Free Ways To Drive Targeted Traffic To Your Website

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					TheBitBot Organic SEO and SEM Blog - http://thebitbot.com
Focusing on SEO, SEM, Internet Marketing and Product Reviews for the Small Business Owner




TheBitBot Organic SEO and
SEM Blog
Focusing on SEO, SEM, Internet Marketing
and Product Reviews for the Small Business
Owner




                                                                                            page 1 / 4
TheBitBot Organic SEO and SEM Blog - http://thebitbot.com
Focusing on SEO, SEM, Internet Marketing and Product Reviews for the Small Business Owner




Free Ways To Drive Targeted Traffic To Your Website
by administrator - 2010-11-14 14:13:03

http://thebitbot.com/?p=2078

If you have a website or blog, one thing you need is targeted traffic. Targeted traffic is not the same as
non-targeted traffic. To many that statement seems obvious, but it is more important than many realize. If everyone
in the world visited your site once a day, you would not be receiving targeted traffic, you would be receiving a large
amount of traffic that will not convert and that stresses your server and resources. Webmasters and bloggers
should be optimizing their websites and blogs to attract only the types of traffic that converts into sales or signups.
There are several ways to drive traffic that is interested in your offerings and most of them are free. Here are some
of them.

Article marketing. Article marketing is a great way to drive targeted traffic to your website because all of the
individuals that click thru to your website after reading your article are pre-qualified in that they are already
interested in your subject. If they click thru your resource link to your website, odds are they are interested and
want what you are offering. One of the nice things about article directories is that they already have substantial
amounts of traffic and have a high level of trust with search engines, so in many cases, your article, if it is keyword
optimized, has a better-than-good chance of ranking highly in organic search results.

Link and Click Baiting. Baiting links and clicks is a skill that takes time and practice to perfect. However, articles that
are written in this format have great potential. The only problem is you either strike gold or you don't. The article
either takes off like a rocket or it just sits there. The key is to find out what people are talking about and provide
them with a solution or a list that is intriguing. Sound easy enough? It's not. Link and click bait is one of the tougher
ways to draw traffic, but if mastered, it can deliver stunning results.

Blog Commenting. Blog commenting is actually a great way to drive targeted traffic. As in article marketing, blog
commenting pre-qualifies traffic in that individuals already interested in the subject at hand. In other words, they
wouldn't be reading that post and the comments that follow it if they weren't interested in the subject to begin with.
By commenting on blogs that post about a subject related to yours, you are simply giving visitors to that post an
alternative source of information, provided the author links out. Try to be the first to comment after a new post. That
is the equivalent of getting the top spot in the organic search results. It is best if the link is do-follow, but even more
important is the Alexa ranking of that blog. You want a low Alexa ranking which means high traffic.

All of these traffic sources pale in comparison to the largest potential traffic source of all. Now what do you suppose
that would be? Simple. The press release. A press release has the potential to launch your traffic level. A press
release is syndication in it's ultimate form. Nothing drives traffic like news and a well written press release can drive
traffic to your website as well as build backlinks at the same time. There are literally countless website and article
directories that are set up to publish press releases as well as distribution services set up to release them. Of
course, the only problem with press releases is that they become old news quickly. Though not a long term traffic
strategy, a press release is a great way to boost stale traffic numbers.

                             _______________________________________________


Are You Struggling To Promote Your Small Business?
Are You Struggling To Promote Your Website Or Small Business? Are you thinking about starting a business?
Have you already started a business and are looking to drive it forward? If you answered yes to either of these
questions, you will have to spend at least one of two different things to get things rolling - time or money. For most
small businesses, a large advertising budget is just something they do not have. Many small businesses,
depending on how new they are as well as their return on investment, still have budgets that are in the red. Does
your small business fit this description? If it does, then you need cheap internet advertising for your small
business and that is going to require some time.




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TheBitBot Organic SEO and SEM Blog - http://thebitbot.com
Focusing on SEO, SEM, Internet Marketing and Product Reviews for the Small Business Owner




Advertising on the internet is a great way to get noticed. If your business is not advertised on the internet
effectively, you may be losing business that is practically on your door step. It would be a shame to lose clients
to your competitors that are based further away from them than you are. Convenience only matters if potential
customers know you exist! What's that? You're listed in the phone book you say? Now-a-days, that is simply not
enough! You have to be listed online and not only do you have to be listed online, you have to have a strong
ONLINE PRESENCE!


To have an online presence means to have a website. Your website has to be relevant to your business as well
as easily found and navigated. Potential customers have to be able to find your website based on keywords that
describe your offerings. If you have a website, just because you can type your businesses name into a search
engine and find it does not mean that the normal person will find it that way. In reality, only well established
businesses receive traffic this way through branding. Are you a brand? Probably not at this point. For this reason
you need to concentrate on Search Engine Marketing (SEM).


SEM revolves around the promotion of your business using a step-by-step process that leverages information
that is freely available. All you have to do is take advantage of it! Online courses are available that teach you
every step of marketing through search engines. A solid SEM course would teach you several things as listed in the
following paragraphs.


It would teach you the steps to building and launching a website. In the old days, launching a website entailed
knowing how to code. Those days have long since passed! Now installing a website is as easy as clicking a
button! A quality course would teach you about and recommend hosting that could give you options in this regard.


Additionally, a quality SEM course would show your the steps to creating and syndicating your content based
around keywords that describe what your business does in addition to leveraging those keywords using simple
Search Engine Optimization (SEO) techniques that are very easy to do.


Finally, a quality SEM course would teach you how to capture valuable leads using your website and a few tools
of the trade that are not so secret anymore. You would thus have the ability to market to targeted prospects over
and over again!


Modern day commerce is now moderated from within the virtual world. If your small business, regardless of your
niche, is going to compete, you have to take the plunge, meaning you need to learn how to launch a website for
your business, optimize it and drive targeted traffic to it. The right Search Engine Marketing Course will help
you do that.


Sign Up For Our FREE Search Engine Marketing Course And Give Your Business The Edge!




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TheBitBot Organic SEO and SEM Blog - http://thebitbot.com
Focusing on SEO, SEM, Internet Marketing and Product Reviews for the Small Business Owner



TheBitBot Organic SEO and SEM Blog

Focusing on SEO, SEM, Internet Marketing and Product Reviews for the Small Business Owner




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