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Digital Signage and Mobile Marketing: A Powerful and Unique Combination

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Vivid Digital Concepts, the premier franchise-based digital sign network operator, is announcing a new addition to their digital marketing solutions for businesses: mobile text message marketing.

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									Digital Signage and Mobile Marketing: A Powerful and Unique Combination

Vivid Digital Concepts, the premier franchise-based digital sign network
operator, is announcing a new addition to their digital marketing
solutions for businesses: mobile text message marketing.

Richfield, OH. November 09, 2010 -- Vivid Digital Concepts, (
http://www.vividdigitalconcepts.com ) the premier franchise-based digital
sign network operator, is announcing a new addition to their digital
marketing solutions for businesses: mobile text message marketing. The
service will allow advertisers on Vivid’s digital sign network to create
an opt-in list for customers. Once a customer has "opted-in", the
business can send targeted and timely coupons, specials and reminders
directly to their mobile phone via text message.

Digital signage, coupled with mobile marketing, allows businesses to
reach customers and potential customers while they are out of their home
and in the consumer mindset. Both industries are on strong growth trends.
According to recent research released by Arbitron, Digital videos in
public venues reaches more Americans each month (70%) than video over the
Internet (43%) or Facebook (41%). Additionally, CTIA: The Wireless
Association reports that in the first half of 2009, over 4.1 billion
texts were sent per day.

One hurdle to text message marketing is getting the keyword and shortcode
that individuals use to opt-in to marketing programs out to the targeted
audience. Deborah Naegle, President of Vivid Digital Concepts, (
http://www.vividdigitalconcepts.com ) sees both forms of marketing as
highly-complementary. "Our digital sign ads are full-motion and high
impact: they grab people’s attention. We think that our advertisers will
see a huge uplift in exposure for their mobile marketing programs. Even
though our core business is digital signage, we think offering mobile
marketing, along with digital signage, is a truly powerful approach to
branding and advertising. At the end of the day, we just want to deliver
a better product to our clients and franchise owners."

Vivid Digital Concepts ( http://www.vividdigitalconcepts.com ) franchise
owner Brian Grega offered these comments: "The mobile text messaging
service offers the best venue for connecting with consumers in an
intimate, one-to-one relationship to deliver precise messages on current
activities, events and promotions, which will result in increased
business for our advertising clients. Once again, Vivid is providing its
franchisees an opportunity to provide a great value to our customers."

About Vivid Digital Concepts:
Vivid Digital Concepts, ( http://www.vividdigitalconcepts.com ) based in
Northern Ohio, installs and manages Private Digital Screen Advertising
Networks. Vivid Digital Concepts’ Advertising Networks focus on driving
local business markets by providing relevant news, information and
dynamic advertising for the community. Currently, Vivid Digital Concepts
reaches thousands of network viewers per month in 11 cities. The company
believes in "Thinking Outside the Screen"© to reach viewers and provide a
much-needed alternative to print advertising for local businesses. Vivid
Digital Concepts is also the first franchise company solely dedicated to
Digital Screen Advertising Networks. The company has developed a unique
B2B sales model, with a focus on reoccurring revenue, for sales-driven
individuals. VDC franchise owners acquire the rights to develop exclusive
advertising networks. Franchise opportunities still exist in many areas
across the United State.

For information regarding franchise opportunities and mobile text
messaging please call 866-997-6376 or email
info@vivididigitalconcepts.com. Visit:
http://www.vividdigitalconcepts.com and http://www.vividfranchising.com
for more details.

Press & Media Contact:
Deborah Naegle
Vivid Digital Concepts
3046 Brecksville Rd
Richfield, OH 44286
Tel: (330) 659-3585
Fax: (330) 659-3757
info@vividdigitalconcepts.com
http://www.vividdigitalconcepts.com

digital screen, advertising networks, private digital screen, advertising
networkdynamic advertising, full motion advertisements, vivid ad network

								
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