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Social Bookmarking for Internet Marketers

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					Social Bookmarking for Internet Marketers
Social bookmarking is one of the hottest Web 2.0 online trends. The
concept of social bookmarking is about 10 years old, but due to it's
recent explosive growth, it has just now become one of the new internet
"buzz words".
It's important for internet marketers to understand social book marking
and how it can help them promote their products and services.
So, what is social bookmarking? What is social bookmarking's purpose? Why
is social bookmarking important to internet marketers?
What is Social Bookmarking?
You are probably already familiar with bookmarking web sites, that you
want to visit again, using your Internet Explorer or Firefox web browser.
The bookmarks you create to these sites are for your personal use and are
stored on your computer.
Social Bookmarking is the next step in bookmarking, where you and others
can share bookmarks to web sites you think may be of interest to others.
This is done via Social Bookmarking services. After you have signed up
for the Social Bookmarking service, you will be allowed to register a
website, site description and tags (keywords) with the service - this is
a bookmark. You will also be allowed to share this bookmark, or you can
keep it private (depending on the service). This information is stored by
the Social Bookmarking service, and is not stored on your computer.
What is Social Bookmarking's Purpose?
There are really two major purposes behind social bookmarking.
1. The main purpose of social bookmarking is to have people with like
interests bookmarks sites that they think would be useful, or
interesting, to others who have the same interests. For example, I love
fly fishing. Let's say I find a site that contains some great custom-
built fly fishing rods for an inexpensive price. I would bookmark that
site with one of several possible bookmarking services. I would give the
site I'm bookmarking a title, a description and tags (keywords) related
to inexpensive custom built fly fishing rods. I would make sure the
bookmark is set to public so others could find it, and would then have
have created a social bookmark.
Now when people search the social bookmarking service, using the tag
words used to define the bookmarked sites, they are presented with a list
of related sites. Using our fly fishing example above - When someone
searches for "fly fishing rods" they would be given a list of related
sites, including the custom fly fishing rod site we bookmarked. Most
bookmarking services also have a rating system so the most popular sites
are at the top of the list.
2. Another great benefit of social bookmarking is, once you have social
bookmarked your favorite sites, you can easily find those bookmarked
sites from any computer connected to the internet. You simply log into
the online social bookmarking service and find the website you
bookmarked. This can be very helpful if you have many websites you like
to monitor, when you are away from home and you are not at your primary
computer.
Why is social bookmarking important to internet marketers?
Since social bookmarking sites are generally very popular sites that get
a lot of traffic, they have high Google page ranks and are visited often
by search engines. Submitting your site to the social bookmarking
services, increases the chance your site will be crawled by the search
engines. I have seen my sites crawled by Google only one day after
registering my site to social bookmarking services.
Submitting to social bookmarking services is also a great way to get one
way, incoming, high page rank links coming to your website which helps
increase your page rank.
But most importantly, if your website is seen as having value to a group
of people, your bookmark can be rated highly and can create a ton of very
targeted traffic to your website.
Social bookmarking is growing at a phenomenal rate and if you want to
market on the internet, you need to add social bookmarking to your set of
internet marketing tools.
Mike Gates is a home business entrepreneur, specializing in creating
multiple income streams using information products, affiliate programs
and network marketing.
Mike Gates is the author of the popular affiliate marketing tips guide
AffiliatePayDay http://www.affiliatepayday.com
Mike teaches affiliate marketers how to earn residual monthly income from
residual affiliate programs.

				
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posted:10/20/2010
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