This is your invitation to participate in An international and interactive Workshop for experienced 5 A Day managers:
Effective strategies for enhancing partner collaboration and resource sharing
Sunday August 8’Th, 2004 at 10 am - 5 pm Christchurch Convention Center, Christchurch, New Zealand (This is the venue where the main event will also take place. The room will be upstairs) Organized by Lorelei DiSogra - 5 A Day, USA Paula Dudley - 5+ A Day, New Zealand Morten Strunge Meyer - 6 A Day, Denmark Lunch is kindly sponsored by United Fresh New Zealand Inc. The program includes presentations and discussions on: * how to maintain and make public-private partnerships grow * how to create excitement * how to deliver benefits to partners * how to facilitate policy change * how to balance your priorities between communication and environmental strategies for increasing availability of fruits and vegetables
Program
10.00 Welcome and introduction 10.30 Setting up an INTERPROFFESSIONAL SOCIETY Organizing all parts of the fruit and vegetable industry in one powerful INTERPROFFESSIONAL SOCIETY can be a key to more powerful programs. Laurent Damiens from Paris will explain The French experience and how Interfel was established. What role Interfel plays today and give us some tips on how to set up an interprofessional society. 11.00 The power of policy change
In The United States a historic and high-level decision has been made to ensure collaboration between the departments of health and agriculture. This and pilot projects involving fruit and salad bars in schools are examples of how important policy changes can lead to increased fruit and vegetable intake. Lorelei DiSogra from Washington will explain the difference between advocacy and lobbyism and share her experience in working for policy changes to facilitate increased fruit and vegetable intake. 12.30 Lunch, walk and talk 14.00 5 A Day Innovations and Best Practices from the USA Mary Kay Solera and Kathy Cobb from the US Centers for Disease Control and Prevention will give this presentation and help us understand how a national program can be organized with state coordinators. Also they will describe the development of the CDC 5 A Day Innovations: Telling Our Stories project and apply the story-telling technique to their programs and interventions 14.30 Collaboration between existing 5 A Day programs and WHO Ingrid Keller from WHO in Geneva will share her vision on how existing 5 A Day programs can benefit from working with the WHO Fruit and Vegetable Initiative and vice versa. 15.00 Painting the picture: How more international collaboration can make national programs more successful Is now the right timing for setting up a formal federation of 5 A Day programs? Morten Strunge Meyer from Copenhagen will initiate a discussion of this by presenting his views on what activities a general secretary could engage in. If time permits we will end the day by having a short discussion on how to balance our priorities between communication and environmental strategies for increasing availability of fruits and vegetables. Looking very much forward to this opportunity to interact and discuss with you. Please be ready to participate actively in this event.
Participants
Amy Carolyn Christina Frances Helmut Hester Hester H Hiromi Ingrid Kathy Laurent Lorelei Mariano Marja Mary Kay Morten Paula Ron Saida Stephanie Susan Susanne Timo Ursula Myrdal Watts Pollard Taccone Oberritter Du Toit Vorster Ohtaki Keller Cobb Damiens DiSogra Winograd Slagmoolen Solera Strunge Meyer Dudley Lemaire Barnat Hinze Foerster Toettenborg Taulavuori Zybach Dole Food Company, Inc. Cancer Society of New Zealand West Australian Department of Health Produce for Better Health Foundation German Nutrition Society 5-A-Day for better health trust North-West University 5 A Day Association-Japan WHO CDC consultant INTERFEL NCI Heads 5 A Day in Argentina Holland Produce Promotion Centers for Disease Control and Prevention Danish Cancer Society United Fresh New Zealand Inc Canadian Produce Marketing Association APRIFEL Fundaciun Campo y Salud, A.C. California Department of Health Services 6 A Day / Danish Cancer Society Kotimaiset Kasvikset ry 5 a day / Swiss Cancer League United States New Zealand Australia United States Germany South Africa South Africa Japan Switzerland United States France United States Argentina Netherlands United States Denmark New Zealand Canada France Mexico United States Denmark Finland Switzerland
This list above was compiled from the list of participants for the main event with the intent to capture leaders from countries with experience in setting up and running a 5 A Day-like program.