The transport and logistic bussines magazine

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The transport and logistic bussines magazine Powered By Docstoc
					Media information
      2009
     The transport and logistic
        bussines magazine
    Tranzit magazine is addressed especially to the general manager
    of the companies that activate in the following fields:

    • Transport of goods and passengers
    • Distribution and logistics
    • Construction companies and companies that work in wood exploitation
    and agricultural farms
    • Retailer dealers, producers and store-keepers that distribute their products
    • Services and producers/distributors of spare parts

    The structure of Tranzit magazine includes articles/supplements of:
    • Technical information (tests/presentation of light and heavy
    commercial vehicles, coaches/buses, presentations of some
    innovations/security systems, fleet management systems, ecological
    engines etc)
    • Body - considering the specific of the transported merchandise
    • Transportation general – presentations of the operators
    • Logistics (distribution, warehouses including the use of the warehouse,
    forklifts etc.)
    • After-Market and solutions for efficient maintenance of fleet
    (service, tires, lubricants, spare parts and components)
    • Interpreted and compared legislation




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 The transport and logistic
    bussines magazine
From 2006, Trafic Media is publishing LOGISTICA magazine at every two
months. The magazine addresses especially to the logistics operators and
those who work in distribution and warehousing or contract other kind of
services.

Logistica is distributed on the same channels like Tranzit, who started six
years ago to address to this field where the entire elite of the Romanian
transport migrated in time. There are also separate subscriptions contracted
by logistics operators and different dealers of goods and services for the
logistics operators.

Since 2007, Trafic Media together with Archicom SRL have organized
logistics seminars (two every year).

The first conference took place on the 15th of March, had 210 participants
and the purpose of the event was not only the communication between the
logistics specialists, but also the establishment of more relaxed cooperation
relations between the logistics operators, the customers of the logistics
services and the real-estate companies, the dealers of the outfits in the
warehouse, specialized shelves and software, vehicles etc.




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                   Distribution
                 of the magazine
    Tranzit magazine is published every month in 10.000 copies, of wich almost
    50% are distributed to subscribers, and the rest are distributed through six
    companies specialized in press distribution (Hiparion, Hachette – Mesageria
    Micul Paris, Rodipet, Polygon, Stoenescu, Acces Press etc.) and through
    companies that contract subscriptions – Romanian Post, Zirkon Media, MT
    Press, Info Press etc.

    International recognition
    Tranzit is the only Romanian publication with international recognition,
     being member in the juries:
    • International Truck of The Year
    • International Van of The Year
    • International Bus of the Year
    • Trailer Innovation




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                            Other
                           projects
In addition, Trafic Media is publishing every year two specialized catalogues:
TRANSPORT MARKET - every chapter presents the technical solution- vehicle
and body - for the transport of some specific type of goods: meat, textiles,
paper roller, gravel, cement, asphalt etc.
The catalogue contains the offers available on the Romanian market for
commercial vehicles, construction equipment/agricultural/logistics financial
solutions, second-hand vehicles.

AFTER-MARKET - includes services presentations, actual innovations in the
field of spare parts and components, maintenance advices, solutions for
obtaining savings in the exploitation of vehicles through the use of the right
tires/lubricants etc.

Once every two weeks, the journalists from Tranzit prepare an electronical
newsletter that is transmitted to the subscribers of the magazine and to other
companies that opted only for the electronical newsletter (almost 12.000
addresses). The newsletter covers the latest news from transport and logistics.
Once a month a newsletter wrote in English is transmitted to the European
partner magazines and to the companies that operate on the Romanian
market.




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                                  Rate-card Tranzit,
                                            Logistic`
                                    Position          Format              Dimension type

                                                                            Face to face                       180 x 257 mm
                                                         1/1
                                                                            *Full-page                        210 x 297 mm

                                                                            Face to face                     180 x 128,5 mm
                                                         1/2
                                                                            *Full-page                       210 x 148,5 mm

    GENERAL ADVERTISING OFFER:                                                                           portrait 56 x 257 mm
                                                                            Face to face             landscape 180 x 85 mm
                                                         1/3
                                                                            *Full-page                   portrait 71 x 297 mm
    1/1     1500 EUR                                                                                 landscape 210 x 100 mm
    1/2       900 EUR
                                                                                                            87,5 x 128,5 mm
    1/3       700 EUR                                    1/4                Face to face
    2x1/1 2600 EUR                                                                                           180 x 64 mm
    2x1/2 1600 EUR
    1/4       500 EUR                                                       Face to face                        390 x 257 mm
                                                        2x1/1
    1/8       300 EUR                                                       *Full-page                         420 x 297 mm
    Editorial 1/1 1000 EUR
                                                       2x1/2                Face to face                      390 x 128,5 mm
    Small announcements:                                                    *Full-page                       420 x 148,5 mm
     - simple (no photo) 20 EUR
     - with photo -      30 EUR
                                  *Full-page (depending on the chosen dimension): 5 mm bleed
    Discounts:                    Ex: the net format 210/297 mm means gross format 220/307)
                                  The text and the elements that are in the document has to be with 10 mm in the interior
    5% for 6 appearances
                                  that the cutting border.
    10% for 12 appearances
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Rate-card Transport Market
          After Market
   Position         Format              Dimension type

                                          Face to face                       180 x 257 mm
                       1/1
                                          *Full-page                        210 x 297 mm

                                          Face to face                     180 x 128,5 mm
                       1/2
                                          *Full-page                       210 x 148,5 mm
                                                                       portrait 56 x 257 mm   GENERAL ADVERTISING OFFER:
                                          Face to face             landscape 180 x 85 mm
                       1/3
                                          *Full-page                   portrait 71 x 297 mm
                                                                   landscape 210 x 100 mm     1/1     1700 EUR
                                                                                              1/2     1100 EUR
                                                                          87,5 x 128,5 mm
                       1/4                Face to face                                        1/3       900 EUR
                                                                           180 x 64 mm        2x1/1 2800 EUR
                                                                                              2x1/2 1800 EUR
                                          Face to face                        390 x 257 mm    1/4       700 EUR
                      2x1/1
                                          *Full-page                         420 x 297 mm     1/8       500 EUR
                                                                                              Editorial 1/1 1200 EUR
                     2x1/2                Face to face                      390 x 128,5 mm
                                          *Full-page                       420 x 148,5 mm     Small announcements:
                                                                                               - simple (no photo) 25 EUR
                                                                                               - with photo -      35 EUR
*Full-page (depending on the chosen dimension): 5 mm bleed
Ex: the net format 210/297 mm means gross format 220/307)                                     Discounts:
The text and the elements that are in the document has to be with 10 mm in the interior
that the cutting border.
                                                                                              5% for 6 appearances
                                                                                              10% for 12 appearances
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    Rate card
    covers, inserts, editorial


         Cover 2 -2.200Euro               Cover 3 -1.800Euro                Cover 4 -2.500Euro




    Flyer insert: 600-900 Euro                       Editorial – article of presentation –
    (depending of the number of pages,               1000 Euro (1/1),
    weight and dimensions)                           2 photos can be attached



    *For Transport Market / After-Market, the prices are with 200 EUR higher.


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