Developed by the AOA Community Health Center Committee Revised July 2008 Two Optometrist OD Practice at Maturity 2008 Eye Servic
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Pool Service Business Model document sample
Document Sample


Developed by the AOA Community Health Center Committee
Revised: July, 2008
Two Optometrist (OD) Practice at Maturity
2008 Eye Service Business Model
Eye Clinic = 2000 Gross Sq Ft: 2 Exam Rooms, Special Testing Rm, Optical/Waiting, Office
Note: For the areas of the spreadsheet shaded in orange, you may enter numbers which are relevant
to your region. Due to the Federal Trade Commission rules and regulations, we are not able to supply
these financial numbers.
FY 1 FY 2 FY 3
Visits and Capacity
Gross Charges Comprehensive visit 92000 code
Professional Visit Average Payment
Ophthalmology Visit Average Payment
Other Visits Average Payment
Eyeglasses Average Payment
Total Health Center Visits 35,000 38,500 42,350
Comprehensive Visits (10% of Total Health Center) 3,500 3,850 4,235
Ophthamology Visits 350 385 424
Other visits (walk-ins, consults, etc) 1,050 1,155 1,271
Projected % Utilization 60% 80% 100%
Projected Comprehensive Eye Visits 2,100 3,080 4,235
Projected Ophthalmology Visits 210 308 424
Projected other visits 630 924 1,271
Total Visits 2,940 4,312 5,929
Eyeglasses (50% of primary eye visits) 1,260 1,848 2,541
Uninsured Visits 1,176 1,725 2,372
Reimburseable Visits 1,764 2,587 3,557
Total Visits 2,940 4,312 5,929
Net Revenue
Uninsured reimbursement (e.g. 30% gross charges) $0 $0 $0
Professional Service Fee Payment $0 $0 $0
Eyeglasses $0 $0 $0
Total Net Revenue $0 $0 $0
Operating expenses
OD
MD
Billing Clerk
Receptionist
Optical Assistant
Total Payroll 0 0 0
Benefits eligible payroll 0 0 0
Benefits 0 0 0
Utilities 10,000 10,300 10,609
IT/Data 4,500 4,635 4,774
Maintenance/Janitorial 4,000 4,120 4,244
Cost of Goods Sold 0 0 0
Supplies 10,000 10,300 10,600
Start up supplies 10,000 0 0
Credit card fees 0 0 0
Occupancy Cost 10,000 10,000 10,000
Total Expenses 48,500 39,355 40,227
Net Income (Loss) (48,500) (39,355) (40,227)
Capital Spending
Startup Equipment costs $150,000
Build out/lease hold improvements $110,000
Optical start up costs $50,000
Total capital investment $310,000
Capital spending per year, amortized over three years: $103,333
Assumptions
60% = % Visits resulting in eyeware purchase
40% = Uninsured Care % of patient pool
60% = Fee for Service % of patient pool
30% = Average payment reimbursement for Uninsured Care
3% = Rate of annual salary increases
= OD base salary
= Monthly cost for MD (2 sessions per month = 8 hours)
= Base salary for Billing Clerk
= Base salary for Receptionist / Optical assistant
$10,000 = Utilities in year 1
24% = Benefits as a function of payroll
60% = COGS as a function of eyeglass sales
10,000 = Cost of standard supplies
10,000 = Cost of fax machines, computers, copier, printers
1.2% = Credit card fees as a function of sales
50% = % Sales that will use credit cards
$55 = Build out cost per square foot
3% = Annual increase in operating expenses
$10,000 = Annual occupancy cost
$10,300 = First year utility cost
2,000 = Gross square feet
FTE of Staff Optometrists
Year 1
1st Year OD's 1.0
Year 2
1st Year OD's 0.6
2nd Year OD's 1.0
Year 3
1st Year OD's 1.0
2nd Year OD's 0.0
3rd Year OD's 1.0
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