Starting Business English Lily 2007 Unit 5 Describing your Company’s Products market share sales strategy product range agenda niche market background product presentation high volume low volume best seller high margin high-tech computerized low margin accessories add-ons margin: the difference between the cost and the selling price of commodities niche: a special area of demand for a product niche market: 瞄准机会的市场 Unit 5 Describing your Company’s Products dotted line represent increase product show presentation decrease total Net income Unit 5 Agenda Project teams meeting Central Office Boardroom 15 January 09:00 for 9:15 Chair: Michael Roberts Secretary: Sue Robinson Members: DE, JK, NM, AWC, CA 1. 09:15 Matters arising from last meeting 2. 09:30 Report from Dan Evans on Monaco project 3. 09:50 Discussion of Monao project 4. 10:00 Presentation on new San Marino products ( Julie King ) 5. 10:30 Presentation on changes to export procedures ( Cario Marinelli) 11:00 Coffee break 6. 11:30 Teams meet in Meeting Rooms 2 and 4 ( separate agendas) 7. 13:00 Reports from teams 8. 14:15 Details of next meeting 9. 14:20 Lunch in canteen ( 10 people) Unit 5 Describing your Company’s Products Starting a meeting Good morning everyone. Welcome. If you have a mobile phone, could you please turn it off? Shall we begin? Has everyone got a copy of the agenda? All right. Now, the first item on the agenda is… Managing the meeting Does anyone have any questions before we move on? Unit 5 Describing your Company’s Products Managing the meeting Does anyone have any questions before we move on? Could you answer that for us? Thank you everyone. Now, shall we move on to the next point? Suggesting/ asking Could I make a suggestion? Could I ask a question, please? Unit 5 Describing your Company’s Products Interrupting Sorry, could I interrupt for a moment? Could I just say something? Ending Well, we’re nearly out of time. Can we come to a conclusion? So what we have decided is… So do we all agree that…? Well, thank you very much, everyone. We’ll meet again on the5th of next month at 2 o’clock. Unit 5 Describing your Company’s Products Starting a product presentation We are very honored to have the opportunity of making this presentation to you, Mr. Sakai. In the next hour and a half we hope to show you that: One, …Two, …, Three,…And lastly, four,… But first of all, some background on Bibury Systems. If you have any questions, please feel free to interrupt at any time. Unit 5 Describing your Company’s Products Background to the company Our company (we) specialize in electronic games. Product range We have the right product range for today’s market place. We have some high volume products and some low volume products. Most of our products are for children, but some are for adults. Unit 5 Describing your Company’s Products Market share We have a large market share in the Far East. One Product Now I’m going to talk about one of our products. This is Big Boss. It is a high-tech executive toy. It can talk … Diagrams This diagram shows total net income. As you can see, there was an increase last year.
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