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2011BusFinance_EdCal_Rates

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					                                             360° of Business Finance
                                             Business Finance serves the key decision makers                                                                                         BUSINESS
                                                                                                                                                                                                                                        InsIde >
                                                                                                                                                                                                                                       FinanCe transFOrMatiOn:


                                                                                                                                                                                     FINANCE
                                                                                                                                                                                                                                       steve pLayer speaks

                                             in today’s finance-driven organizations.                                                                                                Strategic Insight For Finance leaders
                                                                                                                                                                                                                                       with tw telecom CFO
                                                                                                                                                                                                                                       Mark peters
                                                                                                                                                                                                                                       PAGE 8

                                                                                                                                                                                     Summer 2010 I A Penton PublIcAtIon                2010 grC Maturity study
                                                                                                                                                                                                                                       PAGE 12



                                             In print and online, Business Finance offers senior                                                                                     Leadership insight:


                                             finance executives information and insight into finance                                                                                                                               The
                                                                                                                                                                                     a new CFO’s
                                                                                                                                                                                     ChieF regret
                                                                                                                                                                                     PAGE 26




                                             issues, strategies, trends and technologies to help their
                                                                                                                                                                                     tax strategies:
                                                                                                                                                                                     the integratiOn
                                                                                                                                                                                     payOFF                                  Leadership
                                             organizations succeed.
                                                                                                                                                                                     PAGE 28


                                                                                                                                                                                     CFO advisOry:
                                                                                                                                                                                     a rOad Map FOr
                                                                                                                                                                                                                                   Test Six cFos reveal the
                                                                                                                                                                                     Leadership searChes                              decision-making that
                                                                                                                                                                                     PAGE 32                                     helped them to trump the
                                                                                                                                                                                                                                  downturn’s sudden fury.
                                                                                                                                                                                                                                    Plus: Driving growth in
                                                                                                                                                                                                                                    the Age of uncertainty.
                                                                                                                                                                                                                                                                          PAGE 17

                                                                                                                                                                                                                                                               richard Carbone
                                                                                                                                                                                                                                                     CFO, Prudential Financial Inc.




                                             Reach Business Finance’s management audience:
                                                                                                                                                                                                                              A member of the businessFinancemag.com network




                                                                                  -C       H I E F F I N A N C I AL O F F
                                                                              ORS                                           IC
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                                                                     IR          0*
                                                                              ,98 & REPOCOMPGIAN                  CA L M
                                                                                        RTIN                                                                                       27%✝
                                                             ERLY READERSH CE D




                                                                             0 NG K, & L CE                        REE




                                                                                                                                            CO
                                                                                                                                                                                   Chief Financial Officer
                                                                                  TI , RIS                            R




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                                                                                                                       ON UMANTR ARE & SYSTEMS CORP ,1
                   2011 Editorial Calendar

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                                                                                                                          TH ESOURCES
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                                                                                                                                                                                   VP/SVP or Finance Director
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                                             T - VP, SVP,




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                                                                                                                               FW
                                                                                                                                                                                   13%✝
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                                                                                                                                                                                   Controller


                                                                                                                                                  LINE REAC DEPA
                                                                                                                                                                                   6%✝


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                                                   EM EN




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                                                              E
                                                      L Q AGEM              N T
                                                                          MA EMEN




                                                                                                                                                                                   18%✝
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                                                                                                                                                                                   General or Corporate Mgmt
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                                                                                                                                                  73


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                                                                                      ASURY & CASH M OST                                                                           9%✝
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                                                                                  &
                                                                                        E RS - G EN E R A L


                                             At a glance
Business Finance




                                                            25,350✝                               28,106    ***
                                                                                                                                          70,260          ***
                                                                                                                                                                                                              6
                                                      Print Circulation                      Online Unique Visitors              Online Page Views                                    # of eNewsletters



                                             Across the full spectrum of financial topics…

                                             ◆ Corporate finance                                      ◆ Accounting                                                                ◆ Risk management
                                             ◆ Compliance                                             ◆ Finance software                                                          ◆ Career management
                                             ◆ Corporate governance                                   ◆ Treasury                                                                  ◆ Human resources
                                             ◆ Business performance mgmt                              ◆ Cash management                                                           ◆ Compensation
                                             ◆ Business intelligence                                  ◆ Technology                                                                ◆ And more..
                                             ◆ Best practices                                         ◆ Tax and audit

                                             *Source: Publisher’s own data, January - June 2010. Data includes pass along readership per month.
                                             ** Brand Audit, December 2009, BPA Statement. ***Source: 12-month trailing average Omniture
                                             data (Sept. 2009-Aug. 2010) ✝ Source: Business Finance June 2010 BPA statement.
Business Finance

2011 Editorial Calendar
Spring                                                       Summer                                                            Fall                                                      Winter
ad close: 2/15/11                                            ad close: 5/20/11                                                 ad close: 8/25/11                                         ad close: 11/21/11
materials due: 2/28/11                                       materials due: 6/02/11                                            materials due: 9/07/11                                    materials due: 12/05/11

2011 BPM Software Buyer’s Guide                              Adopting Fraud Prevention Best Practices                          Innovative Working Capital Solutions                      SPECIAL FEATURE:
                                                                                                                                                                                         2011 Best of Breed Software Buyer’s Guide

The New Regulatory Environment:                              2011 Business Finance Planning &                                  Banking: A Guide to                                       Executive Compensation Strategies:
A Guide to What Matters Now                                  Forecasting Study                                                 Global Relationships                                      Improved Disclosure Remedies

2011 GRC Maturity Study                                      Pennywise CFOs, 2011*:                                            Human Capital: Leveraging the                             A Guide to Global Tax:
                                                             Our inaugural list of twenty “Pennywise CFOs” salutes             Shared Services Model                                     Identifying the World’s Fault
                                                             those finance chiefs that have made sound executive                                                                         Lines & Solutions
                                                             compensation a priority.
Next Generation Analytics:                                   Next Generation Analytics:                                        Redefining 401(k) Policies                                Converging Global Accounting Standards
Building Your Analytics Private Cloud                        New Models for Growth

Metrics that Matter                                          Managing Supply Chain Risk                                        Next Generation Analytics: Integrating Analytics          Next Generation Analytics:
                                                                                                                               with Corporate Culture                                    One Global Process, One tool

The Finance Transformation Interview                         The Finance Transformation Interview                              The Finance Transformation Interview                      The Finance Transformation Interview




Business Finance eNewsletters
BusinessFinanceLink                                                          Corporate Tax Link                                                         Management Metrics
BusinessFinanceLink is written for finance professionals across              Corporate Tax Link is written for finance executives tasked with           Management Metrics provides CEOs, CFOs and
disciplines. It provides best practices, trend information, research and     helping their organizations navigate and comply with corporate tax         other executives a weekly eNewsletter focused
commentary on a range of subjects related to organizations’ financial        codes. Finance executives who strive to stay on top of the latest          on news, metrics and opinion concerning
management — subjects such as cash management, budgeting,                    developments in corporate tax law find the articles and features in this   manufacturing financial performance.
financial reporting, tax, BPM, software and systems and GRC.                 monthly newsletter required reading.                                       This eNewsletter is jointly produced by
                                                                                                                                                        IndustryWeek and Business Finance.
                                                                             Treasury Link
Budgeting Link
                                                                             Treasury Link is written for finance
Budgeting Link is written for those budgeting and planning                   professionals responsible for their
professionals tasked with helping their organizations transform their        organization’s treasury and cash
budgeting processes by adopting new techniques and best practices.           management best practices and
Readers rely on Budgeting Link to supply new insights into next              strategies. Executives tasked with
generation budgeting strategies.                                             monitoring their company’s cash flows
                                                                             and managing banking relationships turn to Treasury Link.
2011 Display Rates
4/Color Gross Rates

 Size                  1X        2X         3X           4x
 Full Page        $10,125      $9,000     $8,250       $7,500
 2/3 Page             8,625     7,650      7,050        6,375
 1/2 Page             7,050     6,300      5,775        5,250
 1/3 Page             5,062     4,500      6,070        5,730
 Spread               17,175   15,300     14,025       12,750                 www.BusinessFinanceMag.com



2011 Online Rates
All online rates are NET. See description on detailed advertising sheet enclosed.

 eNewsletters                         1 week       3 weeks       6 weeks       12 weeks      Frequency       Circulation
 BusinessFinance Link                   $2,800       $2,525        $2,300        $2,100         Weekly          25,000
 Budgeting Link                         2,450         2,250           2,025      1,850          Weekly          22,000
 Corporate Tax Link                     1,950         1,750           1,600      1,450          Weekly          17,000
 Treasury Link                          1,950         1,750           1,600      1,450          Weekly          17,000
 Management Metrics                      600           550            500         450           Weekly          4,000
 Quick Manufacturing News               3,000                                                    Daily         105,000



 Web Ads                       CPM                Opt-in Email List                           Text Links
 Leaderboards         $60 upper / $30 lower       Total Circulation                  $450     Text Links      $1,200/month
 Rectangles           $60 upper / $30 lower        Select Circulation                $500     Sponsored White Papers
 Button Ads                    $30                 $350 Additional setup cost for             White Papers     $1,000/month
                                                   suppression file.


  Channel Sponsor                                                                                                  Flat Rate
  Per channel, per month                                                                                             $1,500
  Available channels: Budgeting & Reporting, Career & HR, Corporate Finance & Tax, Cost Management &
  BPM, Governance Risk & Compliance, Software & Systems, Treasury & Cash Management




Contact Business Finance
1300 East 9th Street                            General advertising inquiry:                Print advertising submission:
Cleveland, Ohio 44114                           www.pentonmsc.com/businessfinance           www.pentondigitalads.com
216-696-7000                                                                                Online advertising submission:
                                                                                            ads@businessfinancemag.com

				
Sergio Fernandes Sergio Fernandes
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