Business Plan Outline Executive Summary Problem Solution Company Overview Company’s M ission Business Goals Scope of Venture Customer Base Location of Ope

							Business Plan Outline

Executive Summary
Problem
Solution
Company Overview
       Company’s M ission
       Business Goals
       Scope of Venture
       Customer Base
       Location of Operations
       Future
Product Overview
       Product
       Competitive Advantage
               Efficiency
               Price
               Differentiation
M arket Analysis
       I ndustry
       Target M arket
       M arket Niche
       Competition and Key Competencies
       M arket Research
       Financial Forecasts
       Growth Opportunities
       Sales Projections
M arketing and Sales Plan
       Pricing
       Website
       Promotion
       Value
       Rationale
Organization Plan
       Form of Ownership
       Labor
       M anagement Team
Operations Plan
       Operational Priorities
       Operational Techniques
       Facilities and Equipment
Financials
       Financial Assumptions
       Break Even Analysis
     I nvestment Opportunities
Appendices
     Appendix A: Start Up Costs
     Appendix B: Pro Forma Balance Sheet
     Appendix C: Pro Forma Cash Flow
     Appendix D: Year 1 Profit/Loss Pro Forma
     Appendix E: 5 Year Profit/Loss Pro Forma
     Appendix F: Competitor’s Weakness
     Appendix G: Entry Barriers
     Appendix H: Risk Assessment