2006 PACE Race 5K RunWalk by bigmekahlo

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									Raising awareness for Prostate Cancer




   PACE Race 5K Run/Walk
  1 Mile Family Fitness Walk
         & Kids’ Dash

    2007 FACTS & FIGURES
             &
     2008 OPPORTUNITIES

   Sunday, November 2, 2008
              Marina Park
          25 Lakeshore Plaza
         Kirkland, Washington


            LMents — Marketing & Events
        206-214-7727 ● pacerace@lments.net
                         2007 PACE RACE IN REVIEW
DATE:                      Sunday, November 4, 2007

LOCATION:                  Marina Park, 25 Lakeshore Plaza, Kirkland, Washington

ATTENDANCE:                500+

DEMOGRAPHICS:              Male            47%
                           Female          53%

AGE GROUP              14 & Under          7%
TOTALS:                    20-29           17%
                           30-39           27%
                           40-49           20%
                           50-59           15%
                           60-69           8%
                           70+             2%

GEOGRAPHIC DEMOGRAPHICS:
Seattle                    25%
Kirkland                   24%
Eastside                   26%      (Blvu, Rdmd, Renton, Bothell, Wdnville, MI, Issaq., Samm.)
North King & Snohomish Co. 7%       (Kenmore to Marysville)
South King & Pierce Co.    13%
Kitsap County              2%       (Bainbridge, Bremerton, Port Orchard)
Out of Area                3%


2007 LOCAL SPONSORS
770 KTTH, Dendreon, Seattle Cancer Care Alliance, Chaffey Homes, Ederer Investment
Company, Southwest Airlines, Custom Garage Interiors, Ford of Kirkland, Home Street Bank,
Ederer Investments, Dizzy’s Tumblebus, Wilde Rover, J & R Truck Rental, Downtown Kirkland
Association and area running stores - Everyday Athlete, Foot Zone, Road Runner Sports,
Seattle Running Company, Sound Sports, and Super Jock n’ Jill
Onsite vendors included UW Urology, US TOO, Kirkland Life Chiropractic, Gilda’s Club and
Cancer Lifeline

SPOKESPERSON – KTTH Radio Show Host, Dan Sytman

2008 EXPECTED
ATTENDANCE:                600+

2008 RACE DAY
ACTIVITIES:         Award Ceremony, Raffle & Giveaways, Vendor Booths, Kids’ Activities,
                    Celebrity Spokesperson, Post Party at Wilde Rover Irish Pub &
                    Restaurant
                                 TITLE SPONSOR
                                    $10,000

                               BENEFITS OF SPONSORSHIP
HIGHLIGHTS
 Exclusivity as title sponsor – race listed as (Your company name) Pace Race
 Logo placed prominently on 15,000 registration forms to be distributed in King,
   Pierce and Snohomish counties (deadline September 1st)
 Exclusive logo placement on banner to be displayed downtown Kirkland for two
   weeks prior to event
 Inclusion in radio advertising campaign (see details under Advertising)
 Company name and logo on all race related promotional materials such as posters
   and promotional announcements
 Company name and prominent logo placement on participant t-shirts
 Exclusivity on volunteer t-shirts and inclusion on Kids’ race t-shirts
 First right of refusal for 2009 event

ADVERTISING & PROMOTIONS
 Company name advertised in 50 :30 second promotional radio announcements on
  KTTH
 Exposure on www.MyNorthwest.com (Events page) for four weeks with a hotlink to
  the Event website. (For two weeks in September and two weeks prior to the actual
  event date).
 Inclusion in PSAs on KTTH, 710 KIRO and B97.3 for 2 weeks prior to event.
 Inclusion in two email blasts distributed to KTTH listeners
 Company name in all event press releases and PSA’s
 Logo, link and promotional opportunities on Kirkland PACE Race website
 Recognition of partnership at registration points, including retail locations
 On-site access to pre-race registration promotional events (i.e. sign-up nights at
  local running stores)
 Opportunity to cross-promote with additional local PACE Race sponsors
 Access to participant and volunteer mailing list (on pre-approval basis)

ON-SITE EVENT EXPOSURE
 Banner display at start/finish and stage area on race day (banners to be provided
  by sponsor)
 Two complimentary booth spaces on-site during event
 On-site mentions throughout race day
 Opportunity to place promotional items in race participant goodie bags
 Twenty (20) complimentary race entry forms

                               LMents — Marketing & Events
                           206-214-7727 ● pacerace@lments.net
                            PLATINUM SPONSORSHIP
                                   $7,500

                            BENEFITS OF SPONSORSHIP
HIGHLIGHTS
 Category exclusivity
 Prominent logo placement (after Title sponsor) on 15,000 registration forms to be
   distributed in King, Pierce and Snohomish counties (deadline September 1st)
 Exclusive logo placement on banner to be displayed in prominent Kirkland location
   for one week (October 3-10) prior to event
 Inclusion in extensive radio advertising campaign (see details under Advertising)
 Prominent logo placement on all race related promotional materials such as
   posters and promotional announcements
 Prominent logo placement on participant t-shirts
 First right of refusal for 2009 event

ADVERTISING & PROMOTION
 Company name tagged in 25 :30 second promotional radio announcements on KTTH
 Exposure on www.MyNorthwest.com (Events page) for four weeks with a hotlink to
  the Event website. (For two weeks in September and two weeks prior to the actual
  event date). Inclusion in two email blasts distributed to KTTH listeners
 Company name listed in all event press releases
 Logo, link and promotional opportunities on Kirkland PACE Race website
 Inclusion in any additional race related advertising
 Recognition of partnership at registration points, including retail locations
 On-site access to pre-race registration promotional events (i.e. sign-up nights at
  local running stores)
 Opportunity to cross-promote with additional local PACE Race sponsors
 Logo, link and opportunity to place promotional announcements in email
  broadcasts regarding race
 Access to participant and volunteer mailing list (on pre-approval basis)

ON-SITE EVENT EXPOSURE
 Banner display at start/finish area on race day (banners to be provided by sponsor)
 On-site mentions throughout race day
 Complimentary booth space on-site during event
 Opportunity to place one promotional item in race participant goodie bags
 Fifteen (15) complimentary race entry forms


                               LMents — Marketing & Events
                           206-214-7727 ● pacerace@lments.net
                               GOLD SPONSORSHIP
                                    $5,000


                            BENEFITS OF SPONSORSHIP
HIGHLIGHTS
 Category exclusivity
 Logo on 15,000 registration forms to be distributed in King, Pierce and Snohomish
   counties (deadline September 1st)
 Prominent logo placement (just after Title and Platinum sponsors) on all race
   related promotional materials such as posters, brochures and promotional
   announcements
 Logo on participant t-shirts
 First right of refusal for 2009 event

ADVERTISING & PROMOTIONS
 Exposure on www.MyNorthwest.com (Events page) for four weeks with a hotlink to
  the Event website. (For two weeks in September and two weeks prior to the actual
  event date). Inclusion in minimum of two email blasts distributed to KTTH
  listeners
 Name/logo placement in any additional pre-event advertising
 Logo, link and promotional opportunities on Kirkland PACE Race website
 Recognition of partnership at registration points, including retail locations
 On-site access to pre-race registration promotional events (i.e. sign-up nights at
  local running stores)
 Opportunity to cross-promote with additional local PACE Race sponsors
 Logo in all email broadcasts regarding race

ON-SITE EVENT EXPOSURE
 Banner display at start/finish area on race day (banners to be provided by sponsor)
 On-site mentions throughout race day
 Complimentary booth space on-site during event
 Opportunity to place one promotional item in race participant goodie bags
 Ten (10) complimentary race entry forms




                               LMents — Marketing & Events
                           206-214-7727 ● pacerace@lments.net
                              SILVER SPONSORSHIP
                                    $2,500


                             BENEFITS OF SPONSORSHIP
HIGHLIGHTS
 Category exclusivity
 Logo on 15,000 registration forms to be distributed in King, Pierce and Snohomish
   counties (deadline September 1st)
 Prominent logo placement (just after Title, Platinum and Gold sponsors) on all
   race related promotional materials such as posters, brochures and promotional
   announcements
 Logo on participant t-shirts
 First right of refusal for 2009 event

ADVERTISING & PROMOTIONS
 Logo, link and promotional opportunities on Kirkland PACE Race website
 Inclusion in two email blasts distributed to KTTH listeners
 Recognition of partnership at registration points, including retail locations
 On-site access to pre-race registration promotional events (i.e. sign-up nights at
  local running stores)
 Opportunity to cross-promote with additional local PACE Race sponsors
 Logo in all email broadcasts regarding race

ON-SITE EVENT EXPOSURE
 Banner display at start/finish area on race day (banners to be provided by sponsor)
 On-site mentions throughout race day
 Complimentary booth space on-site during event
 Opportunity to place one promotional item in race participant goodie bags
 Ten (10) complimentary race entry forms




                               LMents — Marketing & Events
                           206-214-7727 ● pacerace@lments.net
                             BRONZE SPONSORSHIP
                                   $1,500


                            BENEFITS OF SPONSORSHIP
HIGHLIGHTS
    Category exclusivity
    Logo placement on all race related promotional materials such as posters and
     promotional announcements (deadline September 1st)
    Logo on participant t-shirts
    First right of refusal for 2009 event

ADVERTISING & PROMOTIONS
   Logo and link on Kirkland PACE Race website
   Opportunity to cross-promote with additional local PACE Race sponsors
   Logo in race related email broadcasts

ON-SITE EVENT EXPOSURE
   Banner display at start/finish area on race day (banners to be provided by
      sponsor)
   Complimentary booth space on-site during event
   On-site mentions throughout race day
   Opportunity to place one promotional item in race participant goodie bags
   Five (5) complimentary race entry forms
                    ADDITIONAL SPONSORSHIP OPPORTUNITIES

Title Sponsor Post Party                                           $1,000
Patron Sponsor                                                       $750
Supporting Sponsor                                                   $500
Kilometer Sponsor                                                    $250
Race Day Booth Space (10X10)                                         $250


Please contact Shana Allen at 206-214-7727 for the benefits of additional sponsorship
                                   opportunities.




                              LMents — Marketing & Events
                          206-214-7727 ● pacerace@lments.net

								
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