Eldorado - Strategic Analysis Review

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Eldorado - Strategic Analysis Review
Eldorado - Strategic Analysis Review



Reference Code: GDRT105877SA Publication Date: AUG 2010



St. Polkovaya, 3 Phone +7 495 7877800 Revenue 89,000 (million RUB)

Moscow Fax +7 495 7877808 Net Profit NA

127018 Website www.eldorado.ru Employees 40,000

Russian Federation Exchange Industry Retailing



Company Overview

Eldorado is a retailer of electronic products and related accessories. The company operates its retail store network and

electronics shops across Russia and East Europe. The product portfolio of the company includes computers and laptops, air

conditioners, fans, heaters, water heaters, Plasma TVs, washing machines, refrigerators, vacuum cleaners, mobile phones and

related accessories. In addition to this, it also provides services including credit facility for purchase, warranty maintenance,

installation of equipments and repair services. It sells the products of brands including Samsung, LG, Sony and others.



Key Executives SWOT Analysis

Name Title Eldorado, SWOT Analysis

Igor Yakovlev President Strengths Weaknesses



Igor Nemchenko Chief Executive Officer

Wide Product Portfolio Private Ownership

Source: Company Website, Primary and Secondary Research

GlobalData

Strong Brand Equity Limited Regional Presence



Key Competitors

Opportunities Threats

Kompaniya M.video OAO

Vorwerk & Co. KG International Expansion Increasing Political Control

Auchan Telecom SAS

Metro AG Growth in

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