Goodreads: Making Reading Social (Books in Browsers, Oct 22, 2010)
Slides from Books In Browsers, Oct 22, 2010 at the Internet Archive.
Shared by: ochandler
Making Reading Social A little about Goodreads • Goodreads' mission is to get people excited about reading. • 4 million members, Goodreads is the largest social network for readers in the world. • Goodreads members recommend books, compare what they are reading, keep track of what they’ve read, form book clubs and much more. Book Discussion & Discovery Each month: • 4.5 million books cataloged • 900,000 books marked as ‘to-read’ • 1 million discussion comments Book Marketing Platform • 14,000 authors in the Author Program • First Reads: advance copy giveaway program has given out over 50,000 books • Advertising: Book Launch Packages Taking our best content to the web Social Reading API Ways people are using the API • Review syndication • Goodreads Connect Now syndicating Goodreads reviews We have a lot of reviews! • Goodreads 19,430 reviews • Amazon has 1,928 reviews • B&N has 554 reviews • Sony store has 57 reviews High Quality Reviews It’s not just the popular titles • 80 million ratings across 2 million distinct titles • 8 million reviews across 500,000 distinct titles The Long Tail of Books Out of 114 million books cataloged: • 5% are the Twilight Series • The top 100 books represent 18% • The top 5,000 books represent 45% p o p u l a r i t y Books Why syndicate Goodreads reviews? • Helps sell more books. • There are a lot of them. • Adds an instant community-feeling The cost: free • Reviews must be branded as being from Goodreads • Links back Worldcat Edelweiss about to launch a feature that uses our API to display to-read counts Goodreads Connect • Access to the social graph of readers • Access to a members bookshelves What is the #1 influence in deciding whether to read a book or not? Friend Recommendations! Case Study: Blio Launched last month with Goodreads Connect Example OAuth Approval Goodreads Connect is Oauth based • Member approves Goodreads connection • Use API with public/secret keys to pull friend reviews, books, etc Author Websites Show off Goodreads ratings and reviews Progress Updates Users love entering their status • 9,000 a day • 20% have a comment Integrated with Goodreads Iphone app Goodreads API www.goodreads.com/api Thanks! goodreads.com/otis twitter.com/otown