Freelancing - the State of Play Today AGENDA 16112004

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							Freelancing - the State of Play Today

                        AGENDA


              16/11/2004 19:45 at APU, Chelmsford
     with Richard Robson from Professional Contractors Group
PCG Update and market
      overview
Richard Robson, PCG Director
                         Agenda


• Today’s freelance market:
  – Historical context
  – Current drivers
  – Future directions
• The PCG
  – What we are here for
  – What we are doing
Today’s freelance market
Self employment in the UK has increased markedly in
  recent years, and since mid – 2002 has been growing
      faster than at any time since the late 1980’s.
                   Labour Market Trends October 2004



         “40% of the UK workforce will be
                freelance by 2010”
           Professor Richard Scase, University of Kent at Canterbury
Number of people self-employed
       (UK 1985-2003)
             More detail on recent increases


• Increase affected both men and women and full-
  time and part-time
   – Largest increase men 35-49 yrs
   – Proportion of those self employed seems to increase as age
     increases

• Differences are evident by sector
   – Greatest change is in banking, finance and insurance, other
     business activities (120,000)
   – Construction (45,000) – part of an existing trend
   – Public administration, education and health (53,000)
                  Growth areas/sectors


•   Finance
•   HR and change management
•   Leading IT
•   Construction
•   Engineering
•   Marketing
•   Public sector (though procurement issues)
    – Health
    – Education
    – Transport
                      Motivations: economic

• Increase in house prices reduces credit constraints

• Recent research suggests that 1 in every 30 adults in the UK
  (1.4 million) is actively trying to set up a new business at any
  one time. (2001)

• Four in every 100 people start-up a business because of an
  opportunity and 1 in every hundred does so because they have
  no better choice for work (necessity entrepreneurs)

• Respondents were positive about the climate for
  entrepreneurship, although fear of failure would prevent 34.1%
  of people from starting up a business
                     Motivations: lifestyle

• Belief that self-employment offers greater responsibility, more
  flexibility, more challenges and larger rewards, plus more
  personal freedom and a better work-life balance.

• 80% of self employed are satisfied or very satisfied with work
  vs 64% of full time employees (Work Foundation)

• Research from the Working in Britain suggests that whilst
  people are staying in their jobs slightly longer than in 1992,
  work is not challenging or rewarding our abilities (Work
  Foundation)
                     Employee
                     Market Space
                              drivers
                       Not jobs for life
                         - life of jobs
                          No loyalty
                      Lack of challenge
                         and reward


                                                     Business Space
 Space for self
                                                Increased competitiveness
A new generation         Freelance          Focus on strategic core, new models
   Self esteem             Interim
                       Self employed               Adaptive and flexible
Work life balance
                         Consultant                 Outsourcing trends
Self determination
                                             Low investment in human capital
                     Employer space                 Trust is diminished
                       Focus on costs
                         and service
                             ICT –
                      anytime any place
                     Use of “freelancers”
           The future: competing on value



BREADTH                                     TRUSTED
OF
BUSINESS                                    ADVISOR
ISSUES
                             VALUABLE
                             RESOURCE
                 SUBJECT +
                 RELATED
                 TOPICS
  TECHNICAL
  SUBJECT
  MATTER

      DEPTH OF PERSONAL RELATIONSHIP          Source: R Scase
Questions and Answers




                 The PCG
                      PCG – the vision


• The voice of freelancers
   – working with Government and industry to protect and
     promote freelancing and freelancers, on a local, national
     and European level

• The heart of the freelance community
   – supporting and nurturing its members through all parts of
     the freelance life cycle, as well as offering commercial
     support, fostering peer support and encouraging new ways
     of working
                        PCG objectives

• Be the representative voice of professional freelancers in the
  UK
• Protect members’ businesses
• Promote the positive benefits of freelancers and freelancing to
  business, government and society
• Facilitate members’ commercial development
• Increase membership year on year
• Maintain constant dialogue with membership
• Raise internal standards of professionalism and quality, and
  restructure as appropriate, to ensure the PCG is scaleable and
  future proof
                 Recent achievements


• Continued to support members’ cases – current
  status 500+ cases won, versus 2 lost
• Appointed Government representatives at ILO
• Successfully lobbied for the opt-out clause for
  incorporated freelancers in DTI’s new Agency
  Regulations
• All IT skills removed from Skills Shortage List
• Achieved ISO9001
          Current activity: some highlights


• Arctic Systems
• PCGQS – an ISO9001 for freelancers
• Lobbying
• Range of publications
• Approved contracts/terms and conditions
• Regional work
• 12,000+ members
               Benefits of membership


• Professional Expenses Insurance
• Support and help drive focus for lobbying
• Sample contracts drafted by experts
• Access to free tax and legal helplines
• IR35 and S660A analysis and manuals
• Discounted hotels, insurance, travel, software
• Entry to the freelancers’ online community
Questions and Answers




         Questions and Answers
Current issues affecting freelancers
             Richard Robson, PCG Director
                   Areas of concern
• Taxation
   – IR35
   – S660A
   – Non-Corporate Distribution Rate and the Pre-Budget Report
• Legislative changes
   – ~4,500 more laws and regulations since 1997
   – Raft of EU directives
• Access to markets
   – Procurement policies of public sector, large corporations
   – Poor training opportunities
   – Need to develop new channels
                                                          Areas of concern
                                                                Resources
                                                                   2%
                                            Managing your finances
                                                     4%

                                     New technology
                                           4%
                                Cash flow                                                          Taxation
                                  5%                                                                 20%
                Marketing yourself
                       7%




         Updating your skills
                9%
                                                                                                              Changes in legislation
                                                                                                                     20%
                   Economic environment
                          14%
                                                                            Finding new business
                                                                                     15%




Source PCG annual survey 2004, base 698
“Taxation with representation ain’t so hot either.”
                     Gerald Barzan
                                IR35



"I really do prefer naivety or even foolishness in politicians to
   hypocrisy and deception. Dawn Primarolo seemed to be very
  pleasant, and clearly fell within the first pair rather than the
     second. I was particularly amused by the way in which she
    sincerely believed that the Budget measures would simplify
    matters and lead to a fairer and more efficient tax system.
     While I might have thought that someone with the several
   years experience in the job that she had would have realised
   the silliness of such statements, she seemed entirely at ease
                with her conscience in making them."
                      Graham Aaronson, QC, on IR35
                                  IR35

• Different pieces of work can be inside/outside
• Relies on the self-employment status tests
• Involves an imaginary contract
• Literally impossible to self-assess
• Repeal unlikely; clarification of self-employment would really
  help
• PCG helps members by:
    –   Guide to IR35
    –   Taking cases
    –   Talking with the Revenue on implementation
    –   Moral/peer support
    –   Standard contracts, new contract approval process
                              S660A

• Settlements legislation around since 1930s
• Tax Bulletin 64 (April 2003) brought new interpretation
• Attacks situations where profits shared with spouse (or other)
• Apparent conflicts with: self-assessment, independent taxation
  of spouses, company law, divorce law...
• PCG helps members by:
   –   Guide to S660A
   –   Test case(s)
   –   Moral/peer support
   –   Work with CIOT et al
   –   SARA
           Non-Corporate Distribution Rate


• “The right amount of tax”

• Effectively reverses the introduction of a 0%
  Corporation Tax band

• Least-worst option for freelancers at the time

• Fundamental re-think may be on the way: this
  year’s Pre Budget Report will include a discussion
  document
                  Public sector procurement

• Gershon report: standard procurement process
  recommended, yet to be implemented
• Typically need some or all of:
   – ISO9001
   – Health and Safety Policy
   – Environmental Policy
   – CSR Policy
   – Other stuff
• Cost prohibitive for freelancers
• PCG QS should help
                  Skills development


• Essential to remain cutting-edge
• Soft/business skills increasingly key in climate of
  increasing offshoring
• Must focus on value – and price on value where
  possible
• If inside IR35 pretty much impossible to train
• PCG would like tax incentives for development
                           A simple life

• Freelancers would like:
   – Simple and certain taxation
   – Simple access to markets
   – Simple rules to follow
   – (to be left alone)
• PCG can help by
   – Lobbying
   – Working with public and private sector clients
   – Driving quality
   – Branding good/compliant practice
Questions and Answers




         Questions and Answers
    PCG QS



16 November 2004
                          PCG QS


•   “PCG Quality System”
•   How did we get here?
•   Why is it so important?
•   Where are we now?
                       PCG QS


• PCG attained ISO9001/2000 certification August
  2003
• PCG objective to “deliver an accreditation scheme
  with real value in our members’ market place
• Was it possible to do this with ISO9001?
                        PCG QS


The problems:
• Can it be done at all?
• Can it be done for a price?
• Would it be credible?
• What components?
• What partners?
                         PCG QS


Can it be done at all?

Yes, there are other sector specific flavours of
  ISO9001, operating in vertical markets, so why not a
  horizontal sector scheme for consultants?
                        PCG QS


Can it be done for a price?

Yes. The key is standardisation ie to concentrate on
  the business elements common to all consultancies
  and then deliver them efficiently.
                        PCG QS


Would it be credible?

Only if we offer fully UKAS accredited ISO9001/2000.
  “Unaccredited” certification has no real value
  especially in a new market.
                              PCG QS

What components?

Needs a Quality Management System that works for one man
    organisations
An effective delivery mechanism to many small businesses
Remote audit capability
Privacy
Support infrastructure
Auditors who know what the scheme is
Encouragement from our members
Encouragement from our members’ clients/agencies
                            PCG QS

What partners?

We needed an enthusiastic accreditation body, able to grasp the
  concept and deliver uncompromised external audits to UKAS
  standards.
We needed an online document registry or “EQMS” to suit our
  members
We needed a very, very good consultant to design and deliver the
  Quality Management System
                        ISO 9001:2000 What is it ?




ISO 9001:2000 Is the internationally recognised standard for Quality,
 and is the preferred business management framework for over half a
 million organisations in 149 countries.
                                Benefits of ISO 9001:2000




             Internal:                                      External:

• Driver of continual improvement            • Demonstrates that you are a world
  via the ‘Plan-Do-Check-Act’ cycle            class quality organisation

• A proven tool that provides a              • Creates new business opportunities
  structured approach to managing              with potential customers who
  process to achieve objectives                demand certification, and gives
                                               competitive advantage
• Ensures discipline for effective
  data management & traceability             • Shows your commitment to
                                               providing your customers a high
• Customer satisfaction focus                  level of service

• A systematic approach to                   • Improves company image as being
  management                                   proactive and growth oriented
ISO 9001:2000 Global overview*




                                 *ISO survey
                                              The value of certification
                                         – Independent academic research

•   Study of Effectiveness
        – Study of 7500 organisations in USA found that organisations who were certified to ISO 9001 managed to hold
          their performance whilst competitors who were not certified fell into decline
                                                                                                                        (ISO Bulletin )
•   Academic research
        – Organisations who seek ISO certification to truly improve the organisation do improve; performance, quality,
          output, image and reduce costs.

                                                                                 “Does ISO Certification affect competitive advantage”
                                                                                           European Management Journal. B. Withers


        – ISO certification was proven to have a significant impact on the organisation (performance, morale, customer
          satisfaction, productivity, cash flow, market share, sales, exports , innovation etc.)

                                                                             “The effect of TQM on strategy” TQM Magazine. M.Samson


        – Companies who strive towards world class status find that ISO 9001 certification is the first and vital step
                                                                                   “Impact of ISO 9000 on best practice performance”
                                                                                     TQM Magazine. Prabhu, Appleby, Mitchell, Yarrow
Global market leaders value
ISO 9001:2000 certification
                                                                        PCG QS:
                                               The first horizontal scheme of it’s kind globally




                                                                                                        Telecommunications
Sector schemes




                                  Automotive
                   Aerospace




                                                            Oil & Gas
   Vertical




                                                                                               Food
                                                                                  IT
                 AS 9100       TS 16949                TS 29001               Tick IT     ISO 22000   TL 9000




                                                         PCG QS

                                                Horizontal scheme
                                           PCG QS:
                                       The way forward

An ISO 9001:2000 accredited certification scheme specifically created to
meet the needs and working practices of independent freelance sector.


   Unique features                                Benefits


   EQMS ( Electronic Quality                      Gives competitive advantage
   management systems )
                                                  Addresses a need/gap in the
   Remote on-line auditing                        market
   Ethical code of conduct                        Raises overall credibility of the
                                                  freelancer market
   Fully packaged cost effective
   offer                                          Facilitates business
                                                  improvement
   Secured business loans


  BVQi predict that the ISO 9001 : 2000 PCG QS scheme will represent the
  single most important future development in the UK certification landscape.
  PCG QS



State of play
                       PCG QS


• Development 80% complete
• Beta testing started Sunday
• 14 beta testers have undertaken induction workshop
• Includes IT contractors, engineers and a quantity
  surveyor and at least one “concentrator” company
• Target first external audits early Q1 2005
                      PCG QS

The process:
Train
Upload historic documentation into EQMS
Complete all mandatory stages
Practice what you preach
Internal Audit (health check)
External Audit
Pass?
                       PCG QS


Marketing and promotion:
 Promote to PCG members from January 2005
Promote to outside world from February 2005 ie
   Clients, agencies and other influencers
High profile “graduation ceremony” February 2005
              PCG QS


• Questions
PCG Approved Contract scheme
     PCG Approved Contract scheme


•   Overview
•   Benefits to contractors
•   Benefits to agencies
•   Summary
                       Overview



• PCG has developed the Approved Contract scheme for
  the benefit of PCG members, participating agencies
  and the wider freelance community.
• The aim is to facilitate the availability of standard,
  commercially sound, business-to-business contracts
  suitable for freelance businesses operating outside IR35
• Three agencies already signed up
              Benefits to contractors

• IR35 risk is minimal
• Heavily discounted tax and penalties warranty
• Certainty from the outset




           Real peace of mind!
                   Benefits to agencies


• Freelancers prefer agencies that recognise the
  implications of IR35
• PCG recognised contract will lead contractors to you!
• Commercial terms assurance you are not a rip off
• A single recognisable hallmark
• Save effort
• Save time
• Save money
• Save assignments!

  Contractor friendly? the ultimate
              hallmark
              The Process
                 Agency
               application



Approved                     Affiliate members
 contract                       Agree T&C’s



  Pass/fail                        Current
  Negotiate                       contract?



               Contract
                review
            Summary




• Justice Burton’s suggestion
• Only PCG can do it
DISCUSS!

						
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