. The NxLeveL™ WHEN: NxLeveL™
Agriculture The course will run for three 2-day sessions:
Entrepreneurial Training Session I: November 13 & 14
Program was developed by Session II: November 27 & 28
Session III: December 11 & 12 First MI Last
the Western Entrepreneurial
Network at the University of Day 1 of each session begins at 1:00 p.m. and
Colorado at Denver under a ends at 7:00 pm. Dinner is provided.
grant from the US West Day 2 of each session begins at 8:00 a.m. and
Foundation. ends at 12:00 p.m. Breakfast is provided. Partner or attending spouse
WHERE: All sessions will be held at
Cornell Cooperative Extension – Suffolk
County, 423 Griffing Avenue, Suite 100, Company
ABOUT THE SPEAKERS
Instructor: Riverhead, NY 11901-3071
BOB WEYBRIGHT has an MBA in new and small
business management and 32 years of experience in the COST: $300 per first time registrant
food service industry. His expertise includes working The course costs $600 per registrant to Address
with medium and small-scale specialty food businesses administer, however, sponsors are subsidizing
to develop business plans and marketing strategies. this fee. Spouses and partners are encouraged
Currently he is the Ag Issue Leader with CCE in to attend at a reduced rate of $225.
Dutchess Co. This is his 6th presentation of NxLeveL™ Those who are attending for a refresher City State Zip
Tilling the Soil of Opportunity. will be charged for meals only. Please call
Cheryl Leach (315-787-2622) for cost.
Guest Speakers include:
Ralph Freeman has worked as a floraculture business REGISTRATION: ( ) ( )
specialist for 35 years. Since 2002 he has been a farm Seating for the complete course is limited and Phone Home Work
financial consultant with FarmNet. will be made on first come, first-serve basis.
No books will be mailed after November 5th.
Steve Weir, Vice President, First Pioneer Farm Credit
Charleen Heidt has more than 24 years of experience Lodging information will be provided upon Email
in the marketing of products and services. The results registration.
of her studies have been cited in The Wall Street Registration fee: # attending ______
Journal, the New York Times, Forbes, and the FOR MORE INFORMATION _______@ $300 = ______
Washington Post. Please contact: _______@ $225 = ______
Dale Moyer Total = ______
Jennifer Halsey Dupree, Owner/Manager with Milk Suffolk Co.- Cornell Cooperative Extension (Includes books, 3 dinners, 3 breakfasts. Lodging
Pail, LLC. Farm, Orchard, Greenhouse. 631-727-7850 ex.324 not included.)
firstname.lastname@example.org Please state dietary requirements.
Kevin Cantwell, Agriculture Insurance Agent, Farm Register and pay by credit card online:
Family Insurance Cheryl Leach https://www.nysaes.cornell.edu/events/home.php
William Bates, Attorney at Law, Riverhead. 315-787-2622
email@example.com If paying by check please contact Cheryl Leach
Geneva, NY 14456-0462
630 W. North Street
Food Research Lab
ABOUT THE COURSE:
Tilling the Soil of Opportunity is a business-training
course using NxLeveL™ curriculum. Each attendee
will leave with a comprehensive business plan to act
as a blueprint for future growth.
Tilling the Soil of At each session guest speakers such as small
Opportunity business attorneys, bankers, insurance agents, and
marketing consultants, all with experience in
serving the farming community will be available for
A practical training using NxLeveL™ Agricultural consultation.
& Topic Titles:
Taking Stock of your resources
Refresher information for NxLeveL™ alumni
Business concept, mission and goals
Legal structure of business – regulation,
in three sessions: contracts and leases
November 13 & 14, 2007 Management from the ground up
November 27 & 28 Marketing issues
December 11 & 12
Register Now! Limited Seating!
Budgeting, record keeping & accounting
At Cornell Cooperative Extension – Suffolk County Cash flow & financial statements
423 Griffing Avenue, Suite 100 Financing
Riverhead, NY 11901-3071 Business growth issues strategies
For first time attendees:
Sponsored by Each 2-day session will cover several topics. The
CCE Dutchess County sessions build on each other, so attendance at all
CCE Suffolk County sessions is mandatory. Guest speakers and
NY Farm Viability Institute’s instructors will be available after class for
Ag Innovation Center consultation.
NYS Food Venture Center Returning alumni may attend any session of interest.
NY New AgVenture Project WHO SHOULD ATTEND:
The course is for Agricultural Entrepreneurs who
QuickTime™ and a have started or are thinking of starting an
TIFF (LZW) decompressor agricultural based venture that is not tied to large-
are needed to see this picture.
scale, commodity-style production. The materials
are specifically designed for people who are
searching for innovative ideas and enhanced
marketing opportunities in the area of value-added
Previous attendees with new projects that need up-
dated business plans, or new marketing plans.