effortlessly           • are looking to upgrade or
 efficiently at the PC             buttons                                                                                    replace existing mice
                                                                                                                              •Want the latest mouse
 Need a mouse that is              Ambidextrous design                       Designed for both right and left handers
                                                                                                                              technology
 comfortable in either hand
                                                                                                                              •Need a design for all users
 Has to be comfortable for all     Soft-to-the-touch-metallic black finish   All-day comfort
 day use
 Need a way to easily assign       Lenovo Mouse Suite                        Easy to program/reprogram buttons
 button functions
 May occasionally need to use      Included PS/2 adapter                     Connection flexibility when short on USB ports
 USB port for other device


                                                                                                                                                             84
                                                                          Lenovo EMEA East
Lenovo Mice




  Lenovo ScrollPoint Pro                Lenovo ScrollPoint                 ThinkPad Travel                          Lenovo Laser

 Part #            Description                                    Selling points

 41U3074           Lenovo Laser                                   Laser provides up to 20 x the tracking accuracy of optical.
                                                                  Programmable tilt-wheel and buttons.
 31P8700           Lenovo ScrollPoint Pro                         Ergonomic to fit your hands. ScrollPoint scrolling device allows
                                                                  user to scroll horizontally or vertically.
 31P7405           Lenovo ScrollPoint                             ScrollPoint scrolling device allows user to scroll horizontally or
                                                                  vertically.


 31P7410           ThinkPad Travel Mouse                          Small size for travel. Rubberized coating for good feel.


 06P4069           Lenovo Optical Wheel                           Standard Optical mouse with scroll wheel.
 73P2698           ThinkPad TrackPoint Cap Collection             Replacement TrackPoint caps for ThinkPads or UltraNav
                                                                  keyboards. 6 caps, 2 of each type.




                                                                                                                                       85
                                                        Lenovo EMEA East
     Lenovo Preferred Pro USB Fingerprint Keyboard

Key Sales Points and Features
 ThinkCentre and ThinkPad users will be able to utilize many of the same benefits
  as the ThinkPad with integrated reader
 Both use the same fingerprint sensor hardware and software as the integrated
  reader
 Users can use fingerprint instead of passwords for Windows Login, Password
  Manager, and file and folder encryption when used with Lenovo‟s Embedded
  Security Subsystem. Also users can use fingerprint as a BIOS password on
  supported ThinkCentres.
 Helps drive down help desk calls for password resets, since multiple unique
  passwords are at users‟ fingertips and stored securely on the computer.
                                                                                                             Uses same fingerprint
 P/N 73P47xx                                                                                              swipe sensor as ThinkPad

                                                       Competitive Positioning

      Product               ThinkPlus Preferred Pro USB                Microsoft Optical Desktop and       Keytronic Fingerprint Scanner
                            Fingerprint Keyboard                       Fingerprint Reader                  Keyboard
      List Price            73P47xx (EMEA Part #)
      BIOS                  ThinkCentre (A51/M51/M52)                  No                                  No
      Fingerprint           ThinkPad Z60t, Z60m, T60, R60,
      Support?              X60
      Safe for              Yes. Uses ESS to safely secure             No ESS support. Microsoft warns     No ESS support. Fingerprint and
      corporate or          corporate and financial info.              not to use for use with financial   user data is not as secure as
      financial data?                                                  data or accessing corporate         ESS solution.
                                                                       networks.
      Other Features        Same user interface as ThinkPads.          Wireless Mouse is included., No     No user interface like
                                                                       user interface like ThinkPads.      ThinkPads.




                                                                                                                                             86
                                                                    Lenovo EMEA East
ThinkPad Serial/Parallel Port Bay Adapter                                                 Fits completely inside
                                                                                          the system‟s Ultrabay

Key Sales Points and Features
 Ideal for users who wish to attach their systems to legacy serial or parallel devices
 Fits inside the Ultrabay of ThinkPad T60 Series notebooks (not backward compatible)
 Offers native serial and parallel signal support to replace the legacy functionality
  that no longer comes standard on ThinkPads – fits flush to system and performs just
  like a set of integrated legacy ports!
 Compatible with new ThinkPad R60 and T60 systems                                                                          Parallel port
 EMEA Part # 40Y8121                                                                                                Serial port


4 Reasons why you should choose this serial/parallel adapter over the competition:
1.    Third party offerings that connect via USB do not offer native serial and parallel signal support and therefore do not work with many
      legacy devices. This adapter functions like a set of integrated ports.
2.    It fits completely inside the system – no messy dongles.
3.    It offers a 2-in-1 solution, replacing both the serial port and the parallel port.
4.    It was designed and tested specifically for and with ThinkPad T60 Series systems.



     Customer Problem                    Adapter Feature                   Customer Benefit                     “Target Customers”
Needs to connect natively to a      Native serial and parallel       Functions like a set of             ThinkPad R60 and T60 Series
serial or parallel device (USB      signal support                   integrated legacy ports to          customers worldwide who:
alternatives don‟t work)                                             replace the functionality that      • wish to attach to legacy serial or
                                                                     has been removed from               parallel devices,
                                                                     ThinkPads                           • require native serial or parallel
Does not want a cumbersome          Fits completely inside           Fits flush to the system for a      signal support, and/or
external solution with messy        system‟s Ultrabay                streamlined solution                • desire an adapter that fits neatly
cables                                                                                                   inside the system to look and act
                                                                                                         like a set of integrated ports.

                                                                                                                                              87
                                                              Lenovo EMEA East
           Lenovo Security Accessories

                                     Fingerprint Readers                       Smart Card Readers

                               Preferred Pro USB Fingerprint Keyboard       Gemplus GemPC Smart Card Reader
                                              73P47xx                                  41N3004


Kensington MicroSaver Lock
                                                                                            Add a smart card
         73P2582
                                                                                            reader to ThinkPads.

                                                                             Gemplus GemPC USB Smart Card
                                                                                    Reader 41N3040


                                                                                              Perfect for
                                  ThinkPlus USB Fingerprint Reader
                                              41U3167
                                                                                              ThinkCentres.

                                                                              Gemplus ExpressCard Smart Card
                                                                                      Reader 41N3043


                                                                                            Add a smart card
                                                                                            reader to ThinkPads
Protect your notebook,
desktop, projector, or flat    Use a fingerprint instead of a password to   Use this so customers can leave PC
panel investment from theft.   access your system.                          Card slot open for other accessories.


                                                                                                               88
                                                 Lenovo EMEA East
Lenovo USB Fingerprint Reader
Key Sales Points and Features

 ThinkCentre and ThinkPad users will be able to utilize many of the same benefits as the ThinkPad with
  integrated reader

 Both use the same fingerprint sensor hardware and software as the integrated reader

 Users can use fingerprint instead of passwords for Windows Login, Password Manager, and file and folder
  encryption when used with Lenovo‟s Embedded Security Subsystem. Also users can use fingerprint as a
  BIOS password on supported ThinkPads and ThinkCentres.

 Helps drive down help desk calls for password resets, since multiple unique USB Reader will ship with 2
                                                                                                                    Uses same fingerprint
  cables, .5 meter for easy travel with ThinkPads, 2 meter for use with ThinkCentres                                   swipe sensor as
 Passwords are at users‟ fingertips and stored securely on the computer.                                                 ThinkPad
 P/N 41U3167
                                                         Competitive Positioning

Product                 ThinkPlus USB Fingerprint Reader               Microsoft Fingerprint Reader for        Targus DEFCON Authenticator
                                                                       Windows USB
List Price
BIOS Fingerprint       ThinkCentre (A51/M51/M52)                       No                                      No
Support?               ThinkPad Z60t, Z60m, T60, R60, X60
Safe for corporate     Yes. Uses ESS to safely secure                  No ESS support. Microsoft warns not     Yes, ESS support.
or financial data?     corporate and financial info.                   to use for use with financial data or
                                                                       accessing corporate networks.
Other Features         Same user interface as ThinkPads.               Wireless Mouse is included., No user    No user interface like ThinkPads.
                                                                       interface like ThinkPads.               Large and bulky, not ideal for travel.




                                                                                                                                                   89
                                                                    Lenovo EMEA East
Kensington MicroSaver Security Cable Lock from Lenovo


•   The Kensington MicroSaver 64068E Security Cable Lock
    provides an extra level of security by physically securing
    your ThinkPad notebook or docking solution to a
    stationary object.

•   Aircraft-grade steel and Kevlar brand fiber for powerful
    protection

•   Compatible with ThinkPad and Lenovo notebooks and
    docking solutions, ThinkCentre and Lenovo desktops,
    ThinkVision monitors and projectors.

•   Lenovo Part Number – 73P2582




                                                                     90
                                                  Lenovo EMEA East
  USB 2.0 Super Multi-Burner Drive with LightScribe
• Can normally be powered by connecting to 1 USB 2.0 port on any ThinkPad
            - includes power adapter for operation when connected to a USB port on a docking product or when used to boot system
• LightScribe drive feature for writing professional labels onto the non-data side of the LightScribe CD/DVD media using the included Labeling software
• Attractive rubberized paint
• Speedy read/write performance
            - 24X max reading/writing to CD/CDR/CD-RW media
            - 8X max reading and writing to DVD media
• Includes RecordNow/DLA recording & WinDVD movie playback software & WinDVD creator software for movie editing
• Ability to read and write to all common DVD media formats (DVD-ROM, DVD-R, DVD-RW, DVD-RAM, DVD+R, DVD+RW, DVD+R Double Layer, & DVD-R
Dual Layer)
• Perfect for customers who need a mobile, small, lightweight DVD recordable drive to attach to an ultraportable notebook
• Part# 41N55xx for EMEA; additional part numbers for other countries due to different power line cords      Driver Support
• Includes an attractive padded carrying case




4 Reasons why should you choose this USB 2.0 DVD recordable drive over the competition
1.    Designed to match the look and feel of ThinkPads
2.    Attractive, cost competitive, fully mobile, small and lightweight
3.    Engineered and tested to ensure 100% compatibility with systems
4.    Comes with World Wide Service and Support




         Customer Problem                           Key Feature                     Customer Benefit                     “Target Customers”

Need fast writable optical drive that   Requires connection to only 1        Extreme mobility for usage even   ThinkPad X30/X40/X60 Series and
needs to operate in a mobile            system USB port for operation in     when not near a power outlet.     X41/X60 Tablet customers.
environment.                            most configurartions.




                                                                                                                                                    91
                                                                     Lenovo EMEA East
          USB Portable Diskette Drive
   Key Sales Points and Features
      Economical portable storage and file transfer –to fit your low end portable storage requirements
      Includes a padded carrying case
      Powered by connection to 1 USB port
      Bootability support for ThinkPad, ThinkCentre, and Lenovo systems
      Part number 05K9276


                                                                                                          Driver Support

   4 Reasons why should you choose this USB 2.0 High Speed Memory Keys over the competition
   1.   Connects to USB ports found in ThinkPads and ThinkCentres
   2.   It is attractive, cost competitive, fully mobile, small and lightweight
   3.   It is engineered and tested to ensure 100% compatibility with systems
   4.   It comes with World Wide Service and Support



       Customer Problem                          Key Feature                        Customer Benefit                 “Target Customers”
Need a way to read or write to          Mobile and lightweight               Mobile economical read/write       ThinkPad and ThinkCentre
inexpensive diskette media                                                   diskette solution for low end      customers that do not have a
                                                                             data storage requirements          built-in diskette drive




                                                                                                                                               92
                                                                       Lenovo EMEA East
ThinkPad Multi-Burner Ultrabay Drives                                                     One drive serves all your Optical
                                                                                                                                         Includes
Key Sales Points and Features                                                             media needs in one bay! Reads
                                                                                                                                         Comprehensive
 High capacity, read/write, removable storage (up to 9.4GB per double-sided DVD-RAM disc)and Burns both DVDs and CDs                    Software CD
 Perfect for file sharing, backup, audio CD creation, software installations, DVD Video
    playback and recording.
   Writes both DVDs and CDs
   Super Multi-Burner drives now include read/write support for DVD+R double layer and DVD-
    R dual layer media
   DVD-Recording formats from the DVD Forum and the DVD+RW Alliance are supported.
    (DVD-RAM, DVD-R, DVD-RW, DVD+R, DVD+RW)
   Includes comprehensive software package. (WinDVD Creator for editing/authoring videos,
    our RecordNow for burning DVDs and CDs, and WinDVD for DVD video playback.)
   EMEA Part#:
         40Y8623 ThinkPad Super Multi-Burner Ultrabay Slim Drive – Flat Bezel                                                        Buffer Under
                                                                                             Up to 9.4GB per double-sided             run Protection
         40Y8622 ThinkPad Super Multi-Burner Ultrabay Slim Drive – Curved Bezel
                                                                                             DVD-RAM disc!                            reduces write
         40Y8624 ThinkPad Super Multi-Burner Ultrabay Enhanced Drive
                                                                                                                                      errors

4 Reasons why should you choose the Multi-Burner Plus over the competition
1.    It is designed for ThinkPad systems.                                                                        Purchase Recordable media at
2.    Extensively tested and qualified to meet our high standards of quality and service.                         http://www.pc.ibm.com/us/accessories/
3.    It is engineered and tested to ensure 100% compatibility with our supported systems.                        storage.html#media
4.    It comes with World Wide Service and Support.

       Customer Problem                          Drive Feature                     Customer Benefit                        “Target Customers”
Needs strategy for backup and             Software enables inexpensive      Peace of Mind that key documents        ThinkPad users who need an easy to
archival of critical information.         backups which may be stored       and files are safe.                     use, fast, dependable and inexpensive
                                          off site.                                                                 way to backup and archive their
                                                                                                                    valuable data.
Needs DVD and CD read/write               Supports CD-R, CD-RW and          Combines the function of multiple       ThinkPad users who need file sharing,
capability for lots of formats but only   DVD-RAM, DVD-R, DVD-R             optical drives in the space of one.     audio CD creation, software install,
has one bay available in system.          Dual Layer, DVD-RW, DVD+R,                                                DVD playback and record.
                                          DVD+R Double Layer,
                                          DVD+RW with one optical drive.


                                                                                                                                                        93
                                                                     Lenovo EMEA East
     ThinkPad CD-RW/DVD-ROM Combo Drives
                                                                                         Write protect your backed up               Includes our
 Key Sales Points and Features
                                                                                         files using CD-R                           RecordNow
  A single drive incorporates the function of DVD-ROM and CD-RW drives.                                                            software
  High capacity, read/write removable storage (up to 700MB per CD-R disc).
  Perfect for file sharing, backup, audio CD creation, software installations and DVD video
   playback.
  Includes our RecordNow to simplify the CD mastering. Intervideo WinDVD DVD Plays DVD
   decoding software enables playback of DVD movies.                          movies
  Follow on replacement of 22P6973.
  EMEA Part #:
        40Y8621 ThinkPad CD-RW/DVD-ROM Combo Ultrabay Slim Drive – Flat Bezel
        73P3288 ThinkPad CD-RW/DVD-ROM Combo II Ultrabay Slim Drive (Curved                                                     Writes inexpensive
                                                                                   Easy to use, fast, dependable
        Bezel)                                                                                                                   media, CD-R and
                                                                                   and inexpensive backup
        73P3275 ThinkPad CD-RW/DVD-ROM Combo Ultrabay Enhanced Drive                                                            CD-RW

4 Reasons why should you choose this drive over the competition
1.     It is designed for ThinkPad systems.
                                                                                                              Purchase Recordable media at
2.     Extensively tested and qualified to meet our high standards of quality and service.
                                                                                                              http://www.pc.ibm.com/us/accessories/
3.     It is engineered and tested to ensure 100% compatibility with our supported systems.                   storage.html#media
4.     It comes with World Wide Service and Support.

     Customer Problem                      Drive Feature                         Customer Benefit                     “Target Customers”
 Needs a cost effective          Software enables inexpensive             Peace of Mind that key documents    ThinkPad users who need an easy to
 backup solution.                backups which may be stored off site.    and files are safe.                 use, fast, dependable and inexpensive
                                                                                                              way to backup and archive their valuable
                                                                                                              data.
 Needs CD read/write and         Reads and writes CD-RW and CD-R.         Combines the function of CD-RW      ThinkPad users who need file sharing,
 DVD playback solutions.         Reads DVDs.                              and DVD-ROM optical drives in the   audio CD creation, software install and
                                                                          space of one.                       DVD playback.




                                                                                                                                                         94
                                                                      Lenovo EMEA East
     ThinkPad DVD-ROM Ultrabay Drive                                                   View movies during your
                                                                                                                            Includes our
                                                                                                                            WinDVD software
                                                                                       non-work time
 Key Sales Points and Features
    Our entry level optical drive option
    Perfect for reading and installing CD or DVD based software
    Includes our WinDVD movie navigator software
    EMEA Part# 73P3270 ThinkPad 8X DVD-ROM Ultrabay Slim Drive
    EMEA Part# 39X2642 ThinkPad DVD-ROM Ultrabay Enhanced Drive




                                                                                                                            Reads CD-R, CD-
                                                                                          Easy to use, fast, dependable     RW, & DVD media
                                                                                          and inexpensive optical drive
4 Reasons why should you choose this drive over the competition
1.       It is designed to match ThinkCentre systems.
2.       Extensively tested and qualified to meet our high standards of quality and service.             Purchase Recordable media at
3.       It is engineered and tested to ensure 100% compatibility with our supported systems.            http://www.pc.ibm.com/us/accessories/
4.       It comes with World Wide Service and Support.                                                   storage.html#media


         Customer Problem                     Drive Feature                   Customer Benefit                    “Target Customers”
     Needs a cost effective backup     Software enables inexpensive      Peace of Mind that key           ThinkCentre users who need an easy to
     solution.                         backups which may be stored off   documents and files are safe.    use, fast, dependable and inexpensive way
                                       site.                                                              to backup and archive their valuable data.
                                                                                                          ThinkCentre users who need file sharing,
     Needs inexpensive writable        Reads and writes CD-RW and        Low cost solution for burning    audio CD creation, and software install.
     optical drive for creating CDs.   CD-R.                             CDs.




                                                                                                                                                  95
                                                                    Lenovo EMEA East
Lenovo USB Multimedia Headset
Supreme comfort, clarity and Stereo Sound

• Its 2 connectivity options give you the
  flexibility to connect to any notebook,
  desktop, or CD/DVD/MP3 player via a
  detachable USB adapter that reveals 2 x
  3.5mm plugs                                                                    Adjustable
                                                                                 headband
• USB Adapter has its own audio amplifier
   to convert audio signals to digital and
  avoid signal interference
• Detachable USB adapter with integrated
  sound card
• Virtual 360-degree sound experience
                                                           Adjustable,
• Adjustable headband for a perfect fit.                  bendable and
• Adjustable, bendable, and pivot-able noise             pivotable Noise
                                                            Cancelling
  canceling microphone.                                    microphone
• In-line volume control, self-adjusting
  earbuds and single-side cable for
  maximum comfort and accommodate                                          Self-adjusting earbuds
                                                                            for maximum comfort
  various head shapes




                                                                                                    96
                                      Lenovo EMEA East
Lenovo USB WebCam
For Internet based Voice and Video collaboration

• Sliding lens cover reveals two beam-forming microphones with noise reduction, which
  separate your voice from ambient background noises to ensure your voice is heard. In
  addition, software cancels unwanted echoes during calls

• A unique spring clip attachment method lets you attach it easily and securely to a
  notebook or a flat-panel monitor, or to position it on a CRT or desktop
                                                                                        Easily Accessible
• Acquire, Organize, Edit and Share: full-featured,                                     Snapshot Button
  all-in-one software suite makes it easy to capture,          Dual Array Microphones
  manage and share your video and photo collections

• Adds video to and works with Skype, Windows
  Messenger, Yahoo Messenger, AIM and other
  instant messaging services
                               True 1.3 megapixel lens and
                               High Speed USB 2.0

                   360 Degree, Ball joint Pivot Rotation


                          Secure Spring Clip Attachment




                                                                                                       97
                                            Lenovo EMEA East
    ThinkVision USB Soundbar
•   For the Flat Panel LCD user who‟s looking for an
    integrated multimedia solution
    –   Excellent choice for adding stereo sound to Web broadcasts,
        multimedia presentations, and other applications that require audio
•   Easily attachable to and compatible with L201p,
    L192p, L171, L171p, L151, or L151p monitors
    –   New monitors are being designed with “attach points” to allow the
        soundbar to easily snap into the bottom bezel
    –   Will expand to attach to selected 15” – 20” wide monitors
    –   Please reference the Visuals CTP document for upcoming monitor
        announces
•   USB delivered audio and power, so no power
    adapters or audio cords
•   Dual speakers with two watts of total RMS output
    for full range, clear & crisp level of business audio
    sound
•   Power and audio volume are controlled directly
    from the soundbar
    –   Power on /off and volume + / - conveniently located on the left side of
        the module
•   Includes 2 integrated headphone jacks (one on
    each side) for private and dual listening
•   Part Customer Problem
         Number 40Y7616                Soundbar Feature                                      Customer Benefit                     “Target Customers”

Needs an integrated multimedia             Easily attaches to the bottom of        Convenience of USB power, no         Education, Stockbrokers or Training
solution                                   the L201p, L192p, L151, L151p,          bulky AC Adapter and zero desktop    institutions who need to deliver or
                                           L171, and L171p monitors                footprint.                           receive audio while at the desk.
Needs a low costs way to deliver,          Clear, crisp business audio and         Cost effective access to streaming
receive or share audio between             dual headphone jacks.                   audio such as, webcasts, training    Enterprise customers who need a low
multiple users                                                                     materials and other audio.           cost way to deliver audio when needed.



                                                                                                                                                             98
                                                                              Lenovo EMEA East
    ThinkVision TFT Radial Arm

Benefits of the LCD Arm
   Flexible, space-saving LCD arm suspends monitor above the desk.
   Maximize desk space by removing the monitor footprint.
   „Floats‟ monitor above desk; adjust monitor position with fingertips.
   Improves workspace ergonomics by positioning the monitor at eye level so that users
    can work without bending your head or neck.
   Cable management reduces desk clutter by routing cables beneath arm.
   Included multi-purpose mount kit allows mounting to most desks, tables and walls.
   Includes Limited Warranty, Service, and Support
   Part Number: 19K4464


         Customer               Arm Feature               Customer Benefit            “Target Customers”
         Problems
    • Inadequate desk      Arm lifts the monitor off    Frees desk space for        Offices cubicles, call
    space                  desk; zero footprint.        other peripherals, or for   centers, trading floors,
                                                        a cleaner desk              home users, dual monitor
                                                        appearance.                 users


    • Discomfort; neck     Vertical mobility helps to   Positions monitor           Offices workers, call
    and back pain          eliminate awkward            ergonomically; reduces      centers, engineers,
                           postures of the neck         stress on the neck and      software coders.
                                                        back.
    • Need to share info   Fast and intuitive           Allows multiple uses of     Team workers,
    with others            movement of monitor;         monitor – work solo,        consultants, hospital
                           reposition instantly         share, collaborate,         patient rooms, dental
                                                        conference.                 operations, retail users.




                                                                                                                99
                                                                        Lenovo EMEA East
 Key Peripherals for Desktops

• There are fewer opportunities for selling desktop options than
  there are on notebooks, but we need to make the most of those
  that exist

• Memory                                    • Graphics Adapter
 – More qualified memory can improve           – Dedicated memory and a graphics processor
   multitasking capability which saves           offloads the system CPU and main memory
   time                                          resources from demanding graphics tasks
 – For any Lenovo PC user who wants            – For customers who work with graphic-
   to upgrade their system with the              intensive applications that require improved
   highest quality industry standard             performance
   memory available                            – For customers who need to view multiple
                                                 operations across dual monitors




                                                                                            100
                                         Lenovo EMEA East
Key Peripherals for Desktops
• Storage                         • When desktop is a year or two old, these
                                    storage upgrades are a good idea:
 – Portable USB Drive
                                      – Hard Disk Drive
   • An external storage device           • To give more storage space as an upgrade
     for both ThinkPad and                  or second hard disk drive
     ThinkCentre system users
     offer backup support and         – Optical Drive (CD/DVD/Blu-ray)
     flexibility
                                          • Support the latest formats and faster speeds
   • Suitable for customers
                                          • Suitable for ThinkCentre users who need an
     who need a secure
                                            easy to use, fast and inexpensive way to
     portable storage solution
                                            backup and archive their valuable data.
                                          • or users who need file sharing, audio CD
                                            creation, software install, DVD playback and
                                            record.




                                                                                       101
                                  Lenovo EMEA East
Lenovo Vertical PC & Monitor Stand

• Compact, minimal footprint PC and monitor solution

• Ideal for space constrained environments

• User comfort features such as height, tilt and swivel

• Cable management neatly conceals all connections

• Accommodates 17” through 22” wide monitors

• Drop-down board for ease of service while on stand

• Compatible with 4.5L USFF ThinkCentres A61e,
  M57, and M57p
                                                          More options to improve productivity and
                                                             security
                                                          •       Security cable lock - secure your
                                                                  desktop and monitor
                                                          •       Lenovo Fingerprint Keyboard - puts all
                                                                  your passwords at the tip of your finger



                                                                                                             102
                                               Lenovo EMEA East
Lenovo Vertical PC & Monitor Stand




        Accommodates 17” through 22” wide monitors




                                                     103
                               Lenovo EMEA East
Lenovo Vertical PC & Monitor Stand




                                     Drop-down board for ease of service
                                     while on stand
Removable cable cover

                                                                           104
                              Lenovo EMEA East
Competitive Landscape
                                                                             HP Integrated   Dell AIO Stand by
                                                  Lenovo Vertical Stand      Work Center          Ergotron




Accommodates 17", 19" std and wide, 22" Wide
monitors                                                      Y                 (17-19)           17 -19
High-adjustable                                               Y                   Y                 Y
Swivel right/left from center                                 Y                   Y                 N
Forward/Backward Tilt                                         Y                   Y                 Y
Cable Lock Slot                                               Y                   Y                 N
Weight                                                  less an 6lbs            8.8lbs            10.4lbs
Integrated cable management with cable cover                  Y                   Y                 N
Supports Thin Clients                                         N                   Y                 N
Includes short VGA cable                                      N                   Y                 N
Handle                                                        N                   Y                 Y
Price:                                                       $89                 $90               $119
Note: HP Stand compatible with Ultra Slim form factor desktops from $735US




                                                                                                            105
                                                  Lenovo EMEA East
Wide Range of Attach Opportunities (also for ThinkStations)



   Memory        Internal Storage                       Opticals      Graphics Adapters




   Rail kit        Keyboards                              Mice             Audio




                                                       Storage
      Video      Security Locks                                    External USB Hard Drives




                                                                                              106
                                    Lenovo EMEA East
                                             Thin Computing

    • Although the term thin client usually refers to software, it is increasingly used for
      computers, such as network computers and Net PCs, that are designed to serve as the
      clients for client/server architectures. A thin client is a network computer without a hard
      disk drive.
    • A thin client is typically used when many users access the same application from a
      central server.
    • Thin client is also used to describe software applications that use the client-server
      model where the server performs all the processing.


    Wyse Thin Computing delivers the Thinnest Clients and the Best Experience to your users. Leaving
    you and your organization free to do more of what you do best.


                   Cost Benefits                                            Business Benefits

•    Reduced capital costs
•    Reduced support and maintenance costs             Security                  Compliance             Manageability
•    Reduced operations costs
•    Increased user productivity                                   Reliability                Rapid Deployment




                                                                                                                        107
                                                Lenovo EMEA East
                   108
Lenovo EMEA East

				
DOCUMENT INFO
Shared By:
Categories:
Stats:
views:398
posted:11/20/2010
language:English
pages:108