J C Penney Company Inc SWOT Analysis Company Profile Reference Code WMRT0283CP10 Q2 Published Date Sep 2010 www worldmarketintelligence com World Market Intelligence John Ca by WMIntelligence

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									J. C. Penney Company, Inc.: SWOT
Analysis & Company Profile

Reference Code: WMRT0283CP10-Q2
Published Date: Sep-2010




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J. C. Penney Company, Inc.: SWOT Analysis & Company Profile                                   Published Sep 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied               Page 1
TABLE OF CONTENTS



TABLE OF CONTENTS
1     COMPANY OVERVIEW ...................................................................................................... 4
2     BUSINESS OVERVIEW ...................................................................................................... 5
2.1     Business Description ....................................................................................................................................... 5
2.2     Key Employees ................................................................................................................................................ 6
      2.2.1     Key Employee Biographies ....................................................................................................................................................... 8
2.3     Locations & Subsidiaries ............................................................................................................................... 10
3     SWOT ANALYSIS ............................................................................................................. 13
3.1     Overview ........................................................................................................................................................ 13
3.2     Strengths ....................................................................................................................................................... 14
3.3     Weaknesses .................................................................................................................................................. 16
3.4     Opportunities ................................................................................................................................................. 17
3.5     Threats .......................................................................................................................................................... 19
4     FINANCIAL DEALS .......................................................................................................... 21
4.1     5-Year Deal Analysis ..................................................................................................................................... 21
5     NEWS AND EVENTS ........................................................................................................ 23
5.1     Company News ............................................................................................................................................. 23
5.2     Company History ........................................................................................................................................... 32
6     APPENDIX......................................................................................................................... 33
6.1     Research Methodology ................................................................................................................................. 33
6.2     Additional Notes ............................................................................................................................................ 33
6.3     About World Market Intelligence ................................................................................................................... 34




J. C. Penney Company, Inc.: SWOT Analysis & Company Profile                                                                                                          Published Sep 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                                                                                      Page 2
LIST OF TABLES



List of Tables
Table 1: J. C. Penney Company, Inc. Key Facts ........................................................................................................ 4
Table 2: J. C. Penney Company, Inc. Key Employees ............................................................................................... 6
Table 3: J. C. Penney Company, Inc. Key Employee Biographies ............................................................................ 8
Table 4: J. C. Penney Company, Inc. Locations ...................................................................................................... 10
Table 5: J. C. Penney Company, Inc. Subsidiaries .................................................................................................. 11
Table 6: J. C. Penney Company, Inc. SWOT Analysis ............................................................................................ 13
Table 7: J. C. Penney Company, Inc Financial Deals .............................................................................................. 21
Table 8: J. C. Penney Company, Inc. History........................................................................................................... 32




J. C. Penney Company, Inc.: SWOT Analysis & Company Profile                                                                        Published Sep 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                                                    Page 3
COMPANY OVERVIEBUSI



1 COMPANY OVERVIEW

J. C. Penney Company, Inc. (JCPenney) is engaged in operating department stores. The company operates 1,108
JCPenney department stores as well as Sephora stores inside 155 JCPenney locations. In addition, it also
operates through the website - jcp.com and catalog. The product portfolio includes family apparel and footwear,
accessories, fine and fashion jewelry, beauty products and home furnishings. Some of its brands are JCPenney,
Every Day Matters, Okie Dokie, Worthington, east5th, a.n.a, St. John‟s Bay, she said, The Original Arizona Jean
Company, Ambrielle and Decree. The company operates across 49 states in the US and Puerto Rico, and is
headquartered in the Plano, Texas, United States.


Table 1: J. C. Penney Company, Inc. Key Facts


                                 6501 Legacy Drive, Plano,        Ticker Symbol,        JCP [New York Stock
 Corporate Address
                                 TX, 75024, United States         Exchange              Exchange]
 Telephone                       +1 972 4311000                   No. of Employees      154,000
 Fax                             +1 972 4311362                   Fiscal Year End       January
                                 www.jcpenney.net                 Revenue 
								
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