Harvey Norman Holdings Limited (HVN) - Financial and Strategic SWOT
Analysis Review
Reference Code: GDRT29899FSA Publication Date: JAN 2013
A-1 Richmond Road, Homebush 1,407.34 (million
Phone +61 2 92016111 Revenue
West AUD)
172.47 (million
Sydney, NSW Fax +61 2 92016250 Net Profit
AUD)
2140 Website www.harveynormanholdings.com.au Employees 4,937
HVN [Australian Stock Exchange
Australia Exchange Industry Retailing
(Sydney)]
Company Overview
Harvey Norman Holdings Limited (Harvey) is a franchisor with integrated retail, franchise, property and digital operation. The
company offers home and office products in several categories, including electrical, computers & communications, home
improvements, small appliances, furniture, bedding & Manchester, and lighting and carpet & flooring among others. The company
has a network of franchised complexes under Harvey Norman, Domayne and Joyce Mayne store brands in Australia. It also
maintains a network of company owned stores in New Zealand, Slovenia, Croatia, Ireland, Singapore and Malaysia, which
operates under Harvey Norman and Norman Ross brands.
Key Executives SWOT Analysis
Name Title Harvey Norman Holdings Limited, SWOT Analysis
Kay Lesley Page Chief Executive Officer Strengths Weaknesses
John Evyn Slack-Smith Chief Operating Officer
Extensive Network of Stores Decline in Profitability
Chris Mentis Chief Information Officer and Franchised Complex
Gerald Harvey Chairman
Broad Product Range
David Matthew Ackery Director
Source: Annual Report, Company Website, Primary and Secondary
Research, GlobalData Opportunities Threats
Share Data Business Expansion and Global Economic Scenario
Harvey Norman Holdings Limited Restructuring Initiatives
Competitive Environment
Share Price (AUD) as on 15-Jan- 1.90 Growth Prospects: Online
2013 Retail
EPS (AUD) 0.16
Market Cap (million AUD) 2,018 Source: Annual Report, Company Website, Primary and Secondary Research,
GlobalData
Enterprise Value (million AUD) 2,668
Shares Outstanding (million) 1,062
Source: Annual Report, Company Website, Primary and Secondary
Research, GlobalData
Financial Performance Recent Developments
Jun 18, 2012 Westinghouse Solar And CBD Energy Receive
5 MW Order From Harvey Norman
Commercial Division
Source: Annual Report, Company Website, Primary and Secondary Research,
GlobalData
Source: Annual Report, Company Website, Primary and Secondary
Research, GlobalData
Harvey Norman Holdings Limited (HVN) - Financial and Strategic Reference Code: GDRT29899FSA
SWOT Analysis Review
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Table of Contents
Table of Contents ............................................................................................................................................................................... 2
List of Tables .................................................................................................................................................................................. 3
List of Figures ................................................................................................................................................................................. 3
Section 1 - About the Company.......................................................................................................................................................... 4
Harvey Norman Holdings Limited - Key Facts .................................................................................................................................... 4
Harvey Norman Holdings Limited - Key Employees ........................................................................................................................... 5
Harvey Norman Holdings Limited - Key Employee Biographies ......................................................................................................... 6
Harvey Norman Holdings Limited - Major Products and Services ...................................................................................................... 7
Harvey Norman Holdings Limited - History......................................................................................................................................... 9
Harvey Norman Holdings Limited - Company Statement ................................................................................................................. 11
Harvey Norman Holdings Limited - Locations And Subsidiaries....................................................................................................... 16
Head Office ................................................................................................................................................................................... 16
Other Locations & Subsidiaries ..................................................................................................................................................... 16
Section 2 – Company Analysis ......................................................................................................................................................... 17
Harvey Norman Holdings Limited - Business Description ................................................................................................................ 17
Harvey Norman Holdings Limited - Corporate Strategy ................................................................................................................... 19
Harvey Norman Holdings Limited - SWOT Analysis ......................................................................................................................... 20
SWOT Analysis - Overview........................................................................................................................................................... 20
Harvey Norman Holdings Limited - Strengths ............................................................................................................................... 20
Strength - Extensive Network of Stores and Franchised Complex ............................................................................................ 20
Strength - Broad Product Range ............................................................................................................................................... 20
Strength - Integrated Business Operations ............................................................................................................................... 20
Harvey Norman Holdings Limited - Weaknesses .......................................................................................................................... 21
Weakness - Decline in Profitability ............................................................................................................................................ 21
Harvey Norman Holdings Limited - Opportunities ......................................................................................................................... 21
Opportunity - Business Expansion and Restructuring Initiatives ............................................................................................... 21
Opportunity - Growth Prospects: Online Retail.......................................................................................................................... 21
Harvey Norman Holdings Limited - Threats .................................................................................................................................. 22
Threat - Global Economic Scenario........................................................................................................................................... 22
Threat - Competitive Environment ............................................................................................................................................. 22
Threat - Business Challenges ................................................................................................................................................... 22
Harvey Norman Holdings Limited - Key Competitors ....................................................................................................................... 23
Section 3 – Company Financial Ratios .....................................................................................................................