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Check List Business Travel Europe - Excel

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					                I                              ACADEMIC FOUNDATIONS
               II                              CULTURAL DIVERSITY
              III                              SAFETY AND SECURITY
               IV                              TECHNICAL SKILLS: PRODUCT KNOWLEDGE
               V                               TECHNICAL SKILLS: MARKETING
               VI                              SYSTEMS
              VII                              SAFETY AND SECURITY
              VIII                             ADMISSIONS
               IX                              MARKETING

                                               TRAVEL & TOURISM




                                                                                                                                                                                               Post Secondary Delivery
                                               RATING SCALE:




                                                                                                                                               Secondary Delivery
                     State Standards           4 = Exceeds criteria and/or able to teach task




                                                                                                                      National Codes
                                               3 = Accomplishes task to criteria
                                                                                                                                                                          Local Task
                                               2 = Accomplishes task with help
                                                                                                                                                                           ID Code/
                                               1 = Exposed to the task                                                                                                     Delivery
                                               N = Not exposed to task                                                                                                       Point
                                                                     SECTION # 3
                                                               CLUSTER PATHWAY SKILLS
                                               CAREER AND EMPLOYABILITY SKILLS
                                                                                                                                       4   3     2                  1 N                4   3      2                      1 N
               I                               ACADEMIC FOUNDATIONS
                                               Understand and apply information about times zones, seasons,
                                               domestic and international maps in creating or enhancing
                     A                         travel.
                                               Demonstrate competence in incorporating or applying
                                               multiple time zones, climate and seasons to create travel
                                       1       products.
                                           a   Identify and explain the differences in time zones.                                                                   x
                                               Identify and explain site variables that affect the tourism product
                                           b   such as climate, time zones, wind, etc.                                                                               x
                                               Explain the international date line and interpret the differences in
                                           c   the zones.                                                                                                            x
                                               Detail the weather contrast for Sydney, Australia versus that of
                                           d   London, England in the month of June.                                                                                 x
                                               Gather information from a variety of domestic and
                                               international sources such as internet, and maps to
                                       2       disseminate this information for travel destinations.
                                               Write detailed directions for travel in a variety of domestic
                                           a   locations.                                                                                                            x
                                               Write detailed directions for travel in a variety of international
                                           b   locations.                                                                                                            x
                                               Explain or identify, when tested, road and travel destinations
                                           c   marked on a map.                                                                                                      x
                                               Employ unit and time conversions skills to develop schedules,
                                               and compute cost, distance and time(including travel time)
                     B                         factors.
                                               Utilize unit conversion skills to provide travel distance, and
                                       1       economic information in other countries.

                                         a Compare and contrast metric versus American systems of measure.                                                           x
                                         b Distinguish currency designations.                                                                                        x
                                           Compute currency conversions between dollars and other
                                         c currencies.                                                                                                               x
                                           Compute currency conversions between currencies of other
                                         d nations.                                                                                                                  x
                                           Interpret World Time Zones to provide travel information
                                       2   about other countries.
                                         a Compare time in North America to time in Australia.                                                                       x
                                         b Compare time in South America to time in Europe.                                                                          x
                                         c Explain the 24-hour clock.                                                                                                x




August 2007                                                                                                                                                                                                                    1
                                                                                                                                                                                              Post Secondary Delivery
                                              RATING SCALE:




                                                                                                                                              Secondary Delivery
                                              4 = Exceeds criteria and/or able to teach task




                    State Standards




                                                                                                                     National Codes
                                              3 = Accomplishes task to criteria
                                                                                                                                                                         Local Task
                                              2 = Accomplishes task with help
                                                                                                                                                                          ID Code/
                                              1 = Exposed to the task                                                                                                     Delivery
                                              N = Not exposed to task                                                                                                       Point
                                                                    SECTION # 3
                                                              CLUSTER PATHWAY SKILLS
                                              CAREER AND EMPLOYABILITY SKILLS
                                                                                                                                      4   3     2                  1 N                4   3      2                      1 N
              II                              CULTURAL DIVERSITY
                                              Study differences in language, culture and behavior to achieve
                    A                         an awareness of cultural diversity. or regions to appreciate
                                              Compare idioms from various areas
                                      1       the nuances of language.
                                              Identify eight unique, regional USA terms or slang related to the
                                          a   travel and tourism product and experience.                                                                            x
                                              Examine 20 words used by other English-speaking countries for
                                          b   difference in pronunciation, spelling and meaning.                                                                    x
                                              Observe different cultural styles to learn the significance of
                                      2       body language and personal space.
                                              Identify at least three common hand gestures of body language
                                          a   positions unacceptable in another culture.                                              x
                                              Show the personal space preferred during conversations by
                                          b   cultures such as Asians, Middle Easterners, Latin Americans                                                           x
                                              Examine cultural expectations of other areas, regions and
                                      3       countries to help avoid social improprieties.
                                          a   Identify cultures where eye contact is not accepted.                                                                  x
                                          b   Identify cultures where you should not pat a child on the head.                                                       x
                                          c   Identify cultures where you cannot offer food with your left hand.                                                    x
                                              Identify cultures where you should not show the bottom of your
                                          d   feet.                                                                                                                 x
                                              Research behaviors and dress in other areas, regions and
                                      4       countries to appreciate life-style preferences.
                                              Examine bathing, shaving, and hair grooming habits of six different
                                          a   countries.                                                                                                            x
                                              Describe the standard menu, time and serving location of the
                                          b   evening meal for six different countries or regions.                                                                  x
                                              Identify and explain five different head coverings worn in the world
                                          c   and one in the USA.                                                                                                   x
                                          d   Document research sources.                                                                                            x
              III                             SAFETY AND SECURITY
                                              Study potential, real and perceived hazards to recognize and
                    A                         implement appropriate safety and security measures.
                                              Outline safety & security issues for individuals and groups in
                                      1       multiple environments to minimize risks.
                                          a   Check for adequate lighting.                                                            x
                                                                                                                                                                    x
                                          b Measure sound levels for security.                                                                                      x
                                                                                                                                                                    x
                                          c Check surface area for safety.                                                                                          x
                                                                                                                                                                    x
                                          d Gauge political and social climate of an area.                                                                          x
                                                                                                                                                                    x
                                          e Check possible natural environment hazards.                                                                             x
                                                                                                                                                                    x
                        f Check for possible health hazards.                                                                                                        x
                          Recognize potential, real and perceived natural, social or
                          terrorism emergency situations to respond appropriately.
                                      2
                          Review a film, photo, or recording to identify and describe an
                        a emergency situation.                                                                                        x
                          Observe guests and surroundings to identify potentially dangerous
                        b situations.                                                                                                     x
                          Research and create a resource base using alternative plans,
                          proactive, and reactive solutions to manage any emergency
                    B     situation.
                          Formulate methods of resolution and/or alternatives to
                      1   eliminate potential safety hazards.
                          Create a proactive solution to address common safety hazards
                          including, lighting, sound, surface areas, political and social
                        a climate.                                                                                                                                  x
                        b Create a reactive solution to guests' exposure to a health hazard.                                                                        x
                          Prepare alternative methods of reaching travel or experience
                        c objective(s).                                                                                                                             x
                        d Suggest ways to manage guests and groups facing safety hazards.                                                                           x
                        e Develop and role play mock emergency situations demonstrating                                                                             x
                          Research sources to utilize in various emergency situations for
                      2   self, co-workers and customers/guests.
                        a Detail three resources for assistance with communication.                                                                                 x
                        b Name the most common source for criminal assistance.                                                        x
                        c Name a resource for assistance with environmental issues.                                                                                 x
                        d List a source for assistance with legal issues.                                                                                           x
                        e List two sources for assistance with medical or social services.                                                                          x
                        f Detail two sources for alternative transportation.                                                                                        x




August 2007                                                                                                                                                                                                                   2
                                                                                                                                                                                              Post Secondary Delivery
                                             RATING SCALE:




                                                                                                                                              Secondary Delivery
                                             4 = Exceeds criteria and/or able to teach task




                   State Standards




                                                                                                                     National Codes
                                             3 = Accomplishes task to criteria
                                                                                                                                                                         Local Task
                                             2 = Accomplishes task with help
                                                                                                                                                                          ID Code/
                                             1 = Exposed to the task                                                                                                      Delivery
                                             N = Not exposed to task                                                                                                        Point
                                                                   SECTION # 3
                                                             CLUSTER PATHWAY SKILLS
                                             CAREER AND EMPLOYABILITY SKILLS
                                                                                                                                      4   3     2                  1 N                4   3      2                      1 N
                                             Review safety and security issues to establish procedures for
                   C                         customer education.
                                             Examine & disseminate information to help customers deal
                                     1       with potential safety hazards & security issues.
                                             Collect safety and security information relevant to their segment of
                                         a   travel and tourism.                                                                                                    x
                                         b   Display safety and security information and materials.                                                                 x
                                             Distribute safety and security information appropriately to
                                         c   customer/guest.                                                                                                        x
              IV                             TECHNICAL SKILLS: PRODUCT KNOWLEDGE
                                             Achieve a familiarity with acronyms, abbreviations, and
                                             definitions of terminology to communicate within the tourism
                   A                         industry.
                                             Define acronyms & abbreviations used in travel & tourism
                                     1       activities to enhance guest/customer services.
                                         a   List airport, airline and city codes.                                                                                  x
                                         b   Identify names and acronyms for industry associations.                                                                 x
                                         c   Identify other jargon used in the industry.                                                                            x
                                             Define and differentiate travel and tourism terms to guide
                                     2       customizing services for guests.
                                         a   Explain differences between meal plan options.                                                                         x
                                             Distinguish differences between tour guides and escorts and group
                                         b   leaders.                                                                                                               x
                                         c   Explain differences between FIT and group travel.                                                                      x
                                             Summarize room night, inside cabin, berth, vacation, itinerary, day
                                             trip, etc. in different segments such as: for cruises, tour planning,
                                         d   meeting planner and others.                                                                                            x
                                             Attain a familiarity with diverse transportation, lodging,
                   B                         cruise & food services to produce a customized product.
                                             Compare and contrast diverse transportation options to
                                     1       increase customer choices.
                                         a   Identify methods of travel.                                                                                            x
                                         b   Interpret the advantages of each type of facility.                                                                     x
                                         c   Interpret the disadvantages of each type of facility.                                                                  x

                                     2     Examine diverse lodging options to increase customer choice.
                                         a Identify five types of lodging facilities.                                                                               x
                                         b Detail the advantages of each type of facility.                                                                          x
                                         c Detail the disadvantages of each type of facility.                                                                       x

                                             Examine elements of a dining experience expected to satisfy
                                             guests at varied facilities such as a boardwalk vendor, cruise
                                     3       ship, chain restaurant and a five-star dining facility.
                                         a   Detail characteristics of expected food service quality.                                                               x
                                         b   Detail characteristics of expected atmosphere.                                                                         x
                                         c   Detail characteristics of expected cuisine.                                                                            x
                                         d   Detail characteristics of expected speed of service.                                                                   x
                                             Integrate the various and diverse element of the industry to
                                     4       create a travel experience for a customer.
                                         a   Create a suggest itinerary for a customer.                                                                             x
                                         b   Create a travel package including meals for a customer.                                                                x
                                             Plan a group tour including research, itinerary planning, costing,
                                         c   operations, escorting, and satisfaction survey.                                                                        x
                                             Achieve familiarity with other industries that have products or
                                             services relevant to a tourism package to gain awareness of
                                             their role and the tourism provider's role in delivering a
                   C                         seamless product to a customer.
                                             Describe a feasible collaboration with other industries to
                                     1       provide an inclusive product to the customer.
                                             Cite an example of seamless service in cooperation with another
                                             industry such as agricultural, religious site, or the transportations
                                         a   industry to create the guest experience.                                                                               x
                                             Identify and integrate the different vendors, suppliers and
                                         b   properties to create the guest experience.                                                                             x
                                             Describe the service provider's role to ensure customer
                                     2       satisfaction in delivering a product or service.
                                         a   Outline the responsibilities for the service provider.                                                                 x
                                             Outline the service provider's role in teaming with other vendors or
                                         b   suppliers.                                                                               x
                                             Outline methods of trouble-shooting issues for a dissatisfied
                                         c   customer.                                                                                                              x




August 2007                                                                                                                                                                                                                   3
                                                                                                                                                                                             Post Secondary Delivery
                                            RATING SCALE:




                                                                                                                                             Secondary Delivery
                                            4 = Exceeds criteria and/or able to teach task




                  State Standards




                                                                                                                    National Codes
                                            3 = Accomplishes task to criteria
                                                                                                                                                                        Local Task
                                            2 = Accomplishes task with help
                                                                                                                                                                         ID Code/
                                            1 = Exposed to the task                                                                                                      Delivery
                                            N = Not exposed to task                                                                                                        Point
                                                                  SECTION # 3
                                                            CLUSTER PATHWAY SKILLS
                                            CAREER AND EMPLOYABILITY SKILLS
                                                                                                                                     4   3     2                  1 N                4   3      2                      1 N
                                            Achieve a knowledge of the community elements essential to
                  D                         maintain cooperative tourism development efforts.

                                            Identify local and regional tourism activities that involve more
                                    1       than one business or organization to develop a resource base.
                                            Name one historical site whose support and development is
                                        a   dependent on more than one business or organization.                                                                   x
                                        b   Name an area event that depends on.                                                      x
                                            Identify the primary resources or core competencies of the
                                            various tourism related organizations or businesses to best
                                    2       utilize available resources.
                                        a   Name an organization whose strength is in its manpower.
                                        b   Name an entity whose strongest resource is financial.                                                                       x
                                            Name a business whose key competence is knowledge or
                                        c   connections.                                                                                                           x
                                            Identify local and regional tourism issues that involve more
                                            than one business or organization to determine the impact of
                                    3       each issue on several businesses/organizations.
                                            Name one tourism development issue that currently or in the past
                                        a   has experienced political strife.                                                                                      x
                                            Name a transportation or infrastructure issue related to tourism &
                                        b   list business or organizations that would be affected.                                                                 x
              V                             TECHNICAL SKILLS: MARKETING
                                            Match customer needs, wants & expectations to the travel
                  A                         product to integrate discretionary travel options.
                                            Research the discretionary factors that influence travel
                                    1       decisions to create customer options.
                                        a   Identify economic factors influencing travel decisions.                                                                x
                                        b   Identify social factors influencing travel decisions.                                                                  x
                                        c   Identify health & safety factors influencing travel decisions.                                                         x
                                        d   Identify physical & mental factors influencing travel decisions.                                                       x
                                            Learn customer preferences and limitations to create the best
                                    2       package for the vendor and the customer.
                                        a   Plan effective trip or itinerary meet customer needs.                                                                  x
                                            Identify an opportunity to sell up to great experiences for the guest
                                        b   and or revenue for the vendor.                                                                                         x
                                            Study the various market sub-sectors and the general interests
                  B                         of each to design tourism promotional packages.
                                            Create promotional message to target the assets of the
                                            elements of a tourism experience to various market sub-sector
                                    1       members.
                                            Name sub-sector determinants related to demographics and
                                        a   psychographics.                                                                                                        x
                                            Design an experience with one tourism asset for each of the sub-
                                        b   sectors.                                                                                                               x
                                            Identify key information elements to aid in targeting or
                                    2       modifying products for your audience.
                                        a   Create a short guided tour or a tourism site for a set of visitors.                                                    x
                                        b   Plan a trip itinerary for at least two days.                                                                           x

                                            Evaluate various communication techniques & media venues
                                            & select the effective manner to convey information to a target
                                            audience such as the prospective customer, the general public,
                  C                         a disgruntled customer or a special needs population.
                                            Communicate details and points of attractions with
                                            enthusiasm to engage the customer/guests in the tourism
                                    1       experience.
                                        a   Lead an exciting tour.                                                                                                 x
                                        b   Make a motivating presentation.                                                                                        x
                                            Host a tourism site to inspire a favorable reaction to the travel and
                                        c   tourism product(s) and service(s).                                                                                     x
                                        d   Write a compelling paragraph promoting a tourism product.                                                              x
                                            Utilize alternate media venues to promote the product or
                                    2       service to the customer/guest.
                                            Identify the similar benefits or broadcast, print, electronic and
                                            outdoor media to communicate messages to current and
                                        a   prospective customers.                                                                                                 x
                                            Contrast the advantages of broadcast, print, electronic and outdoor
                                        b   media to communicate messages to current or                                                                            x
                                            TRAVEL & TOURISM
                                            Utilize alternate communication services to assist customers
                                    3       with specialized needs.
                                        a   Identify a resource to help communicate with disabled travelers.                                                       x




August 2007                                                                                                                                                                                                                  4
                                                                                                                                                                               Post Secondary Delivery
                                  RATING SCALE:




                                                                                                                               Secondary Delivery
                                  4 = Exceeds criteria and/or able to teach task




              State Standards




                                                                                                      National Codes
                                  3 = Accomplishes task to criteria
                                                                                                                                                          Local Task
                                  2 = Accomplishes task with help
                                                                                                                                                           ID Code/
                                  1 = Exposed to the task                                                                                                  Delivery
                                  N = Not exposed to task                                                                                                    Point
                                                        SECTION # 3
                                                  CLUSTER PATHWAY SKILLS
                                  CAREER AND EMPLOYABILITY SKILLS
                                                                                                                       4   3     2                  1 N                4   3      2                      1 N
                                  Identify a resource to help communicate with non-English speaking
                                b guests.                                                                                                            x




August 2007                                                                                                                                                                                                    5
                                                                                                                                                                                                Post Secondary Delivery
                                              RATING SCALE:




                                                                                                                                                Secondary Delivery
                                              4 = Exceeds criteria and/or able to teach task




                    State Standards




                                                                                                                       National Codes
                                              3 = Accomplishes task to criteria
                                                                                                                                                                           Local Task
                                              2 = Accomplishes task with help
                                                                                                                                                                            ID Code/
                                              1 = Exposed to the task                                                                                                       Delivery
                                              N = Not exposed to task                                                                                                         Point
                                                                    SECTION # 3
                                                              CLUSTER PATHWAY SKILLS
                                              CAREER AND EMPLOYABILITY SKILLS
                                                                                                                                        4   3     2                  1 N                4   3      2                      1 N
                                              Utilize tactful phraseology and communication to dispel
                                      4       misunderstanding or difficult situations.
                                          a   Make a request of a guest without confrontation.                                                                        x
                                              Give directions to a frenzied, stressed, upset guest without insult or
                                          b   conflict prospective customers.                                                           x
              VI                              SYSTEMS
                                              Explore the types, structure, and career opportunities of the
                    A                         diverse operational units in the pathway.
                                              Research various operating units in the pathway to distinguish
                                      1       the particular characteristics of each venue.
                                          a   List recreational venues.                                                                                               x
                                          b   List attraction venues.                                                                                                 x
                                              Outline unique organizational structure of various operation
                                      2       units to compare and contrast the venues.
                                          a   Describe characteristics unique to each venue.                                                                          x
                                          b   Describe characteristics common to each venue.                                                                          x
                                              Summarize unique career opportunities for each segment to
                                      3       gather occupational information for each venue.
                                          a   List recreational careers.                                                                                              x
                                          b   List amusement careers.                                                                                                 x
                                          c   List attraction careers.                                                                                                x
                                              Study admission procedures and traffic control issues to
                    B                         Examine guest and people, groups, procedures to
                                              manage and controlgroup admission and vehicles. utilize
                                      1       guidelines for access control.
                                              Identify which venues use ticket admission and how these tickets
                                          a   are collected.                                                                                                          x
                                              Identify which venues use membership and how the member is
                                          b   identified.                                                                                                             x
                                          c   Explain how groups are handled differently in each case.                                                                x
                                              Examine traffic control issues as they apply to people and
                                      2       vehicles to alleviate congestion issues.
                                          a   Plan for effective directions and parking of vehicles.                                                                  x
                                              Identify a situation where the number of guests would need to be
                                          b   controlled and list how this would be accomplished.                                                                     x

                                              Evaluate the unique operational departments in each segment
                                              to gain knowledge of the maintenance technology,
                    C                         merchandizing, program and product potential in each venue.
                                              Examine maintenance issues requiring special training of
                                              personnel to appreciate job demands and opportunities of
                                      1       each venue.
                                          a   List maintenance issues unique to recreation.                                                                           x
                                          b   List maintenance issues unique to amusements.                                                                           x
                                          c   List maintenance issues unique to attractions.                                                                          x
                                              Summarize merchandising and retail outlet opportunities to
                                      2       predict types of products available.
                                          a   Describe retail opportunities possible at each venue.                                                                   x
                                          b   List types of merchandise that may be available at each venue.                                                          x
                                              Research ideas needed to develop programs and/or products
                                      3       unique to each venue.
                                              Explain the role history might play in developing
                                          a   programs/exhibits/events.                                                                                               x
                                          b   Explain the role various animals have in exhibit development.                                                           x
                                              Explain how a theme might determine the types of
                                          c   products/services/events available.                                                       x
              VII                             SAFETY AND SECURITY
                                              Achieve an awareness of safety and security issues unique to
                                              each segment to provide appropriate safety and security
                    A                         measures.
                                              Research safety and security issues for guests unique to each
                                      1       venue to create safety guidelines.
                                          a   List guest safety/security issues at recreation venues.                                                                 x
                                          b   List guest safety/security issues at amusement venues.                                                                  x
                                          c   List guest safety/security issues at attraction venues.                                                                 x
                                              Research safety and security issues for employees unique to
                                      2       each venue to create safety guidelines.
                                          a   List employee safety/security issues at recreation venues.                                                              x
                                          b   List employee safety/security issues at amusement venues.                                                               x
                                          c   List employee safety/security issues at attraction venues.                                                              x
                                              Achieve an awareness of safety and security issues unique to
                                              hospitality and tourism to provide appropriate safety and
                    B                         security measures.
                                              Study safety and security issues unique to each venue to create
                                      1       safety guidelines for guests.




August 2007                                                                                                                                                                                                                     6
                                                                                                                                                                                                  Post Secondary Delivery
                                               RATING SCALE:




                                                                                                                                                  Secondary Delivery
                                               4 = Exceeds criteria and/or able to teach task




                     State Standards




                                                                                                                         National Codes
                                               3 = Accomplishes task to criteria
                                                                                                                                                                             Local Task
                                               2 = Accomplishes task with help
                                                                                                                                                                              ID Code/
                                               1 = Exposed to the task                                                                                                        Delivery
                                               N = Not exposed to task                                                                                                          Point
                                                                      SECTION # 3
                                                                CLUSTER PATHWAY SKILLS
                                               CAREER AND EMPLOYABILITY SKILLS
                                                                                                                                          4   3     2                  1 N                4   3      2                      1 N
                                           a   Detail guest safety/security issues at recreation facilities.                                                            x
                                           b   Detail guest safety/security issues in amusement areas.                                                                  x
                                           c   Detail guest safety/security issues at attractions.                                                                      x
                                           d   Detail guest safety/security issues at gaming facilities.                                                                x
                                               Research safety and security issues unique to each venue to
                                       2       establish employee safety standards.
                                           a   Specify employee safety/security issues at recreation facilities.                                                        x
                                           b   Specify employee safety/security issues at amusement areas.                                                              x
                                           c   Specify employee safety/security issues at attractions.                                                                  x
                                           d   Specify employee safety/security issues at gaming facilities.                                                            x
                                               Examine equipment safety, functionality, and durability to
                                       3       protect guests and minimize replacement costs.
                                               List factors that affect safe and appropriate functioning of
                                           a   recreational equipment.                                                                                                  x
                                               List factors that affect safe and appropriate functioning of
                                           b   amusement park equipment.                                                                                                x
                                               List factors that affect safe and appropriate functioning of
                                           c   educational attraction equipment.                                                                                        x
                                               List factors that affect safe and appropriate functioning of museum
                                           d   exhibits and equipment.                                                                                                  x
                                               List factors that affect safe and appropriate functioning of gaming
                                           e   equipment.                                                                                                               x
                                               Evaluate methods for equipment maintenance and repair to
                                       4       avoid downtime.
                                           a   List advantages for repairing on site.                                                                                   x
                                           b   List advantages of securing a technician from off-site.                                                                  x
                                           c   List factors to consider in selecting a technician.                                                                      x
                                           d   List the factors involved with preventive maintenance (time, cost).                                                      x
                                           e   List the factors involved with emergency repair (downtime, cost).                                                        x
                                               Research and create a resource base using alternative plans,
                                               proactive and reactive solutions to manage any emergency
                     C                         situation
                                               Formulate methods of resolution and/or alternatives to
                                       1       potential safety hazards.

                                               Create a proactive solution to address common safety hazards
                                           a   including lighting, sound, surface areas, political and social climate.                                                  x
                                           b   Create a reactive solution to guests' exposure to a health hazard.                                                       x
                                           c   Suggest ways to manage guests and groups facing safety hazards.                                                          x
                                           d   Develop and role play mock emergency situations demonstrating                              x
                                               Research sources to utilize in various emergency situations for
                                       2       self, co-workers and customer/guest.
                                           a   Detail three resources for assistance with communication.                                      x
                                           b   Name the most common source for criminal assistance.                                           x
                                           c   Name a resource for assistance with environmental issues.                                                                x
                                           d   List a source for assistance with legal issues.                                                                          x
                                           e   List two sources for assistance with medical or social services.                                                         x
                                               Review safety and security issues to establish procedures for
                     D                         customer education.
                                               Examine & disseminate information to help customers deal
                                       1       with potential safety hazards & security issues.
                                           a   Collect safety and security information relevant to the venue.                                                           x
                                           b   Display safety and security information and materials.                                                                   x
                                               Distribute safety and security information appropriately to
                                           c   customer/guest.                                                                                                          x
              VIII                             ADMISSIONS
                                               Study admission procedures to manage and control
                     A                         individuals and groups.
                                               Examine guest and group admission mediums to utilize
                                       1       guidelines for access control.
                                               Identify which venues use ticket admission and methods of
                                           a   collection.                                                                                                              x
                                               Identify which venues use membership and method of
                                           b   identification.                                                                                                          x
                                           c   Explain how groups are handled differently in each case.                                                                 x
                                               Research various methods of ticket allocation to control
                                       2       admission.
                                           a   List methods of allocating tickets by season, month and day.                                                             x
                                               Describe considerations for allocating adult, children and senior
                                           b   tickets.                                                                                                                 x
                                               Explore the different ticket sales options to establish best
                     B                         practices.
                                               Research various methods of ticket pricing and sales to
                                       1       maximize sales.




August 2007                                                                                                                                                                                                                       7
                                                                                                                                                                                          Post Secondary Delivery
                                             RATING SCALE:




                                                                                                                                          Secondary Delivery
                                             4 = Exceeds criteria and/or able to teach task




                   State Standards




                                                                                                                 National Codes
                                             3 = Accomplishes task to criteria
                                                                                                                                                                     Local Task
                                             2 = Accomplishes task with help
                                                                                                                                                                      ID Code/
                                             1 = Exposed to the task                                                                                                  Delivery
                                             N = Not exposed to task                                                                                                    Point
                                                                   SECTION # 3
                                                             CLUSTER PATHWAY SKILLS
                                             CAREER AND EMPLOYABILITY SKILLS
                                                                                                                                  4   3     2                  1 N                4   3      2                      1 N
                                             Identify the factors necessary to consider when setting ticket
                                         a   prices.                                                                                                            x
                                         b   List the various methods of selling tickets.                                                                       x
                                             Explore the types and structure of admission ticket channels to
                                     2       distribute tickets.
                                         a   List ways to allocate tickets for sale.                                                                            x
                                         b   List ways to distribute tickets for delivery.                                                                      x
                                             Examine traffic control issues as they apply to people and
                   C                         vehicles to alleviate congestion issues.
                                     1       Study traffic control issues to manage vehicles.
                                         a   Plan for effective directions and parking of vehicles.                                                             x
                                             Identify a situation where the number of guests would need to be
                                         b   controlled and list how this would be accomplished.                                                                x
                                             Evaluate the types of information and directions guest would
                   D                         need at entry to be familiar with their surroundings.
                                             Gather information about an entire facility to distribute to the
                                     1       guests.
                                         a   List all locations a guest would need to know.                                                                     x
                                         b   Describe the guest use of each area.                                                                               x
                                             Identify the schedule opening and closing for each area of the
                                         c   facility (day/seasons).                                                                                            x
                                         d   Give a short history or background of the facility if relevant.                                                    x
                                             Gather maps and diagrams of a facility to distribute to the
                                     2       guests.
                                         a   Describe how a guest would travel through the facility.                              x
                                             List critical locations such as restrooms, telephones, ATMs and
                                         b   first aid stations.                                                                  x
                                             Determine information needed to serve guests from non-public
                                     3       sources and locations.
                                             List information a guest might need that they may not have
                                         a   accessed.                                                                                                          x
                                             List non-public locations a customer service person would need as
                                         b   a resource.                                                                                                        x

                                     4       Summarize the policies and procedures to provide guest safety.
                                             Describe policies about items such as: backpacks, strollers,
                                             wheelchairs, packages, high heels, etc, that would minimize
                                         a   damage and safety in an attraction or amusement setting.                                                           x
                                         b   Identify emergency evacuation routes.                                                                              x
              IX                             MARKETING
                                             Evaluate the unique operational departments in hospitality
                                             and tourism to develop marketing strategies in recreation,
                   A                         amusements, and attractions.
                                             Describe the use of market segmentation to design marketing
                                     1       plans.
                                         a   List the groups or demographics of the groups to be targeted.                                                      x
                                         b   Describe how this factor affects the marketing strategies.                                                         x

                                     2     Describe the impact of seasonality to design marketing plans.
                                         a List what seasons are most popular for each venue.                                                                   x
                                         b Give a scenario of a "worst" season.                                                                                 x
                                           Describe the ways to incorporate a loyalty program into the
                                     3     marketing plan.
                                         a List ways to entice the customer to return.                                            x
                                         b Give methods to convince customers to refer others to the facility.                    x
                                           Describe collaboration with other entities to provide an
                                     4     inclusive product or service.
                                         a Detail ways to set-up a marketing partnership.                                                                       x
                                           Describe the process to create a tourism experience package with
                                         b other businesses.                                                                                                    x
                                           Examine avenues to expose the public to a new product or
                                     5     service.
                                         a List methods to announce a new product to the public.                                          x
                                           List ways to communicate a new product or service to current
                                         b customers.                                                                                     x
                                           Study the different venues in hospitality & tourism to gain
                   B                       knowledge of merchandizing, program & product potential
                                           Summarize merchandizing and retail outlet opportunities to
                                     1     predict types of available products.
                                         a Describe retail opportunities possible at each venue.                                                                x
                                         b List types of merchandise that may be available at each venue.                                                       x
                                           Research ideas needed to develop programs and/or products
                                     2     unique to each venue.




August 2007                                                                                                                                                                                                               8
                                                                                                                                                                                        Post Secondary Delivery
                                            RATING SCALE:




                                                                                                                                        Secondary Delivery
                                            4 = Exceeds criteria and/or able to teach task




                  State Standards




                                                                                                               National Codes
                                            3 = Accomplishes task to criteria
                                                                                                                                                                   Local Task
                                            2 = Accomplishes task with help
                                                                                                                                                                    ID Code/
                                            1 = Exposed to the task                                                                                                 Delivery
                                            N = Not exposed to task                                                                                                   Point
                                                                  SECTION # 3
                                                            CLUSTER PATHWAY SKILLS
                                            CAREER AND EMPLOYABILITY SKILLS
                                                                                                                                4   3     2                  1 N                4   3      2                      1 N
                                            Explain the role history might play in developing
                                        a   programs/exhibits/events.                                                                                         x
                                        b   Explain the role various animals have in exhibit development.                                                     x
                                            Explain how a theme might determine the types of
                                        c   products/services/events available.                                                                               x
              X                             OPERATIONS
                                            Explore the types, structure, & career opportunities of
                                            recreation, amusements, & attractions to gain awareness of the
                  A                         diverse operational units in hospitality & tourism.
                                            Study various operating methods of a recreational facility to
                                    1       distinguish the particular characteristics of recreation.
                                            List three ways to organize a business to provide recreational
                                        a   options for guests.                                                                                               x
                                        b   Describe the benefits and disadvantages of each method.                                                           x
                                        c   Name various types of recreation facilities.                                                                      x
                                    2       Outline various operational methods to utilize at a museum.
                                        a   List three ways to organize a museum.                                                                             x
                                        b   Detail the benefits and disadvantages of each method.                                                             x
                                        c   Name various types of museums.                                                                                    x
                                    3       Outline various methods to operate an attraction.
                                        a   Name two business methods for operating a historic attractions.                                                   x
                                        b   List three methods for operating an amusement attraction.                                                         x

                                      c List three business methods for operating an educational attraction.                                                  x
                                      d Describe the benefits and disadvantages of each method.                                                               x
                                        Explain various methods to operate a casino or gaming
                                    4   facility.
                                      a Detail characteristics unique to the gaming venue.                                                                    x
                                      b Describe the organizational requirements for operating a casino.                                                      x
                                        List the benefits and disadvantages such as management would
                                      c encounter.                                                                                                            x
                                        Evaluate the "Design Day Specifications" to best utilize a
                                    5   facility.
                                      a List the factors that influence the capacity of the facility.                                                         x
                                      b Name the factors that influence the attendance of your customers.                                                     x
                                        Cite the methods of adjusting the design of a facility to
                                      c accommodate the normal day, a slow day, & a super busy day.                                                           x
                                        Summarize unique career opportunities in hospitality &
                                    6   tourism to gather occupational information for each venue.
                                      a List recreation careers.                                                                                              x
                                      b List amusement careers.                                                                                               x
                                      c List attraction careers.                                                                                              x
                                      d List gaming careers.                                                                                                  x




August 2007                                                                                                                                                                                                             9

				
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