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Dean Hua
Designer and Consultan...
Chief Web Evangelist
Sachi Studio
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Overview of services for book authors center doc

overview of web design and online marketing services for inquiring book authors.

Book Authors Sales Sheet H. Dean Hua Principal Sachi Studio http://www.sachistudio.com dean@sachistudio.com 301-538-3326 Who Are We? Sachi Studio helps book authors leverage the web effectively. We not only design websites that you can manage on your own, but we design blogs, develop solid content strategies for your blog, enhance your search engine presence, and explore other social media tools that you can use to land more speaking gigs, sell more books, and get more exposure. I. Services We are web evangelists. We help book authors like yourself leverage the Internet to your advantage. Our services include; • • • • • Web design and Content Management Systems Outsourced Web Programming Blog design and installations Best Practices In Blogging Consulting Webcopy Writing Web Design: You want a website that is both aesthetically pleasing but functional enough to bring in more business. You want to make sure that your books will stand out on the website and make you look like the authority that you are. And once the website is finished, you want to be able to manage the content on your own without having to rely on us. You’re in luck- we can do that for you. We build your websites on Content Management Systems. This is software whereby you can manage the content on your own without having to know anything about coding. Based on your needs, our CMS solutions can offer some or all of the following; • • • • • Add, delete, or change existing content on your site. Upload and store documents, music files, video, and other forms of multimedia Create unlimited pages and sections to your site, Add multiple authors and administrators to manage your site’s backend Add a blogging platform to your website We offer training and support on all websites that are built on our CMS solutions. Best Practices In Blogging Consulting: So you have your blog up and running. You’ve been blogging for a couple months and have not seen an increase in business from it. You are ready to give up. Our Best Practices In Blogging Consulting helps ensure that you don’t end up in this scenario. We develop and outline a content strategy that you should adhere to that will increase your bottom line. Our content development strategy will focus on • • • • Improving the technical site architecture of your blog Improving and focusing on search engine friendly site architecture, Brainstorming and developing topics of interests that will interests your readers. Develop creative blogging outreach strategies that will gain more exposure for you and your book. Social Media Marketing: Strange as this may sound, we don’t believe every book author should use social media. It’s a time consuming initiative, which does require work from the client as well. We’re upfront with you in the beginning about this because we want to make sure you are just as committed to the process as we are. If you are willing to put in the time, we can help you develop a viable strategy that will help you sell more books, land more speaking gigs, and do all that jazz. Combined with our Best Practices In Blogging Consulting, we also help you explore how platforms like Facebook can be used to your advantage. You may want to check our 4page primer entitled, “How Book Authors Can Use Facebook As A Viable Social Media Platform.” Blog Designs and Installations: We can install templated blog themes for you. Or if you like, we can help develop a unique and customized design for you that will take into account your overall online marketing initiatives. We know blogs are playing an increasing role in promoting your business online and we are adept at it. Should it be 3-column blog architecture? 2-column? What should go on it? These are all questions that we help answer as we design the blog for you. We’re familiar with designing blogs on the very popular Wordpress and Textpattern platforms. Outsourced Web Programming: Need database programming? Get confused with acronyms such as PHP, mySQL, and JavaScript? Depending on your needs, we can outsource the heavy database programming and development for half the cost of what a typical web programmer and developer can cost. This saves you money and the savings can be spent and invest in other areas of your online presence such as online marketing or webcopy writing. Webcopy Writing: Don’t have the time to develop the content on your own? Have no clue if your webcopy is converting into sales? We work hand in hand with you to help make sure your webcopy packs punch and boosts your bottom line. We can work with companies like yours to ensure that your copy doesn’t sound like corporate crap. II. What Makes Us So Special? • • The majority of our client websites are designed on Content Management Systems. We make sure you are self-reliant and don’t need to depend on us to manage your website. We offer end-to-end web creation services. We don’t just design the sites, but we can create words that will sell to your customers. After the site is done, we help find creative ways to get the word out about your book. We take a holistic approach to your online presence. Not all designers can boast of this holistic web strategy for you. All of our websites are designed and coded in CSS instead of using old tablebased codes. This results in less maintenance work in the future when you need updates. We also ensure that you are websites are easily accessible for people with disabilities. Your website will be cross-browser compatible with the major Internet browsers. This includes Mac Safari, Internet Explorer, and Firefox. This ensures that there is consistency with how your website looks regardless of which major browser your customer is using. Your website will be search engine friendly. This includes a sitemap, metafriendly keywords and description, and CSS based design instead of table-based. All clients who purchase the combined service of a customized blog and website will also get a free Best Practices In Blogging Consultation with us. This is a onehour phone call where we review and critique your current blog content. We talk about what’s wrong and what’s right with the blog and how to move forward. • • • • “I love what I see. How do we get started on the next step?” Cool beans. The first step is to fill out our web design worksheet form which can be found in Word document format at this link; http://sachistudio.com/factfinder-form/ Once you fill it out, we will then develop a proposal that will outline costs, timelines, and other pertinent information needed for you to make an informed decision to hire us. Help us help you…start filling out those burning questions that we have of you.
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5/22/2008
English
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