Strategic Plan 2008 to 2009

Strategic Plan 2008 to 2009 Goal 1: AzASCD will increase membership. Strategy Measures: AzASCD will double membership by June 2009 (current membership 339). Goal Chair: Vice President President, Treasurer, Executive Director, Past President, Carol Farabee Action Steps Contact newly paid AzASCD members via email or mailing Timeline/ Duration Monthly agenda item Budget Team Leader & Staffing Required Vice President Kathy Lindstrom Evaluation Emails sent Cards mailed to those without email address Monthly update Considerations & Challenges CC Committee chair Cards and stamps Treasurer Vic Mondino to provide committee updated list of those locally paid Cards and stamps labels Status Leslie has transferred 375 cards to Kathy Lindstrom Vic to contact Kathy for exact local membership data base number October board meeting time used to complete mailing Alice to check with Kinkos on cost of printing 3,000 brochure and mailing Carol to make contact with Marsha on steps to increase student membership and selling points Apollo Group for profit (contact faculty vs. admin) Marsha to contact ASU West to increase student membership Contact Arizona current national ASCD members not currently AzASCD members Contact Apollo Group (University of Phoenix, WIU), Anthem College to increase student AzASCD membership Monthly agenda item Alice Wells Initial Contact made by 8/30/08 Monthly Carol Farabee Update at monthly meetings Track how informed about AzASCD Carol contacted Apollo, WIU, Anthem, Kappa Delta Pi AZ Private Schools Association Need brochure to distribute Contact ASU West to increase student AzASCD membership Initial Contact made by 8/30/08 Monthly Initial Contact made by 8/30/08 Monthly Marsha Speck Contact Chandler Gilbert Community College to increase student AzASCD membership Vice President Kathy Lindstrom Update at monthly meetings Track how informed about AzASCD Update at monthly meetings Track how informed about AzASCD Kathy made contact with Marsha on steps to increase student membership and selling points-unsure as to how to go about doing so Update at next board meeting Identify method to create overlay of state and national membership by zip code Set up and man AzASCD membership table at OELAS Conference 9/27/2008 TBD Executive Director Kelt Cooper Kelt to contact Klea for current National ASCD members in AZ not current AzASCD members Peggy to check on pricing for AzASCD banners-$150.00, 72” Updated membership flier Alice found quote at lower rate Cards made and delivered Report to board Alice to follow up on cost of business cards Whole Child Initiative Kelt to contact Klea regarding communication grants for brochure development (703-575-5615) Peggy to purchase banner Will bring to November board meeting Alice working on tag line Leslie asked Jostens to provide estimate Needs content for cards Paul met with ASA Paul discussed Hope foundation and Whole Child Initiative-will hold on Hope foundation for now Kathy to update work on plan 8/30/08 pricing update Conference 12/9-11, 2008 Tucson, AZ 9/27/2008 TBD Peggy King Create business cards for AzASCD board of directors Contact ASA Executive Director for business partnership TBD Peggy King August contact 9/27/2008 Executive Director Kelt Cooper President Paul Stanton Develop targeted membership plan for teachers January 2009 Vice President Kathy Lindstrom Update at board meeting Strategic Plan 2008 to 2009 Goal 2: AzASCD will provide members with relevant professional development opportunities Strategy Measures: Goal Chair: President Elect Leslie Standerfer Jaime Castellano, Lauren Gundrum, Marsha Speck, Carol Farabee Action Steps Timeline/ Duration 11/8/08 Budget Team Leader & Staffing Required Jaime Castellano Evaluation Considerations & Challenges Is enough being offered for teachers given the cost and Saturday time frame Publicity for event-marketing Consider audience in development of content so as to ensure university staff will benefit from information Collecting registration forms & fee for event Liability insurance needed through ASCD Status 1/24/2008 $100 per member fee to attend $125 per nonmember fee to attend Attendance at Conference Conference Evaluations Carol to check with WIU available on the availability of Jan. 24th date (optional dates to be determined if not available) Flier to be completed by Oct. 4 by Carol and sent to communications committee Alice to check on cost of mailing service at Kinko-information to board by Oct. 4th Certificate of participation for hours needs to be created-Carol to check to see what the university level people would need as documentation Discussion to be held on how to collect registration Email of members set up and flier sent every two weeks. Dates to send: Nov. 8, Nov. 22, Dec. 13, Jan. 10 Topics Brainstormed: Patty Hardy – HQ Jon Stollar – ELD update Instructional Practices – Deanna Brulles (Cluster Grouping, Gifted, ELL) Special Education Inclusion – Lori Mora ELL Teacher of the Year (spring) Leslie & Lauren to meet in October and come up with proposal to present to Board at October meeting Hold forums on current educational topics of interest to Az ASCD members (identified through surveys) Quarterly TBD Committee Presenters Attendance at each forum Forum Evaluations Determining best time and place for forums Finding relevant topics Publicity for Event Hold Annual AzASCD Conference Spring/Summer TBD Leslie Standerfer Lauren Gundrum & Learning Keys Attendance at Conference Conference Evaluations Determining best time and place for Conference Determining topic/focus for conference Publicity for Event Strategic Plan 2008 thru 2009 Goal 3: AzASCD will effectively communicate with its members and policy makers. Strategy Measures: By June 2009, AzASCD will have established methods of communication and publications. Goal Chair: Secretary Mark Anderson, Alice Wells 2 Action Steps Craft vision message for website and email Maintain website with current information and monthly updates Timeline/ Duration 8/30/2008 Monthly Budget Team Leader & Staffing Required Executive Director Kelt Cooper President Paul Stanton Evaluation Review at board meeting Review for content and accuracy at monthly board meeting prior to posting Considerations & Challenges Send message to Lori to place on webpage Communication with webmaster Mark to visit Indiana’s ASCD website Review platform for possible better tool for website management Mark to contact Carol Farabee for contact with webmaster consultant Develop system of delivery and posting timeline Content determination Status Kelt to update Paul Oct. 3rd TBD Webmaster Mark Anderson Secretary October Agenda Item Writer to begin summarizing National ASCD articles for AzASCD website Review, revise and print informational brochure about AzASCD 9/2008 Secretary Lori Mora Volunteer writer TBD Secretary Communication sub committee members September 2008 Status reported at 8/30/2008 board meeting September 27th AzASCD monthly meeting Contacted, no response Lori to revise the current brochure by Oct. 4th. Use current language Will update calendar with new ACORN site October Agenda Maintain local calendar of upcoming events up to 3 months Monthly update Secretary Web master Review at monthly meeting Timelines for updating and reviewing Obtain post office box for AzASCD Mail targeted communications to strategic legislators, superintendents, university officials, charter schools Join ABEC 9/2008 $100 per year TBD Treasurer Vic Mondino 9/2008 Monthly Marsha Speck Report status at 9/27/2008 board meeting Monthly update at board meeting Marsha to identify targeted legislators, superintendents, university officials, charter schools Board to approve decision to join and necessary budget at 8/30 meeting October Agenda 8/30/2008 $250 year Marsha Speck Reported at board meeting P21 Inititiative Oct. Kelt Cooper Vic to give check to Marsha and Marsha to fill out the application Kelt to contact Kathy Whelling-national ASCD contact Update board at Oct. board meeting $19.95 for 30 days to keep the window open. Unlimited Questions 1000 Responses October Board Item 3 October Agenda Item Develop, distribute and analyze needs assessment survey to paid members Complete and send electronic newsletter to AzASCD members 8/30/2008 approved 9/2008 distribution 10/2008 analysis 1/15/2009 1st mailing Ongoing Carol Farabee Mail draft copy to Carol Set up electronic survey Results compiled by Carol Farabee and sent to board members Draft reviewed at 12/30/2008 board meeting Formatting and software Content Executive Director Kelt Cooper