The Different Parts Of A Landing Page Design Landing page design is a new thought currently incorporated in today’s Internet marketing. As such, this has been the key of most marketers for them to succeed in the realm of online business. As such you can also be like them by simply knowing the concept behind landing page design. Landing pages are also known as lead capture pages. These are the ones that would normally be viewed and read by your potential customers. It in is this area where your guests can view what the site is all about, the products that you are introducing and also will serve as your site where your probable sales will take place. As such this is one powerful tool that every online business owners must never overlook. Should you be interested in making one, here are the key items in your landing page design. Item 1: The logo or banner. At each site, there is always a logo that is distinct for your visitors to identify the site’s identity. In this way, it will serve as such and also indicating the name of your site. A logo may not be able to really ensure a potential sale, but having a poor one may mean permanently lost of interest on the part of your reader. As such, it is not surprising that many internet marketers tend to have a professional web designer to make a banner which can be appealing to others. Item 2: Headline. This is one crucial line which can definitely make or break your sales potential. As such, it must be carefully considered in order to be able to get and draw sure buyers to your landing page. Your title should be very convincing since it can enhance the ad. You can choose to have this developed in a text or graphics format. Whatever mode you will instill, make sure you put a lot of thought on the words you use. Item 3: Offer. This is one of the most critical elements in a page layout that must also be planner. Good offer pick up lines and the idea behind this takes time and even trial and error to really know what works best. Therefore, it would be better to test your offer for a period of time and see how good it will be in relation to the conversion rate. The most important thing in any web offer is that you are on the side of helping customers get the most of their money’s worth. Therefore, some even offer money back guarantee. Item 4: Call to action. This part is best represented with forms, buttons or hyperlinks. The purpose of a call to action would be to persuade the customer’s interest to join your mailing list or even buy your item. In this case, the choice of words is also crucial, along with an easy to use form so they can easily fill their details. Tests must also be made here to assess if your call to action is equally compelling. Making these elements right can be your key to a successful landing page design. As such it is a necessity to be able to put more thoughts on these areas and test everything out. After all, this is not a one-shot procedure, you and your page must be flexible enough to adapt to change.
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