Netflix, Inc: SWOT Analysis & Company Profile

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					Netflix, Inc: SWOT Analysis & Company
Profile

Reference Code: WMRT0347CP10-Q2
Published Date: Sep 2010




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Netflix, Inc.: SWOT Analysis & Company Profile                                                Published Sep 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied               Page 1
TABLE OF CONTENTS



TABLE OF CONTENTS
1     COMPANY OVERVIEW ...................................................................................................... 4
2     BUSINESS OVERVIEW ...................................................................................................... 5
2.1     Business Description ....................................................................................................................................... 5
2.2     Key Employees ................................................................................................................................................ 6
      2.2.1     Key Employee Biographies ....................................................................................................................................................... 7

3     SWOT ANALYSIS ............................................................................................................... 8
3.1     Overview .......................................................................................................................................................... 8
3.2     Strengths ......................................................................................................................................................... 9
3.3     Weaknesses .................................................................................................................................................. 10
3.4     Opportunities ................................................................................................................................................. 11
3.5     Threats .......................................................................................................................................................... 13
4     FINANCIAL DEALS .......................................................................................................... 14
4.1     5-Year Deal Analysis ..................................................................................................................................... 14
5     NEWS AND EVENTS ........................................................................................................ 15
5.1     Company History ........................................................................................................................................... 15
6     APPENDIX......................................................................................................................... 17
6.1     Research Methodology ................................................................................................................................. 17
6.2     Additional Notes ............................................................................................................................................ 17
6.3     About World Market Intelligence ................................................................................................................... 18




Netflix, Inc.: SWOT Analysis & Company Profile                                                                                                                       Published Sep 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                                                                                      Page 2
LIST OF TABLES




List of Tables
Table 1: Netflix, Inc. Key Facts ................................................................................................................................... 4
Table 2: Netflix, Inc. Key Employees .......................................................................................................................... 6
Table 3: Netflix, Inc. Key Employee Biographies........................................................................................................ 7
Table 4: Netflix, Inc. SWOT Analysis .......................................................................................................................... 8
Table 5: Netflix, Inc. Financial Deals ........................................................................................................................ 14
Table 6: Netflix, Inc. History ...................................................................................................................................... 15




Netflix, Inc.: SWOT Analysis & Company Profile                                                                                                 Published Sep 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                                                                Page 3
COMPANY OVERIVEW




1 COMPANY OVERVIEW

Netflix, Inc. (Netflix) is one of the leading retailers of movie rental services. The company is engaged in providing
movies on rent. It offers over 100,000 DVDs and Blu-ray titles to its subscribers. Netflix also operates a separate
library of over 17,000 titles of movies that can be watched instantly on subscriber‟s TV through a Netflix ready
device or on their computers. Netflix markets and promotes its service through television and radio advertising,
online promotions, package inserts, direct mail and other promotions with third parties. The company sells its
merchandise through website and mail order. It principally operates in the US.


Table 1: Netflix, Inc. Key Facts


 Corporate Address               100 Winchester Circle,           Ticker Symbol,         NFLX [NASDAQ]
                                 Los Gatos, CA, 95032,            Exchange
                                 United States
 Telephone                       +1 408 5403700                   No. of Employees       1,883
 Fax                                                              Fiscal Year End        December
 URL                             www.netflix.com                  Revenue (in USD        1,670.27
                                                                  Million)
 Industry
 Locations                       United States
Source: Annual Report, Company Website, Primary and Secondary Research                        © World Market Intelligence




Netflix, Inc.: SWOT Analysis & Company Profile                                                       Published Sep 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                      Page 4
BUSINESS OVERVIEW




2 BUSINESS OVERVIEW
2.1 Business Description

Netflix, Inc. (Netflix) is a leading provider of online movie rental subscription services in the US. The company
provides movies on rental basis through streaming movies online. Netflix offers a range of movie titles, TV
programs, and other filmed entertainment on DVDs and Blu-ray discs to its subscribed customers. The company
had over 13 million subscriber base as of May 2010. The company has classified its business operations under one
segment, e-Retail. During the fourth quarter of the fiscal year 2009, over 48% of its subscribers instantly watched
over 15 minutes of streaming 
				
DOCUMENT INFO
Description: Netflix, Inc: SWOT Analysis & Company Profile offers both overview level information and in-depth analysis of the company highlighting the major internal and external factors which play a crucial role in the performance of the company. The report also contains a detailed company profile, with information on key financial deals involving the details and biographies of key employees; contact details for both the companies headquarters and also other key locations; an overview of the activities in which the company is engaged as well as news articles relating to the company and a detailed company history.
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