International Basketball Federation Anti-doping educational programme
J. Huguet President of FIBA medical council
Why an educational programme ?
• Doping = cheating, dishonnor and risk to health. • The duty of FIBA is :
– To make the athletes sensitive to doping issues, – To inform the players about :
• Controls, consequences, sanctions • Potential traps, medical treatment, TUE, prohibited list (substances and methods) • Rights and responsibilities of the players • Alternatives
Medical concil Fight against doping In FIBA AD study group
Controls
AD campaigns
• Composition of the study group :
– Sports medicine doctors – Teachers, educators – Advertising, communication specialists.
Targets
• Young players :
– – – – Body representation - strength Conflict = against the rules Future = job (NBA dreams) Risk taking - sensation seeking
• Team environnement :
– Coaches, medical staff
• Professional players :
– Stake, money, overuse, injuries, age
Strategy
• In the past :
– – – – – Conferences during youth category competitions Long speeches with no images / pictures Publications - abundant text and not attractive Disadvantages - short attention span (10 mins.) Different languages
Strategy
• Now packs more "punch" - fast and effective :
– Images : Pictograms, logo, drawing / sketches, cartoons.
• Stickers, badges. • Locations : uniforms, basketball boards, T-shirts.
– Logos : "No doping", "We are for clean basketball", "Don't cheat - stay away from doping". – Publications : no dense text, with images and titles. – Discussions : interactive - questions and answers, with slides / videos, in clubs and amongst national teams.
Means
• Permanent logos and slogans. • Basketball stars - "role models" - Commitment - declaration "I am against doping". • Rebound effects in the media. • Use of Website, video on screens inside the arena. • Distributing documents - 5 continents - 5 FIBA zones - national federations - clubs.
Calendar of events and enterprises
• 1993 - Guide to Doping Control (in English, French and Spanish). • 1997 - Information for teams participing in official FIBA competitions (in English and French). • 1997 - European Championship for Men (Esp) :
– "No Doping Day" : 192 players sporting the "No Doping" T-shirt. – 350 youngsters donned the T-shirt (Passerelle jamboree).
• 1998 - 99 - Campaign for a "Clean Future", publication of a leaflet - 30 drawings - 10 languages including Chinese and Arabic - published with the support of the European Community.
Calendar of events and enterprises
• 1999 - 2001
– – – – European Championship for Men (TUR). European Championship for Women (FRA). National Championship. Campaign with the sticker "One Way" - No Doping - sticked on the backboards, backboard padding.
• 2002
– World Championship for Men, Indianapolis (USA). – World Championship for Women (CHN). – Stickers and badges - on the backboard and uniforms - "No Doping Day" - T-shirts with logo. – Video with all players in the arena.
Calendar of events and enterprises
• 2004 - Campaign with the leaflet "We are for clean basketball" in 5 languages (English, French, Spanish, Arabic, Chinese) with the support of WADA. • 2005 - Campaign regarding the danger of nutritional supplements, in collaboration with WADA :
– Putting up posters (in English and French) in the changing rooms and training rooms(clubs - national teams).
• 2006 - World Championship for Men (JPN) "No Doping Day".
Merci