THE OFFICIA L NE W SLE T TER OF THE MYRTLE BE ACH ARE A CHA MBE R OF COM ME RCE
GREENING OF THE GRAND STRAND
strander ISSUE 681 0
Even Kermit the Frog knows that it’s not easy being green. It takes planning, knowledge and commitment to turn a dingy carbon
footprint green. However members of the Myrtle Beach Area Chamber of Commerce – from hotels to architectural ﬁrms to drug stores –
are making going green look easy. It’s an individual mission – accomplished one person and one business at a time.
Going green ICE Awards recognize the
There’s a green movement going on at Springmaid Beach Resort. In fact, the resort has a mile long list of steps it’s taking to reduce their Incredible Customer Experience.
energy and waste consumption. According to John Williams, assistant general manager, the resort has installed low water rate ﬂow
shower heads, sensor activated towel dispensers, and amenity dispensers in all guest rooms (no individual plastic bottles). Their recycling
program includes recycling bins at each high volume waste area, and bulk recycling containers at restaurant sites, pier and maintenance/
housekeeping areas. Their payroll role system is moving to a paperless process. They use green certiﬁed paper products in guest rooms
and public areas. And Springmaid Beach does not use plastic foam takeout containers in their restaurants since it is not biodegradable.
As everyone knows, conservation is not only about recycling, it also encompasses reduce and reuse. Williams points out that Springmaid
Beach Resort is doing its part “to keep reusable items out of the landﬁlls.” The resort has donated 500+ spreads to local charities and
450 patio plastic chairs to various community members.
Grow Your Business
Springmaid Beach Resort isn’t the only MBACC hospitality member on the conservation bandwagon, Hilton & Kingston Plantation Sign up today for this year’s
Resorts, a ﬁnalist in the chamber’s ﬁrst Operating Green annual membership award category, have jumped onboard. The resorts have Business & Restaurant Expo.
created innovative and cost-saving measures that save energy and water and reduce solid waste. Whether it’s buying hybrid/alternative
fuel vehicles, preparing locally grown fresh food, or using drought tolerant landscaping material, these earth-friendly initiatives are part
of their commitment to reduce, reuse and recycle whenever possible.
Go to MyrtleBeachAreaChamber.com and
click on the logo below to watch MBACC go green.
Staybridge Suites is another member that has taken
green to heart by “purchasing, implementing, practicing
and training our staﬀ to operate better ﬁnancially and
eﬃciently,” explains Derek Nelson, regional director of
operations at InterContintental Hotels Group. Staybridge
Hospitality Goes Green
Suites uses environmentally safe chemicals, employs Hotels and restaurants focus
energy tracking with actions plans to improve usage, and on sustainable practices.
encourages employees to submit conservation ideas.
Todd Frazier RRP, CMCA, AMS, regional general manager
of Shore Crest Vacation Villas (Bluegreen Vacation Club),
says the North Myrtle Beach resort also makes it a point to
donate scrapped items to community agencies. Discarded
sheets and blankets are donated to local charities such as
CASA, The Salvation Army and Goodwill Industries; bottles
of shampoo and lotion with lower than suitable levels for
guest rooms are donated to Boys and Girls Clubs; and rolls GOING GREEN, See Page 8 Go Green at Oﬃce Depot
Give your oﬃce an eco-friendly
MBAC. edge with green oﬃce supplies.
BOARD OF DIRECTORS
Chairman of the Board
E. F. Hucks & Associates, Inc.
Immediate Past Chairman
Island Vista Resort
Advertising/Publicity Committee Chair
Myr tleBeachAreaChamber.com Grand Strander Online
Divine Dining Group For quick access to all of the great features mentioned below, just go to
Billy Huggins MyrtleBeachAreaChamber.com and click on Grand Strander at the top of the page.
WPDE NewsChannel 15
Business Ethics & Standards Committee
Adobe Palm Communications CHAMBER EDUCATION MARKETING MEMBER GOVERNMENT
Julie Alford EVENTS PROGRAMS STRATEGIES RESOURCES RELATIONS
A&I Restoration, Inc.
Convention Bureau Committee Chair Re-facing. M.O.M.S. is the acronym for property management companies,
4 1/2 QUESTIONS
Alabama Theatre what? Read the Grand Strander Online and construction companies. Jobs may
Finance Review Committee Chair/Treasurer
“4 1/2 Questions” asks, “Why become to ﬁnd out. range from residential homes, multi-unit
Franklin Daniels an ambassador?” This month we townhomes and golf villas, concrete and
Nexsen Pruet, LLC
checked in with Heather Williams with RIBBONCUTTING roofs to parking garages and high raises.
Fulfillment Committee Chair
Phil Vassar Adams Outdoor Advertising, who has No job is too small or too large; we are
Captain’s Quarters Resort & Hotel Blue
been an ambassador for 8 months. fully equipped to accommodate any
Divine Dining Group MEMBER ANNIVERSARIES type of customer.
Legislative Policy Council Chair #1 Business Goal
Buzz Freeman What’s the secret to long-term Our goal is to ensure a happy customer
Conway National Bank
success in the business community? so that we will be rehired.
Richard Singleton Establishing lasting and personal
Coldwell Banker Chicora
Greg McCollum relationships with other professionals
M. Greg McCollum, PA through membership in the Myrtle South Atlantic Bank celebrates the GOING GREEN WITH
Membership Committee Chair Beach Area Chamber of Commerce. opening of a new branch. Check out GRAND STRANDER
During March, 102 members will be other ribbon-cutting ceremonies in
CENTURY 21 Boling & Associates, Inc. Do you use the Grand Strander to line
Vice Chair celebrating their chamber anniversaries. the Grand Strander Online.
Wayne Morris your bird cage? Is the newsletter used as
The Printing Port Read the Grand Strander Online and an umbrella when caught in rain? Do you
NEW MEMBER OF THE MONTH
North Strand Council Chair discover which business has been a prefer to read the online version with its
chamber member for 30 years. Palmetto Power Cleaning LLC
Best Western Ocean Sands special features, such as the “4 1/2
802 45th Ave. N.
Small Business Council Chair Questions” (see above), ribbon-cutting
Wayne Morris BENEFIT OF THE MONTH Myrtle Beach, SC 29577
The Printing Port photos, list of member anniversaries, and
Don’t forget that MBACC oﬀers an (843) 458-2303
Vice Chair member of the month (Be a Star)? If you
online Small Business Center. Here you ppcmb.com
A & I Fire and Water Restoration answered yes, maybe it’s time to save a
South Strand Council Chair will ﬁnd health insurance savings, oﬃce tree or two by opting out of receiving
Tommy Bouchette supply discounts, public relations tips 30-Second Commercial
South Carolina Bank and Trust the hardcopy Grand Strander. You can
and lots more. Check out all the With little less than a decade of
Vice Chair still stay up-to-date on MBACC news
advantages you have as a chamber operational experience, Michael Cooke
Brookgreen Gardens by simply logging onto the Web at
small business member! has single handily grown the business
Young Professionals Council Chair MyrtleBeachAreaChamber.com and
Shannon Camp of Palmetto Power Cleaning LLC to
clicking on Grand Strander at the top
The Jackson Companies BE A STAR what it is today. The business strives to
Vice Chair of the page. If you prefer to read the
Jordan Watkins This month, the Grand Strander talked always provide great customer service
Gilmore Entertainment newsletter online, send a quick e-mail to
with Marc Haines, Odell Logan and while helping the customer work within
Marketing Council Chair Shannon.Haswell@VisitMyrtleBeach.com,
Ryan Swaim Mike Fleming, owners and operators their budget requirements. Palmetto
and she will take you oﬀ the Grand
Dunes Realty Vacation Rentals & Sales
of M.O.M.S. Kitchen and Bathroom Power Cleaning’s clients consist of
Vice Chair Strander hardcopy mailing list.
Woody Crosby homeowners, restaurants, gas stations,
GRAND Discover more networking events at MyrtleBeachAreaChamber.com
CHA M BE R Events
March 11 BUSINESS AFTER HOURS CHAMBER ACCESS
4:15-7 p.m. March 30 YOUR ALL ACCESS PASS
Hampton Inn & Suites Oceanfront 3 p.m.
TO THE CHAMBER
1803 S. Ocean Blvd., Myrtle Beach
MBACC Boardroom, 1200 N. Oak St., Myrtle Beach
Come and enjoy tasty hors d’oeuvres and refreshing spirits served in
the oceanfront lobby. Door prizes include gi certiﬁcates to the new Get the most out of your membership right from the start! This is
Sanctuary Day Spa, gi certiﬁcates to Radical Ropes Adventure Park an opportunity for new members to learn about the many beneﬁts
opening June 1 in Myrtle Beach, a two night stay in an oceanfront of chamber membership. It’s also a great time to get a head start on
room and a ﬁve night stay in an oceanfront penthouse suite. introducing yourself to other chamber members in a small, comfortable
Free, value-added beneﬁt of chamber membership social setting. New employees of existing member businesses and
Register at MyrtleBeachAreaChamber.com long-standing members are encouraged to attend as well.
All members must preregister online.
Free, value-added beneﬁt of chamber membership
Registration Deadline: March 8
Register at ChamberAcademy.com
March 24 Registration Deadline: March 29
BEHIND THE SCENES Questions? Call (843) 916-7232
918 Frontage Rd. E., Myrtle Beach CONNECTIONS
Ever wonder how the meteorologist knows what the weather will be? 7:30-9:15 a.m. MARKETPLACE
Want to see where WMBF News does all their broadcasts and how
they put together stories? If so, check out Behind the Scenes. Springmaid Beach Resort Conference Center
3200 S. Ocean Blvd., Myrtle Beach
Free, value-added beneﬁt of chamber membership
Register at MyrtleBeachAreaChamber.com Like to interact one-on-one and not in large crowds? Myrtle Beach
All members must preregister online. Area Chamber of Commerce realizes that it can be hard to network at
Attendance is limited so sign up early. the large socials. So we created Connections Marketplace, an intimate
Registration Deadline: March 23 way to meet a lot of people in a short amount of time. Connections
Marketplace is a speed networking event where you move from
March 25 BUSINESS BEFORE HOURS table to table to meet everyone in the room. Bring a minimum of 75
7-9 a.m. business cards to exchange and display on the share table – a table
for your business cards, brochures, product samples, etc. Two lucky
KISS Coﬀeehouse members will win a chance to make a ﬁve-minute presentation at the
1320 Celebrity Circle, Broadway at the Beach, Myrtle Beach May 13 Connections Marketplace (free admission too!)
How about a hot Rocket Ride or an Iced Rockiato? Highly-caﬀeinated $15 per member (includes breakfast). No rescheduling or refunds.
coﬀee along with great conversation is a natural for KISS Coﬀeehouse, This is a members-only event. All members must preregister online.
and a great way to start oﬀ your morning. Stop by Business Before
Register at MyrtleBeachAreaChamber.com
Hours, grab a Growler and a KISS Unplugged and experience Business
Before Hours – one sip and one conversation at a time. Registration Deadline: April 7
Questions? Call (843) 916-7225
Free, value-added beneﬁt of chamber membership
Register at MyrtleBeachAreaChamber.com
All members must preregister online.
Registration Deadline: March 23
CHA M BE R Academy
GRAND Register for classes at ChamberAcademy.com
Classes for the Chamber Academy are held in the boardroom (unless otherwise noted) at the Myrtle Beach Area Chamber of Commerce, 1200 N. Oak St., Myrtle
Beach. Register at ChamberAcademy.com. Payment due at time of registration. No refunds or rescheduling. To learn more, contact Blakely Jenkins, membership
& community programs manager, Blakely.Jenkins@VisitMyrtleBeach.com or (843) 916-7232. Discover more educational opportunities by signing up for the
Education Updates e-newsletter at MyrtleBeachAreaChamber.com, click on Sign up for eNews.
SERIES TOPIC PRESENTED BY DATE/TIME COST SIGN UP BY
Creating Lasting Scott Jackson, author of $10 for LGS Alumni
Change – How to March 10
03.10 Initiate and Sustain
11 a.m.-1 p.m.
in Life – The Power of $20 for MBACC members
Cycles of Success in (Bring your lunch)
LGS Alumni Personal Vision” $45 for general public
any Area of Life
DESCRIPTION: We’ve all been there ... knowing on one hand what we should be doing, but doing what we feel like doing on the other. This class focuses
on why we sometimes ﬁnd it so diﬃcult to form habits that we know would improve the overall quality of our lives. Whether you are seeking wealth,
ﬁtness, personal achievement or meaningful contribution, this lunch and learn will show you exactly how to initiate and sustain predictable cycles of success.
LOCATION: Myrtle Beach Firestation, 970 38th Ave. N.
SERIES TOPIC PRESENTED BY DATE/TIME COST SIGN UP BY
03.16 Business Series Customer Service
Eileen Soisson, March 16 $10 for MBACC members
The Meeting Institute 9-11 a.m. $25 for general public
DESCRIPTION: Participants will be challenged to better serve their customers by taking responsibility for and managing the company’s customer service from
day one. Recruiting service-oriented staﬀ and then training them is the ﬁrst step, but then management must be willing to make the service delivery systems
that are in place as eﬀective as possible. Ways to involve and empower staﬀ to deliver the desired service will be discussed and shared.
SERIES TOPIC PRESENTED BY DATE/TIME COST SIGN UP BY
03.23 Business Series Marketing on the
Sue White, March 23 Free for MBACC members
Business Training Team 9-11 a.m. $15 for general public
DESCRIPTION: Are you a local business owner who questions if you need to market yourself on the Internet? Are you wondering where to begin? In this
seminar you’ll see examples of how you can attract local customers to your business through the Internet. These are free or low-cost tools that you can put into
place today. Most can be set up in less than an hour and you never need to visit the site again. Others will take some day-to-day interaction to be eﬀective.
INCREDIBLE CUSTOMER EXPERIENCE The best event on the Grand Strand
So what does it take to create the incredible customer experience? One
can say it’s an astonishing, memorable customer experience that will foster
word-of-mouth, all at no cost to the business or individual other than a
little bit of time and eﬀort. It is this experience that your Myrtle Beach
Area Chamber of Commerce will recognize at the 4th annual ICE Awards.
The ICE Awards applaud outstanding service to the community and
our visitors in Amusement & Entertainment, Communications, Dining,
Financial, Lodging, Nonproﬁt, Professional, Real Estate, Retail, Service.
To see the top three business and individual ﬁnalists in each of these
categories, go to MyrtleBeachICEAwards.com.
The ICE Awards will take place March 27 from 6-10 p.m. at The Palace
Theatre. All Myrtle Beach Area Chamber of Commerce member businesses
were eligible to receive two complimentary tickets. The deadline was
Feb. 12 to register for the free tickets. Additional tickets can be purchased
for only $30 and include a pre-reception from 6-7 p.m., an awards
ceremony from 7-8:15 p.m., and an aer party from 8:15-10 p.m. with
heavy hors d’oeuvres, open bar and entertainment. To purchase your
$30 tickets, register at MyrtleBeachICEAwards.com. Deadline to purchase
tickets is March 23.
The ICE Awards are presented by Myrtle Beach Area Chamber of Commerce
and sponsored by:
F E S TIVAL S Update For more information on festivals &click on events, go to
FRANKLIN DANIELS elected board chairman of MBACC Events icon.
MyrtleBeachAreaChamber.com and the Chamber
CANADIAN VISITORS ESCAPE SNOW FOR
Can-Am Days March 13-21
Welcoming our Northern neighbors as the spring Kickoﬀ Celebration Expo on March 16 from 10 a.m. the Can-Am Days Kickoﬀ Celebration Expo, Myrtle
weather begins to show up is the 49th annual to 1 p.m. at the Myrtle Beach Convention Center. Beach Convention Center. The United States Navy
Canadian-American Days Festival. This year, from The event is free and open to the public. The expo Band on March 20 at 7 p.m. (doors open at 6 p.m.),
March 13-21, the Myrtle Beach area will greet will showcase MBACC businesses plus there will be Beach Church, 557 George Bishop Pkwy., Myrtle
Canadian and American visitors with a lineup of lots of door prizes, music and entertainment. Beach. Tickets available 10 a.m. March 16 at the
fun events, giveaways, discounts and concerts Can-Am Days Kickoﬀ Celebration Expo, Myrtle
taking place throughout the Grand Strand. RBC Bank also is a presenter of three free military Beach Convention Center.
concerts: The 282nd Army Band on March 15
Canadian-American Days draws as many as at 7 p.m. (doors open at 6 p.m.), Beach Church, In addition to the concerts, events include the
100,000 Canadian visitors and snowbirds from 557 George Bishop Pkwy., Myrtle Beach. Tickets 2nd annual Canada vs. U.S.A. Battle at the
northern states. The Myrtle Beach Area Chamber available 8:30 a.m. March 8 at the Myrtle Beach Beach golf tournament, a South Strand Can-Am
of Commerce introduced Canada Days in 1961 Area Chamber of Commerce welcome centers at Reception, the 3rd annual Snowbird Games, the
to attract Canadian families during their spring 1200 N. Oak St., Myrtle Beach, and 3401 U.S. 17 2nd annual Fabulous 50s Festival, amusement
school break. The name was changed in 1963 to Business S., Murrells Inlet. The 208th Army Reserve discounts and more. For an entire listing of events
Canadian-American Days. It is regarded as the ﬁrst Band on March 19 at 7 p.m. (doors open at 6 p.m.), and more details on any of the concerts listed
international festival organized in South Carolina. Christ United Methodist Church, 2901 Fantasy Way, above, visit CanAmDays.com.
Mark your calendars for the RBC Bank Can-Am Myrtle Beach. Tickets available 10 a.m. March 16 at
INCREASE NAME RECOGNITION at Restaurant & Business Expo
The Myrtle Beach Area • Increase sales and brand awareness Don’t miss this opportunity to grow your business.
Chamber of Commerce • Seek referral business and generate leads by purchasing booth space. For only $175, you will
2010 Restaurant & • Increase Web site visits receive a skirted 8-foot table, two chairs, a sign, and
Business Expo is the • Launch a new product or service a 10-by-10 pipe and draped area. A double booth
region’s most successful • Collect prospects names and addresses to space, 10-by-20, runs $325. Register for a booth by
member-to-member and build a marketing database April 14 at MyrtleBeachAreaChamber.com, click on
member-to-public trade • Enjoy award-winning cuisine Chamber Events.
show. This four-hour • Win fabulous door prizes
jam-packed event will Learn More: To register as a restaurant exhibitor,
feature approximately During the entire 2010 Restaurant & Business Expo, go online to MyrtleBeachAreaChamber.com or
130 businesses showcasing their latest products and businesses will not only be showcasing their products contact Kate Miles, hospitality sales manager,
services to an anticipated 5,000 plus attendees. and services but restaurants will be serving up at Kate.Miles@VisitMyrtleBeach.com or
samples of their mouthwatering dishes. Each chamber (843) 916-7234. All other businesses can register
The expo will be held April 28 from 4-8 p.m. at the member business will receive 10 complimentary food at MyrtleBeachAreaChamber.com or contact
Sheraton Myrtle Beach Convention Center Hotel, and beverage tickets (valued at $1 each) and will be Kema Faulk, festivals & special events coordinator,
Exhibit Halls B & C. The expo is free and open to the available for pick up at the event. Additional tickets at Kema.Faulk@VisitMyrtleBeach.com or
public. Food and beverage prices will range from can be purchased for $1 each. (843) 916-7276.
F ROM My Desk
Going green. Conserving energy. Becoming eco- Environmentally friendly practices are doing to go green and ensure a prosperous and
friendly. Recycling waste. Reducing your carbon As your chamber takes on more environmentally sustainable future for the Grand Strand. You can
footprint. Regardless of how you describe it, it’s friendly activities, MBACC recognizes a number learn more about this rare, extremely discounted
a national movement that can’t be ignored. And of our members already are active proponents of television advertising opportunity at our green
unlike most trends, our community’s commitment environmental stewardship. Web site.
to living, working and playing while minimizing
our impact on the environment is here to stay. At the 2009 annual membership meeting, a new Sorting the mix
award recognized our members’ commitment to As environmental concerns have increased and
To that end, your Myrtle Beach Area Chamber of sound environmental practices. The Operating the costs of green technologies come down, more
Commerce is making a commitment to connect Green Award was presented to Brookgreen and more businesses owners – both large and
businesses to resources to help companies Gardens for their eco-friendly outdoor policies and small – have begun adopting green technologies.
implement green thinking in their day-to-day recycling eﬀorts along with other environmentally Consumers are increasingly responding to
operations and employees’ lifestyles at work and in friendly measures. Hilton & Kingston Plantation businesses that are environmentally responsible.
the community. The chamber also is embarking on Resorts and Ocean Lakes Family Campground With this in mind, it only makes smart business
a process to become more environmentally sound also were recognized as ﬁnalists. You can read sense to review your green practices. Besides, it is
as an organization. more about these businesses in our cover story, the right thing to do – reduce, reuse, recycle.
“Greening of the Grand Strand.”
Going green is not a new practice for Myrtle Beach
Area Chamber of Commerce – it’s been part of When we recently asked members to send in their
the company’s business practices for close to green tips, members responded enthusiastically Brad Dean
15 years. Like most small businesses, going green with a slew of conservation practices ranging from President & CEO
for MBACC meant taking small steps over the solar energy installations and water conservation Myrtle Beach Area Chamber of Commerce
years. Aluminum cans were collected for donations to business recycling. We invite you to learn more
and recycling and soon other recyclables were about what your fellow MBACC members are
added to the mix: cardboard, printer cartridges, doing to keep the Myrtle Beach area beautiful
plastic and paper. MBACC also is a Santee Cooper and sustainable. Visit our new green Web site at
Green Power Partner with 15 blocks or 2.65 percent MyrtleBeachAreaChamber.com/education/
of our total annual billing amount being reinvested green.html to explore best practices, resources
into future developments of additional renewable and ideas on going green. You also will learn
resources or Green Power facilities. more about upcoming conservation events, such
as the March 15 workshop/panel discussion on
As we look to step up our conservation eﬀorts, going green and the Grand Strand Green Fair on
MBACC is working with Fisher Recycling on March 21. Plus, to help members join the green
recycling eﬀorts. One simple act is adding more movement, MBACC is partnering with WBTW
recycling bins throughout the chamber oﬃces to News 13 to oﬀer chamber members special
encourage staﬀ, along with visitors and members, advertising rates on WBTW and scnow.com. Ads
to recycle their beverage cans and water bottles. will run during the time slots when the station
promotes what MBACC and chamber members
GOING GREEN, Continued From Cover Page
of toilet paper, paper towels and facial tissue that are to
be discarded are also donated to CASA.
“A lot of people throw away home goods, clothing, etc.
that are still very useful only because they don’t want
employees were given a reusable cup made from
recycled plastic that they can use for all reﬁlls of water,
to deal with them and just want it out of their home,“ so drinks and coﬀee. By using this cup and oﬀering
Mickey Lincoln, RRP, general manager of Carolina observes John Griggs with State Farm Insurance. “Truth large water dispensers, thousands of plastic bottles,
Grande (Bluegreen Vacation Club), notes that the hotel is that the items may be easier to get rid of than they aluminum cans and paper cups are eliminated each year.
has installed various energy saving devices to cut back think. If they ask their co-workers or fellow congregants
on usage and save money. The spa is placed on timers at church, they will be surprised how many people Sunny days ahead
that turn oﬀ nightly when the area is closed and solar would like to have what they no longer need. In giving it Another MBACC member that is really picking
panels on the roof supplement the heating for domestic to those people, they have not only done a good deed, up steam in the drive toward energy
and laundry room water. but also saved some much needed funds.” eﬃciency is Ocean Lakes Family
Campground. The campground
Getting creative “We changed out all of the light bulbs on the Murrells is testing its ﬁrst solar water
Energy conservation is proving contagious. Several Inlet MarshWalk to the more eﬃcient CFL bulbs,” notes heated bathhouse as part
chamber members have put into action forward- Jennifer Averette, executive director of Murrells Inlet of its successful iCare
thinking plans that run the gamut from water quality 2020. “We moved the printed community newsletter Program.
monitoring to litter campaigns to composting. distribution from four times a year to twice a year and
added an enewsletter twice a month. And, for the ﬁrst One Apricus solar
A greener healthier tomorrow is the goal of Lee’s Inlet time ever, we used the Santee Cooper Green Power panel has been
Apothecary & Gis. Megan Peterson, physician/ program to light the Murrells Inlet Christmas tree at mounted to the
customer relations, reminds us to keep our water clean Morse Park.” roof of an existing
by not ﬂushing unwanted medicines down the toilet, bathhouse to solar
unless speciﬁed on the container. “You should put the At Blue Wave Adventures Dolphin Watch and Eco heat the water for
unwanted medicine in a sealable bag, add coﬀee grounds Tours, they have employed the use of four stroke 12 shower stalls
or kitty litter to make it undesirable for humans and engines on their boats. This reduces fuel consumption, and the sinks.
animals, and throw it in the trash,” Peterson explains. there are no oil residues put into the water through the
exhaust, and the emissions oﬀ the motors are much “Conceptually this is
cleaner than two stroke or diesel boat motors. a great idea,” explains
“The shredded paper from Lance Thompson,
“We also make sure that any rubbish onboard stays vice president and
your shredder works great onboard and that it gets to the recycling bin at the general manager. “With
end of the day. It is also a habit of ours to pick up from the amount of sun we get
for outdoor mulch,” suggests the ocean any garbage, such as plastic bags, balloons, in Myrtle Beach, it seems like
drink bottles, etc., that we see ﬂoating about,” notes a ‘no-brainer.’ However, we are
Angie Shoemaker with Captain Mark Collins, owner of Blue Wave Adventures. starting with one bathhouse as a pilot
“Additionally, our trips focus heavily on the environment project to monitor the impact of the solar
RE/MAX Beach & Golf. and educating our guests about their impact on the panel.”
oceans and, in particular, dolphins, no matter where
“Just put it on the ground they live. We always close our tours by encouraging “The iCare Program’s slogan is Awareness & Action
guests to get involved with the environment in some Count,” according to Thompson. “We want to be
then put leaves over it and it way. Every little bit makes a diﬀerence.” good stewards and do the right thing with regard to
the environment, as well as in operating a successful
keeps the weeds down.” Yes, every little environmentally friendly action does business that has had a proven impact on both the
make a diﬀerence. Just ask Ripley’s Aquarium where Grand Strand and South Carolina’s economy.”
If the solar heated water project proves successful,
Ocean Lakes plans to install more solar panels into its
building practices and techniques, sponsor education
programs, recommend legislation and regulations
Real estate professionals also are stepping up to provide
expert advice on energy eﬃciency in properties. The
laundry operations, snack bars and pools as part of its that can stimulate green building, encourage ethical ﬁeld oﬀers certiﬁcation in understanding what makes
iCare Program. conduct, good business practices and advance the image a property green, helping clients evaluate the cost/
of the green building industry. To learn more, visit beneﬁts of green building features and practices, and
The campground’s iCare Program is aimed at helping hbahorrygeorgetown.com/coastalGreenCouncil.php. distinguishing between industry rating and classiﬁcation
reduce the environmental impact of the campground systems.
and its guests. The program focuses on pet MBACC member, Paul Doyle, AIA, LEED AP, Usry
pollution, litter and recycling and storm Wolfe Peterson Doyle Architecture Inc., agrees that Canaan Sewell, a REALTOR® at Coldwell Banker
water runoﬀ. green construction beneﬁts both the human health and Chicora, holds the Green Designation from the National
natural environment. Association of REALTORS®. According to Sewell, the
Green building Green Designation helps “consumers who care about
While the environmental “As an architecture ﬁrm with a local history, we are energy eﬃciency and sustainable building practices
movement has come fully committed to the idea of sustainability in both the identify REALTORS who can help them realize their
a long way, MBACC projects we design and in our own internal operations,” green real estate and lifestyle goals.”
members continue Doyle notes. “From our perspective, sustainable design
to seek new ways provides two very important advantages to our work. Lisa Terrill, with Watermark Real Estate Group, has
to live more First, it is clearly better for the environment. Regardless earned the EcoBroker designation. Terrill helps clients
conscientiously. of one’s opinion as to the degree that man is responsible buy and sell properties with green features, save money,
And one of the for climate change, we can all agree that our buildings and live comfortably, through energy eﬃciency and
latest trends is can be designed and built in a way that causes fewer environmentally sensitive choices.
“green building” negative impacts on the environment. Buildings
or environmentally account for more than 65 percent of the total amount Personal commitment
sustainable of electricity consumed in the United States, 30 percent From hotels that have eliminated those small plastic
construction. of our greenhouse gas emissions, 12 percent of potable shampoo bottles to an aquarium that is saying no to
According to Steve water usage, and approximately 136 million tons of plastic water bottles, Myrtle Beach Area Chamber of
Strickland, PE, LEED construction and demolition debris ﬁll our landﬁlls each Commerce members are making a visible diﬀerence on
AP, The Earthworks year from the construction industry. We can do better. our environment.
Group Inc., everyone For every aluminum
can beneﬁt from green “Secondly, there is an abundance of independent can tossed in
building. “The projected research that clearly demonstrates that sustainable a recycling
beneﬁts include reduced design and construction can have a positive impact bin, every tree
operating costs for energy, water on the health and productivity of the individuals planted to lower
and waste disposal, and making who will occupy those buildings. Student test scores air conditioning
facilities more enjoyable and better places have been shown to be higher, retail sales have shown costs, and every
to visit, live or work.” He encourages individuals to meaningful improvement, and employee absenteeism cigarette butt picked
ask, “What can I do today to reduce my environmental has been shown to be reduced in buildings that employ up from the beach
footprint?” sustainable design principles including elements such as sand there is a positive
suﬃcient access to natural light and improved indoor air outcome – there is the
One group that is taking that question to heart is the quality.” greening of the Grand
Horry Georgetown Home Builders Association. The Strand.
association has formed the Coastal Green Council to Architects, contractors and builders aren’t the only
educate the public about the advantages of green ones helping consumers reduce carbon footprints.
CHAMBER/CVB BEGINS YEAR WITH MAJOR MEDIA
OUTREACH in Toronto, Buﬀalo & New York City
by Kimberly Miles, public relations manager
While Myrtle putt golf contest sponsored by Myrtle Beach Golf or Kimberly.Miles@VisitMyrtleBeach.com. Follow
Beach visitors Holiday. Overall, the event was a huge success that Miles’ tweets from the Myrtle Beach Area CVB at
and residents generated immediate news coverage by some of http://twitter.com/MyMyrtleBeach.
were enjoying the attendees and strong interest for feature Myrtle
Print and Online Publicity Values
sunny and mild Beach stories.
temperatures January 2010
in January, The following week the PR team conducted an Newspaper Articles 21
journalists in out-of-market media visit in New York City where Nondaily Newspaper Articles 4
Myrtle Beach themed decor at the much colder media desk sides were achieved with ABC Travel
CN Tower media event. climates were News, Food & Wine, Budget Travel, Family Circle, Consumer Magazine Articles 4
reminded of why Myrtle Beach is one of the most Ladies Home Journal and others. The opening of Trade Magazine Articles 3
popular vacation destinations in the United States. the new Myrtle Beach boardwalk by June, new Web Articles 83
During the week of Jan. 18, major media outreach air service and airport expansion project were hot
Wire Services 1
took place in Buﬀalo, Niagara Falls and Toronto to topics among media conversations. Additional out-
emphasize the aﬀordable direct service to Myrtle of-market media visits are scheduled this year to Total Circulation 136,447,472
Beach on Direct Air from Niagara Falls, N.Y., and Boston, Washington, D.C. and Atlanta. Publicity Value $565,266
new service on Porter Airlines from Toronto. The Year-to-Date Ad Value for
Myrtle Beach Area Convention and Visitors Bureau What would you like to learn or see in a future Myrtle Beach Travel News
conducted a chef demo of Carolina Coastal Cuisine PR Hot Spot? Want to be involved in this area’s $565,266
for Buﬀalo’s ABC aﬃliate WKBW and hosted a public relations eﬀorts? Have a PR related question?
media event at the top of the CN Tower in Toronto You can reach Kimberly Miles at (843) 916-7218 ONLINE MEDIA CONTACT LIST UPDATED
to literally bring the beach to Canada. The CVB also The chamber’s online media contact list has been
announced the appointment of a new Canadian updated. Members will ﬁnd 120 entries with
oﬃce and Kimberly Hartley as the Canadian sales detailed contact information for broadcast, print,
manager for the Myrtle Beach area. online and Hispanic media as well as other area and
South Carolina government agencies. Individual
During the event, roughly 60 journalists were sections or the complete list can be accessed at:
introduced to sweet potato chips, mini pulled-pork MyrtleBeachAreaChamber.com/media/media_
barbecue sandwiches, fried pickle spears, grouper contacts.html
bites, peach cobbler and other South Carolina fare
while Chef Kurt D’Aurizio of the Divine Dining MBA CHAMBER AND CVB FAST FACTS
Group cooked shrimp and grits and collard greens. The 2010 fact sheet, with 2009 metrics, has
Beach balls, chairs, umbrellas and sand buckets L to R: Adam Wilcox (Porter Airlines), Kimberly Miles been posted to the chamber Web site at
lined the venue while guests partook in making (Myrtle Beach CVB), Elaine Michaud (Myrtle Beach CVB), MyrtleBeachAreaChamber.com, click on About the
Scott Schult (Myrtle Beach CVB), Danna Lilly (Myrtle
their own souvenir ﬂip book or competed in a putt- Chamber and then click Chamber, CVB Fact Sheet.
Beach CVB), Kimberly Hartley (Myrtle Beach CVB),
Steve Mays (Myrtle Beach Golf Holiday).
Myrtle Beach Area Convention & Visitors Bureau
BRINGING MORE NEIGHBORS FROM THE NORTH
Myrtle Beach Area CVB strengthens sales eﬀorts in Canada
by Danna Lilly, CMP, director of sales
The Myrtle Beach area has long been a But for our Canadian friends that may not enjoy
destination of choice for many Canadian visitors, that much time on the road, options continue
approximately 300,000 annually. And they’re fairly to grow for air service. Myrtle Beach Direct Air
easy to spot, especially in March as they enjoy the has been servicing Canadian passengers, at very
mild temperatures of the Atlantic Ocean at a time aﬀordable rates for more than 2 years now. Direct
when we locals might think twice about a walk on service is available between Myrtle Beach and
the beach! They come in mini vans packed with both Plattsburg and Niagra, N.Y., – just a short
golf clubs, sedans carrying snowbirds, SUVs ﬁlled drive for visitors in Ontario and Quebec. More
with families and none seem to mind the 12 to 15 recently, Porter Airlines announced direct service
hour drives that many make in one day. twice weekly between Toronto, Ontario and
Myrtle Beach beginning Feb. 28. Not only does (Center) Ed Warneck, Myrtle Beach Direct Air, pictured with
this bring great opportunity for increased tourism (Le) Kimberly Hartley, Canadian sales manager, and
(Right) Elaine Michaud, International sales manager, at
in the Myrtle Beach area, it also gives residents of Toronto Tour Operator event in January.
Myrtle Beach and surrounding communities more
convenient options for business and pleasure trips of the Canadian travel market, will help raise
to an area that might not have been considered in awareness of the Myrtle Beach area and increase
the past. visitation and economic growth.
To further support the positioning of the Myrtle “Travel Solutions by Design is excited and very
Beach area as an attractive destination for proud to have been chosen as the Canadian
Canadian travelers, the Myrtle Beach Area CVB account manager for the Myrtle Beach Area
is pleased to announce a new Canadian oﬃce Chamber of Commerce and Convention and
and the appointment of Kimberly Hartley as the Visitors Bureau,” Hartley said. “I am extremely
Canadian sales manager for the Myrtle Beach area. excited about bringing the destination to the
With more than 20 years of experience in the forefront for the trade, the consumer and the
Canadian travel industry, Hartley has developed media. Canadians may think they know the Myrtle
strong relationships with tour operators, travel Beach area, but they may want to reconsider – it
agents, wholesalers, meeting and incentive has changed dramatically over the last few years.”
planners, airlines and both trade and consumer
media. Her sales and marketing expertise,
combined with knowledge of the inner workings
Kimberly Hartley, MBACVB Canadian Rep
VisitMyrtleBeach.com March 2010
HORRY COUNTY ADMISSIONS TAX
-21.9% Percentages Shown Are
$750,000 -30.6% -25.5% 2.4%
-10.9% -21.4% Previous Year
$375,000 -0.2% -18.4%
Dec 08 Jan 09 Feb 09 Mar 09 Apr 09 May 09 Jun 09 Jul 09 Aug 09 Sept 09 Oct 09 Nov 09
$366,849 $300,112 $347,932 $678,792 $987,078 $675,239 $1,061,001 $1,455,540 $1,138,652 $715,879 $631,837 $488,385
GEORGETOWN COUNTY ADMISSIONS TAX
$200,000 - 12.7%
$150,000 -15.1% -5.7%
$100,000 -0.3% 44% 3.5% -18.6%
Dec 08 Jan 09 Feb 09 Mar 09 Apr 09 May 09 Jun 09 Jul 09 Aug 09 Sept 09 Oct 09 Nov 09
$36,563 $46,605 $72,635 $116,329 $142,985 $110,496 $58,191 $63,695 $52,761 $64,058 $95,748 $62,002
Convention & Visitors Bureau
HORRY COUNTY ACCOMMODATIONS TAX COLLECTION
-14.6% -8.6% -9.9% Percentages Shown Are
-8.1% -21.4% Previous Year
$750,000 -18.2% -14.9%
Dec 08 Jan 09 Feb 09 Mar 09 Apr 09 May 09 Jun 09 Jul 09 Aug 09 Sept 09 Oct 09 Nov 09
$256,469 $269,683 $395,972 $662,891 $1,019,581 $1,149,159 $2,213,337 $3,056,237 $2,395,577 $1,176,190 $658,346 $388,103
GEORGETOWN COUNTY ACCOMMODATIONS TAX COLLECTION
$100,000 -1.7% -7.8%
110.2% -31.8% -11.5%
-14.4% -18.2% -13.2%
Dec 08 Jan 09 Feb 09 Mar 09 Apr 09 May 09 Jun 09 Jul 09 Aug 09 Sept 09 Oct 09 Nov 09
$67,004 $17,539 $24,612 $37,800 $70,163 $99,400 $224,278 $344,034 $248,121 $150,659 $50,282 $35,551
HORRY COUNTY GROSS RETAIL SALES
$825,000,000 -11.3% 0.6% Percentages Shown Are
-16.2% -15.1% -19.6%
-10.5% -3.9% -3.9% From
Percent Change Fro
Dec 08 Jan 09 Feb 09 Mar 09 Apr 09 May 09 Jun 09 Jul 09 Aug 09 Sept 09 Oct 09 Nov 09
$562,613,878 $422,772,834 $517,358,684 $584,583,550 $615,868,513 $668,172,831 $805,335,686 $929,354,884 $806,358,917 $675,905,291 $541,626,820 $519,374,107
GEORGETOWN COUNTY GROSS RETAIL SALES
$130,000,000 1.9% -23.9% -21.8%
-6.9% -7.1% -24.8% -20.7% -10.1% reg
For more information regarding additional
$97,500,000 -15.1% -15.0%
-17.4% -18.6% research conducted by the chamber,
contact Wendy Bernstein at
Dec 08 Jan 09 Feb 09 Mar 09 Apr 09 May 09 Jun 09 Jul 09 Aug 09 Sept 09 Oct 09 Nov 09 S S C Departments of
Sources: S.C. D t
$93,967,746 $70,648,740 $82,686,714 $94,619,533 $91,775,263 $109,328,268 $120,329,093 $118,814,002 $98,664,561 $100,621,351 $82,862,945 $73,668,887
PRT and Revenue
March 2010 VisitMyrtleBeach.com
UNIQUE User Sessions ADVERTISER Referrals
500,000 1,000,000 YEAR OVER YEAR
YTD Referral Click % Change*
Convention & Visitors Bureau
375,000 750,000 Category % Change
2010 2010 Lodging +23.16%
0 0 Shopping +9.43%
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC Watersports +80.05%
Jan Feb Mar Apr May Jun Jan Feb Mar Apr May Jun
% Change 54.41% % Change 18.81% Golf -1.51%
2010 415,802 2010 483,403
Additional Services -43.33%
2009 269,285 283,597 388,477 374,741 454,265 636,928 2009 406,873 459,712 588,396 525,240 637,311 973,668
*Jan. 1 – Jan. 31
Jul Aug Sept Oct Nov Dec Jul Aug Sept Oct Nov Dec
% Change % Change
2009 661,649 362,303 219,612 209,757 193,073 166,664 2009 979,218 495,876 263,319 185,891 152,652 156,839
For more information, contact: Bill.Rosenthal@VisitMyrtleBeach.com
OCCUPANCY PERCENT PER ROOM WEEK* AVERAGE DAILY RATE PER ROOM WEEK* NOVEMBER AIRPORT ARRIVALS
n n 60,000
tio at tio at
ma able ma able
PE RC E NT
D O LL A R S
or l or l
ARRIVA L S
50% Inf avai tim Inf avai tim 40,000
t ess t ess
no pr $60
2008 2009 2008 2009
Jan Feb Mar Apr May Jun Jan Feb Mar Apr May Jun
2009 29.54% 40.09% 49.82% 52.82% 50.13% 67.79% 2009 $55.45 $67.68 $81.07 $97.33 $91.73 $121.41 2008 2009 Change
2008 32.12% 49.96% 55.21% 54.75% 45.91% 65.42% 2008 $58.54 $73.02 $82.28 $99.05 $89.34 $124.70
2007 $55.95 $71.90 $83.84 $98.29 $116.61 $144.34
Arrivals 49,604 45,919 -7.4%
2007 34.01% 53.01% 64.18% 69.10% 60.85% 74.59%
Jul Aug Sept Oct Nov Dec Jul Aug Sept Oct Nov Dec
2009 66.49% 65.31% 59.23% 56.82% 2009 $109.44 $120.10 $94.04 $74.28
2008 70.42% 73.73% 40.26% 51.23% 39.88% 25.22% 2008 $119.48 $125.09 $71.82 $69.97 $69.80 $59.92
2007 82.94% 75.78% 62.40% 54.25% 39.86% 24.74% 2007 $162.96 $129.77 $93.15 $76.80 $68.82 $59.20
*Dr. Taylor Damonte, Director • Clay Brittain, Jr.
Center for Resort Tourism • Coastal Carolina University By sending in your weekly numbers, you will be providing valuable data
email@example.com HELP US HELP YOU that helps us to keep updated information. For more information, please
Source: Horry County Department of Airports Provide data to CCU contact Dr. Taylor Damonte, director of Clay Brittain, Jr. Center for Resort
Tourism at Coastal Carolina University, firstname.lastname@example.org.
VisitMyrtleBeach.com March 2010
The Myrtle Beach Area Chamber of Commerce advertising co-ops provide
The Daily Record – Great Escapes Beach Destinations
an opportunity to take advantage of negotiated discounted rates in order
to stretch ad budgets. The range of co-ops available include a variety of The Daily Record will take Mid-Atlantic readers on a visual tour of the best
online promotions, e-mail blasts, magazines and newspaper inserts. Also, Beach Destinations. Great Escapes Beach Destinations will include feature
articles, bright bold photographs and advertising. Ads in Great Escapes will
the chamber will provide online creative support if needed by participants.
receive a directory ad in the Daily Record for one week. Reader proﬁle –
Readers have a net worth of $2.27 million, household income of $299,000,
To learn more about these opportunities, contact Lynne Boykin, The 80 percent of readers plan to travel this year.
Brandon Agency, at (843) 916-2000 or Lboykin@thebrandonagency.com.
For a complete list of co-ops, go to MyrtleBeachAreaChamber.com and click Space Deadline: 3/15/2010
on Marketing Strategies. Space is limited for each co-op and will be ﬁlled on Ad Size: 1/4 tabloid page, 4 color, 4.5” wide x 7.5: high Ad Cost: $750
a ﬁrst-come, ﬁrst-served basis. To secure the discounted rates, each co-op In order for this co-op to run, we must have a minimum of four advertisers.
must sell out in order for it to run.
Convention & Visitors Bureau
Note: In order to participate, members must contribute $1 per rented room
night for accommodations members that are not participating in the TDF Meetings South Magazine – June 2010 – Myrtle Beach
tax, or a 1 percent marketing fee or a nonparticipating advertising cost for Meetings South delivers in depth news, topical features and thorough
activities and dining members that are not participating in the TDF tax. destination coverage of the Southern meetings market. Meetings South
covers hotel, resort, convention and conference facilities; interesting event
Bridal Guide – 2010 Myrtle Beach Co-op venues; renovation updates; industry news; and topical articles of general
interest to meeting professionals. Meetings South subscribers come from a
Escape to the Southeast – An exclusive opportunity to reach the wedding wide variety of industries and business – from manufacturing to medical/
and honeymoon market. The destination wedding and honeymoon market pharmaceutical, communications to ﬁnance and education to health care.
generates $20 billion in annual spending and represents one of the most Magazine published 12 times per year.
reliable and lucrative markets in tourism. Bridal Guide has partnered with
The Southeast Tourism Society to produce Escape to the Southeast, an Space Deadline: 4/2/2010
exclusive advertising program designed to help you capture the billions spent Ad Size: 1/4 page – 5” wide x 6.5” high Ad Cost: $2,825
on weddings and honeymoons. Program details: Placement in a Southeastern
Space limited to four advertisers. Advertisers can purchase multiple spaces.
Tourism sponsored national section in the July/August 2010 issue with All advertisers receive matching advertorial.
readership of over 4 million, advertorial copy and image showcasing your
destination, bonus exposure in the Southeast regional editions of September/
October 2010 and November/December 2010 issues, section reprints
distributed in gi bags at nationwide bridal and travel shows, National
Where in the world is the CVB?
Reader Service and Reply Card listings in the July/August 2010 issue, link to March 10-14 ITB Berlin Berlin, Germany
your site on bridalguide.com for six months and bonus distribution to more
than 2,000 agents. Paid circulation - 200,000.
CVB-Group Sales is busy this month welcoming
Space Deadline: 3/10/2010 ﬁve groups with 1,425 attendees.
Ad Size: 1/4 page, 4 color, 3.5” wide x 4.75” high Ad Cost: $2,990
In order for this co-op to run, we must have a minimum of
Myrtle Beach Area Convention and Visitors Bureau Insider is published monthly by the Myrtle Beach Area Chamber of Commerce,
1200 N. Oak St., Myrtle Beach, SC 29577. If you have story ideas or questions, please contact Pat Creed, membership programs manager
and CVB member liaison, at Pat.Creed@VisitMyrtleBeach.com or (843) 916-7225. Printed by Inlet Printing Co.
March 2010 VisitMyrtleBeach.com
BUSINESS of Excellence
BUSINESS OF EXCELLENCE
Throughout the year, Myrtle Beach Area Chamber will highlight four
local member businesses (February, May, August, November) for being
Mercom thriving in tough economy
a Business of Excellence. This recognition promotes the advancement of Recessions aren’t supposed to be times of unprecedented growth for small businesses.
responsible business leadership in the community and publicly recognizes But don’t tell that to Stella Mercado. Mercom, the information technology business
local businesses demonstrating a passion for excellence. Mercado built with brothers Larry and Allan, has thrived in the recent years, even
as numerous other companies closed or scaled back operations. Last year, Mercom’s
The businesses chosen for the honor will receive: business grew by 15 percent. Over the last three years, the company expanded
• Grand Strander article from a dozen employees to 56 workers in two oﬃces. Stella Mercado expects her
• Myrtle Beach Business Journal article (1/2 page) employment to reach 100 by the end of this year. So why is Mercom succeeding when
• E-mail blast to members to advertise business so many other businesses aren’t? “Somebody said the best time to start a business
• Press release recognizing the business for the honor is during a recession,” Mercado said. “If you’re doing stuﬀ right, it’s the best time to
• All Business of Excellence recipients will be forwarded to the grow and to start making a name for yourself.”
Past Presidents Council as a nominee for the Chairman’s Choice Award
at the annual membership meeting Mercom has done well establishing its brand since company operations began in 2002.
• Excellence of Business Breakfast at MBACC – Members will be invited Aer working in the resale world of IT products, Larry and Stella Mercado launched
to come learn about the business Mercom to provide networking and other technical services to businesses. Their
brother Allan was the ideal colleague. His background is in IT service. “The three of
Nomination Deadlines us completely complimented each other,” Stella Mercado said. The three started out
It’s easy to nominate a business. Simply go to MyrtleBeachAreaChamber.com in a 200-square-foot oﬃce behind the post
and ﬁll out the online form. Nominated businesses must be members of oﬃce in Murrells Inlet. “It was tiny,” she said.
the Myrtle Beach Area Chamber of Commerce and demonstrate excellence “Literally, it was an oﬃce and a bathroom.”
in one or more of the following areas – personnel management; unique But the Mercados gradually built up the
product design/distribution/manufacture; unique service delivery; company.
innovation; planning; marketing/promotion. Excellence is considered to
be a consistent level of performance over a reasonable period of time that They established a reputation as a federal
establishes the business as a market or industry leader in that aspect of its government contractor – 80 percent of
operation(s). their business still comes from federal
deals – and they also worked with state
Proﬁled in May – Submit nominations by March 19 government and private businesses. Now
Proﬁled in August – Submit nominations by June 18 the company is headquartered in a stylish
Proﬁled in November – Submit nominations by Sept. 17 oﬃce park in Pawleys Island. Stella handles
long-term and strategic planning; Larry
Business of Excellence Breakfast takes care of operations and ﬁnance and
Join us on March 11 starting at 8:30 a.m. in the MBACC boardroom Allan oversees services. In 2008, Mercom
(1200 N. Oak St.) as we honor the ﬁrst Business of Excellence winner, won eight business awards for growth. Next
Mercom Corp. Enjoy a complimentary breakfast as you and learn month, the Myrtle Beach Area Chamber of
about Mercom and its award-winning business practices. Register at Commerce will honor Mercom as a business
MyrtleBeachAreaChamber.com. of excellence. Stella Mercado attributes
Mercom’s success to the company’s focus on
MERCOM, See Page 13 Larry Mercado, COO, and Stella Mercado,
E CO N OM I C Update
COMPARING the ‘Great Recession’ to the ‘Great Depression’
Most of us have heard the comparisons over the more and incurring less debt lasted for many years The U.S. economy experienced several recessions
last few years: This “Great Recession” that we’ve following the Great Depression. U.S. households since the Great Depression, and for the most part
been working through since the very end of spent decades spending less than they made as those recessions did not substantially alter how
2007 is the worst since the Great Depression. I’ve debt-to-income ratios were ﬂat and savings rates we act or how we view the economy. Indeed, in
oen been asked to compare diﬀerent indicators rose through roughly the late 1970s and early terms of consumer spending, we sailed through
between the two episodes, such as unemployment 1980s. the recessions of the early 1990s and early 2000s,
rates, for example. When asked how the recent thanks to the unsustainable debt and savings
recession compares to the Great Depression, I steer Beginning in the early 1980s, U.S. households trends at the time. This most recent recession
the conversation away from trying to compare had been steadily running up debt and drawing has been signiﬁcantly diﬀerent. For the ﬁrst time
diﬀerent data points now versus then. down savings. For example, the personal savings in many decades, U.S. households dramatically
rate in the United States (savings as a percent of scaled back on spending and appear to be working
How does South Carolina’s current unemployment income) fell from roughly 10 percent in the early towards building a larger ﬁnancial cushion. How do
rate of 12.6 percent compare with the Great 1980s to about 1 percent by 2007. From 1980 to the unemployment rates of 2009 compare to those
Depression? While interesting as an academic 2007, the increase in debt and the drawdown of of the 1930s? Diﬀerences in the data make these
exercise, I ﬁnd it more insightful to try to draw savings allowed consumers to consistently increase comparisons tricky. Ultimately, what really matters
more meaningful and useful similarities between spending more quickly than incomes were growing. for us moving forward, is that this Great Recession,
then and now. Numbers are tricky. For example, These trends le many households with ﬁnancial like the Great Depression, is changing how we
the way we collect and calculate unemployment cushions too small to absorb the impact of the behave.
data is far diﬀerent now than during the Great Great Recession that began oﬃcially in December
Depression. Therefore, rather than focus on the 2007.
numbers, I point out what I think is the most
striking and important similarity: The recent Great This is where the recent substantial change in
Recession is similar to the Great Depression in that behavior comes in. Since the beginning of the Top Five States for
is has changed behavior. recession in 2007, we have seen a sharp reversal Relocation Inquiries
of debt and savings trends. As recently as March
We are all familiar with the legacy of the Great 2008, the personal savings rate was 0.8 percent. 1. New York
Depression. That painful period, that exacted a toll During December 2009 the U.S. personal savings 2. Pennsylvania
on a large percentage of the population, resulted in rate stood at 4.8 percent. Similarly, the total
3. North Carolina
a substantial shi in consumer behavior. The Great amount of outstanding consumer debt, as well
Depression contributed largely to the frugality as debt-to-income ratios, have fallen during this 4. New Jersey
and conservative ways of an entire generation. recession. 5. Ohio
The desire to build a ﬁnancial cushion via saving
DON SCHUNK is a research economist with the BB&T Center for Economic and Community Development at Coastal Carolina University.
He develops and maintains a database of regional economic indicators and publishes economic forecasts; serves as a liaison with the area business
community and state and local governments; and writes a monthly column for the Grand Strander.
GR E CO N OM I C Indicators
R E S I D E N T I A L CO N S T RU C T I O N PE R M I T S N OV E M B E R 2 0 0 9
Single Family Units
Myrtle Beach Unincorporated
MERCOM, Continued From Page 11
Single Family Units Cost $1,267,009 $11,178,442 $1,771,377 $0 $2,015,220
current technology. “You have to stay on the Multi-Family Bldgs. 3 0 1 0 0
cutting edge of everything,” she said. Multi-Family Units 50 0 12 0 0
Multi-Family Bldgs. Cost $2,390,239 $0 $2,674,528 $0 $0
As the demand for better, faster IT products
and services has grown, Mercom has
responded. “Networks are now seen as R E S I D E N T I A L CO N S T RU C T I O N PE R M I T S N OV E M B E R 2 0 0 8
a utility,” Stella Mercado said. “Just like North Surfside Georgetown
electricity. If your network goes down, you LOCATION Myrtle Beach Unincorporated Myrtle Beach Beach County
can’t work.” In recent years, the company has Single Family Units 1 72 6 1 10
tried to attract more private sector clients. Single Family Units Cost $190,120 $10,610,758 $1,566,132 $262,565 $2,732,452
Stella Mercado said she can help a variety Multi-Family Bldgs. 0 0 1 0 0
of businesses in a variety of ways. Mercom
Multi-Family Units 0 0 15 0 0
can set up wireless networks for hotels,
Multi-Family Bldgs. Cost $0 $0 $3,343,160 $0 $0
video conferencing for accounting ﬁrms
and electronic record-keeping systems for
hospitals. “You want to be diversiﬁed,” she
said. Although keeping up with technological
advances is critical for an IT ﬁrm, Mercado said
maintaining Mercom’s success also depends on
a basic tenet of business. “The biggest thing
is mainly taking care of the customers and
clients, and understanding what their needs
are,” she said. “It’s not rocket science.”
Editor’s Note: Article courtesy of the
Horry County Business Journal. Photo
courtesy of Mercom Corp.
A D D I T I O N A L E C O N O M I C I N D I C ATO R S
Monthly statistics for the following economic indicators can be found in the CVB Insider special section
of the Grand Strander:
Accommodations Tax Collections
Gross Retail Sales
Sources: Bureau of the Census, S.C. Employment Commission
ACC Fire Water Mold Restoration Don’s Dogs Hospitalit y Puroclean Erergency Tommy Hilﬁger, Inc.
r t n e r s h i p
Disaster Restoration/Fire/Water/Mold Food Vendor pa Restoration Specialists Clothing-Men/ Women
Timothy Brumﬁeld Don Black Disaster Restoration/Fire/Water/Mold DeAnne Ballenbach
725 Seaboard St. 348 Kessinger Dr. Fred Sancilio 10835 Kings Rd., Ste. 295
Myrtle Beach, SC 29577 Surfside Beach, SC 29575 341 Highﬁeld Loop Myrtle Beach, SC 29572
(843) 241-3062 (843) 215-9969 Myrtle Beach, SC 29579 (843) 449-8464
(843) 492-0003 Tommy.com
American Culinary Federation - Fish Monger Seafood puroclean.com/pers-sc
Myrtle Beach Chapter Seafood Tommy Hilﬁger, Inc.
Organizations/Clubs p a rHt n e r s h i p Cherie Wilson Select Homes & Services, Inc. Clothing-Children/ Infants
Becky Billingsley 1511 Hwy. 17 Business S. Real Estate-Company DeAnne Ballenbach
20 Apache Trail Surfside Beach, SC 29575 Vickie Murray 10835 Kings Rd., Ste. 715
Myrtle Beach, SC 29588 (843) 903-2722 4214 Mayfair St., Ste. B Myrtle Beach, SC 29572
(843) 293-1501 ﬁshmongerseafood.org Myrtle Beach, SC 29577 (843) 497-5688
acfchefs.org/content/presidents_portal/ (843) 692-2800 Tommy.com
acfchapter.cfm?chapterchoice=sc031 Myrtle Beach Golf Authority (800) 265-7653
Vacation Rentals & Hospitalit y
r t n e r s h i p
selecthomesinmyrtlebeach.com Winyah Water Gardens &
Bill & Kathy Curtis - Beach Homes Fountain Services, LLC
Century 21 Broadhurst Rick Elliott Starwood of Myrtle Beach, Inc. Services
Real Estate-Company 401 Sea Mountain Hwy. Landscape-Contractors Legare Wilson
Kathy Curtis North Myrtle Beach, SC 29582 Scott Mahon 1511 Hwy. 17 Business S.
4507 Loblolly Ct. (843) 249-1406 226 Bush Dr. Surfside Beach, SC 29575
Murrells Inlet, SC 29576 (888) 272-7263 Myrtle Beach, SC 29579 (843) 236-3647
(843) 651-3144 myrtle-beachgolf.com (843) 236-4000 winyahwatergardens.com
MyrtleBeachVacationRentals.com Strategic Consultant Disability Services YOGA in COMMON
a i y
Courtyard by Marriott - Broadway Vacation Rentals & a rHtonpitrlsth i p
e Trans-Access Assoc., LLC Fitness
Hotel-Motel Hospitalit y
Beach Homes Consultants Linda Phillips
r t n e r s h i p
JR Korst pa Rick Elliott James Elekes 3080 Deville St.
1351 21st Ave. N. 401 Sea Mountain Hwy. 1415 Ashton Glenn Dr. Myrtle Beach, SC 29577
Myrtle Beach, SC 29577 North Myrtle Beach, SC 29582 Surfside Beach, SC 29575 (843) 385-6176
(843) 445-6333 (843) 249-1406 (888) 567-8430 yogaincommon.com
marriott.com/myrcy (800) 525-0225
MyrtleBeachVacationRentals.com Tommy Hilﬁger, Inc.
Diet Center Clothing-Men/ Women
Weight-Loss Near Perfect Valet, LLC Michelle Foligno
Rick Helmer Garbage-Collection/Sanitation 4633 Factory Stores Blvd., C150
356 Seaboard St. Matthew Near Myrtle Beach, SC 29579
Myrtle Beach, SC 29579 3094 Howard Ave., #303 (843) 236-3003
(843) 839-9572 Myrtle Beach, SC 29577 Tommy.com
B u s i n e s s Bulletin
INSIDE TRACKS ﬁrm to head up the redesign community and media informed
CELEBRATING of its Web site and interactive via the chamber’s Web site.
Tidelands Bank announced endeavors. And Better Brands
FRONTLINE EMPLOYEES that Todd Butzman has joined Inc. announced the launch of Kitchen Tune-Up has awarded
As the face of a company, frontline employees Tidelands as branch manager, its newly redesigned Web site, Russ and Pat Widmer, franchise
assistant vice president, budbeach.com designed by Collins owner, with its regional Customer
directly inﬂuence customer satisfaction and the
Myrtle Beach branch. + Company and programmed Service Award for 2009. Kitchen
customer’s future relationship with the
company. During the week of April 12, Myrtle by Intercoastal Net Designs. Tune-Up evaluates all franchises
NEW PHONE NUMBER
in their system on a monthly
Beach Area Chamber of Commerce will join our GrandStrandOnline.com AND THE WINNER IS ... basis, looking for the one that
Hospitality Partnership member, Myrtle Beach and parent company Recently, the Horry Georgetown most exempliﬁes their company
Area Hospitality Association, in celebrating the Loggerhead Marketing LLC. Home Builders Association held Trust Points. These eight Trust
contributions of frontline employees. have a new telephone its 2nd annual Top Dog Awards Points include guaranteeing their
number (843) 651-7777. Ceremony where the A&I Fire and estimates, returning calls within
MBACC members are invited to join us in Water Restoration marketing 24 hours and working within
APPLAUSE, APPLAUSE each client’s schedule. Widmer
thanking these staﬀ members by providing sales team was awarded a Top Dog
discounts to your businesses: Restaurant Coldwell Banker Chicora Real Award. Julie Alford, Ellen Calhoun earned a monthly award earlier
Estate announced that Judy and Melissa Warren make up in January 2009 and went on to
Certiﬁcates; Theater Tickets; Shopping Gi Lawyer, broker associate and this sales team for the company. win the regional customer service
Cards; Golf Certiﬁcates; Accommodation sales manager at Carolina honor awarded Jan. 22, 2010,
Warren also was named Top Dog
Discounts, etc. We’re asking you to kick this Forest, has earned the Short Rookie Salesperson of the Year. during Kitchen Tune-Up’s annual
frontline employee recognition up a notch by Sales & Foreclosure Resource convention in Kansas City, Mo.
saying “thank you” in a truly memorable fashion Certiﬁcation by the National Best Western Carolinian Beach
with a special gi. We want to hand out a great Association of REALTORS®. Resort has received the best HAPPY ANNIVERSARY
list of discounts at the April 12 kickoﬀ party. Western Director’s Award for RE/MAX Ocean Forest
Janet Brown, broker in charge, outstanding quality standards. celebrated its 15th anniversary in
and Sally Butler, Realtor, of The award recognizes hotels February. Opening in 1995 the
And speaking of the kickoﬀ party, members are
Coastal Realty Consultants Inc., scoring in the top 20 percent of all company is the oldest RE/MAX in
encouraged to provide door prizes to be have been certiﬁed in Short Sales 2,400 North American properties Myrtle Beach. Now with 19 top
presented during the event and goodies for the and Foreclosure Resource by in cleanliness and maintenance. agents the company is a two-time
gi bags that each frontline employee will the National Association of ICE Award nominee sponsored
receive at the recognition party. REALTORS®. Previously Butler Horry Georgetown Home by the Myrtle Beach Area
received a REO Specialist Builders Association has Chamber of Commerce and was
In addition, we want to hear about your designation from American presented its 2009 Top Dog Award voted Best Real Estate Company
exceptional frontline employees. Do you have a Real Estate University. for Best Community Service by local newspaper readers.
staﬀ member who serves by example through Project to the Myrtle Beach Area With each closing for 15 years
The Conway National Bank Chamber of Commerce. The RE/MAX has sent a contribution
their outstanding work ethic, professionalism recognized James Jordan as a
and leadership? Send us a quick e-mail and tell association recognized the MBACC to the Children’s Miracle Network
graduate of East Carolina University for its role in the Horry County which goes directly to McLeod’s
us about this special person. RMA Commercial Lending School. Children’s Hospital in Florence.
wildﬁres in April 2009 – namely
for serving as a drop-oﬀ location The company is participating with
For all the details on providing discounts, door ON THE WEB other RE/MAX companies as
for American Red Cross donations,
prizes, goodie bag items, plus recognizing your Collins + Company Advertising/ securing supplies for ﬁreﬁghters, sponsors of this year’s ICE Awards
exceptional staﬀ members, visit Public Relations announced helping to ﬁnd temporary housing and at this year’s Sun Fun Festival.
MyrtleBeachAreaChamber.com/frontline. that First Presbyterian Church for wildﬁre victims who had
of Myrtle Beach has chosen the been displaced and keeping the
Key to member beneﬁts
Chamber Access gains you entry to all your
member beneﬁts – it’s the total access pass.
This informative orientation program is for new
chamber members, new employees at member
businesses, and longstanding members that
would like an update on their beneﬁts.
Here’s your chance to meet chamber staﬀ ,
introduce your business/organization, and
familiarize yourself with chamber beneﬁts. Join (Back Row, L to R) Bill Hayes, The Dent Mender; Bill Frontz, Excalibur Security
us at the March 30 gathering (See Page 3) and and Investigations; Jason Casey, Priorpoint, LLC.
discover the key to getting the most out of (Middle Row, L to R) Julie Bostian, Splash Studio; Abby Brink, WFXB Fox TV;
chamber membership. Register for the March Marty Keene, Grand Strand Candyland; Mike Cooke, Palmetto Power
session at ChamberAcademy.com. Cleaning LLC; Wade Marlowe, Wedgeﬁeld Plantation Country Club.
(Front Row, L to R) Kathy Keene, Grand Strand Candyland; Jenafor Braley,
Thanks to BlueCross BlueShield of South Carolina Send Out Cards.
for providing refreshments for the reception.
AMBASSADORS share chamber beneﬁts Ambassadors of the Month
Congratulations to Marty
The Myrtle Beach Area Chamber of Commerce’s Join today Keene with Grand Strand
ambassadors are members who volunteer their If you are interested in becoming a chamber Candyland, who earned
time to provide a crucial link between the chamber ambassador, visit MyrtleBeachAreaChamber.com Ambassador of the Month for
and its members. As an ambassador, you will and click on Member Resources, Ambassador January. Keene is serving his
gain business exposure by being the ﬁrst to meet Program. Or you can contact Pat Creed, ﬁrst year as an ambassador.
chamber members and put your company’s name membership programs manager, at (843) 916-7225
in the forefront. By volunteering at chamber events or Pat.Creed@VisitMyrtleBeach.com. Applause to Heather Pender
and attending the monthly ambassador meetings, with Merrill Lynch, who earned
your business is kept current on what is going on the second highest total
within the chamber and community. As an added points for January. Pender is
bonus, you and your company are eligible for serving her second year as an
monthly and yearly award recognition. ambassador.
‘PHILANTHROPY UPCOMING gsSCENE EVENTS
(Register at gsSCENE.com)
and the Young Professional’ March 16 ~ 8:30-10:30 a.m.
by Blakely Jenkins, membership & community programs manager, gsSCENE liaison Philanthropy and the Young Professional
presented by Jonathan Kresken, Waccamaw Community
The young professional generation (xer’s and how you can make a diﬀerence in your Foundation, and Cookie Sprouse, Chapin Foundation
and y’s) sometimes get a bad rap. People community. Beneﬁts of volunteering will be Prestwick Country Club
say we are lazy, have a sense of entitlement discussed and various community charities 1001 Links Rd., Myrtle Beach
and aren’t motivated easily. Well gsSCENE will be on hand to assist you in learning
begs to diﬀer. In fact our problem is the how to make a diﬀerence! Do you want to get more involved in a local charity or
complete opposite. We have people saying, philanthropy? Then make plans to attend “Philanthropy and
“I want to do more.” For some of us it’s easy And before you leave, the attendees will the Young Professional.” Beneﬁts of volunteering will be
to ﬁnd the place we want to volunteer. But get to vote, from the nonproﬁts there, discussed and various community charities will be on hand.
for others, we just don’t even know where which one will beneﬁt from our Kickin’ for This event is for gsSCENE members only. Continental
to start. So on March 16 gsSCENE hosts Charity Kickball Tournament on May 8. Last breakfast included.
“Philanthropy and the Young Professional.” year this event raised more than $2,500 for
April 7 ~ 7:45-9 a.m.
United Way of Horry County.
This event will take place at Prestwick Morning Rush ... Networking Breakfast
Country Club from 8:30-10:30 a.m. Croissants Bistro & Bakery
3751 Robert Grissom Pkwy., Myrtle Beach
All gsSCENE members that work for a
nonproﬁt have been invited to come and
gsSCENE realizes that it’s hard to network, especially at the
have a booth set up and a chance to talk to
large socials! So we created Morning Rush, a networking event
other members on what their organization limited to 20 people where you learn a whole new way of
does. getting to know other young professionals. The event will take
place at Croissants Bistro & Bakery where members can enjoy
Jonathan Kresken, Waccamaw Community breakfast complimentary of Croissants. Space is limited to
Foundation, and Cookie Sprouse, Chapin 20 people and open only to gsSCENE members.
Foundation, also will discuss philanthropic
eﬀorts along the Grand Strand. You’ll learn
how these respective foundations work
Thanks to our generous
Boling & Associates, Inc.
H OS PITALIT Y Pa r t ne r shi p
LEADING BY EXAMPLE Hospitality industry focuses on sustainable practices
The South Carolina Green Hospitality Alliance enhance the marketability of your facility as an Job Expo cancelled for 2010
is a program of the South Carolina Hospitality environmentally friendly business. A recent Job Expo survey sent to Myrtle Beach Area
Association and the South Carolina Department of • Earning recognition. The South Carolina Green Hospitality Association’s members showed that more
Health and Environmental Control Oﬃce of Solid Hospitality Alliance can help green hotels, than 75 percent of members felt the Job Expo was
Waste Reduction and Recycling designed to help motels and restaurants share their success not beneﬁcial to their business. Although more than
hotels, motels, restaurants and other hospitality stories, promote their eﬀorts to consumers and 70 percent of businesses felt they would be hiring in
facilities go green. be recognized at an annual awards program. 2010, more than 71 percent were not planning on
participating in the 2010 Job Expo.
As a member of the MBAHA you are able to Free workshop on conservation practices
participate in this program. To learn more about The S.C. Green Hospitality Alliance will be hosting a Many members reﬂected on the amount of available
this program, visit GreenHospitalityAlliance.com free regional workshop on March 15 to assist hotels, positions for the upcoming season and the number
restaurants and other hospitality facilities in their of call backs and resumes dwarfed the number of
The following businesses have received green resource conservation eﬀorts. estimated positions. The businesses simply had more
certiﬁcation: applicants than jobs and were not looking to the
California Dreaming North Myrtle Beach The workshop, which is region-speciﬁc, will include 2010 Job Expo to ﬁll those needs.
and Surfside Beach speakers highlighting various environmental
Carolina Roadhouse eﬀorts. A panel discussion will take place with With that in mind, the board has decided to not host
Gulf Stream Cafe representatives from those within the industry a 2010 Job Expo and will reevaluate the need for
New York Prime who will be available for questions and to give their 2011 hoping the economic issues will improve. To see
Embassy Suites Hotel/Kingston Plantation reasons for going green along with the challenges the results of the survey visit MBHospitality.org.
Hilton Myrtle Beach Resort they faced and how they overcame them.
Why go green? Booths will provide technical assistance information What’s your soup of the day? Do you have a Blue
• Reducing your environmental impact. Your and contacts for all the environmental categories Plate Special? Are the crab cakes out of this world?
facility can take a leadership role in conserving promoted within the alliance. This includes waste Do you oﬀer outdoor seating? Is your happy hour
natural resources, saving energy, reducing reduction and recycling, energy eﬃciency, water the place to be? Tell your customers why they should
pollution and helping to protect the state’s eﬃciency, air quality and sustainable food. dine at your restaurant. Fill out the Restaurant News
environment. form at GrandStrandRestaurants.com, and we’ll post
• Lowering operating costs. Waste reduction, March 15 ~ 10 a.m.-2 p.m. your delicious news online.
reuse and recycling may help your facility reduce Hilton Myrtle Beach Resort
its disposal costs. Energy-saving measures save 10000 Beach Club Drive, Myrtle Beach
money. Water-saving equipment and practices Registration starts at 9:30 a.m.
reduce costs. Some green purchasing practices Registration Link – schospitality.org/
help save money, too. displayemailforms.cfm?emailformnbr=
• Increasing competitiveness. Research shows 131846&event=297009
that more and more consumers are considering
environmental issues when making travel
plans and purchases. Green practices will
MEET YOUR MBACC AMBASSADORS
Ambassadors are a group of dedicated volunteers from various businesses To learn more about becoming a chamber ambassador, visit
throughout the Grand Strand community. Their mission is to welcome MyrtleBeachAreaChamber.com and click on Member Resources/
current members and recruit new chamber members. Ambassadors serve or contact Pat Creed, membership programs manager,
as goodwill representatives at various chamber functions and aid in the at (843) 916-7225 or Pat.Creed@VisitMyrtleBeach.com.
support of members.
This month, the Grand Strander took a moment to check in with
Heather Williams, an ambassador with the chamber for 8 months,
to ﬁnd out why she enjoys being an ambassador.
4 1/2 QUESTIONS WITH HEATHER WILLIAMS
Q. What prompted you to volunteer as a chamber ambassador?
A. I wanted to meet people and get more involved in my community.
Q. What do you like most about being a chamber ambassador?
A. Meeting people.
Q. How has the investment of time as a chamber ambassador advanced your career or
A. It has given me the opportunity to visit and meet other local business people in my community.
Q. What is your best advice for making the most of chamber membership?
A. Get involved.
Q. Give us your 30 second elevator speech about your business.
A. Adams Outdoor – sell billboards in Pee Dee and Sumter, I-95 and 1-20.
Adams Outdoor Advertising
Account Executive - Sales
How long have you been an
ambassador? 8 months
BE A STAR
M.O.M.S. Kitchen & Bathroom Re-facing
Marc Haines, Odell Logan and Mike Fleming
Owners and Operators
1406 Commerce Place
Myrtle Beach, SC 29577-6550
Chamber Member Since: November 2008
Q: Tell us a little bit about yourselves.
A: All three owners have lived in the Myrtle Beach area most of our lives. Mike
was born in Conway, Odell was born in Georgetown, and Marc came to the
area in 1972; where his father was stationed at the Myrtle Beach Air Force
Base. We all worked for another company for a few years; in the summer of
2003 we decided to start our own company. We opened on Nov. 3, 2003. Our
ﬁrst job was 72 units at the Yachtsman Resort, thanks to Tom Gardner.
Q: Tell us about M.O.M.S. Kitchen & Bathroom Re-facing.
A: We are a company, L.L.C. that has three owners and no employees.
M.O.M.S. Kitchens & Baths is a refacing or remodeling company. We use
many varieties of laminate on cabinet faces and on countertops. We install
new kitchen cabinets and bathroom vanities as well as replace cabinet doors
and drawer fronts. We build kiosks for malls, front desk for motels and
brochure racks. M.O.M.S. takes on big and small jobs … no job is too big or
Q: How do people ﬁnd out about M.O.M.S.?
A: We received the majority of our business from word of mouth. We are
members of the Myrtle Beach Area Chamber of Commerce, you can ﬁnd us in
the business directory or call (843) 902-3927 for more information.
Q: What’s a typical day like?
A: We meet at our shop each morning that is located on Seaboard Street. Before (top) and aer (bottom) M.O.M.S. stepped in to reface this
Prepare for the days job(s) and go over the schedule for the week. We also do kitchen.
quotes for free.
Q: What do you enjoy most about your job?
A: We enjoy the satisfaction of doing the job right the ﬁrst time. Plus the look M.O.M.S. See Page 21
on the customers face(s) when we ﬁnish. We guaranteed to be done to your
satisfaction. To be able to repair or ﬁx and job that others could not do.
M.O.M.S. Continued From Page 20
Q: Any new products?
A: Laminate that looks like Coranite but cost way less; laminate that has a 3D
look of wet/dry; and bevel edge made of Corian and Laminate.
Q: Talk some about the Myrtle Beach area and remodeling industry.
A: Myrtle Beach has old and new homes, motels, condos, stores – so we have
the best of both. With the old, we can reface or remodel to save customers
money. With the new, we can order new cabinets and tops and install both.
We also are involved in new construction of homes, motels and condos.
Myrtle Beach is a great place to live and work. We have beaches, great
weather and entertainment. Plus, Myrtle Beach will always be a growing
market with the help of the chamber.
Q: What is your best marketing tip?
1. Word of mouth
2. In home mailers
Q: What personal leadership strategy do you employ that has helped your
company grow in today’s competitive business environment?
A: We run our business like a winning team.
Q: Talk brieﬂy about a business goal for 2010.
A: Our goal for 2010 is to rebound from the recession and expand into the
North Carolina area.
Q: How do you measure success?
A: We measure success, by how happy our customers are with our work. And
can we keep supporting our families and expanding our business into the next
Q: Please complete this statement … Why I joined the chamber …
Before (top) and aer (bottom) photos of
A: We joined the chamber for all the beneﬁts they supply and the ﬁne work
M.O.M.S. professional work.
they do for the area. The chamber is very important to the success of any
CONGRATULATIONS TO THE FOLLOWING MEMBERS CELEBRATING
MYRTLE BEACH AREA CHAMBER OF COMMERCE MEMBERSHIP
ANNIVERSARIES IN MARCH
30 Years Legends In Concert First Federal - Murrells Inlet
Manpower 14 Years 7 Years
28 Years Innovative Hiring Technology (IHT)/ Carolina Center for Cosmetic & Restorative
Waterway Hills Golf Club Grand Strand, Inc. Dentistry
27 Years Party Maker, Inc. - Myrtle Beach South Carolina Bank and Trust, NA
Ocean Creek Resort Stanton Media Group Strand Storage Center - Little River
26 Years 13 Years United Chiropractic
Covenant Towers Cracker Barrel Old Country Store, Inc. - 6 Years
25 Years Murrells Inlet Classic Home Building & Design, Inc.
Law Oﬃces of N. David DuRant & Associates, PA Joe's Crab Shack Holding's - North Myrtle Beach Discover Chiropractic
24 Years MurderMysteryProductions.com Eagle Crest
The Carolina Opry 12 Years Thomas J. Rogers, Sr.
Flamingo Grill American Hospitality Academy Verizon Wireless
23 Years BB&T - 76th Ave. 5 Years
AAA Vacations Hearn, Brittain & Martin Creative Consultants Group, Inc.
Hazen Company, Inc. Surfwater Promotions Inlet Aﬀairs Banquet & Catering
22 Years Drake H. Tilley, Sr. Jafra Cosmetics - Vicki Jacobs
Dunes Village Resort 11 Years SendOutCards - Sue White
Jeﬀcoat Law Firm, LLC - Myrtle Beach Croissants Bistro & Bakery Tilghman Insurance of Myrtle Beach
Pawleys Plantation Golf & Country Club Frank & Son, Inc.-Hospitality Furniture, Waccamaw Animal Rescue Mission
20 Years Furnishings, Reﬁnishings Young Photography, Inc.
First Citizens Bank - Myrtle Beach Great American Steak & Buﬀet Co. 3 Years
LITUS* Properties InterDyn- Artis Black Bear Golf Club
Schooner II Beach & Racquet Club Murrells Inlet 2020, Inc. Burning Ridge Golf Club
19 Years 10 Years Caribbean Resort Condominiums
Dolly Parton's Dixie Stampede Dinner Attraction Conway National Bank - Murrells Inlet Emerald Lakes
Intracoastal Outreach/Grand Strand Ministries First Church of Christ, Scientist Founders Club at Pawleys Island
17 Years The Printing Port - NMB IMAX 3D Theatre at Broadway at the Beach
Mercy Hospice and Palliative Care Sparks Toyota Indian Wells Golf Club
Peoples Underwriters, Inc. - Conway Wells Fargo Home Mortgage Long Bay Resort Condominiums
Talotta Contract Interiors/Oﬃce Furniture USA 9 Years Collectible Gi Store - Nostalgia City & Museum -
16 Years Grassie Granite & Marble 1907 S. Kings Hwy.
Grand Strand Nissan, Inc. Horry County State Bank - 4600 Hwy. 17 S. Bypass Ocean Reef Resort Condominiums
15 Years 8 Years Pronto Press Co.
Classic Swing Golf School, Inc. Atlantic Heating & Cooling Prudential Burroughs & Chapin Realty, Inc.
Grand Strand Optimist Club Baldwin Construction Co. South Strand Oﬃce
ANNIVERSARIES, See Page 23
ANNIVERSARIES, Continued From Page 22
3 Years, Continued
Whales Nautical Gis - 1911 S. Kings Hwy., MB
Whales Nautical Gis - 1600 N. Kings Hwy., MB
Whales Nautical Gis - 2003 N. Kings Hwy., MB
Whales Nautical Gis - 3209 Hwy. 17 S., NMB
Direct Buy of Myrtle Beach
Extra Holidays by Wyndham
Michael's Pizza Pasta & Grill
Plantation Storage at Carolina Forest
Seaboard Signs & Engraving
Southland Woodworks, Inc.
Turner, Padget, Graham & Laney, PA
Waccamaw Bank - 5429 Dick Pond Rd.
Carolina Film Group
Carolina Linen, LLC
Creative Internet Solutions
Diamond Beachside A Taxi
Dinners Waiting, LLC
Inlet Dental Center, Inc.
The Lowcountry Food Bank
Myrtle Beach Republican Women
Piedmont Companies, Inc.
Your Myrtle Beach Area Chamber of Commerce conducts ribbon-cutting
Ribbon-cutting announcements are included in the Grand Strander,
ceremonies as a value-added beneﬁt included in your membership which is mailed to our 2,000 plus members, and photos appear in the
investment. We bring the camera, oversized scissors and, of course, online edition of the popular newsletter. The chamber’s ambassadors
the ribbon. attend ribbon-cutting ceremonies on behalf of the members. Having
ambassadors at the ceremony provides an excellent networking and
A grand opening, an expansion, an anniversary or a move to a new facility publicity opportunity.
is made more special with a ribbon-cutting ceremony. Plus, it’s a great
way to introduce your business to the community and fellow chamber Kickoﬀ a grand opening of your business by contacting
members. If you’re a home-based business, give us a call and we’ll hold a Pat Creed, membership programs manager, at (843) 916-7225 or
special ceremony here at the chamber just for you. Your event can be as by e-mail at Pat.Creed@VisitMyrtleBeach.com.
simple, informal, extravagant or ceremonious as you want it to be. It's your
event and should reﬂect your company's values and personality.
South Atlantic Bank
630 29th Ave. N.
Myrtle Beach, SC 29577
GRAND M ARC H APRI L Calendar strander
Date Time Event Learn More
Mar 3 8:30 a.m. South Strand Council Faye Creel, 916-7286 Kori Hippe
Member Communications Manager
Mar 9 8 a.m. Myrtle Beach Ambassadors Pat Creed, 916-7225 Kori.Hippe@VisitMyrtleBeach.com
Mar 9 9 a.m. Small Business Council Shannon Haswell, 916-7240
Mar 10 8 a.m. South Strand Ambassadors Pat Creed, 916-7225 Executive Vice President
LGS Alumni Association Educational Series: Creating Lasting Change – Membership Programs & Services
Mar 10 11 a.m.-1 p.m. ChamberAcademy.com
How to Initiate and Sustain Cycles of Success in any Area of Life Grand Strander Issue 681 March 2010 (ISSN
Mar 11 4:15-7 p.m. Business Aer Hours: Hampton Inn & Suites Oceanfront MyrtleBeachAreaChamber.com 124-490) is published 12 times a year by
Myrtle Beach Area Chamber of Commerce,
Mar 16 8:30-10:30 a.m. gsSCENE: Philanthropy and the Young Professional gsSCENE.com 1200 N. Oak St., Myrtle Beach, SC 29577.
Mar 16 9-11 a.m. Chamber Academy: Managing Your Customer Service Delivery ChamberAcademy.com Periodical postage paid at Myrtle Beach, SC
29577. POSTMASTER: Send address changes
Mar 16 10 a.m.-1 p.m. Canadian-American Days Kickoﬀ Celebration Expo CanAmDays.com
to Membership Division, Myrtle Beach Area
Mar 16 2:30 p.m. Finance Review Committee Shirley Landry, 916-7203 Chamber of Commerce, P.O. Box 2115,
Mar 16 3:30 p.m. Board of Directors Kathy Richardson, 916-7219 Myrtle Beach, SC 29578-2115
Mar 17 3:30 p.m. MBAHA/Hospitality Partnership Membership Meeting MBHospitality.org Business Bulletin
Mar 23 9-11 a.m. Chamber Academy: Local Business Marketing on the Internet ChamberAcademy.com Send updates by the 5th of each
month for Business Bulletin to
Mar 24 8:30 a.m. Behind at the Scenes: WMBF News MyrtleBeachAreaChamber.com Kori.Hippe@VisitMyrtleBeach.com,
Mar 25 7-9 a.m. Business Before Hours: Kiss Coﬀeehouse MyrtleBeachAreaChamber.com fax – (843) 626-0009.
Mar 26 9 a.m. Legislative Policy Council Kathy Richardson, 916-7219 Check us out on the Web
Mar 27 6-10 p.m. Incredible Customer Experience Awards MyrtleBeachICEAwards.com For more information about member
Mar 30 3 p.m. Chamber Access – Member Orientation MyrtleBeachAreaChamber.com beneﬁts, upcoming events and
business updates, visit us online at
Chamber Academy: Secret Shopping to Improve Your MyrtleBeachAreaChamber.com.
Apr 6 9-11 a.m. ChamberAcademy.com
Customer Service Delivery
Apr 7 7:45-9 a.m. gsSCENE: Morning Rush ... Networking Breakfast gsSCENE.com
Reach more than 2,000 business
Apr 7 8:30 a.m. South Strand Council Faye Creel, 916-7286 leaders by advertising in the
Apr 8 7:30-9:15 a.m. Connections Marketplace MyrtleBeachAreaChamber.com Grand Strander.
Apr 8 4:30-7 p.m. Business Aer Hours: Medieval Times MyrtleBeachAreaChamber.com Scott Head, advertising sales manager
(843) 916-7277 or
Apr 13 8 a.m. Myrtle Beach Ambassadors Pat Creed, 916-7225 Scott.Head@VisitMyrtleBeach.com
Apr 14 8 a.m. South Strand Ambassadors Pat Creed, 916-7225 Member Services
Apr 20 2:30 p.m. Finance Review Committee Shirley Landry, 916-7203 Area Code: (843)
Apr 20 3:30 p.m. Board of Directors Kathy Richardson, 916-7219 General Information: 626-7444
Apr 21 11:30 a.m.-2 p.m. Hospitality Day at the Statehouse MBHospitality.org Membership Sales: 916-7220 or 7234
Advertising Sales: 916-7277
Apr 22 5-7 p.m. Business Aer Hours: Seafare Restaurant MyrtleBeachAreaChamber.com Public Relations: 916-7218
Apr 27 3 p.m. Chamber Access – Member Orientation MyrtleBeachAreaChamber.com Marketing: 916-7262
Apr 28 3-8 p.m. Business & Restaurant Expo MyrtleBeachAreaChamber.com Research: 916-7217
Festivals & Events: 916-7276
Apr 30 9 a.m. Legislative Policy Council Kathy Richardson, 916-7219 Executive: 916-7296
*Register for chamber events at MyrtleBeachAreaChamber.com. For Chamber Academy classes, register at ChamberAcademy.com. CVB-Group Sales: 916-7260
For gsSCENE events, register at gsSCENE.com. For the most current meeting/event dates and times, go to MyrtleBeachAreaChamber.com. Leadership Grand Strand: 916-7222
Follow MBACC on Hospitality Partnership: 626-9668
Grand Strander is printed by
Inlet Printing Co.
GOING GREEN together PERIODICALS
Oﬃce Depot is a committed partner to our community, Myrtle Beach Area U.S. Postage
Chamber of Commerce member businesses and our environment. Why PAID
Myrtle Beach, SC
choose Oﬃce Depot as your environmental supporter? POSTMASTER: Send address changes to USPS -
Myrtle Beach Area Chamber of Commerce,
• Oﬃce Depot has oﬀered recycled products since 2002. As of today they P.O. Box 2115, Myrtle Beach, SC 29578-2115
oﬀer 6,500+ products with environmental attributes.
• In 2008, Oﬃce Depot launched the industry’s ﬁrst dedicated private
brand of environmentally preferred oﬃce products
• Oﬃce Deport oﬀers a cartridge recycle program – ask your local store
or visit business.oﬃcedepot.com
• Oﬃce Depot sells remanufactured ink/toner cartridges for HP,
Lexmark, Brother and DELL
• Oﬃce Depot provides a catalog with nearly 2,200 green products and
a Web site that allows you to access all 6,500+ of their products with
environmental attributes (light green to dark green items).
Examples of chamber member savings item # member retail
on green items price price
30% Oﬃce Depot Recycled Paper 940-650 $36.70 $40.99
Oﬃce Depot Green Jr. Writing Pads 480-710 $5.21 $5.79
Green Heavy Duty Hanging Folder Ltr. 810-929 $5.36 $9.99
Zebra ECO Jimnie Retractable 528-336 $14.39 $15.99
Avery Clear Label Dividers w/ Color Tabs 161-361 $22.49 $24.99
Savings over the manufacturer’s brand item # Remanu-
original PASS GS along!
equipment o Administration
o General Manager
Oﬃce Depot Remanufactured for 587-114 $29.99 $34.99
HP 15 cartridge o Human Resources
Oﬃce Depot Remanufactured for 217-192 $50.99 $59.99 o Marketing
Brother TN-430 Toner o President
For more product information, shop o Sales
online (with your login speciﬁcally Share GS with …
for the chamber program) or in store with your (registered purchasing card)
to receive the member pricing. To enroll, contact your local Oﬃce Depot o________________________
representative, Curtis Richardson, at (888) 213-8948, ext. 5499. o________________________