ca ns pricing sounds [ food for thought ] [ making the sale count ] EvErYonE would lovE to MakE $15 for each sale of a Cd, but in today’s market this is Most artists and bands don’t think about (unfortunately) beyond reasonable. Every week homer’s making it big at the local pub, they dream about the world has hundreds of titles of national artists on sale for prices tours, screaming groupies, and most importantly, the riaa around $11. For the local artist to stay competitive, the Gold record of sales. the only way to make the sales count selling price must be reflective of this bigger picture. so is to make sure you have a barcode, and that the Cd when a customer sees a price of a local artist higher than is registered with neilsen / soundscan. Please visit this, they usually pass due to the cost. www.soundscan.com for more information, and for a homer’s has found that keeping the price of a local disc downloadable form to register your media. You’ll first under $11 is the best option. Cds that have fewer tracks need a barcode to register with soundscan. once you’ve (like an EP) should also have a lower price as well, (i.e., $4.98 registered your Cd, any sale at homer’s counts towards - $6.98), and single track Cds even lower, (i.e., $2.98). but this ultimate goal. ultimately, it is up to you to price the Cd.the most common concern we hear is getting a return on the initial cost of pressing the Cds. although a higher retail price would get a m the for higher margin, the sales might not be as successful. [ first things first] Cds must be sealed in some form of shrink-wrap material. otherwise, we can place the Cd in a polyethylene bEForE wE Can start sEllinG Your Cds, bag, and there will be a .25 cent charge per Cd sold to cover we’ll need a completed and signed consignment agreement.this this cost.this will be deducted when a payout is made. is a basic contract outlining the details, (contact info, sale price, initial quantities, and who the gets the check when the sales start pouring in), as well as a recap of the finer details of ownership and inventory management. cds ing the Except for the des Moines store, consignment agreement forms are only available through our consignment manager, ray, at hQ.they can be sent to you via fax, e-mail gett [to HOMER’s ] (as a word document), or the regular mail.the completed it is PrEFErrEd that You droP oFF Cds at our form must be included when you drop off the Cds. any Cds bellevue store, which is where our hQ is located. if there dropped off with no consignment form will automatically is another homer’s store more convenient to you, by all become the property of homer’s. means you can drop them off at that location. Either way, please expect a few days between dropping the Cds off and seeing them on the shelves as we deliver to our stores three times a week, (M, w, F). if you must ship the Cds to us, we suggest using a method that includes tracking and/or confirmation of delivery. no matter how the Cds get to homer’s, please mark the box “attn: ray @ hQ,” or “attn: Consignments.” [ Inventory & Sales Con’t ] our go al onsig nment? we check inventory on a weekly basis and refill from our w h at ’ s c stock at hQ. as we observe the sales and quantity on hand, fine pr int sinCE no onE will know iF thE nExt loCal Cd we’ll contact you to replenish. along with the space issues mentioned above, sales will also be a factor when we ask for the hoMEr’s has a stronG dEsirE to hElP more inventory. do not be alarmed if we only ask for an addi- the local artist. there have been numerous bands that have will sell 3, 30 or 3000 copies, homer’s does not actually buy tional 6 pieces, and not an additional 60. Please keep in mind althouGh wE would lovE to kEEP EvErYonE uP made their start selling with homer’s before the Cds from you. instead, homer’s will take your Cds, that when we ask for more inventory it does not always mean to date on their sales and numbers, it is near impossible getting major label distribution, and making it big. put them on our shelves, and sell them for you. when a sale there have been enough sales for a payout, just that we need with the hundreds of titles we manage. You may call or e-mail we can sell your Cd off our shelves, and through our is made, homer’s will take a percentage as part of this process. more on the shelves. asking about sales and inventory at any time, although once webstore, www.HomersMusic.com. in addition, if your homer’s fee is 32% of the sale. For instance, if a Cd sold every 6 weeks is a good cycle to keep. pa i d Cd starts selling well we can also offer listening station at a retail price of $9.98, you would receive $7.00 per sale. ultimately it is up to you to keep contact regarding promotions, and include a write up of your release in our during the consignment process, although the Cds are in homer’s possession, you are still the owner. however, if one g etting inventory and payments. if there is no contact between you and homer’s for over 1 year, or there are no sales, consigned monthly publication and e-mail blasts. year passes with no communication from you or there are no items become the property of homer’s acquisitions. wE do not PaY out unlEss thErE is a balanCE sales, homer’s will become the rightful owner. it is also your responsibility to keep homer’s informed of $100 or more, or unless you are closing the agreement and of any changes to your contact information, (including but requesting the remainder of your product. Payouts are only tion not limited to: Contact name, address, Phone, E-mail, or the to r e o p initiated by a request from you. Please allow 30 days from the name the checks are issued). webs es date of your request for the check to be issued. Payouts will or y + sal only be sent through the us Postal service (usPs). invent t us c o n ta c in addition to our PhYsiCal storEs, wE also INES offer internet fulfillment. we will load your Cd onto our DES MO wE likE to start oFF with a sMall nuMbEr web store and provide you with a unique url. You may of Cds (15-20). Even with 18 copies, that would give raY vawtEr use this url on your own website as a “buy it now” link to each store at least 2 and still have quantity left for hQ take the potential customer directly to the Cd. additional to redistribute. if you are a band that has sold with us homer’s Music information may be added to the product information page, hoMEr’s is ExtrEMElY ExCitEd with our nEwEst before, a number of 30 or higher may be requested if past 1015 Galvin Road South • Bellevue, Nebraska 68005 including a brief (3 to 4 sentence) write-up, bio and/or location in urbandale, ia. this now opens up another sales have done well. it’s all about shelf space, and we 402-502-1052 x1 • 402-502-1095 f ax review. there is no additional cost for this. market for the local artist to make their Cds available to the don’t have the shelf space for 100 Cds until we’ve seen a email@example.com public. due to the various factors of space and time, getting sales history. we have a total of 6 stores: 3 in omaha, 1 in bellevue, consignment sales started in des Moines is a bit different 1 in lincoln and 1 in des Moines, ia. although we have a than those in nebraska. here are the key differences. ing p r o m ot fairly good idea on how Cds sell at the various stores, if the first thing is still first: a completed consignment you prefer to have more stock at one location than another, agreement. any des Moines artist or band can call ray please let us know. Example: if a band is from lincoln, but at our hQ, or simply visit our urbandale store directly to alonG with bEinG ablEto ProvidE a loCal doesn’t play out much in omaha, we won’t place as many pick up a consignment form and necessary documentation. oMaha linColn distribution of your music, we can also distribute to our 6 stores Cds in the omaha stores. the same holds true between Please try to contact the manager, Grant Collar, when Old Market | 1114 Howard St East | 6105 “O” St any fliers, posters, or other items you’d like to use as give-a-ways. our des Moines store and the nebraska stores. Please in- Saddle Creek | 530 N Saddle Creek Rd although not necessary, providing the stores with a promotional visiting in person. dEs MoinEs form us if there will be any cross state gigs, and we’ll make Orchard Plaza | 2457 S 132nd St copy is helpful. Further information about promotions, ads and since the majority of the des Moines artists will mainly Urbandale | 2737 100th St sure there is exposure of the Cds in the appropriate loca- Bellevue | 1015 Galvin Road S such should be directed to our General Manager, Mike Fratt. sell out of the des Moines store, we’ll only ask for 10 pieces Promotional consideration is based upon sales. tions. however, not all Cds will be shelved at all locations. to start. we can always ask for more as sales progress. the homersmusic.com the originating location will always get the larger quantity. band can drop off the Cds directly to the des Moines store, just make sure that the initial quantity is accompanied with the completed consignment agreement.
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