Global Mobile TV Forecast to 2013 by RNCOS

VIEWS: 592 PAGES: 105

More Info
									RNCOS                      Global Mobile TV Forecast to 2013
Online Business Research
RNCOS                                                                  Global Mobile TV Forecast to 2013
Online Business Research




                                              Published by




                             RNCOS E-Services Pvt. Ltd.
                                   B -129, Sector 6, Noida - 201301
                                       Tel: +91 (120) 4224700
                                        Email: info@rncos.com
                                           www.rncos.com




                               © Global Mobile TV Forecast to 2013
                                         RNCOS, 2010
                                                  Edition 3.0
                              All rights reserved. This publication is protected
                           by copyright. No part of it may be reproduced, stored
                           in a retrieval system or transmitted, in any form or by
                             any means, electronic mechanical, photocopying,
                               recording or otherwise without the prior written
                                         permission of the publishers.
RNCOS                                                         Global Mobile TV Forecast to 2013
Online Business Research




                            !                         !       "   "
                                    # $%          &'(                 )*+*   )*+,          -'*
.                          )*+, .
                                       )*+,




/


0                                             1


                                                  1




2
                                                          3
                                                              4
                                                          5
RNCOS                              Global Mobile TV Forecast to 2013
Online Business Research




                           1




                               #
RNCOS                                                                                                  Global Mobile TV Forecast to 2013
Online Business Research




                                                                Table of Contents

1.  Analyst View.........................................................................................................................................8
2.  Mobile TV - Technology Overview ...................................................................................................10
3.  Market Attractions .............................................................................................................................14
  3.1     Mobility .......................................................................................................................................14
  3.2     Mobile Penetration .....................................................................................................................15
  3.3     New Revenue Stream ................................................................................................................16
  3.4     3G Deployment ..........................................................................................................................18
4. Market Analysis .................................................................................................................................19
  4.1     Subscribers ................................................................................................................................19
  4.2     By Technology............................................................................................................................21
    4.2.1    Streaming...............................................................................................................................23
    4.2.2    Broadcasting ..........................................................................................................................26
  4.3     Service Revenue ........................................................................................................................28
  4.4     Business Models ........................................................................................................................29
    4.4.1    Subscriptions .........................................................................................................................30
    4.4.2    Pay-per-View .........................................................................................................................31
    4.4.3    Advertising .............................................................................................................................32
  4.5     Regional Segmentation..............................................................................................................34
5. Key Country Profile ...........................................................................................................................36
  5.1     US ..............................................................................................................................................36
  5.2     France ........................................................................................................................................39
  5.3     Germany.....................................................................................................................................42
  5.4     Italy.............................................................................................................................................45
  5.5     Spain ..........................................................................................................................................47
  5.6     UK ..............................................................................................................................................51
  5.7     Japan..........................................................................................................................................53
  5.8     South Korea ...............................................................................................................................55
  5.9     China ..........................................................................................................................................58
  5.10    India............................................................................................................................................62
  5.11    UAE ............................................................................................................................................64
  5.12    Malaysia .....................................................................................................................................66
  5.13    Russia ........................................................................................................................................68
  5.14    Brazil ..........................................................................................................................................72
  5.15    Mexico ........................................................................................................................................74
6. Potential Growth Areas.....................................................................................................................76
  6.1     Content Providers ......................................................................................................................76
  6.2     Mobile Operators........................................................................................................................80
  6.3     Mobile TV Broadcasters.............................................................................................................82
  6.4     Handset Manufacturers..............................................................................................................84
  6.5     Network Equipment Vendors .....................................................................................................87
  6.6     Mobile Advertising ......................................................................................................................88
  6.7     Quadruple Play Services............................................................................................................90
  6.8     Car Mobile TV ............................................................................................................................92
7. Market Restrains................................................................................................................................93
  7.1     Spectrum Availability..................................................................................................................93
  7.2     Infrastructure Cost......................................................................................................................94
  7.3     Content and Handset Availability ...............................................................................................95
  7.4     Service Pricing ...........................................................................................................................96
  7.5     Competing Standards ................................................................................................................97
8. Key Vendor Profile ............................................................................................................................98
  8.1     Nokia Siemens ...........................................................................................................................98
  8.2     Qualcomm ..................................................................................................................................99
  8.3     Alcatel-Lucent...........................................................................................................................100
  8.4     ZTE...........................................................................................................................................102


                                                                               $
RNCOS                                                                                  Global Mobile TV Forecast to 2013
Online Business Research




List of Figures:

Figure 3-1: Global - Mobile Penetration in Major Markets (%), 2009 & 2013 .............................................15
Figure 3-2: Global - Multiple Mobile TV Opportunities for Business Partners.............................................17
Figure 4-1: Global - Mobile TV Subscribers (Million), 2009-2013 ...............................................................20
Figure 4-2: Global - Mobile TV Subscribers by Technology (%), 2009 .......................................................21
Figure 4-3: Global - Forecast for Mobile TV Subscribers by Technology (%), 2013...................................22
Figure 4-4: Global - Streaming Mobile TV Subscribers (Million), 2009-2013..............................................24
Figure 4-5: Global - Broadcast Mobile TV Subscribers (Million), 2009-2013..............................................27
Figure 4-6: Global - Mobile TV Service Revenue (Billion US$), 2009-2013 ...............................................28
Figure 4-7: Global - Forecast for Mobile TV Subscribers by Region (%), 2013..........................................35
Figure 5-1: US - Mobile TV/Video Subscribers (Million), 2009 & 2013 .......................................................38
Figure 5-2: France - Mobile TV Subscribers by Operator (%), 2007...........................................................40
Figure 5-3: France - Mobile TV Subscribers (Million), 2009 & 2013 ...........................................................41
Figure 5-4: Germany - DVB-T Subscribers (Million), 2008 & 2013 .............................................................43
Figure 5-5: Italy - Broadcast Mobile TV Subscribers (Million), 2008 & 2013 ..............................................46
Figure 5-6: Spain - Mobile TV Subscribers (Million), 2008 & 2013 .............................................................48
Figure 5-7: Spain - Mobile TV Subscribers Revenue (Million Euro), 2008 & 2013 .....................................49
Figure 5-8: Spain - Mobile TV Subscribers by Operator (%), 2008.............................................................49
Figure 5-9: UK - Mobile TV Market (Million £), 2007 & 2013 ......................................................................52
Figure 5-10: Japan - Broadcast Mobile TV Subscribers (Million), 2008 & 2013 .........................................54
Figure 5-11: South Korea - Mobile TV Subscribers (Million), 2009-2013 ...................................................55
Figure 5-12: South Korea - Mobile TV Subscribers by Service Type (%), 2009.........................................56
Figure 5-13: South Korea - Forecast for Mobile TV Subscribers by Service Type (%), 2013 ....................57
Figure 5-14: China - Mobile TV Users (Million), 2009-2013.................................................................
								
To top