HP Hosts Live Webcast with Zappos Chief Executive Officer Tony Hsieh

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					HP Hosts Live Webcast with Zappos Chief
Executive Officer Tony Hsieh
September 24, 2010 04:26 PM Eastern Daylight Time  

PALO ALTO, Calif.--(EON: Enhanced Online News)--HP is hosting a webcast discussion today at 5 p.m. ET/2
p.m. PT with Tony Hsieh, author and chief executive officer of online shoe retailer Zappos, as part of the HP’s
“Input/Output” web interview series.

With more than 44,500 video streams and 5 million Twitter impressions to date, HP’s Input/Output sessions bring
together the foremost thinkers in economics, management, technology, culture and more to discuss the impact of the
“new normal” business environment.

The latest webinar in the series, which allows listeners to actively engage in the conversation through Twitter, will
explore “Marketing to the New Consumer” and the emerging technologies and IT infrastructure that can be
leveraged for customer service.

Consumers are more enlightened and have higher expectations of brands than ever before, giving them the ability to
catapult their favorite ones to the forefront of the market. As chief executive officer of a company that is at the
forefront of understanding this enlightened consumer, Hsieh’s discussion will explore how consumers are different
today compared to 5 to 10 years ago, and how their expectations of customer service have changed.

    l   What: Live webcast discussion
    l   Where: HP Input/Output website
    l   Who: Tony Hsieh, chief executive officer, Zappos
    l   When: Sept. 24 at 5 p.m. ET/2 p.m. PT

Questions for Hsieh can be submitted prior to and during the webcast via the @io_mod Twitter handle with the
#hpio hashtag.

The HP Input/Output webcast series features discussions that generate a conversation and flow of ideas designed to
drive business forward. Previous interviews have featured George Halverson, chief executive officer, Kaiser
Permanente; John Battelle, accomplished journalist and serial entrepreneur; and Chris Anderson, author and editor in
chief, Wired magazine. They are currently available on the HP Input/Output website.

About HP

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and
society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal
computing, software, services and IT infrastructure to solve customer problems. More information about HP
(NYSE: HPQ) is available at http://www.hp.com.

© 2010 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change
without notice. HP shall not be liable for technical or editorial errors or omissions contained herein.

Contacts
HP
Amy Rhodes, +1 949 212 3401
amy.rhodes@hp.com
or
Porter Novelli for HP
Jennifer Chapman, +1 404 995 4505
jennifer.chapman@porternovelli.com
or
HP Media Hotline
+1 866 266 7272
www.hp.com/go/newsroom

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Description: PALO ALTO, Calif.--(EON: Enhanced Online News)--HP is hosting a webcast discussion today at 5 p.m. ET/2 p.m. PT with Tony Hsieh, author and chief executive officer of online shoe retailer Zappos, as part of HP’s “Input/Output” web interview series. img border='0' title='Add to Googl
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