Marketing Help for Small Business Owners
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Marketing Help for Small Business Owners document sample
Document Sample


TCNJ SBDC Training Schedule
2006-2007
Date Time Venue Training Description Fee Instructor Register
9/12 6:30-9:30pm Middlesex County College, Edison ECP-Legal I Basics The workshop provides basic knowledge of the laws affecting business. Business $45 Brett Cooper, Borek & Cooper, LLC Middlesex County College, 732-906-2556
owners will learn how to choose the appropriate business structure, assess business
risks, provide adequate protection and establish proper record keeping and controls.
9/13 6-8pm Lawrence Township Library Starting a Business A-Z in Mercer County If you are interested in starting a business or growing your business in Mercer No Charge Mercer County Office of Economic TCNJ SBDC: 609-989-5232 or visit: https://delphi.tcnj.edu:81/cgi-
County this workshop gives you the who what and where to get you started including Opportunity, SBDC bin/formgenie/formgenie.pl?form=13879
business planning, registrations, financing and more.
9/19 8-10am Mercer Regional Chamber of Commerce Human Resources: Right Strategies for Implementing simple strategies and guidelines can save you much time, cost and Members, Pre- Leon Singletary, HR First Contact Mercer Regional Chamber of Commerce, 609-689-9960
Minimizing Hiring Risks repercussions when hiring employees. Learn how to make the right choices. Reg.: $20,
Members, Pay at
Door: $25,
Non-Members:
$30
9/19 6:30-9:30pm Middlesex County College, Edison ECP-Legal II Business Basics The course will provide the basic understanding of contract law, legal ownership of a $45 Brett Cooper, Borek & Cooper, LLC Middlesex County College, 732-906-2556
business, stock and partnership agreements.
9/20 6-8pm Third Federal Bank, Ewing How to Get Financing in Mercer County: If you have been thinking about expanding your business on a small or large scale No Charge Mercer County Office of Economic TCNJ SBDC, 609-989-5232 or visit: https://delphi.tcnj.edu:81/cgi-
Micro, Mercer and More Loans and want to try and make the process easier if possible, invest 2 free hours on this Opportunity, 3rd Federal Bank, RBAC, bin/formgenie/formgenie.pl?form=13879
Thursday evening. Microloans, Mercer County loans, and more loans from the SBDC
banks along with credit reports will be addressed to help you get the fast track on
the process financing for your business.
9/21 6-8pm Washington Library Mercer County: Contacts for Contracts- This forum will present information on the multiple bidding and contracting No Charge Mercer County Office of Economic TCNJ SBDC, 609-989-5232 or visit: https://delphi.tcnj.edu:81/cgi-
Contractors opportunities for the Affordable Housing Program, as well as purchasing Opportunity, SBDC bin/formgenie/formgenie.pl?form=13879
procedures. Contractors will receive the contacts and the forms they need for
bidding & obtaining county construction related contracts.
9/26 6:30-9:30pm Middlesex County College, Edison ECP-Marketing Strategies for Business The workshop offers an introduction to all phases of a marketing plan, beginning $85 Ellen Silverman, ESA Associates Middlesex County College, 732-906-2556
& Success with extensive research and target market identification followed by the development
10/3 and implementation of a marketing action plan. The program will also offer a n
overview of a myriad of up-to-the-minute marketing tactics, including: networking,
referrals, public relations, events, promotions, media resources, and advertising.
9/26 7-10pm Middlesex County Vocational Technical MXVoTech: Starting a Business A-Z If you are interested in starting a business or growing your business, this workshop 1 of 5 Jerry H. Rovner Middlesex Vocational Technical Schools, visit
Schools-East Brunswick Campus gives you the who what and where to get you started including business planning, 5 Part Series: http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
registrations, financing and more. $50 Form"
9/28 7-10pm Middlesex County Vocational Technical MXVoTech: Starting a Business A-Z If you are interested in starting a business or growing your business, this workshop 1 of 5 Michael Hersh, Hersh Management Middlesex Vocational Technical Schools, visit
Schools-Piscataway Campus gives you the who what and where to get you started including business planning, 5 Part Series: Services LLC http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
registrations, financing and more. $50 Form"
9/30 9am-12pm Middlesex County College, Perth Amboy ECP-Legal ABC's for Small Business The workshop provides basic knowledge of the laws affecting business. Business $45 Brett Cooper, Borek & Cooper, LLC Middlesex County College, 732-906-2556
Campus owners will learn how to choose the appropriate business structure, assess business
risks, provide adequate protection and establish proper record keeping and controls.
10/3 9:30am-12:30pm Middlesex Regional Chamber of Time Management and Systems Be more productive yourself or get more productivity from your people and $30 David Levine, Action International Middlesex County Regional Chamber of Commerce, 732-821-
Commerce organization. Learn a variety of time management techniques and exercises for 1700x208
your goal setting and everyday activities.
10/3 7-10pm Middlesex County Vocational Technical MXVoTech: How to Write A Business Plan Business plans are a necessary tool for every phase of business operations, from 2 of 5 Michael Hersh, Hersh Management Middlesex Vocational Technical Schools, visit
Schools-East Brunswick Campus start-up to expansion. A sound business plan will help you manage your business 5 Part Series: Services LLC http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
more effectively and serve as a tool for planning, marketing, and financing your $50 Form"
business. This workshop covers all the components of a business plan to help
entrepreneurs and small business owners get off to a fast start.
10/5 7pm-10pm Middlesex County Vocational Technical MXVoTech: How to Write A Business Plan Business plans are a necessary tool for every phase of business operations, from 2 of 5 Michael Hersh, Hersh Management Middlesex Vocational Technical Schools, visit
Schools-Piscataway Campus start-up to expansion. A sound business plan will help you manage your business 5 Part Series: Services LLC http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
more effectively and serve as a tool for planning, marketing, and financing your $50 Form"
business. This workshop covers all the components of a business plan to help
entrepreneurs and small business owners get off to a fast start.
10/10 6:30-9:30pm Middlesex County College, Edison ECP-Small Business Record Keeping Learn what records you need to keep, how to do your own bookkeeping and use $85 Carla Fallone, Fallone Business Resources Middlesex County College, 732-906-2556
& your records as a management tool. Key topics include: manual and/or
10/17 recommended software to use, inventory control, cash flow management, end of
month summary procedures, accounts payable, accounts receivable, cash receipts,
cash disbursements, profit and loss controls, internal controls and back up needed
for tax deductions. Participants are asked to bring questions with them to the
workshop.
10/10 7-10pm Middlesex County Vocational Technical MXVoTech: How to Finance a Small One of the primary challenges facing a new business is obtaining the necessary 3 of 5 Michael Hersh, Hersh Management Middlesex Vocational Technical Schools, visit
Schools-East Brunswick Campus Business funding to start or expand the business. This course explains the criteria used by 5 Part Series: Services LLC http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
lenders to evaluate a potential borrower. Sources of financing will also be explored, $50 Form"
including bank and non-bank lenders, the SBA, Micro-Lenders, Venture Capitalists
and others.
The New Jersey Small Business Development Centers (SBDC) network is partially funded by the U.S. Small Business Administration, the New Jersey Commerce, Economic Growth and Tourism
Commission, Rutgers School of Management and The College of New Jersey. SBA's funding is not an endorsement of any products, opinions, or services. All SBA funded programs are extended
to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance by contacting TCNJ SBDC, 36 S.
Broad Street, Trenton, NJ 08608, 609-989-5232.
Questions or further inquiries can be directed to TCNJ SBDC at 609-989-5232 or visit www.tcnj.edu/sbdc
TCNJ SBDC Training Schedule
2006-2007
Date Time Venue Training Description Fee Instructor Register
10/12 7-10pm Middlesex County Vocational Technical MXVoTech: How to Finance a Small One of the primary challenges facing a new business is obtaining the necessary 3 of 5 Michael Hersh, Hersh Management Middlesex Vocational Technical Schools, visit
Schools-Piscataway Campus Business funding to start or expand the business. This course explains the criteria used by 5 Part Series: Services LLC http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
lenders to evaluate a potential borrower. Sources of financing will also be explored, $50 Form"
including bank and non-bank lenders, the SBA, Micro-Lenders, Venture Capitalists
and others.
10/14 9-12pm Middlesex County College, Perth Amboy ECP-Legal Basics for Small Business The workshop provides basic knowledge of the laws affecting business. Business $45 Brett Cooper, Borek & Cooper, LLC Middlesex County College, 732-906-2556
Campus owners will learn how to choose the appropriate business structure, assess business
risks, provide adequate protection and establish proper record keeping and controls.
10/17 7-10pm Middlesex County Vocational Technical MXVoTech: Ebay Simplified This is an introductory class for beginners which provides simplified, marketing 4 of 5 Martin Mosho, Stephan's Dilemma Middlesex Vocational Technical Schools, visit
Schools-East Brunswick Campus &marketing and technical information on how to make money on Ebay as a full time 5 Part Series: http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
or part venture. Learn how to sell unwanted attic or basement items for maximum $50 Form"
price, establish a business or operate a profitable Ebay store. Also, how to register,
take and transfer photos, write copy, understand Ebay charges, shipping methods
and how to get paid promptly
10/19 7-10pm Middlesex County Vocational Technical MXVoTech: Ebay Simplified This is an introductory class for beginners which provides simplified, marketing 4 of 5 James Bulvanoski Middlesex Vocational Technical Schools, visit
Schools-Piscataway Campus &marketing and technical information on how to make money on Ebay as a full time 5 Part Series: http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
or part venture. Learn how to sell unwanted attic or basement items for maximum $50 Form"
price, establish a business or operate a profitable Ebay store. Also, how to register,
take and transfer photos, write copy, understand Ebay charges, shipping methods
and how to get paid promptly
10/21 1-3pm Middlesex County College, Perth Amboy ECP-Marketing Strategies for Business The workshop offers an introduction to all phases of a marketing plan, beginning $85 Ellen Silverman, ESA Associates Middlesex Vocational Technical Schools, visit
10/28 Campus Success with extensive research and target market identification followed by the development http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
& and implementation of a marketing action plan. The program will also offer a n Form"
11/4 overview of a myriad of up-to-the-minute marketing tactics, including: networking,
referrals, public relations, events, promotions, media resources, and advertising.
10/21 9-12pm Middlesex County College, Perth Amboy ECP-Understanding Financial Statements Learn to enhance and clarify your bottom line. Topics include spreadsheets, $45 Michael Hersh, Hersh Management Middlesex County College, 732-906-2556
Campus understanding revenue and expense forecasts and projections, break-even analysis, Services LLC
balance sheets, P&L and cash flow.
10/24 6:30-9:30pm Middlesex County College, Edison ECP-Small Business Taxes Learn which type of entity is best for you to structure your company: as an LLC, $45 Carla Fallone Middlesex County College, 732-906-2556
Sole Proprietor, Partnership, S Corporation or C Corporation. You will also receive
information about your tax responsibilities based on the entity you choose, including
estimates taxes, sales tax, payroll taxes and corporate taxes. In addition, the course
will cover tax deductions you are entitled to and would not want to miss. Participants
are encouraged to bring any questions with them to the class.
10/24 7-10pm Middlesex County Vocational Technical MXVoTech:Get Online Now! Learn how to manage your web site development process, find web designers, and 5 of 5 Nat Bender, NJSBDC Middlesex Vocational Technical Schools, visit
Schools-East Brunswick Campus see self-publishing templates. Discuss how to make sure your site will attract 5 Part Series: http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
visitors then convert them to sales! $50 Form"
10/26 7-10pm Middlesex County Vocational Technical MXVoTech: Get Online Now! Learn how to manage your web site development process, find web designers, and 5 of 5 Loan Liu, LNC Technology LLC Middlesex Vocational Technical Schools, visit
Schools-Piscataway Campus see self-publishing templates. Discuss how to make sure your site will attract 5 Part Series: http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
visitors then convert them to sales! $50 Form"
10/28 & 9am-12pm Middlesex County College, Perth Amboy ECP-Small Business Record Keeping Learn what records you need to keep, how to do your own bookkeeping and use $85 Michael Hersh, Hersh Management Middlesex County College, 732-906-2556
11/4/2006 Campus your records as a management tool. Key topics include: manual and/or Services LLC
recommended software to use, inventory control, cash flow management, end of
month summary procedures, accounts payable, accounts receivable, cash receipts,
cash disbursements, profit and loss controls, internal controls and back up needed
for tax deductions. Participants are asked to bring questions with them to the
workshop.
11/7 9:30am-12:30pm Middlesex County Regional Chamber of Marketing in Newspapers: What to Avoid and Whether you are writing press release or preparing advertisements, learn simple The Star Ledger Middlesex County Regional Chamber of Commerce, 732-821-
Commerce Always Remember rules of thumb to get your story or ad noticed. 1700x208
11/7 6:30-9:30pm Middlesex County College, Edison ECP-The Business Plan Business plans are a necessary tool for every phase of business operations, from $125 Michael Hersh, Hersh Management Middlesex Vocational Technical Schools, visit
11/14 start-up to expansion. A sound business plan will help you manage your business Services LLC http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
& more effectively and serve as a tool for planning, marketing, and financing your Form"
11/21 business. This workshop covers all the components of a business plan to help
entrepreneurs and small business owners get off to a fast start.
11/7 6-8pm PNC Bank, Trenton Business & How to Get Financing in Mercer County: If you have been thinking about expanding your business on a small or large scale No Charge Mercer County Office of Economic TCNJ SBDC: 609-989-5232 or visit: https://delphi.tcnj.edu:81/cgi-
Technology Center Micro, Mercer and More Loans and want to try and make the process easier if possible, invest 2 free hours on this Opportunity, SBDC, PNC Bank bin/formgenie/formgenie.pl?form=13879
Thursday evening. Microloans, Mercer County loans, and more loans from the
banks along with credit reports will be addressed to help you get the fast track on
the process financing for your business.
The New Jersey Small Business Development Centers (SBDC) network is partially funded by the U.S. Small Business Administration, the New Jersey Commerce, Economic Growth and Tourism
Commission, Rutgers School of Management and The College of New Jersey. SBA's funding is not an endorsement of any products, opinions, or services. All SBA funded programs are extended
to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance by contacting TCNJ SBDC, 36 S.
Broad Street, Trenton, NJ 08608, 609-989-5232.
Questions or further inquiries can be directed to TCNJ SBDC at 609-989-5232 or visit www.tcnj.edu/sbdc
TCNJ SBDC Training Schedule
2006-2007
Date Time Venue Training Description Fee Instructor Register
1/11 6-8pm Lawrence Township Library Mercer County: Contacts for Contracts- Mercer County is making a concerted effort to include more Mercer County business No Charge Mercer County, SBDC TCNJ SBDC: 609-771-2947 or visit: https://delphi.tcnj.edu:81/cgi-
Products & Services owners in their bidding and contracting process and is reaching out to more bin/formgenie/formgenie.pl?form=13879
business owners to teach them how to accomplish this. Program will include
Current Bidding Opportunities, How to prepare a bid, What to expect during the bid
process, What is required once you have won the award, How to get paid, and more
1/24 6-8pm Lawrence Township Library Mercer County: Starting a Business A-Z If you are interested in starting a business or growing your business in Mercer No Charge Mercer County Office of Economic TCNJ SBDC: 609-609-771-2947 or visit:
County this workshop gives you the who what and where to get you started including Opportunity, SBDC https://delphi.tcnj.edu:81/cgi-
business planning, registrations, financing and more. bin/formgenie/formgenie.pl?form=13879
2/6 9:30-12:30pm Middlesex Regional Chamber of How to Survive When Your Business Faces a What do you do when your well-prepared Business Plan is hit by the unexpected? Members: $35 Melva Harris Middlesex County Regional Chamber of Commerce, 732-821-
Commerce Crisis When a family crisis arises and challenges your dream at the core? When the Non-Members: 1700x208
partner turns out not to be partnering? There are specific habits and techniques one $45
must learn to stay focused on the business during the hard times.
2/20 8-10am Mercer Regional Chamber of Commerce Financial Intelligence for Managers This seminar will focus on the three main financial statements (Income, Balance Members, Pre- Liz Illgen, Practical Management Solutions Mercer Regional Chamber of Commerce, 609-689-9960
Sheet & Cash Flows), what they are used for, how to interpret them, compare them Reg.: $20,
from month to month and understand what your firms position is at all times. There Members, Pay at
will also be a discussion on what key financial ratios are, what they are used for, Door: $25,
and how they can help you to spot issues quickly. Finally, there will be a Non-Members:
demonstration of how changes in key line items can affect the bottom line. $30
2/21 6-8pm Hightstown Memorial Branch Mercer County: Starting a Business A-Z If you are interested in starting a business or growing your business in Mercer No Charge Mercer County Office of Economic TCNJ SBDC: 609-771-2947 or visit: https://delphi.tcnj.edu:81/cgi-
County this workshop gives you the who what and where to get you started including Opportunity, SBDC bin/formgenie/formgenie.pl?form=13879
business planning, registrations, financing and more.
3/20 8-10am Mercer Regional Chamber of Commerce Warm Up to Cold Calling Most of us dread facing or calling new prospects for business or following up on old Members, Pre- Amanda Puppo, Market Reach Mercer Regional Chamber of Commerce, 609-689-9960
ones for more sales. Tips and techniques are provided to help prevent you from Reg.: $20,
freezing up and fire up those sales. Members, Pay at
Door: $25,
Non-Members:
$30
4/5 9:30-11:30 The College of New Jersey Next Step I Now that you are certified, what are your next steps in using your certification to do No Charge NJ Commerce, SBDC TCNJ SBDC: 609-771-2947 or visit: https://delphi.tcnj.edu:81/cgi-
business with the state? This workshop presented by New Jersey Commerce bin/formgenie/formgenie.pl?form=13879
covers a lot of good know how on understanding the market you are about to market
to including how to find the buyer, where to find contract opportunities, how to find
out what contracts were bid for, etc.
4/16 7-10pm Middlesex County Vocational Technical MXVoTech: How to Start a Business A-Z If you are interested in starting a business or growing your business, this workshop 1 of 5 Jerry H. Rovner Middlesex Vocational Technical Schools, visit
Schools-Piscataway Campus gives you the who what and where to get you started including business planning, 5 Part Series: http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
registrations, financing and more. $50 Form"
4/17 8-10am Mercer Regional Chamber of Commerce Introduction to QuickBooks Track your daily transactions and gain confidence in your financial organization with Members, Pre- Gita Faust, Fast Track Accounting Mercer Regional Chamber of Commerce, 609-689-9960
the well designed, accurately maintained accounting information system of Reg.: $20,
Quickbooks. Learn how to apply and manage the on-going process of capturing, Members, Pay at
classifying, archiving each transaction and organize your data to critically evaluate Door: $25,
your financials. Non-Members:
$30
4/17 7-10pm Middlesex County Vocational Technical MXVoTech: How to Start a Business A-Z If you are interested in starting a business or growing your business, this workshop 1 of 5 Jerry H. Rovner Middlesex Vocational Technical Schools, visit
Schools-East Brunswick Campus gives you the who what and where to get you started including business planning, 5 Part Series: http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
registrations, financing and more. $50 Form"
4/19 9:30-11:30 The College of New Jersey Next Step II This workshop provides instructions on how to successfully compete for government No Charge NJ Commerce, SBDC TCNJ SBDC: 609-771-2947 or visit: https://delphi.tcnj.edu:81/cgi-
contracts in NJ by reviewing the Request for Proposal (RFP) and the bid process. bin/formgenie/formgenie.pl?form=13879
Learn about NJ agencies and respective purchasing procedures.
The New Jersey Small Business Development Centers (SBDC) network is partially funded by the U.S. Small Business Administration, the New Jersey Commerce, Economic Growth and Tourism
Commission, Rutgers School of Management and The College of New Jersey. SBA's funding is not an endorsement of any products, opinions, or services. All SBA funded programs are extended
to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance by contacting TCNJ SBDC, 36 S.
Broad Street, Trenton, NJ 08608, 609-989-5232.
Questions or further inquiries can be directed to TCNJ SBDC at 609-989-5232 or visit www.tcnj.edu/sbdc
TCNJ SBDC Training Schedule
2006-2007
Date Time Venue Training Description Fee Instructor Register
4/23 7-10pm Middlesex County Vocational Technical MXVoTech: How to Write A Business Plan Business plans are a necessary tool for every phase of business operations, from 2 of 5 Michael Hersh, Hersh Management Middlesex Vocational Technical Schools, visit
Schools-Piscataway Campus start-up to expansion. A sound business plan will help you manage your business 5 Part Series: Services LLC http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
more effectively and serve as a tool for planning, marketing, and financing your $50 Form"
business. This workshop covers all the components of a business plan to help
entrepreneurs and small business owners get off to a fast start.
4/24 7-10pm Middlesex County Vocational Technical MXVoTech: How to Write A Business Plan Business plans are a necessary tool for every phase of business operations, from 2 of 5 Michael Hersh, Hersh Management Middlesex Vocational Technical Schools, visit
Schools-East Brunswick Campus start-up to expansion. A sound business plan will help you manage your business 5 Part Series: Services LLC http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
more effectively and serve as a tool for planning, marketing, and financing your $50 Form"
business. This workshop covers all the components of a business plan to help
entrepreneurs and small business owners get off to a fast start.
4/30 7-10pm Middlesex County Vocational Technical MXVoTech: How to Finance a Small One of the primary challenges facing a new business is obtaining the necessary 3 of 5 Carla Fallone, Fallone Business Resources Middlesex Vocational Technical Schools, visit
Schools-Piscataway Campus Business funding to start or expand the business. This course explains the criteria used by 5 Part Series: http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
lenders to evaluate a potential borrower. Sources of financing will also be explored, $50 Form"
including bank and non-bank lenders, the SBA, Micro-Lenders, Venture Capitalists
and others.
5/1 9:30am-12:30pm Middlesex Regional Chamber of Introduction to Finance for Non-Financial This seminar will focus on the three main financial statements (Income, Balance Members: $35 Carla Fallone, Fallone Business Resources Middlesex County Regional Chamber of Commerce, 732-821-
Commerce Managers Sheet & Cash Flows), what they are used for, how to interpret them, compare them Non-Members: 1700x208
from month to month and understand what your firms position is at all times. There $45
will also be a discussion on what key financial ratios are, what they are used for,
and how they can help you to spot issues quickly. Finally, there will be a
demonstration of how changes in key line items can affect the bottom line.
5/1 7-10pm Middlesex County Vocational Technical MXVoTech: How to Finance a Small One of the primary challenges facing a new business is obtaining the necessary 3 of 5 Michael Hersh, Hersh Management Middlesex Vocational Technical Schools, visit
Schools-East Brunswick Campus Business funding to start or expand the business. This course explains the criteria used by 5 Part Series: Services LLC http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
lenders to evaluate a potential borrower. Sources of financing will also be explored, $50 Form"
including bank and non-bank lenders, the SBA, Micro-Lenders, Venture Capitalists
and others.
5/7 7-10pm Middlesex County Vocational Technical MXVoTech: Ebay Simplified This is an introductory class for beginners which provides simplified, marketing 4 of 5 Vicki Lynne Morgan, Russmor Marketing Middlesex Vocational Technical Schools, visit
Schools-Piscataway Campus &marketing and technical information on how to make money on Ebay as a full time 5 Part Series: Group http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
or part venture. Learn how to sell unwanted attic or basement items for maximum $50 Form"
price, establish a business or operate a profitable Ebay store. Also, how to register,
take and transfer photos, write copy, understand Ebay charges, shipping methods
and how to get paid promptly
5/8 7-10pm Middlesex County Vocational Technical MXVoTech: Ebay Simplified This is an introductory class for beginners which provides simplified, marketing 4 of 5 Martin Mosho, Stephan's Dilemma Middlesex Vocational Technical Schools, visit
Schools-East Brunswick Campus &marketing and technical information on how to make money on Ebay as a full time 5 Part Series: http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
or part venture. Learn how to sell unwanted attic or basement items for maximum $50 Form"
price, establish a business or operate a profitable Ebay store. Also, how to register,
take and transfer photos, write copy, understand Ebay charges, shipping methods
and how to get paid promptly
5/14 7-10pm Middlesex County Vocational Technical MXVoTech: Get Online Now! Learn how to manage your web site development process, find web designers, and 5 of 5 Nat Bender, NJSBDC Middlesex Vocational Technical Schools, visit
Schools-Piscataway Campus see self-publishing templates. Discuss how to make sure your site will attract 5 Part Series: http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
visitors then convert them to sales! $50 Form"
5/15 8-10am Mercer Regional Chamber of Commerce Marketing in Newspapers: What to Avoid and Whether you are writing press releases or preparing advertisements, learn simple Members, Pre- The Star Ledger Mercer Regional Chamber of Commerce, 609-689-9960
Always Remember rules of thumb to get your story or ad noticed. Reg.: $20,
Members, Pay at
Door: $25,
Non-Members:
$30
5/15 7-10pm Middlesex County Vocational Technical MXVoTech: Get Online Now! Learn how to manage your web site development process, find web designers, and 5 of 5 Nat Bender, NJSBDC Middlesex Vocational Technical Schools, visit
Schools-East Brunswick Campus see self-publishing templates. Discuss how to make sure your site will attract 5 Part Series: http://www.mcvts.net/adult/Adult_eve.htm and click on "Registration
visitors then convert them to sales! $50 Form"
6/5 9:30am-12:30pm Middlesex Regional Chamber of Patents, Trademarks, and Copyrights This workshop will help you determine which one you use to protect your name, your Members: $35 Brett Harris, Wilentz, Goldman & Spitzer Middlesex County Regional Chamber of Commerce, 732-821-
Commerce product or your materials and how to apply for each. Non-Members: 1700x208
$45
The New Jersey Small Business Development Centers (SBDC) network is partially funded by the U.S. Small Business Administration, the New Jersey Commerce, Economic Growth and
Tourism Commission, Rutgers School of Management and The College of New Jersey. SBA's funding is not an endorsement of any products, opinions, or services. All SBA funded programs
are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance by contacting TCNJ
SBDC, 36 S. Broad Street, Trenton, NJ 08608, 609-989-5232.
Questions or further inquiries can be directed to TCNJ SBDC at 609-989-5232 or visit www.tcnj.edu/sbdc
9/26/2006 7pm-10pm J. Rovner MXVoTech: Starting a Business A-Z Middlesex Votech School-East Bru
9/28/2006 7pm-10pm M. Hersh MXVoTech: Starting a Business A-Z Middlesex Votech School-Piscataw
10/3/2006 7pm-10pm M. Hersh MXVoTech: How to Write A Business Plan Middlesex Votech School-East Bru
10/5/2006 7pm-10pm M. Hersh MXVoTech: How to Write A Business Plan Middlesex Votech School-Piscataw
10/10/2006 7pm-10pm S. Morrone MXVoTech: How to Finance a Small Business Middlesex Votech School-East Bru
10/12/2006 7pm-10pm M. Hersh MXVoTech: How to Finance a Small Business Middlesex Votech School-Piscataw
10/17/2006 7pm-10pm M. Mosho MXVoTech: Ebay Simplified Middlesex Votech School-East Bru
10/19/2006 7pm-10pm MXVoTech: Ebay Simplified Middlesex Votech School-Piscataw
10/24/2006 7-10pm N. Bender MXVoTech:Get Online Now! Middlesex Votech School-East Bru
10/26/2006 7pm-10pm MXVoTech: Get Online Now! Middlesex Votech School-Piscataw
4/16/2007 7pm-10pm J. Rovner MXVoTech: How to Start a Business A-Z Middlesex Votech School-Piscataw
4/17/2007 7pm-10pm J. Rovner MXVoTech: How to Start a Business A-Z Middlesex Votech School-East Bru
4/23/2007 7pm-10pm M. Hersh MXVoTech: How to Write A Business Plan Middlesex Votech School-Piscataw
4/24/2007 7pm-10pm M. Hersh MXVoTech: How to Write A Business Plan Middlesex Votech School-East Bru
4/30/2007 7pm-10pm S. Morrone MXVoTech: How to Finance a Small Business Middlesex Votech School-Piscataw
5/1/2007 7pm-10pm S. Morrone MXVoTech: How to Finance a Small Business Middlesex Votech School-East Bru
5/7/2007 7pm-10pm V. Morgan MXVoTech: Ebay Simplified Middlesex Votech School-Piscataw
5/8/2007 7pm-10pm M. Mosho MXVoTech: Ebay Simplified Middlesex Votech School-East Bru
5/14/2007 7pm-10pm N. Bender MXVoTech: Get Online Now! Middlesex Votech School-Piscataw
5/15/2007 7pm-10pm N. Bender MXVoTech: Get Online Now! Middlesex Votech School-East Bru
Middlesex Votech School-East Brunswick Campus
Middlesex Votech School-Piscataway
Middlesex Votech School-East Brunswick Campus
Middlesex Votech School-Piscataway
Middlesex Votech School-East Brunswick Campus
Middlesex Votech School-Piscataway
Middlesex Votech School-East Brunswick Campus
Middlesex Votech School-Piscataway
Middlesex Votech School-East Brunswick Campus
Middlesex Votech School-Piscataway
Middlesex Votech School-Piscataway
Middlesex Votech School-East Brunswick Campus
Middlesex Votech School-Piscataway
Middlesex Votech School-East Brunswick Campus
Middlesex Votech School-Piscataway
Middlesex Votech School-East Brunswick Campus
Middlesex Votech School-Piscataway
Middlesex Votech School-East Brunswick Campus
Middlesex Votech School-Piscataway
Middlesex Votech School-East Brunswick Campus
TCNJ SBDC
2007 Training Schedule
Date Time Venue Training Description Fee Instructor Register
3/6 6-8:30pm JFK Piscataway Library How to Start a Business A-Z If you are interested in starting a business or growing your business No Charge Jerry H. Rovner JFK Piscataway Library at 732-463-1633
in Mercer County this workshop gives you the who what and where
to get you started including business planning, registrations,
financing and more.
3/8 12-3pm Mercer Regional Chamber of Technical Assistance Clinic: Financing A-Z In partnership with the TCNJ Small Business Development Center, No Charge Regional Business Call TCNJ SBDC @ 609-771-2947
Commerce the Chamber is hosting a walk-in, free clinic. If you have questions Assistance Corporation
and concerns related to FINANCING A - Z for your company, you
can come in and meet the expert and get answers to your
questions....at no charge.
3/12 9am-10:30 Middlesex County Middlesex Small Business Week: Positioning Your This program is unique because it uncovers the navigation of the No Charge Michelle Hermelee, BH Sky Middlesex County Regional Chamber of
Community College, Edison Company to Sell to the Government procurement process in a simplifying workshop. Participants will Associates Commerce, 732-821-1700 or www.mcrcc.org
Campus leave the workshop with the information and tools necessary to
position their organizations to sell to both the state and federal
government. This workshop includes step-by-step registering
procedures with the right agencies, and the most efficient ways to
find the best opportunities for state and federal bids.
3/12 11am-12:30pm Middlesex County Middlesex Small Business Week: Government The session is designed to assist the business owner know the right No Charge Bernice Venable, Alpha Middlesex County Regional Chamber of
Community College, Edison and Corporate Procurement – Navigating and information, how to access it, and how to use it in order to increase Graphics Commerce, 732-821-1700 or www.mcrcc.org
Campus Understanding the RFI, RFQ, RFP and eRFP—A the chances of winning the proposals. It will provide small to mid-
Step-by-Step sized businesses the most up-to-date
Approach to Winning the Bid information regarding how to understand the proposal process and
what has to be done to prepare and complete the proposals. This
seminar will demonstrate the variety and scope of proposals as well
as outline the differences. A hands
on approach will afford each participant a useful tool when working
on a real life proposal – a proven way to help grow the participants’
businesses. This knowledge is crucial for the business owner who
wants to get ahead by winning contracts.
3/12 1:30-3:00pm Middlesex County Middlesex Small Business Week: Small Business This program will provide small business owners and entrepreneurs No Charge Small Business Middlesex County Regional Chamber of
Community College, Edison Administration Presents "Meet the Lenders" with the opportunity to meet one-on-one Administration, The Bank, Commerce, 732-821-1700 or www.mcrcc.org
Campus with SBA's top lenders to discuss the availability of SBA guaranteed Greater Newark Business
loans by their institutions. Find out first hand what lenders look for in Development Consortium,
a winning loan proposal, how to increase your chances of getting a NJ Business Finance Corp,
loan and how to get through the loan application process. New Millennium Bank,
UCEDC, Regional Business
Assistance Corp, and more
lending institutions.
3/12 10:30-12:00pm Berkeley College, Middlesex Small Business Week: Vision, Strategic This program helps organizations and individuals improve their No Charge Milton Paris, Getting Ahead Middlesex County Regional Chamber of
Woodbridge Planning, Business Planning & Implementing, business results by providing the processes, information and in Business Commerce, 732-821-1700 or www.mcrcc.org
Review, Continuous Improvement. structure necessary to increase their competitiveness. ABC's of
Starting a Business . . . . Strategic Thinking and
Business Planning.
3/12 1:00-2:30 Berkeley College, Middlesex Small Business Week: Website 101 This workshop provides an overview of basic web site components, No Charge Alnisa White, NJ Minority Middlesex County Regional Chamber of
Woodbridge web authoring software, web site marketing and promotion tools, Business Directory Commerce, 732-821-1700 or www.mcrcc.org
optimizing your web site in search results, resources, education,
professional organizations and e- commerce.
3/12 3:00-4:30 Berkeley College, Middlesex Small Business Week: Does every Every business needs the benefits a website brings to their No Charge James Toms, WSI (We Middlesex County Regional Chamber of
Woodbridge business need a website? How to Integrate Internet business. I will show you how to achieve those benefits through Simplify the Internet) Commerce, 732-821-1700 or www.mcrcc.org
Marketing into your Business Strategy effective marketing strategies.
3/14 9:00-10:30am Charlie Brown's, Highland Middlesex Small Business Week: Sure Fire The purpose of marketing is to find and sell to your prospects; but if No Charge Ellen Silverman, ESA Middlesex County Regional Chamber of
Park Marketing Techniques all you offer is Quality, Service and Value, there’s nothing unique Marketing Commerce, 732-821-1700 or www.mcrcc.org
about you and you are heading for disaster. If you think you are the
best there is, but your prospects aren’t getting the message, this
seminar is a MUST! What you will learn: 10
Characteristics of a Guerrilla Entrepreneur, 6 things to know when
running your business, Developing your Ideal Customer Profile, 5
Tried and True Marketing Strategies. What you will leave with are
concepts and strategies you can implement
immediately to market and grow your business
The New Jersey Small Business Development Centers (SBDC) network is partially funded by the U.S. Small Business Administration, the New Jersey Commerce, Economic
Growth and Tourism Commission, Rutgers School of Management and The College of New Jersey. SBA's funding is not an endorsement of any products, opinions, or
services. All SBA funded programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested
at least two weeks in advance by contacting TCNJ SBDC, 2000 Pennington Road, Ewing, NJ 08628 @ 609-771-2947
Further Inquiries can be directed to TCNJ SBDC at 609-771-2947 or visit www.tcnj.edu/sbdc
TCNJ SBDC
2007 Training Schedule
Date Time Venue Training Description Fee Instructor Register
3/14 11am-12:30pm Charlie Brown's, Highland Middlesex Small Business Week: Forming an Effective ways to promote a small business. It will focus on the No Charge Martin Mosho Middlesex County Regional Chamber of
Park Effective Marketing Plan following: Review the marketing process, how to obtain free Commerce, 732-821-1700 or www.mcrcc.org
research about the industry, demographic data about your
customers, publicity, marketing and advertising budgets, provide
proven sales strategies, how to win back lost clients and promote
your website for maximum effect, and eight reasons why your
business stands out over the competition.
3/14 1:30-3:00pm Charlie Brown's, Highland Middlesex Small Business Week: Guide to Selling Most small businesses try to sell to large corporations the same way No Charge Jim Barnoski, Performance Middlesex County Regional Chamber of
Park to Corporations they sell to the small business owner without knowing the Selling, LLC Commerce, 732-821-1700 or www.mcrcc.org
roadblocks and limitations they will face. They often give up in
frustration after wasting a tremendous amount of time and effort.
This program will provide a map to help attendees learn the process
of selling to corporations, including: Corporations vs. Small
Business; Decision Makers and the Cast of Characters;
Understanding the Selling Gates in Large Companies; and Getting
Decisions from Committees.
3/14 10:30am-12pm Middlesex County Middlesex Small Business Week: ABC's of Create your company's mission statement, define specific goals, No Charge Rosemarie Strawn, Positive Middlesex County Regional Chamber of
Community College, New Starting a Business: Top 10 Must-Do Activities for develop action plans, develop a database for contact information, Actions Commerce, 732-821-1700 or www.mcrcc.org
Brunswick Campus Small Businesses to Succeed develop strategic alliance, establish an exchange system, promote
your business often. This program helps businesses to develop win-
win exchange and referral systems and budget for business
activities. Also, this program encourages full participation in
professional organizations to further promote business growth.
3/14 1:00-2:30pm Middlesex County Middlesex Small Business Week: 5 Reasons Why Successful business leadership is about one thing: achieving No Charge Mark Green, Performance Middlesex County Regional Chamber of
Community College, New Even Seasoned Business Owners Under perform desired results. Yet most businesses have a gap between what the Dynamics Group, LLC Commerce, 732-821-1700 or www.mcrcc.org
Brunswick Campus (and how to make sure it doesn't happen to you!) owners want to achieve and actual results. Join us to explore the
root causes of underperformance and the corresponding success
factors you'll need to adopt to close the performance gaps in your
business. You'll discover which questions to ask, what answers to
seek, and how to get more of what you want from your business.
3/14 3:00-4:30pm Middlesex County Middlesex Small Business Week: Legal Basics for The workshop provides basic knowledge of the laws affecting No Charge Brett Cooper, Attorney at Middlesex County Regional Chamber of
Community College, New Small Businesses business. Business owners will learn how to Law Commerce, 732-821-1700 or www.mcrcc.org
Brunswick Campus choose the appropriate business structure, assess business risks,
provide adequate protection and establish
proper record keeping and controls.
3/15 9:00-10:30 Jamesburg Firehouse Middlesex Small Business Week: ISO 9001-2000: ISO 9001-2000 is a series of international standards that define and No Charge Adam Farrah, UCEDC Middlesex County Regional Chamber of
What is it and How can it help my business? guide a quality management system (QMS) for companies. Commerce, 732-821-1700 or www.mcrcc.org
Companies that adopt and implement this quality management
system can be independently evaluated and
certified, giving customers of the company the ability to assess the
quality of the product or service.
3/15 11am-12:30pm Jamesburg Firehouse Middlesex Small Business Week: ABC's of Health The workshop will explain the process of obtaining health insurance No Charge Richard Kay, Health Middlesex County Regional Chamber of
Insurance for Businesses New and Old for your company. We will brief you on the laws that every business Insurance Authority Commerce, 732-821-1700 or www.mcrcc.org
must follow when offering health insurance. We will show you how
to save money on your company's health insurance.
3/15 1:30-3:00pm Jamesburg Firehouse Middlesex Small Business Week: Unlocking the Learn the tips and tricks from a Fortune Small business magazine No Charge David Wolfskehl, Business Middlesex County Regional Chamber of
Power of Your Employees Boss of the Year finalist. The ideas shared in this presentation can Advisers International Commerce, 732-821-1700 or www.mcrcc.org
lead to a 30%+ increase in productivity. All participants will be able
to implement these ideas on the day of the presentation.
3/15 10:30am-12pm East Brunswick Library Middlesex Small Business Week: Are You Ready? FEMA’s most comprehensive source on individual, family, and No Charge Eric Martin, Over the Edge Middlesex County Regional Chamber of
An In-depth Guide to Citizen Preparedness community preparedness. Are You Ready? provides a step-by-step Commerce, 732-821-1700 or www.mcrcc.org
approach to disaster preparedness by walking the reader through
how to get informed about local emergency
plans, how to identify hazards that affect their local area, and how to
develop and maintain an emergency communications plan and
disaster supplies kit. Other topics covered include evacuation,
emergency public shelters, animals in disaster, and information
specific to people with disabilities. Are You Ready? also provides in-
depth information on specific hazards including what to do before,
during, and after each major hazard type.
Further Inquiries can be directed to TCNJ SBDC at 609-771-2947 or visit www.tcnj.edu/sbdc
TCNJ SBDC
2007 Training Schedule
Date Time Venue Training Description Fee Instructor Register
3/15 1:00-2:30pm East Brunswick Library Middlesex Small Business Week: The Power of Think that franchising is just about fast food? Think again. There are No Charge Richard Albano, The Middlesex County Regional Chamber of
Franchising: What You Need to Know to Understand over 5000 franchises in the United States, covering 75 different Entrepreneur's Source Commerce, 732-821-1700 or www.mcrcc.org
and Explore Franchises industries. Understanding the basic advantages and disadvantages
of a franchise and the different structures
available is important.
3/15 3:00-4:30pm East Brunswick Library Middlesex Small Business Week: Analyzing Five areas in your business where small changes multiply into a No Charge David Levine, Action Middlesex County Regional Chamber of
Profitability: Impact Your Bottom Line major impact on your bottom line. Identify the areas, discuss some International Commerce, 732-821-1700 or www.mcrcc.org
practical strategies, and demonstrate the potential return on
investment (ROI).
3/20 8:00-10:00am Mercer Regional Chamber of Warm Up to Cold Calling Most of us dread facing or calling new prospects for business or Members, Pre-Reg.: Amanda Puppo, Mercer Regional Chamber of Commerce, 609-
Commerce following up on old ones for more sales. Tips and techniques are $20, MarketReach 689-9960
provided to help prevent you from freezing up and fire up those Members, Pay at
sales. Door: $25,
Non-Members: $30
3/26-6/11 , 1:00-3:00pm Mercer Regional Chamber of Business Language Institute: Survival Spanish This is a great class for the beginner client word recognition, correct $637 Ana Mejia Registration Forms Online at
Every Monday Commerce Skills for General Purposes pronunciation, and lots of useful phrases not only to in basic www.tcnj.edu/sbdc
(skip 5/7 & business situations.
5/28)
3/28-6/13 , 2:00-4:00pm Mercer Regional Chamber of Business Language Institute: Mastering Polishing course for enhancement of presentation skills. Content is $637 Language Directions, LLC Registration Forms Online at
Every Commerce American Pronunciation Skills for General mix of grammar, pronunciation, idioms and voice projection. Focus www.tcnj.edu/sbdc
Wednesday Business Purposes is on intelligibility through pronunciation, style and vocabulary.
(skip 4/25 & Culminates with network meeting
5/9)
3/27 6:00-9:00pm Raritan Valley Community Second Stage Business Certificate: Business If you think there is a gap between what your business results are $149 Sal Ricciardone To Register, call NJSBDC @ 973-353-1927
College Performance Assessment-Finding and Closing the and what they should be, then this is the workshop for you. The
Gaps difference between actual results and desired performance can
usually be traced to problems or shortcomings with individuals,
processes, or the organization itself. This hand-on workshop helps
seasoned small business owners identify the root cause of
problems, and provides the information necessary to implement
appropriate interventions and solutions.
4/3 9:30am-12:30pm Middlesex Regional Chamber Mastering the Art of Doing it Today 10 reasons why we procrastinate Members: $35 Milton Paris, Getting Ahead Middlesex County Regional Chamber of
of Commerce 10 ways to master the art of doing it TODAY Non-Members: $45 in Business Commerce, 732-821-1700x208
Materials to be given to each guest
4/5 9:30-11:30 The College of New Jersey Next Step I Now that you are certified, what are your next steps in using your No Charge NJ Commerce, SBDC TCNJ SBDC: 609-771-2947 or visit:
certification to do business with the state? This workshop https://delphi.tcnj.edu:81/cgi-
presented by New Jersey Commerce covers a lot of good know how bin/formgenie/formgenie.pl?form=13879
on understanding the market you are about to market to including
how to find the buyer, where to find contract opportunities, how to
find out what contracts were bid for, etc.
4/10 6:00-9:00pm Raritan Valley Community Second Stage Business Certificate: Knowing Your Market Research is essential for any organization that wishes to $149 Vicki Lynne Morgan, CMS, To Register, call NJSBDC @ 973-353-1927
College Market: Who and Where Are Your Customers and stay in business and move ahead of the competition. Through the Russmor Marketing Group
What Do they Really Want? use of research tools and case studies that you can apply to your
own business, this course demonstrates the various methods that
professionals use to find out information about customers and their
needs, and how to meet them.
The New Jersey Small Business Development Centers (SBDC) network is partially funded by the U.S. Small Business Administration, the New Jersey Commerce, Economic
Growth and Tourism Commission, Rutgers School of Management and The College of New Jersey. SBA's funding is not an endorsement of any products, opinions, or
services. All SBA funded programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested
at least two weeks in advance by contacting TCNJ SBDC, 2000 Pennington Road, Ewing, NJ 08628 @ 609-771-2947
Further Inquiries can be directed to TCNJ SBDC at 609-771-2947 or visit www.tcnj.edu/sbdc
TCNJ SBDC
2007 Training Schedule
Date Time Venue Training Description Fee Instructor Register
4/12 6:00-9:00pm Raritan Valley Community Second Stage Business Certificate: Marketing Up- Whether you are hoping to attract larger clients or expand your $149 Vicki Lynne Morgan, CMS, To Register, call NJSBDC @ 973-353-1927
College Stream-Getting Out of Your Comfort Zone current base, success often requires a change in the way you Russmor Marketing Group
market yourself, as well as your business. This powerful workshop
lays out the tools and internal analyses needed to find new clients,
understand their needs, develop their profile, and overcome barriers
to entry.
4/12 12-3pm Mercer Regional Chamber of Technical Assistance Clinic: Legal Concerns In partnership with the TCNJ Small Business Development Center, No Charge Victor Medina, Medina Call TCNJ SBDC @ 609-771-2947
Commerce the Chamber is hosting a walk-in, free clinic. If you have questions Martinez & Castroll, LLC &
related to Legal Concerns for your company, you can come in and Sterns & Weinroth, PC
meet the expert and get answers to your questions....at no charge.
4/16 7-10pm Middlesex County Vocational MXVoTech: How to Start a Business A-Z If you are interested in starting a business or growing your business, 1 of 5 Jerry H. Rovner Middlesex Vocational Technical Schools, visit
Technical Schools- this workshop gives you the who what and where to get you started 5 Part Series: $50 http://www.mcvts.net/adult/Adult_eve.htm and
Piscataway Campus including business planning, registrations, financing and more. click on "Registration Form"
4/17 8-10am Mercer Regional Chamber of Introduction to QuickBooks Track your daily transactions and gain confidence in your financial Members, Pre-Reg.: Gita Faust, Fast Track Mercer Regional Chamber of Commerce, 609-
Commerce organization with the well designed, accurately maintained $20, Accounting 689-9960
accounting information system of QuickBooks. Learn how to apply Members, Pay at
and manage the on-going process of capturing, classifying, Door: $25,
archiving each transaction and organize your data to critically Non-Members: $30
evaluate your financials.
4/17 7-10pm Middlesex County Vocational MXVoTech: How to Start a Business A-Z If you are interested in starting a business or growing your business, 1 of 5 Jerry H. Rovner Middlesex Vocational Technical Schools, visit
Technical Schools-East this workshop gives you the who what and where to get you started 5 Part Series: $50 http://www.mcvts.net/adult/Adult_eve.htm and
Brunswick Campus including business planning, registrations, financing and more. click on "Registration Form"
4/19 9:30-11:30 The College of New Jersey Next Step II This workshop provides instructions on how to successfully compete No Charge NJ Commerce, SBDC TCNJ SBDC: 609-771-2947 or visit:
for government contracts in NJ by reviewing the Request for https://delphi.tcnj.edu:81/cgi-
Proposal (RFP) and the bid process. Learn about NJ agencies and bin/formgenie/formgenie.pl?form=13879
respective purchasing procedures.
4/19 6:00-9:00pm Raritan Valley Community Second Stage Business Certificate: Strategic This program offers a "bird's eye view" of database marketing as $149 Vicki Lynne Morgan, CMS, To Register, call NJSBDC @ 973-353-1927
College Selling System-Process and Practices well as the personal selling philosophy it supports. You'll get Russmor Marketing Group
samples of programs that capture client and prospect data and learn
how to use this resource to identify and communicate with your
target markets. Learn strategic selling skills that help to achieve top
performance in your industry.
4/23 7-10pm Middlesex County Vocational MXVoTech: How to Write A Business Plan Business plans are a necessary tool for every phase of business 2 of 5 Michael Hersh, Hersh Middlesex Vocational Technical Schools, visit
Technical Schools- operations, from start-up to expansion. A sound business plan will 5 Part Series: $50 Management Services LLC http://www.mcvts.net/adult/Adult_eve.htm and
Piscataway Campus help you manage your business more effectively and serve as a tool click on "Registration Form"
for planning, marketing, and financing your business. This
workshop covers all the components of a business plan to help
entrepreneurs and small business owners get off to a fast start.
4/24 7-10pm Middlesex County Vocational MXVoTech: How to Write A Business Plan Business plans are a necessary tool for every phase of business 2 of 5 Michael Hersh, Hersh Middlesex Vocational Technical Schools, visit
Technical Schools-East operations, from start-up to expansion. A sound business plan will 5 Part Series: $50 Management Services LLC http://www.mcvts.net/adult/Adult_eve.htm and
Brunswick Campus help you manage your business more effectively and serve as a tool click on "Registration Form"
for planning, marketing, and financing your business. This
workshop covers all the components of a business plan to help
entrepreneurs and small business owners get off to a fast start.
4/24 & 4/26 6:00-9:00pm Raritan Valley Community Second Stage Business Certificate: Attracting, This 2-Part workshop gives participants insight into the rationale and $298 Dave Monaghan, TeamLink To Register, call NJSBDC @ 973-353-1927
College Retaining and Engaging the Right People for the processes necessary for effective HR programs. It is designed for Human Resources Corp
Right Job serious small business owners who are experiencing challenges
with attracting, retaining, or motivating staff; maximizing the return
on their HR investment; optimizing individual or team performance;
or obtaining overall employee satisfaction.
Further Inquiries can be directed to TCNJ SBDC at 609-771-2947 or visit www.tcnj.edu/sbdc
TCNJ SBDC
2007 Training Schedule
Date Time Venue Training Description Fee Instructor Register
4/24 6:00-8:30pm JFK Piscataway Library How to Finance a Business One of the primary challenges facing a new business is obtaining No Charge Jerry H. Rovner JFK Piscataway Library at 732-463-1633
the necessary funding to start or expand the business. This course
explains the criteria used by lenders to evaluate a potential
borrower. Sources of financing will also be explored, including bank
and non-bank lenders, the SBA, Micro-Lenders, Venture Capitalists
and others.
4/25 8:30-10:00am Mercer Regional Chamber of Getting to Yes: Sales Philosophy 101 This seminar will detail how important a positive sales attitude and No Charge Neil Tucker, American Mercer Regional Chamber of Commerce, 609-
Commerce philosophy is to the selling process. If selling is done right, both the Disabilities Corporation 689-9960
business and the customer leave the negotiating table feeling
victorious. In addition, when selling is done right both parties will
build a lasting business relationship and grow personally.
4/25 10:30am-12pm Mercer Regional Chamber of Positioning Your Company to Sell to the Government This program is unique because it uncovers the navigation of the No Charge Michelle Hermelee, BH Sky Mercer Regional Chamber of Commerce, 609-
Commerce procurement process in a simplifying workshop. Participants will Associates 689-9960
leave the workshop with the information and tools necessary to
position their organizations to sell to both the state and federal
government. In addition, this workshop will reveal critical ―do’s‖ and
―don’ts‖ of proposal development to avoid common mistakes that
cause disqualification.
4/25 1:00-2:30pm Mercer Regional Chamber of Hiring and Firing Legally: Practical Guidelines to Better understand the legal implications of hiring and terminating No Charge Leon Singletary, M.S., Mercer Regional Chamber of Commerce, 609-
Commerce Avoid Being Sued (Successfully). employees, including how to conduct legally defensible interviews, SPHR, HR First Contact 689-9960
evaluating applicants on job-related criteria and preparing for and
conducting the termination meeting.
4/25 3:00-4:30pm Mercer Regional Chamber of Driving Traffic to Your Website Identify marketing opportunities and do keyword research to craft a No Charge Nat Bender, NJSBDC Mercer Regional Chamber of Commerce, 609-
Commerce compelling message that will resonate with busy web users. 689-9960
Strategy session to discuss integrations of traditional public relations
outreach with new technologies such as blogging, e-mail marketing,
search engine registrations
and paid placements.
4/30 7-10pm Middlesex County Vocational MXVoTech: How to Finance a Small Business One of the primary challenges facing a new business is obtaining 3 of 5 Carla Fallone, Fallone Middlesex Vocational Technical Schools, visit
Technical Schools- the necessary funding to start or expand the business. This course 5 Part Series: $50 Business Resources http://www.mcvts.net/adult/Adult_eve.htm and
Piscataway Campus explains the criteria used by lenders to evaluate a potential click on "Registration Form"
borrower. Sources of financing will also be explored, including bank
and non-bank lenders, the SBA, Micro-Lenders, Venture Capitalists
and others.
5/1 9:30am-12:30pm Middlesex Regional Chamber Introduction to Finance for Non-Financial Managers This seminar will focus on the three main financial statements Members: $35 Carla Fallone, Fallone Middlesex County Regional Chamber of
of Commerce (Income, Balance Sheet & Cash Flows), what they are used for, Non-Members: $45 Business Resources Commerce, 732-821-1700x208
how to interpret them, compare them from month to month and
understand what your firms position is at all times. There will also
be a discussion on what key financial ratios are, what they are used
for, and how they can help you to spot issues quickly. Finally, there
will be a demonstration of how changes in key line items can affect
the bottom line.
5/1 7-10pm Middlesex County Vocational MXVoTech: How to Finance a Small Business One of the primary challenges facing a new business is obtaining 3 of 5 Michael Hersh, Hersh Middlesex Vocational Technical Schools, visit
Technical Schools-East the necessary funding to start or expand the business. This course 5 Part Series: $50 Management Services LLC http://www.mcvts.net/adult/Adult_eve.htm and
Brunswick Campus explains the criteria used by lenders to evaluate a potential click on "Registration Form"
borrower. Sources of financing will also be explored, including bank
and non-bank lenders, the SBA, Micro-Lenders, Venture Capitalists
and others.
5/7 7-10pm Middlesex County Vocational MXVoTech: EBay Simplified This is an introductory class for beginners which provides simplified, 4 of 5 Vicki Lynne Morgan, Middlesex Vocational Technical Schools, visit
Technical Schools- marketing &marketing and technical information on how to make 5 Part Series: $50 Russmor Marketing Group http://www.mcvts.net/adult/Adult_eve.htm and
Piscataway Campus money on EBay as a full time or part venture. Learn how to sell click on "Registration Form"
unwanted attic or basement items for maximum price, establish a
business or operate a profitable EBay store. Also, how to register,
take and transfer photos, write copy, understand EBay charges,
shipping methods and how to get paid promptly
The New Jersey Small Business Development Centers (SBDC) network is partially funded by the U.S. Small Business Administration, the New Jersey Commerce, Economic
Growth and Tourism Commission, Rutgers School of Management and The College of New Jersey. SBA's funding is not an endorsement of any products, opinions, or
services. All SBA funded programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested
at least two weeks in advance by contacting TCNJ SBDC, 2000 Pennington Road, Ewing, NJ 08628 @ 609-771-2947
Further Inquiries can be directed to TCNJ SBDC at 609-771-2947 or visit www.tcnj.edu/sbdc
TCNJ SBDC
2007 Training Schedule
Date Time Venue Training Description Fee Instructor Register
5/8 7-10pm Middlesex County Vocational MXVoTech: EBay Simplified This is an introductory class for beginners which provides simplified, 4 of 5 Martin Mosho, Stephan's Middlesex Vocational Technical Schools, visit
Technical Schools-East marketing &marketing and technical information on how to make 5 Part Series: $50 Dilemma http://www.mcvts.net/adult/Adult_eve.htm and
Brunswick Campus money on EBay as a full time or part venture. Learn how to sell click on "Registration Form"
unwanted attic or basement items for maximum price, establish a
business or operate a profitable EBay store. Also, how to register,
take and transfer photos, write copy, understand EBay charges,
shipping methods and how to get paid promptly
5/8 6:00-9:00pm Raritan Valley Community Second Stage Business Certificate: Keeping Are you keeping score and are you winning? Do you know if your $149 Gail Rosen, Gail Rosen To Register, call NJSBDC @ 973-353-1927
College Score…Where's My Cash? business is meeting your financial goals? Do you have financial CPA
goals? This workshop is designed for existing businesses and will
clearly identify the benefits of cash flow planning and provide a
template for financial projections. Learn how to mine and analyze
information form your financial statements in order to measure real
business performance and me better business decision for the
future.
5/10 6:00-9:00pm Raritan Valley Community Second Stage Business Certificate: Exit If you fail to plan your exit, you may end up working until you can't In $149 Carla Fallone, Fallone To Register, call NJSBDC @ 973-353-1927
College Strategies: You Can't Leave Unless You Know other words, without an exit strategy, you may be leaving your future Business Resources
Where the Door Is to fate (an money on the table). This workshop discusses the need
for goal setting with respect to formulating a plan for retirement
attainment. It covers typical cash out goals, processes, options and
alternatives, and some common an costly pitfalls. Small business
owners who have grown their companies to sizable proportions
should not miss the advice this course has to offer.
5/14 7-10pm Middlesex County Vocational MXVoTech: Get Online Now! Learn how to manage your web site development process, find web 5 of 5 Nat Bender, NJSBDC Middlesex Vocational Technical Schools, visit
Technical Schools- designers, and see self-publishing templates. Discuss how to make 5 Part Series: $50 http://www.mcvts.net/adult/Adult_eve.htm and
Piscataway Campus sure your site will attract visitors then convert them to sales! click on "Registration Form"
5/15 8-10am Mercer Regional Chamber of Marketing in Newspapers: What to Avoid and Whether you are writing press releases or preparing Members, Pre-Reg.: The Star Ledger Mercer Regional Chamber of Commerce, 609-
Commerce Always Remember advertisements, learn simple rules of thumb to get your story or ad $20, 689-9960
noticed. Members, Pay at
Door: $25,
Non-Members: $30
5/15 6:00-8:30pm JFK Piscataway Library How to Write a Business Plan Business plans are a necessary tool for every phase of business No Charge Jerry H. Rovner JFK Piscataway Library at 732-463-1633
operations, from start-up to expansion. A sound business plan will
help you manage your business more effectively and serve as a tool
for planning, marketing, and financing your business. This
workshop covers all the components of a business plan to help
entrepreneurs and small business owners get off to a fast start.
5/15 7-10pm Middlesex County Vocational MXVoTech: Get Online Now! Learn how to manage your web site development process, find web 5 of 5 Nat Bender, NJSBDC Middlesex Vocational Technical Schools, visit
Technical Schools-East designers, and see self-publishing templates. Discuss how to make 5 Part Series: $50 http://www.mcvts.net/adult/Adult_eve.htm and
Brunswick Campus sure your site will attract visitors then convert them to sales! click on "Registration Form"
5/20 6:45-9:00pm Princeton Public Library Advertising in Local Media Advertising in Local Media No Charge Alan Yarnoff, SCORE To register, call SCORE @ 609-393-0505
6/5 9:30am-12:30pm Middlesex Regional Chamber Patents, Trademarks, and Copyrights This workshop will help you determine which one you use to protect Members: $35 Brett Harris, Wilentz, Middlesex County Regional Chamber of
of Commerce your name, your product or your materials and how to apply for Non-Members: $45 Goldman & Spitzer Commerce, 732-821-1700x208
each.
6/14 12-3pm Mercer Regional Chamber of Technical Assistance Clinic: Advertising/Public In partnership with the TCNJ Small Business Development Center, No Charge TBD Call TCNJ SBDC @ 609-771-2947
Commerce Relations the Chamber is hosting a walk-in, free clinic. If you have questions
related to Advertising/Public Relations for your company, you can
come in and meet the expert and get answers to your questions....at
no charge.
6/19 8:00-10:00am Mercer Regional Chamber of How to Sell/Acquire a Small Business The purchase or sale of a privately held business can be an Members, Pre-Reg.: Kevin Ryan, UBS Financial Mercer Regional Chamber of Commerce, 609-
Commerce emotional roller coaster. At this seminar, a veteran business $20, Services, 689-9960
intermediary will share his thoughts on how "beat the odds" when it's Members, Pay at Craig Allsop, Harbourton
time to buy or sell. Door: $25, Group
Non-Members: $30
Further Inquiries can be directed to TCNJ SBDC at 609-771-2947 or visit www.tcnj.edu/sbdc
TCNJ SBDC
2007 Training Schedule
Date Time Venue Training Description Fee Instructor Register
6/20 6:45-9:00pm Princeton Public Library QuickBooks Track your daily transactions and gain confidence in your financial No Charge Al Stephens, At Home Tax To register, call SCORE @ 609-393-0505
organization with the well designed, accurately maintained Pros
accounting information system of QuickBooks. Learn how to apply
and manage the on-going process of capturing, classifying,
archiving each transaction and organize your data to critically
evaluate your financials.
7/12 12-3pm Mercer Regional Chamber of Technical Assistance Clinic: Insurance In partnership with the TCNJ Small Business Development Center, No Charge ClearStream Benefit Plans, Call TCNJ SBDC @ 609-771-2947
Commerce the Chamber is hosting a walk-in, free clinic. If you have questions Inc., Kistler Tiffany Benefits,
related to Insurance for your company, you can come in and meet `
the expert and get answers to your questions....at no charge.
8/9 12-3pm Mercer Regional Chamber of Technical Assistance Clinic: Non-Profit Clinic In partnership with the TCNJ Small Business Development Center, No Charge TBD Call TCNJ SBDC @ 609-771-2947
Commerce the Chamber is hosting a walk-in, free clinic. If you have questions
related to Non-Profits, you can come in and meet the expert and get
answers to your questions....at no charge.
9/13 12-3pm Mercer Regional Chamber of Technical Assistance Clinic: Accounting/Tax Issues In partnership with the TCNJ Small Business Development Center, No Charge WithumSmith+Brown, J.H. Call TCNJ SBDC @ 609-771-2947
Commerce the Chamber is hosting a walk-in, free clinic. If you have questions Cohn, LLP, Fast Track
related to Accounting/Tax Issues for your company, you can come Accounting
in and meet the expert and get answers to your questions....at no
charge.
10/10 6:45-9:00pm Princeton Public Library How to Start a Business If you are interested in starting a business or growing your business, No Charge Ben Koenig, Bill Lichtman, To register, call SCORE @ 609-393-0505
this workshop gives you the who what and where to get you started SCORE
including business planning, registrations, financing and more.
10/11 12-3pm Mercer Regional Chamber of Technical Assistance Clinic: Technology In partnership with the TCNJ Small Business Development Center, No Charge TBD Call TCNJ SBDC @ 609-771-2947
Commerce the Chamber is hosting a walk-in, free clinic. If you have questions
related to Technology for your company, you can come in and meet
the expert and get answers to your questions....at no charge.
11/8 12-3pm Mercer Regional Chamber of Technical Assistance Clinic: Strategic/Business In partnership with the TCNJ Small Business Development Center, No Charge TBD Call TCNJ SBDC @ 609-771-2947
Commerce Planning the Chamber is hosting a walk-in, free clinic. If you have questions
related to Strategic Business Planning for your company, you can
come in and meet the expert and get answers to your questions....at
no charge.
11/14 6:45-9:00pm Princeton Public Library Franchising There are over 5000 franchises in the United States, covering 75 No Charge Jack Armstrong, FranNet To register, call SCORE @ 609-393-0505
different industries. Understanding the basic advantages and
disadvantages of a franchise and the different structures
available is important.
The New Jersey Small Business Development Centers (SBDC) network is partially funded by the U.S. Small Business Administration, the New Jersey Commerce, Economic
Growth and Tourism Commission, Rutgers School of Management and The College of New Jersey. SBA's funding is not an endorsement of any products, opinions, or
services. All SBA funded programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested
at least two weeks in advance by contacting TCNJ SBDC, 2000 Pennington Road, Ewing, NJ 08628 @ 609-771-2947
Further Inquiries can be directed to TCNJ SBDC at 609-771-2947 or visit www.tcnj.edu/sbdc
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