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					   YouTube’s New Traffic Source
                “PROMOTED VIDEOS”




                              By: Howie Schwartz
     http://www.howiesapprentice.com/youtube-traffic.html




© 2009 www.HowiesApprentice.com , All rights reserved.   1
Legal Notice

COPYRIGHT:

Copyright 2009 www.HowiesApprentice.com and AI & JS Enterprises, Inc., all rights reserved.



LIMITS OF LIABILITY / DISCLAIMER OF WARRANTY:

We are not affiliated with Google or YouTube.

All trademarks are the property of their owners.

This report is NOT legal or accounting advice. You need to do your own due-diligence to determine if the
content of this report is right for YOUR business. No earnings claims are being made anywhere in this
report or in the marketing of this report. The publisher of this report is not liable for any damages or
losses associated with the content in this report.



In English: You are a business person, I am a business person – you need to be responsible for your
own marketing and actions online.




© 2009 www.HowiesApprentice.com , All rights reserved.                                         2
YouTube has a BRAND NEW way for you to generate traffic through
video marketing. Its called “Promoted Videos” – think Adwords for
YouTube videos  Before we get into the step by step guide for you
generating new traffic from Youtube - I wanted to share something
important and time sensitive with you . . .


  "Howie's Apprentice CHANGES LIVES!"
   "20, ? Lucky People Will Partner With Me As An
 Apprentice To Make A Ton Of Cash Online. Do You Have
             The Guts To Be One Of Them?"

"If you have what it takes, if I pick you... you will be in an elite
group who has NEVER seen or been a part of my internal,
private operation. If you currently have an online business, we'll
take it to the next level. If you don't, you'll be 99% ahead of any
competition, even if they have years of experience over you..."

If you feel you have what it takes to be my Apprentice - apply here:

http://www.howiesapprentice.com/




After you check out the above link, lets get into YouTube’s
“Promoted Videos” . . .



© 2009 www.HowiesApprentice.com , All rights reserved.            3
YouTube Promoted Videos



That's what you get if you roll up Google AdWords, Google Search, and
YouTube together... and that's exactly what Google did in June 2009, to give
you YouTube Promoted Videos.




According to a May 20, 2009 entry post on the YouTube blog (http://youtube-
global.blogspot.com), users upload a total of 20 hours of video to YouTube every
single minute. That translates to about 28,000 hours of videos uploaded to
YouTube everyday! Just imagine how easy it is for you and your video to
drown and go unnoticed in the unceasingly and rapidly rising sea of online
digital video.

© 2009 www.HowiesApprentice.com , All rights reserved.                     4
According to YouTube product manager Matthew Liu, this scenario is what
motivated them to come up with YouTube Promoted Videos, a tool/program
which allows anyone on YouTube to promote their videos, including you but,
with a fee of course.



The YouTube Promoted Videos program is built on the AdWords Auction
System. If you don't know what the AdWords Auction System is, in a nutshell,
it allows you to set the maximum price you are willing to pay for every click
your ad gets (otherwise known as your maximum cost-per-click). Along with
that, you also express through the system how much you are willing to spend
on ads per day (or your daily budget), preventing your advertising costs from
ballooning uncontrollably and do you more damage than good. This is exactly
how Google Ads work from an advertiser's standpoint.



And very much like AdWords, Promoted Videos can help content creators
market their content more effectively within an audience that is specifically
interested in their videos.



The only thing that differentiates Promoted Videos from AdWords is that the
Promoted Videos advertising model is designed to serve marketing and
promotional objectives targeted to YouTube.



By the way, do not confuse Promoted Videos with Featured Videos. Featured
Videos are selected algorithmically from YouTube's pool of most popular
videos and are featured (or highlighted) on YouTube's homepage without
cash exchanging hands. Yes, that's right, if your video is a viral one, capable of

© 2009 www.HowiesApprentice.com , All rights reserved.                     5
generating millions of views over a short span of time, you just may have a
shot at being featured on YouTube's homepage for free and get catapulted to
instant stardom.


Register for a Google Account

You'll need only three things to get started in using YouTube Promoted
Videos...

First, you've got to have a YouTube or Google account. If you don't have any of
those, here's how to register for one.

Go to http://www.google.com

Click on the Sign in link located on the top right corner of the page.




Click on the Create an account now link.




© 2009 www.HowiesApprentice.com , All rights reserved.                   6
Enter your current email address.



Enter your desired password for your Google Account.



Re-enter your password.



Choose your location.

Enter the characters shown for word verification.



Click on the button labeled I accept. Create my account.
© 2009 www.HowiesApprentice.com , All rights reserved.     7
Check your email and click on the verification link.



Get yourself a YouTube Account



Go to http://www.youtube.com




© 2009 www.HowiesApprentice.com , All rights reserved.   8
Log in to YouTube using your Google account.



Click on the Make me a new account button.




Fill out the form and click on the I accept button when your done.




© 2009 www.HowiesApprentice.com , All rights reserved.               9
Under the Yes, add YouTube to my Google Account section, log in again
using your Google Account details.




© 2009 www.HowiesApprentice.com , All rights reserved.             10
Register for a Promoted Videos Account



Next, you must register with YouTube as an advertiser. You'll need a credit
card for this one.



Go to http://ads.youtube.com




© 2009 www.HowiesApprentice.com , All rights reserved.                  11
Log in to your account.

Enter you credit card and billing details.




Set your desired daily budget.




© 2009 www.HowiesApprentice.com , All rights reserved.   12
Click Ok, I want to use this budget.



Creating Your Promotion



Go to http://ads.youtube.com



Log in to your account.



Click on the Create a New Promotion link.




© 2009 www.HowiesApprentice.com , All rights reserved.   13
Click on Go and upload a video now.




Click on the Upload Video button or choose your desired method for creating
your promotion.




© 2009 www.HowiesApprentice.com , All rights reserved.               14
Enter the details of your promotion such as its title, description, tags, and
category.




© 2009 www.HowiesApprentice.com , All rights reserved.                     15
Make sure that the radio button labeled Share your video with the world is
ticked.



Click on the Save Changes button when you're done.



Once your video has been successfully uploaded and saved, click on the Get
started now link under Promote your Videos with Promoted Videos.




© 2009 www.HowiesApprentice.com , All rights reserved.                16
YouTube's Keyword Tool



Using the right keywords can contribute greatly to your content's popularity.
The YouTube Keyword Tool can help you decide on which keywords to use
with and on the videos you upload to YouTube. This takes away from you, for
the most part, the task of deciding on which keywords to use on your video
with hopes of attaining many views.



The tool is fairly simple to use...



Go to https://ads.youtube.com/keyword_tool



With the Descriptive words or phrases option selected, enter your desired
keyword or phrase in the text box provided and click on the Get keyword
ideas button.




© 2009 www.HowiesApprentice.com , All rights reserved.                 17
After clicking on on the Get keyword ideas button, you will be presented
with a list of other keywords (supposed to be) related to the one you entered
earlier.




© 2009 www.HowiesApprentice.com , All rights reserved.                 18
To “save” the keywords that you like, simply click on the Add link that
corresponds to that keyword.



You will see that, upon clicking on the Add link, your chosen keyword will
appear in the Selected Keywords box on the right side of the page,




© 2009 www.HowiesApprentice.com , All rights reserved.                    19
Aside from selecting keywords from the generated list, you may also add your
own keywords to your selected keywords list. To do this, click on the Add
your own keywords link, enter your own keywords in the text box provided,
and click on the Add to list button when you're done.




© 2009 www.HowiesApprentice.com , All rights reserved.                20
You can download your selected keywords in either plain text or csv format.
To do so, simply click on the text or csv links at the bottom of your selected
keywords list.




Finally, as indicated in the Selected Keywords box, you may advertise using
the keywords on Google. To do so, download the text or csv file of your
selected keywords list, sign in to your AdWords account, and paste the
keywords into a campaign.


CONTINUED . . .




                        HOWIE’S APPRENTICE 4
             "Here's What We'll Be Doing Together..."
First, we've chosen white hot markets, ready for the taking, and proven
that there's money to be made. (commercial viability)

These markets are ready to dominate. I've already done the initial
research on them, so we can get started FAST!


© 2009 www.HowiesApprentice.com , All rights reserved.                   21
Then, we'll drill into the belly of the beast, and find the "money
keywords" together worth dominating. You'll see how we do it, and also
we issue keyword lists and modifiers for you to focus on.

While we do this, we'll also let Google do the work and hand over the keys
to page one rankings!

We'll be paying attention to current "conversations" in our markets to see
what's selling like hotcakes!

Based on our research, we'll then be choosing affiliate offers worth
promoting, and also thinking about parallel marketing down the road, to
extract even more cash on demand! Also, I have working relationships
with many vendors so I can negotiate better pay outs than the average Joe
gets.

Now, it's time to fire up the war machine and roll over the competition! We
bring in my teams, hand off the instructions, and dominate our money
keywords using web 2.0 and social media!

Then of course, we make sales and split the money 50/50!

   YES! Howie I want to be your Apprentice at a discount! (SAVE $1000!)

    YES! Howie I want to be your Apprentice and make payments! (it will cost more)




© 2009 www.HowiesApprentice.com , All rights reserved.                        22
    Hi Howie, I'm not one to do testimonials so that's why this is just an email. Not
    really a testemonial but I did want to let you and Howie and all the rest of the
    guys know that I have thoroughly enjoyed this course and have learned so
    much it's incredible in such a short amount of tme. Using the techniques you
    have all been teaching us over the past few weeks, I have managed to get my
    affiliate blog site well ranked in Google. The site is a woodworking project and
    basic home repair affiliate site. Each post is a different topic using different
    tools that are promoted by links to vendors. Thus, each post has it's own tags
    and keywords and very seldom are the keywords the same for any two posts.
    That being said, using the techniques from the apprentice program, I have
    gotten 147 pages indexed in Google. Of those pages I am on page one for 38 of
    those keywords and on page two for 47 more.

    Before I started this course and learned about pinging, directory submission,
    articles, etc. I had two keywords on page one and that was it. Vast
    improvement!

    That's it. Just wanted to say thanks to all of you for a great job.


    Jo Salow




           YES! Howie I want to be your Apprentice at a discount! (SAVE $1000!)

      YES! Howie I want to be your Apprentice and make payments! (it will cost more)




© 2009 www.HowiesApprentice.com , All rights reserved.                              23

				
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posted:10/23/2010
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Description: E- book on Internet Marketing